Nordstrom Anniversary Sale Preview: All Our Editors' Favorite Deals

Forbes

a day ago

This year's Nordstrom Anniversary Sale preview is live. That means you can start browsing all of the discounts before the event kicks off in July. You won't be able to purchase the deals until the sale opens up for your shopping tier—as early as July 8 for Icon cardholders—but this is the perfect time to save items to your wish list so you don't miss a beat when the sale officially begins.
Here are all of the deals we're most excited about from the Nordstrom Anniversary Sale preview. Illustration: Forbes / Photos: Retailer
The Nordstrom Anniversary Sale showcases rare deals from top brands like On, Birkenstock, Augustinus Bader and more. Popular items have been known to sell out during the event—sometimes as soon as the early access period. So if you want to make the most of the annual sale, we recommend curating your cart now. To help, we've rounded up the best deals we've spotted from the Nordstrom Anniversary Sale preview so far. On Cloud 5 Running Shoe (Women's): Now $100, Was $140 (29% Off)
Madewell The Essential Bucket Tote: Now $119, Was $178 (33% Off)
Birkenstock Arizona Soft Slide Sandal (Men's): Now $104, Was $140 (25% Off)
T3 Airebrush Blow Dry Brush: Now $100, Was $160 (38% Off)
Estée Lauder Advanced Night Repair Serum: Now $177, Was $255 (33% Off)
Sijo Eucalyptus Tencel Lyocell Sheet Set (Queen): Now $123, Was $185 (24% Off)
Maison De Sabré Leather Duffle Bag: Now $421, Was $629 (33% Off)
Stokke Kids' BedBox 19-Inch Ride-On Carry-On Suitcase: Now $186, Was $259 (25% Off)
Parachute Soft Rib Bath Towel Essentials Set: Now $22, Was 34 (35% Off)
Zella Studio Luxe High Waist Pocket 7/8 Leggings (Women's): Now $50, Was $79 (37% Off)
The On Cloud 5 is our favorite sneaker overall and our favorite women's travel shoe. Although it's not designed for serious runners, the lightweight shoe is incredibly comfortable, easy to slide on and off and great for long days on your feet.
There's space for a simple polo in just about every closet. Great for lunch at a restaurant or a day on the golf course, this breathable design is made with 100% cotton and comes in four neutral colors.
These leggings are a great option for low- to moderate-intensity workouts, like yoga. They're also comfortable enough to lounge around in all day. The fabric is smooth, supportive and completely opaque without feeling too bulky.
This slide offers a contoured, shock-absorbing footbed that adds extra support to your arches. Birkenstocks are often excluded from sales, so this is a rare chance to grab a classic summer staple for less. Plus, you can pair them with socks to keep wearing them well into the fall.
A sleek tote never goes out of style. This Madewell bestseller has a classic silhouette with modern features, like a magnetic closure and enough space to hold a 15-inch laptop, alongside your other essentials. This discount is only available in the pictured Warm Cinnamon colorway.
A good cleansing balm is a skincare essential. You can use this bestseller daily to remove makeup and impurities, or leave it on longer once a week as a soothing face mask.
This gel-oil body wash features a blend of vitamins and antioxidants that nourish and brighten dull skin. The formula is free from extra ingredients like sulfates, parabens and silicone.
If you have fine hair, we recommend the T3 Airebrush for styling. The brush design is sleek, easy to use and has a ceramic barrel that doesn't get too hot—a must for protecting fragile strands. However, it's not quite as compact and lightweight as some other models out there.
Augustinus Bader's cream is super rich and deeply hydrating, leaving your skin feeling smoother and softer. The brand recommends two pumps over a cleansed face and neck, so this jumbo size should last you a while.
If you're looking for a good night serum, this is a beloved Estée Lauder formula. The antioxidant serum helps to even out skin tone and reduce the appearance of fine lines and pores while you sleep.
Silky and naturally cool, these Sijo sheets are perfect for the warm summer months. The set is available in 13 colors and includes two pillow cases, a top sheet and a fitted sheet.
A good wooden cutting board is a kitchen staple, both as a tool and a serving platter. This Acacia wood design is durable and spacious, and includes carved grooves to catch any extra liquids before they spill onto your counter.
A simple duffle is a great travel bag for those quick getaways (or to add some extra carry-on capacity). This all-leather design has six internal pockets, two external pockets, a convertible trolley sleeve, a padded internal laptop sleeve, adjustable straps and more.
These ribbed bath towels are made of long-staple Turkish cotton that's absorbent and quick-drying. This set includes a bath towel, bath sheet, hand towel and washcloth in the pictured Vapor colorway.
You can never have too many blankets around the house. This textured design is unique, colorful and made of 100% cotton. The discount is available in two fun color-blocked designs.
This popular stroller is perfect for a jet-setting family. It's comfortable, lightweight and has elevated features like a leatherette pushbar and a water-repellent UPF 50+ canopy. The entire stroller can also easily fold into into a compact, freestanding unit when you don't need it.
This fun suitcase will keep your kids happy and comfortable on long travel days. The case has plenty of storage to organize their essentials and offers a lot of versatility: The handles can be converted to push or pull, and your kid can take a ride on the case as you cruise through the airport. Once you're on the plane, the carry-on can also transform into a bedbox with a mattress and side panels to elongate their sleep setup.
Keep your baby close and cozy with this silky wrap. It's made from environmentally friendly Tencel modal and can hold up to 25 pounds. The discounted price is available in five colors.
Our pick for the best ergonomic highchair, the Stokke Tripp Trapp has a simple, streamlined aesthetic that can adapt with your child as they age (even into adulthood). This set includes a seat cushion and detachable tray table.
The 2025 Nordstrom Anniversary Sale opens for all shoppers on July 12 and runs through August 3, a couple of days longer than last year. As usual, select Nordstrom cardholders will get early access to the sale: Icons: Cardholders who have spent $15,000 or more at the store in the past year get the earliest access to the sale starting July 8.
Cardholders who have spent $15,000 or more at the store in the past year get the earliest access to the sale starting July 8. Ambassadors: Cardholders who have spent $5,000 or more can start shopping on July 9.
Cardholders who have spent $5,000 or more can start shopping on July 9. Influencers: Cardholders who have spent $500 or more can begin shopping on July 10.
The total length of the Nordstrom Anniversary Sale depends on your cardholder status. Icons, Ambassadors and Influencers have almost an entire month to shop the sale beginning July 8, 9 and 10, respectively. If you're not a cardholder, don't worry. You still have over three weeks to shop the event starting on July 12.
The Nordstrom Anniversary Sale is considered the retailer's biggest sale event of the year. It offers some of the department store's best discounts across nearly every category. If you're interested in shopping fashion—especially outerwear for upcoming seasons—luxe beauty brands or kids and baby gear, it's worth checking out. What Is The Difference Between Nordstrom's Anniversary Sale And Half-Yearly Sale?
As mentioned above, Nordstrom's Anniversary Sale is the department store's biggest sale of the year. It's known for showcasing the steepest discounts across the widest variety of products. Nordstrom's Half-Yearly Sale is similar to its annual event, except it happens twice per year—once in the spring and once in the fall. The offers are also typically more limited than what we see during the Anniversary event.