Terre Haute is unveiling a new logo
This new logo will showcase more city history. Including, local main street monuments and characters. Sakbun said the logo will be implemented in increments, starting digitally and heading toward Terre Haute signage and vehicles.
Terre Haute hoists new city flag
' We are lacking in some of those areas. You know, what is a Huatian? Right? What do we have to offer families if they're looking to move here or families if we're trying to get them to stay here? And part of that is a strong public presence, a professional look, and a professional brand and marketing materials, ' said Sakbun.
Sakbun said it was time for the city to get a new face.
'We found it kind of internally as a team, the need to get a new logo. The need to get a new kind of face of the city. What does it look like when you see a city vehicle? When you see a city employee? ' said Sakbun.
The city is hosting a brand launch on Thursday, May 29 at 10:30 a.m. The event will have food trucks and music before unveiling the logo at 11 a.m.
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