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Old flagship sponsor returns to back Proteas for World Test Championship final

Old flagship sponsor returns to back Proteas for World Test Championship final

News2420-05-2025
Castle Lager is back on board to sponsor the Proteas in the World Test Championship final against Australia.
The final takes place at Lord's from 11-15 June.
CSA CEO Pholetsi Mosekki says they are humbled to be backed by a brand that reflects 'a shared belief in the power of unity, resilience, and national pride'.
For more Proteas news, visit our dedicated section.
The Proteas will have a familiar ally back in their corner when they tackle Australia in the World Test Championship final at Lord's in London from 11-15 June.
Castle Lager, which was once synonymous with South African cricket, will be the Proteas' official team sponsor for the duration of the showpiece at the 'Home of Cricket'.
READ | To Ngidi or to Paterson? The Lord's slope could hold the answer
The flagship brand of South African Breweries (SAB) will feature on the leading sleeve of the Proteas' playing kit.
Cricket SA's CEO, Pholetsi Moseki, welcomed Castle coming on board for the World Test Championship final.
'The show of support for the Proteas Men reaffirms Castle Lager's long-standing and consistent support of South African cricket.
'We are humbled to go into the WTC Final with a brand that reflects a shared belief in the power of unity, resilience, and national pride.
'Castle Lager's backing serves as a rallying cry to the nation to stand behind our boys as they chase Test cricket greatness on the global stage,' Moseki said.
Castle's Brand Director, Thomas Lawrence, added: 'Castle Lager is proud to be back on the Proteas Test jersey - a symbol of resilience, pride, and South African excellence.
'Our return marks not just a sponsorship, but a renewed commitment to the spirit of Test cricket and the values it shares with our brand: heritage, endurance, and unity. Together with the Proteas, we look forward to writing the next great chapter in South African cricket.'
The South African squad will assemble in Arundel, England on 31 May and will play a warm-up match against Zimbabwe from 3-6 June, before heading to London on 7 June.
🗞Announcement 🗞
Castle Lager will be the official team sponsor to the Proteas Men for the duration of ICC World Test Championships (WTC) Final taking place from 11 – 15 June at Lord's Cricket Ground in London.
@CastleLagerSA, the flagship brand of South African Breweries… pic.twitter.com/2cN8pmmPlp
— Proteas Men (@ProteasMenCSA) May 20, 2025
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