
Supreme x Clarks Originals Spring 2025 Collaboration
Supremeis once again tapping into a foundational icon, announcing aSpring 2025collaboration withClarks Originals™on a custom version of their legendaryWallabee™. This partnership seamlessly merges Supreme's street-savvy aesthetic with Clarks' timeless design and heritage craftsmanship, offering a fresh take on a beloved classic.
The Wallabee, a moccasin-style silhouette first introduced in 1967, has long held a revered status in various subcultures, from hip-hop to mod. Supreme's intervention elevates this icon with distinctive materials and subtle detailing, making it uniquely suited for today's discerning consumer. The custom Wallabee™ features a striking leather upper, a bold choice that ensures the shoe stands out, particularly in low-light conditions. This innovative material recontextualizes the Wallabee's classic form, imbuing it with a contemporary, almost technical edge. Complementing this modern exterior, the shoe maintains its commitment to premium comfort with a soft leather lining, ensuring a luxurious feel on foot. The iconic natural crepe sole remains untouched, providing the signature comfort and classic profile that Wallabee aficionados cherish.
Made exclusively for Supreme, the collaboration will be offered in three versatile colorways — pink, beige and grey, allowing for various styling options while maintaining the core appeal of the design. Look out for the Supreme x Clarks Originals collaboration to roll out via the brand'swebstoreand brick-and-mortar locations on June 19 and available in Asia on June 21.

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Business Wire
8 hours ago
- Business Wire
From Krypton to Convention: Old Spice and DC Make a 'Fresh Landing' at San Diego Comic-Con
CINCINNATI--(BUSINESS WIRE)--Old Spice, the champion of legendary freshness, is suiting up alongside DC's Superman™ to bring a scentsational experience to San Diego Comic-Con (7/24 - 7/27). Inspired by Old Spice's latest intergalactic advertising spot "Smell Super," where the NEW Old Spice x Superman Collection crash-lands on Earth and shows a regular teenager how he can be a stronger, manlier version of himself, the all-new interactive experience will give convention-goers a blast of 24/7 freshness as they celebrate the release of DC Studios' 'Superman' in theaters everywhere now from Warner Bros. Pictures. The limited-edition Old Spice x Superman™ Collection features a complete lineup of grooming essentials in high-performance formulas in the otherworldly scent of Bright Citrus & Cosmos. Starting today through July 27th, Comic-Con attendees, DC enthusiasts, and cosplayers alike can visit the 'Fresh Landing' experience that fuses Old Spice's commitment to bold freshness with DC's Superman™ on the Promenade Plaza at the Hilton Bayfront. The experience allows fans to venture beyond the screen, step directly into the otherworldly capsule from space and emerge with an epic, manly scent. The custom-built 12 ft high capsule captures each origin story moment and fans walk away with more than a photo; they get a full-size Old Spice product dispensed by the almighty 'Smell Like A Hero' button. In addition to the capsule, the action-packed experience features reimagined Superman™ photo ops, swag, a visit from the Old Spice Guy, and more. 'At Comic-Con, and every day, anyone can be a hero,' said Kate DiCarlo, Senior Communications Director for Procter & Gamble's Personal Care Portfolio. 'We developed the Old Spice x Superman™ Collection to go beyond a grooming routine and become a way for guys across the galaxy to unleash their inner hero. We're thrilled to partner with DC to help convention-goers and local fans smell like the Man Of Tomorrow™ they want to be.' Further amplifying the heroic spirit of Comic-Con, Old Spice is proud to sponsor the prestigious Comic-Con Masquerade and debut a brand-new category: 'Freshest Hero.' This award will recognize a standout cosplayer who not only delivers jaw-dropping craftsmanship and character accuracy, but also exudes the unmistakable aura of confidence, charisma, and next-level freshness of a BO-busting hero. The winner will walk away with bragging rights, obviously, and a bundle of the Old Spice x Superman™ Collection essentials designed to help them remain fresh and fearless long after the final curtain call. Look Up! It's the "Smell Super" AR Experience! To ensure no heroes get lost on their quest for peak freshness, Old Spice unleashed an exclusive Augmented Reality experience. Fans in San Diego's Gaslamp District can simply scan a QR code strategically placed around the city, and the cutting-edge AR tool will become a personal guide, directing fans to the "Fresh Landing" location and experience. Once they've navigated Comic-Con Central like a true champion and arrived, users can instantly snap a superhuman photo within the app, letting the world know they've found the ultimate source of pure, unadulterated freshness. Limited-Edition Old Spice x Superman Collection Available Now This collaboration extends beyond the Comic-Con universe with the limited-edition Old Spice x Superman™ Collection that transforms a daily routine into a Daily Planet headline-worthy adventure. The unstoppable collection includes essentials like a Deodorant Stick, Body Wash, and Shampoo, which are perfect for anyone who's ready to smell like a hero. While the Deodorant and Body Wash eliminate odors 24/7 instead of just masking them, the Shampoo leaves hair with a long-lasting scent. Smell like a hero with the Man of Tomorrow™ inspired scent of Bright Citrus and Cosmos, infused into all of these different options below: Aluminum-Free Deodorant Stick: Fights odor (and crime!) with a ridiculously long-lasting scent. Antiperspirant Stick: Provides mighty sweat and odor protection, ensuring you stay fresh through all your adventures. Aluminum-Free Body Spray: Fights odor-causing bacteria and leaves you smelling fresh all day. Body and Face Wash: A rich lather that washes away dirt and odor, leaving you with a long-lasting heroic scent. Shampoo: Use daily to achieve healthier, fuller, and more moisturized hair, perfect for any hero's look. For fans of DC's Justice League, the legendary line-up also includes a King of Atlantis™ inspired scent of Fresh Ocean and Seastorm for Aquaman and a Dark Knight™ inspired scent of Black Cherry and Nightfall for Batman. The full DC x Old Spice collection is available at major retailers nationwide while supplies last, starting at the retail price of $7.97 (pricing at the sole discretion of retailers). DC fans can sign up here for updates and the latest on heroic happenings. About Old Spice: Old Spice, an iconic grooming brand with over 80 years of history, is the No.1 selling anti-perspirant and deodorant brand for guys in the United States. With a complete product portfolio including anti-perspirants, deodorants, body washes, body sprays, shampoos, and hair stylers, Old Spice has become the authority on grooming experience. About Warner Bros. Discovery Global Consumer Products (WBDGCP) Warner Bros. Discovery Global Consumer Products (WBDGCP), part of Warner Bros. Discovery's Revenue & Strategy division, extends the company's powerful portfolio of entertainment brands and franchises into the lives of fans around the world. WBDGCP partners with best-in-class licensees globally on award-winning toy, fashion, home décor and publishing programs inspired by the biggest franchises from Warner Bros.' film, television, animation, and games studios, HBO, Discovery, DC, Cartoon Network, HGTV, Eurosport, Adult Swim, and more. With innovative global licensing and merchandising programs, retail initiatives, and promotional partnerships, WBDGCP is one of the leading licensing and retail merchandising organizations in the world. About 'Superman' 'Superman,' DC Studios' first feature film to hit the big screen, is set to soar into theaters worldwide this summer from Warner Bros. Pictures. In his signature style, James Gunn takes on the original superhero in the newly imagined DC universe with a singular blend of epic action, humor and heart, delivering a Supermanwho's driven by compassion and an inherent belief in the goodness of humankind. DC Studios heads Peter Safran and Gunn are producing the film, which Gunn directs from his own screenplay, based on characters from DC, Superman created by Jerry Siegel and Joe Shuster. DC Studios Presents a Troll Court Entertainment/The Safran Company Production, A James Gunn Film, 'Superman,' which is in theaters and IMAX® now, distributed by Warner Bros. Pictures.


Business Wire
12 hours ago
- Business Wire
World Premiere: Battlefield 6 First Trailer Reveals the Thrilling Future of the Iconic Series
REDWOOD CITY, Calif.--(BUSINESS WIRE)--Today, Electronic Arts Inc. (NASDAQ: EA) and Battlefield Studios unveiled the reveal trailer for Battlefield 6™, providing the world's first full look at the ultimate all-out warfare experience. The trailer offers a first look at Pax Armata, a Private Military Corporation bankrolled by former NATO states whose agenda threatens to throw the world into global conflict. This sets the scene for what players can expect on the battlefield - both in multiplayer and the return of the series' single player campaign. In Battlefield 6, the series' incredible blend of visceral combat, epic warfare, and player freedom returns. Blow through walls and bring down buildings for a tactical advantage or take to the skies in white-knuckle dogfights. Take part in a war filled with tanks, fighter jets, and sweeping combat at a grand scale but remember: the deadliest weapon is your squad. Watch the Battlefield 6 Reveal Trailer You won't have to wait long to learn more about Battlefield 6. On Thursday, July 31 at 11:30 AM PDT / 14:30 PM EDT, a blockbuster multiplayer reveal event will be held live with the developers from Battlefield Studios. This is the biggest moment in Battlefield history, and it's one you won't want to miss. This epic showcase will lift the curtain on Battlefield 6 's much-anticipated multiplayer features and demonstrate why this is the most ambitious title in the series' history, with an explosive showcase of some of the jaw-dropping maps players will battle across, the suite of modes both new and returning, and much much more. Following this broadcast, your favorite first-person shooter creators will also be sharing the first ever Battlefield 6 gameplay streams, revealing unprecedented access to the game, with talent joining in from live events all over the world, from Los Angeles, Berlin, Paris and London – with a follow up event occurring in Hong Kong on August 2. The event will be available to stream live on YouTube and Twitch and accessible during and after the event for at least 12 months at Battlefield Studios are a united team comprised of many of the best developers in FPS working as a single unit to build the future of Battlefield. This team includes Criterion Games, DICE, Motive Studio, and Ripple Effect. Visit us on Join the official Battlefield community channels over at Follow us on @Battlefield to stay informed on the latest updates, and @BattlefieldCom for the rollout of live updates. For the latest Battlefield assets, visit: About Battlefield Battlefield is a storied franchise renowned for uncompromising combat gameplay for over two decades. 100 million players and 5 billion hours played later, Battlefield Studios is looking to define the future of the first-person shooter. Comprised of 4 world-class studios across Criterion, DICE, Motive, and Ripple Effect – what's forming on the horizon is a connected Battlefield universe filled with immersive experiences built on our unique DNA, that all starts with Battlefield 6. About Electronic Arts Electronic Arts (NASDAQ: EA) is a global leader in digital interactive entertainment. The Company develops and delivers games, content and online services for Internet-connected consoles, mobile devices and personal computers. In fiscal year 2025, EA posted GAAP net revenue of approximately $7.5 billion. Headquartered in Redwood City, California, EA is recognized for a portfolio of critically acclaimed, high-quality brands such as EA SPORTS FC™, Battlefield™, Apex Legends™, The Sims™, EA SPORTS™ Madden NFL, EA SPORTS™ College Football, Need for Speed™, Dragon Age™, Titanfall™, Plants vs. Zombies™ and EA SPORTS F1®. More information about EA is available at EA, EA SPORTS, EA SPORTS FC, Battlefield, Need for Speed, Apex Legends, The Sims, Dragon Age, Titanfall, and Plants vs. Zombies are trademarks of Electronic Arts Inc. John Madden, NFL, and F1 are the property of their respective owners and used with permission. Safe Harbor for Forward-Looking Statements During the course of the presentation, Electronic Arts may disclose material developments affecting its business, and make forward-looking statements regarding future events or the future financial performance of the company that are subject to change. Statements including words such as 'anticipate,' 'believe,' 'expect,' 'intend,' 'estimate,' 'plan,' 'predict,' 'seek,' 'goal,' 'will,' 'may,' 'likely,' 'should,' 'could' (and the negative of any of these terms), 'future' and similar expressions also identify forward-looking statements. These forward-looking statements are not guarantees of future performance and reflect management's current expectations. Our actual results could differ materially from those discussed in the forward-looking statements. Factors that might cause or contribute to such differences include those discussed in Part I, Item 1A of Electronic Arts' latest Annual Report on Form 10-K under the heading 'Risk Factors', as well as in other documents we have filed with the Securities and Exchange Commission. We assume no obligation to revise or update any forward-looking statement for any reason, except as required by law.


Business Upturn
2 days ago
- Business Upturn
L.O.L. Surprise! Celebrates The Powerpuff Girls with an Epic Mashup of Style, Superpowers & Surprises!
LOS ANGELES, July 23, 2025 (GLOBE NEWSWIRE) — Global sensation L.O.L. Surprise!™, the brand from MGA Entertainment (MGA) that is synonymous with surprise and unboxing experience, in partnership with Warner Bros. Discovery Global Consumer Products (WBDGCP) today announced the all-new line of L.O.L. Surprise! Loves The Powerpuff Girls Tots and L.O.L. Surprise! O.M.G. Loves The Powerpuff Girls Fashion Dolls. L.O.L. Surprise! has partnered up with WBDGCP, the iconic brand to introduce an adorable, one-of-a-kind collection that's a colorful creation based on the nostalgic, beloved TV show, The Powerpuff Girls , making it a must-have doll for fans and collectors alike. The all-new L.O.L. Surprise! Loves The Powerpuff Girls assortment includes three tots and three O.M.G. fashion dolls inspired by fan-favorite Powerpuff Girls characters: Blossom, Bubbles, and Buttercup. Each doll comes with fashions and accessories inspired by each of the girls' signature color — blue, pink, and green. 'L.O.L. Surprise! has dominated the doll world for nearly a decade, so what better way to celebrate than teaming up with the ultimate girl squad and iconic franchise, The Powerpuff Girls?' said Josh Hackbarth, Chief Marketing Officer at MGA Entertainment. 'They fight crime in style, and now fans can unwrap that same energy. Our new tots and O.M.G. fashion dolls deliver bold looks, big surprises, and endless ways to play with and collect their favorite heroes. This collab is a must-have!' The L.O.L. Surprise! Loves The Powerpuff Girls tots come in an adorable ball reflecting the face of each character and includes a doll stand for them to pose in their classic flighting poses. The larger L.O.L. Surprise! O.M.G. Loves The Powerpuff Girls fashion dolls have cute features with large eyes, iconic hairstyles, and fabulous fashions inspired by the three superhero sisters. The O.M.G. fashion dolls come with multiple surprises including cute accessories, stylish outfits, shoes, and more. MGA Entertainment has partnered closely with WBDGCP on multiple occasions, most recently on collaborations with MGA's Miniverse™, one of the hottest brands in the MGA family. Past partnerships include miniatures inspired by Harry Potter®, The Lord of the Rings®, Elf®, and Wonka®. This is the first time that L.O.L. Surprise! and Warner Bros. have collaborated on a toy line. L.O.L. Surprise! is a brand focused on innovation and creativity to bring outrageous fun to kids and kidults globally. As the only collectible doll brand that delivers the thrill of discovery through multiple layers of surprise, L.O.L. Surprise! ignites excitement at every turn. From unboxing to imaginative play, its full system of play empowers kids to unwrap magic, spark storytelling, and express themselves in bold, surprising ways. The L.O.L. Surprise! Loves The Powerpuff Girls tots and O.M.G. fashion dolls assortment is available on and at Target, Amazon, and Walmart as well as major retailers globally. The MSRP for the tots is $14.99 and the O.M.G. Fashion Dolls is $22.99. To stay up to date with the latest news and content, visit the official website and social media platforms: Instagram , Twitter , TikTok , Facebook and YouTube . About MGA Entertainment MGA Entertainment is on a mission to inspire imagination and creativity through innovative toys, entertainment, and experiences that transform play into limitless possibilities. As the largest privately held toy and entertainment company in the U.S., MGA is a global leader in designing and delivering world-class consumer products that spark wonder and drive play forward. Headquartered in Los Angeles with offices worldwide, MGA's portfolio spans a dynamic range of original and licensed brands — from toys, dolls, games, and electronics to fashion, home décor, and entertainment content including hit movies and TV series. The company is recognized for its bold approach to storytelling, trendsetting design, and deep commitment to quality. The award-winning MGA family includes fan-favorite brands such as L.O.L. Surprise!™, Little Tikes®, Rainbow High™, Bratz®, MGA's Miniverse™, Yummiland™, CarTuned™, Wonder Factory™, Slime Life™, BABY born®, and Zapf Creation®. To learn more, visit and follow MGA on LinkedIn, TikTok, Instagram and Facebook. About THE Powerpuff Girls Cartoon Network's The Powerpuff Girls centers around three sisters juggling school, homework and monsters…all before bedtime. Blossom, Bubbles and Buttercup aren't your average little girls from Townsville: together, they form the superhero team known to the city as The Powerpuff Girls! When they're not at school, working on homework or spending time at home, the girls serve as the defenders of Townsville. The Powerpuff Girls is an animated comedy produced by Cartoon Network Studios. THE POWERPUFF GIRLS and all related characters and elements © & ™ Cartoon Network. (s25 ) About Warner Bros. Discovery Global Consumer Products: Warner Bros. Discovery Global Consumer Products (WBDGCP), part of Warner Bros. Discovery's Revenue & Strategy division, extends the company's powerful portfolio of entertainment brands and franchises into the lives of fans around the world. WBDGCP partners with best-in-class licensees globally on award-winning toy, fashion, home décor and publishing programs inspired by the biggest franchises from Warner Bros.' film, television, animation, and games studios, HBO, Discovery, DC, Cartoon Network, HGTV, Eurosport, Adult Swim, and more. With innovative global licensing and merchandising programs, retail initiatives, and promotional partnerships, WBDGCP is one of the leading licensing and retail merchandising organizations in the world. Photos accompanying this announcement are available athttps://