Talk ‘shop'
The book is described as a 'no-nonsense guide to how and why we buy now', diving into the international consumer expert's experience of over 25 years.
It explores the emotional, technological and psychological dynamics driving purchases, with real-world stories from top global brands, including Primark, Erewhon and Selfridges.
Kate explained on social media that the drive to write the book came from her online observations of questions about consumers, which led her to create a 'helpful guide' that is shaped by her journey, listening to customers, helping businesses do better and learning from mistakes.
'Today's consumers are more empowered, informed and selective than ever before,' Kate stated.
'Their preferences, values, and buying habits are evolving at an unprecedented pace, and businesses must keep up or risk being left behind.
'Making a great product is only half the story. The rest is emotion, strategy, and trust. The Science of Shopping gives every brand, from global powerhouse to garage start-up, the tools to connect, inspire, and truly sell,' she added.
In 2018, the broadcaster and commentator based in London was awarded a Member of the Order of the British Empire by Queen Elizabeth II for her contributions to business and entrepreneurship.
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Gulf Weekly
19-06-2025
- Gulf Weekly
Talk ‘shop'
The Science of Shopping by Kate Hardcastle hits the shelves on June 24. The book is described as a 'no-nonsense guide to how and why we buy now', diving into the international consumer expert's experience of over 25 years. It explores the emotional, technological and psychological dynamics driving purchases, with real-world stories from top global brands, including Primark, Erewhon and Selfridges. Kate explained on social media that the drive to write the book came from her online observations of questions about consumers, which led her to create a 'helpful guide' that is shaped by her journey, listening to customers, helping businesses do better and learning from mistakes. 'Today's consumers are more empowered, informed and selective than ever before,' Kate stated. 'Their preferences, values, and buying habits are evolving at an unprecedented pace, and businesses must keep up or risk being left behind. 'Making a great product is only half the story. The rest is emotion, strategy, and trust. The Science of Shopping gives every brand, from global powerhouse to garage start-up, the tools to connect, inspire, and truly sell,' she added. In 2018, the broadcaster and commentator based in London was awarded a Member of the Order of the British Empire by Queen Elizabeth II for her contributions to business and entrepreneurship.
Bahrain News Gazette
12-02-2025
- Bahrain News Gazette
X0PA AI Launches Revolutionary Agentic AI Suite for Talent Acquisition
SINGAPORE – Media OutReach Newswire – 12 February 2025 – X0PA AI, a leading innovator in AI-powered talent acquisition, today announced the launch of its groundbreaking Agentic AI Suite, featuring advanced AI-driven agents designed to transform the hiring landscape. The initial release introduces two powerful AI agents, Alex and Kate, marking a significant milestone in recruitment automation and intelligence. Meet the Agents: Alex – An AI-powered screening expert agent, revolutionizing candidate evaluation with unprecedented precision. Alex automates and streamlines the screening process by analysing multiple data points to evaluate skills, experience, and cultural fit, ensuring only the best-matched candidates move forward in the hiring pipeline. Kate – A recruitment analytics specialist agent, delivering real-time, data-driven insights for strategic hiring decisions. Kate transforms complex recruitment data into actionable intelligence, enabling HR teams to optimize their recruitment strategies and enhance hiring outcomes through predictive analytics and trend analysis. 'As hiring the best suited talent for the company becomes increasingly critical, AI-driven bias free and precision hiring is the key to staying ahead,' said Nina Alag Suri, Founder and CEO, X0PA AI. 'Our Agentic AI Suite revolutionizes the recruitment journey, empowering businesses to find, engage, and secure top talent effortlessly while ensuring data-backed decision-making.' X0PA AI's position as an industry leader is firmly established through: Multiple patents and trademarks in AI technology Achievement of AI VERIFY certification, the gold standard for ethical, responsible, and explainable AI Proven track record of successful implementations across enterprise, academia, and government organizations Consistent innovation in AI-driven recruitment solutions The Agentic AI Suite is built on responsible, explainable AI principles, ensuring fairness and transparency throughout the hiring process. This commitment to ethical AI practices is validated by X0PA AI's AI VERIFY certification, demonstrating the company's dedication to responsible innovation. 'We at X0PA are always in the lookout for any technology that can augment recruiters in talent acquisition process and the launch of our Agentic AI Suite delivers that balance perfectly.,' explained Sri Harsha Allamraju, CTO of X0PA AI. Future Expansion: This launch marks just the beginning of X0PA AI's vision for intelligent recruitment. The company is developing additional specialized agents focused on:
Trade Arabia
09-10-2024
- Trade Arabia
PIF forms partnership with Central Group for Selfridges
Saudi Arabia's PIF has announced plans to form a strategic partnership with Central Group, a leading retail, real estate and hospitality conglomerate, following PIF's acquisition of a 40% interest in Selfridges Group. This transaction follows a binding agreement for the total buyout of Signa Group's interest in Selfridges Group by PIF, and is subject to customary and applicable regulatory approvals, said a Saudi Press Agency report. Through this partnership, PIF will hold 40% of both Selfridges Group's operating and property companies, with Central Group owning the remaining 60%. The deal includes new investment by both PIF and Central to strengthen Selfridges Group's position and support future development. This partnership aligns with PIF's strategy of investing in key strategic sectors globally and is underpinned by a shared vision to unlock further value in Selfridges Group. By combining PIF's investment capabilities with Central Group's industry leadership, this collaboration will accelerate the growth of Selfridges Group, cementing its position as a leading force in European luxury retail, it said. Turqi Al-Nowaiser, Deputy Governor and Head of International Investments Division at PIF, said: 'We are pleased to be partnering with Central Group in Selfridges Group, one of Europe's most iconic luxury department stores. This transaction allows Selfridges Group to build on its position as a premier retail destination.' Selfridges Group owns and operates 18 premier luxury department stores across three countries, including Selfridges in the UK, De Bijenkorf in the Netherlands, and Brown Thomas and Arnotts in Ireland. Its flagship locations on London's Oxford Street and Manchester's Exchange Square are renowned as cultural and retail landmarks.
