Vijay Deverakonda reacts to 'The' tag controversy: "Nobody else got any backlash"
's decision to briefly add 'The' before his name during Liger promotions sparked unexpected backlash. Now, in a candid new interview with The Hollywood Reporter India, the actor has addressed the controversy head-on—explaining the thought process behind it, how it was meant to be subtle, and why he ultimately dropped it altogether.
'Nobody Else Gets Backlash'
Vijay recalled how the branding became a bigger issue than he ever expected. 'That was one whole situation in itself,' he said. 'There was a crazy amount of backlash because 'The' was added to my name. Interestingly, no other person ever got backlash for something like that.'
He pointed out that titles are common across the industry—be it Mega Star, Universal Star, or People's Star. 'People younger than me, older than me, those who debuted before me—everyone has a tagline.
I was probably the only one without one. And yet, I'm the one who got called out,' he said, calling the criticism both ironic and unfair.
From Reluctance to Realisation
The actor explained that it was his marketing team that initially suggested the idea and claimed that he resisted for a long time because "I didn't want a tag. I just wanted to be known by my name,' he said. However, during Liger promotions, media outlets frequently labelled him with varying nicknames like Rowdy Star and Southern Sensation.
by Taboola
by Taboola
Sponsored Links
Sponsored Links
Promoted Links
Promoted Links
You May Like
5 Books Warren Buffett Wants You to Read In 2025
Blinkist: Warren Buffett's Reading List
Undo
That last one, in particular, struck a nerve.
Calling it 'limiting,' Vijay said, 'I didn't like being boxed into a region or label.' So, in search of a neutral yet distinctive tag, they landed on 'The Vijay Deverakonda'—something he hoped would feel minimal and unique. But when even that drew unnecessary flak, Vijay decided to strip it all back. 'I told my team—just call me Vijay Deverakonda. That's how I want to be known.
Nothing more, nothing less.'
A Spy Thriller Comeback
Vijay is now turning his focus to 'Kingdom', his upcoming spy thriller directed by
Gowtam Tinnanuri
(Jersey). Slated for release on July 31, the expectations are high for the film.
Vijay Deverakonda's previous impressive outing was in 'Kalki 2898 AD' where he played a cameo.
Vijay Devarakonda speaks during the promotion of Liger
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Time of India
31 minutes ago
- Time of India
7 most hilarious IShowSpeed moments that helped build his brand
(Image via Getty Images) IShowSpeed's rise to a global phenomenon, from streaming personality, was not just about his gameplay. It was fueled with unfiltered and pure energy. It had moments of accidental comedy so potent that they became cultural touchstones. IShowSpeed brand—passionate, chaotic and wildly unpredictable- is built on side-splitting and unforgettable incidents. Here are the 7 most viral IShowSpeed moments that were not just funny but were foundational. They etched a unique persona of IShowSpeed into the memory of the internet, proving that authenticity would always reign supreme. IShowSpeed Backflip Which Defied Gravity and Sense IShowSpeed's reckless and fearless physical comedy is just legendary. A prime example of it was when the audience got to see him attempting a backflip off a makeshift structure. It was dramatically dubbed as 'the hand of God'. Over and above it, his commentary, saying, 'God if I fall it's over with,' ramped up tension, before his inevitable and graceless crash landing. Top 5 Funniest iShowSpeed Moments That Broke the Internet 😂🔥 #funnystreammoments #ishowspeed The sheer audacity shown by IShowSpeed, mixed with his clumsy execution, was not just funny, but it also showed his willingness to look foolish, just for a laugh. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like 지금 모두가 공유하고, 스트리밍하고, 플레이하는 RPG 게임 레이드 섀도우 레전드 설치하기 Undo It endeared him to a million, who just loved the unpolished and raw spectacle. IShowSpeed Indoor Fireworks IShowSpeed, at this moment, decided to celebrate July 4, 2025, by lighting some Roman candles in his streaming room. It resulted in an explosion of sparks, noise and sheer panic, that sent him running in circles and screaming. There was a genuine terror seen in him, as he cried, saying, 'CALL THE COPS! CALL THE FIRE DEPARTMENT!' Especially that smoky aftermath after it was instant comedy gold. IShowSpeed sets pikachu firework on stream!!! Cops involved!!! This moment was not a reckless stunt but a peak of chaos. The clip exploded all over social media. It got remixed endlessly and ensured to cement IShowSpeed's reputation as dangerous and unfiltered hilarity. KFC's Surprise: When IShowSpeed's Brand Love Got Weird IShowSpeed has shown open adoration for KFC's fried chicken, and it is no secret. So, when the brand decided to surprise him with a massive branded merchandise box, his genuine and over-the-top excitement was just priceless. Speed gets free KFC fried chicken forever 🍗 #ishowspeed #speed #fyp #kfc Ripping off the box live, IShowSpeed's ecstatic shout saying, 'Free fried chicken forever,' and his confusion over missing actual chicken were just hilarious. It showed his authentic and most surreal enthusiasm for simple pleasures, making IShowSpeed KFC sponsorship feel funny and weirdly personal. The 'Siuuu' Obsession IShowSpeed's intense admiration for Cristiano Ronaldo manifested in constant and ear-splitting screams of Siuu!—the iconic celebration cry of Ronaldo. Here, the streamer wore the jersey and tried to mimic Ronaldo's move, reacting to goals with great intensity. He, though, continued falling over. The entire moment became more of a core part of his persona and less of an imitation. i met ronaldo 🇵🇹 The relentless dedication of IShowSpeed transformed the football chant into a personal catchphrase of his. It transcended sports fandom and ensured becoming synonymous with IShowSpeed. Later, IShowSpeed Cristiano Ronaldo speechless meeting was the ultimate payoff for a running gag. Asking Google how to get girls In a very painfully awkward yet hilarious exchange, IShowSpeed asked Google for girlfriend advice. Such an interaction spiralled, as he mispronounced words and argued with AI responses, and it even seemed to get rejected by the voice assistant. To see IShowSpeed's mounting frustration was relatable and pure cringe. The entire moment showed IShowSpeed's unique blend of social naivety and confidence. His approach to the ridiculous question with literal responses of tech created an unexpected comedy. It turned it all into a self-aware meme in his community. Falling Off a Chair When Gaming Gaming rage of IShowSpeed is nothing new, but Speed took it to an all-new level when he fell backward off a chair, mid-FIFA tantrum. Instead of getting up, he kept yelling at the screen, right from the floor. The sheer commitment of IShowSpeed to anger, even while he sprawled onto the ground, made this moment one of the most relatable and funniest fails. It was one of the funny gaming moments. Around the World IShowSpeed Dog Bark IShowSpeed possesses a bizarre habit. He barks like a dog, quite especially during his intense gaming rage or those surprising Omegle encounters. Whether it is when reacting to a missed FIFA shot or just startling strangers online with his sudden and loud 'WOOF WOOF WOOF,' it has not become a quite inexplicably funny signature of IShowSpeed. Ishowspeed barks like a dog🐶😂#ishowspeed Such an utterly random quirk perfectly exemplifies the unpredictable energy of IShowSpeed. It's sheer absurdity, on the other hand, with repetitive acts, has now turned it into comedic genius. It has earned him some nicknames like The Human Doberman. The most hilarious moments of IShowSpeed are not just viral clips. They are cultural landmarks of his chaotic brilliance. From barks to fireworks in the room, all of the incidents are fused with comedy and IShowSpeed's unfiltered personality. Each one of the hilarious IShowSpeed clips has played a vital role in shaping his unique brand. It proves that madness and authenticity could build digital empires. Game On Season 1 continues with Mirabai Chanu's inspiring story. Watch Episode 2 here.
Time of India
35 minutes ago
- Time of India
Rajat Dahiya on playing a lawyer in Ufff…Yeh Love Hai Mushkil; says ‘He doesn't just fight cases; he plays mind games'
Ufff…Yeh Love Hai Mushkil takes a darker and more thrilling turn with the entry of Vikram 'Vicky' Malhotra, played by Rajat Dahiya — a suave, dangerous lawyer whose courtroom style is less about arguments and more about psychological warfare. In an exclusive chat, Rajat opens up about what drew him to the role and how he prepared to step into Vikram's twisted mind. 'There was something oddly familiar about this character the moment I read the script,' Rajat shares. 'Being a lawyer, he exudes charm, wit, and psychological warfare – it's like stepping into a game of chess every time he walks into court. And I love a good game.' While Rajat is an engineer by degree, his upbringing gave him natural tools for the role. 'I didn't really have to work very hard on playing a lawyer. I've been raised by strong women, from my dadi to my mom. That calm and confidence comes naturally. For Vikram, I just added a little sharpness and control. He doesn't speak just to win — he speaks to throw people off.' Despite playing such a complex role, Rajat draws a clear line between himself and Vikram. 'I admire how fearless he is, but I don't relate to how far he'll go for revenge. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Is it legal? How to get Internet without paying a subscription? Techno Mag Learn More Undo He'll burn everything to get back at one person. That's scary. For me, it's like clocking in and out of work. I know I'm not Vikram the moment I look in the mirror after pack-up.' Rajat's scenes opposite Shabir Ahluwalia are loaded with tension. 'The real tension is in the small things — a pause, a glance, a line said with extra sweetness. The history between Yug and Vikram creates natural drama. You don't need loud fights; you just need honesty in performance.' Their on-screen rivalry may be fierce, but off-screen, it's all love. 'With Shabir, it's like working with a real brother. No courtroom drama off-screen — just good vibes, chai, and lots of laughs. The entire cast is like a family.' One of Rajat's most memorable moments came right at the start. 'My first shot was wild. It was a new courtroom set, ten pages of dialogue, and this arrogant, layered character to play. I felt lost at first, but something clicked. I found Vikram in that moment.' As for how Vikram will complicate the central love story between Yug and Kairi, Rajat hints at major twists ahead. 'If Vikram finds even the smallest crack between them, he'll turn it into an earthquake. That's how he plays — calculated, sharp, and always looking to stir the pot.' With Rajat Dahiya's entry, Ufff…Yeh Love Hai Mushkil just got even more intense. As courtroom battles heat up and emotional games deepen, viewers can expect a thrilling rollercoaster of love, betrayal, and high-stakes drama.
Time of India
an hour ago
- Time of India
Kaalidhar Laapata director Madhumita on casting Abhishek Bachchan against type: 'His range as a performer deserves far more recognition'
Madhumita's acclaimed Tamil film K.D. is reimagined in Hindi as Kaalidhar Laapata, marking her Hindi directorial debut. She casts Abhishek Bachchan against type as Kaalidhar, a vulnerable character far from his usual urban persona. Madhumita highlights Bachchan's dedication and versatility, emphasizing his collaborative spirit and subtle improvisations that enriched the character, guided by Nikkhil Advani's insights for the Hindi audience. With Kaalidhar Laapata, filmmaker Madhumita brings her acclaimed Tamil film K.D. to a wider audience—this time reimagined in Hindi, with Abhishek Bachchan in a role unlike any he's played before. In an exclusive interview with ETimes, the director opened up about adapting her story for a new cultural lens, casting Abhishek completely against type, and the little moments on set that turned a powerful script into something deeply human. Excerpts... Kaalidhar Laapata marks your first direct foray into Hindi, remaking your acclaimed K.D. (2019). What motivated you to revisit this story for a new audience, and how was the experience different this time? I see Kaalidhar Laapata more as an adaptation than a remake. I was genuinely excited—and grateful—for the chance to share this story with a new audience. While we've kept the heart of the original, both the characters and the treatment have evolved to suit the Hindi context. The experience was very different this time. For one, the scale and budget were on a completely different level compared to when I made KD in Tamil. Working with Abhishek Bachchan sir, who truly became Kaalidhar for this film, was a privilege. Another difference was that in Tamil, when I made KD, there was no mentor / guide. I made it the way I wanted to, exploring, learning along the way. However with Kaalidhar, I had the able guidance of Mr. Nikkhil Advani , an experienced director himself, always guiding me on what the Hindi audience would expect and want. What made Abhishek the perfect choice for this role? What drew me to Abhishek Bachchan sir for this role was the opportunity to cast him completely against type. Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Ada jeragat, terus nampak tua! Minum ni je, beli kat Guardian URUHIME MOMOKO Undo by Taboola by Taboola He's often seen as polished, stylish, articulate, and very much the quintessential urban gentleman. Kaalidhar, on the other hand, is the exact opposite—rough around the edges, vulnerable, and far removed from that world of sophistication. I was genuinely excited to see how Abhishek would transform himself for this character, and he absolutely embraced the challenge. There's something incredibly compelling about watching an actor step outside his comfort zone and bring a whole new dimension to his craft. Did Abhishek bring any unexpected layers or improvisations that surprised you during the shoot? Abhishek sir and I had many in-depth discussions before filming began, and he was always eager to find new ways to add depth to Kaalidhar. While I had a clear vision of how Kaalidhar would talk, walk, and behave—and Abhishek sir fully embraced that—he also brought his own subtle touches that truly brought the character to life. One detail that stands out is his suggestion to add freckles to Kaalidhar's cheeks, which made perfect sense for a man who spends so much time out in the sun. We also spent time discussing everything from the style of his beard and the shirts he'd wear to the way his hands might shake. These little nuances, many of which came from Abhishek sir himself, are what made Kaalidhar feel so real and layered. On set, whenever I suggested an idea Abhishek sir liked, he'd exclaim, 'Kaise kar lete ho aap?' It became a running joke—soon, everyone started using that phrase whenever someone did something impressive. It was a lovely reminder of the collaborative spirit that shaped the film. Was there a scene between Abhishek and Daivik that moved you deeply on set — something that made you pause and just take it in? I vividly remember one scene at the bus stop—an incredibly emotional moment. Abhishek sir delivered his lines with such sensitivity, pausing just long enough for Daivik to respond with a quiet sniffle. In that instant, they weren't Abhishek sir and Daivik anymore; they had truly become Kaalidhar and Ballu. I was so absorbed in their performance that I completely forgot to call 'cut.' There was absolute silence on set—everyone was caught up in the moment. After a long pause, Abhishek sir finally turned around, broke the tension, and with his trademark humour said, 'Kaise kar lete ho aap?' It was a beautiful reminder of the magic that can happen when actors are fully present. As a director who's worked in Tamil cinema, how different was it directing Abhishek in Hindi? Did the linguistic shift open up a new creative space for you? Hindi was my second language in school, so I am comfortable reading, writing, and speaking it, though it's not my mother tongue. I do sometimes make small mistakes—usually with gender-based grammar—but communication was never an issue on set. As the legendary director K Vishwanath garu once told me, when emotions are universal, language is never a barrier. Directing Abhishek sir in Hindi did open up a new creative space for me. We were all united in telling a story rooted in human emotion, so we were always in sync on that front. To ensure the dialogue felt authentic and true to the heartland, we had the support of wonderful writers like Amitosh Nagpal and Vibhuti Upadhyay, who brought a genuine flavor to the characters' words. Ultimately, it was a collaborative effort, and language became just another tool to deepen the emotional resonance of the film. Finally—what's one thing about Abhishek Bachchan as a performer that the world needs to appreciate more? One thing the world should truly appreciate about Abhishek Bachchan is his remarkable versatility and the dedication he brings to every character. He consistently goes above and beyond to inhabit his roles, bringing depth and authenticity to each performance. His commitment and range as a performer deserve far more recognition.
