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35th Hong Kong Book Fair serves up food culture, targets 1 million visitors

35th Hong Kong Book Fair serves up food culture, targets 1 million visitors

The organisers of Hong Kong's annual book fair have said they hope the number of visitors this year will surpass 1 million and break the record set by the previous event, with the latest iteration set to focus on food culture.
The 35th Hong Kong Book Fair, which is running under the theme of 'Food Culture Feature Living', will be held at the Convention and Exhibition Centre in Wan Chai between July 16 and 22.
The venue will also host three other events at the same time, with all four expected to bring in more than 770 exhibitors.
The other three events include the Sports and Leisure Expo and the World of Snacks, which are being organised by the Hong Kong Trade Development Council (HKTDC), the same group behind the book fair. The third is the Fiba 3x3 World Tour 2025.
Sophia Chong Suk-fan, deputy executive director of HKTDC, said on Tuesday: 'Even though we have seen a shift in Hong Kong residents' spending patterns in recent years, we had a bustling fair last year.
'We noticed some residents chose to stay in Hong Kong for the event, and some patrons came from the north to join the fair.
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