
G-Dragon's Peaceminusone Highball sells out in Hong Kong, Taiwan
The singer's agency, Galaxy Corp., announced Thursday that the initial export batch of the wine-based, lemon-flavored drink — over 100,000 units — has sold out in the two regions, prompting the production of a second batch.
In South Korea, two versions of the Peaceminusone Highball have been available at CU stores since April, with cumulative sales exceeding 6 million units. Brewguru, the beverage company behind the product, said it plans to expand exports to more than 20 countries.

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Korea Herald
3 days ago
- Korea Herald
[Exclusive] Blackpink's Jisoo in talks with CU on pop-up store in Garosu-gil
Move seen as strategic push to boost Jisoo's brand awareness among international tourists in Seoul Jisoo of Blackpink is in discussions with CU, South Korea's largest convenience store chain, to launch a large-scale pop-up store in Garosu-gil, Seoul, according to an industry source on Wednesday. BGF Retail, operator of CU, is currently searching for a prime location in Garosu-gil — one of Seoul's most popular shopping districts among international tourists. 'BGF Retail is currently looking for a venue in Garosu-gil to open a pop-up store in partnership with Jisoo,' a source told The Korea Herald. 'Garosu-gil has been increasingly popular with foreign tourists, and CU hopes to draw them in by collaborating with the global K-pop star.' Discussions remain ongoing, and no final decisions have been made regarding the scope or timeline of the event. A local retail official said that once a venue is secured, the pop-up could be ready to open as early as the second half of this year. 'While it usually takes about two months to prepare a pop-up store, it can be done in as little as one month if everything moves quickly,' the official said. 'Opening Jisoo's pop-up store this year is a very feasible plan.' BGF Retail said it could not confirm any details at this time, but did not deny the possibility of a collaboration with Jisoo. Blissoo, Jisoo's independent label established in February, could not be reached for comment. If the deal goes through, the pop-up store could serve as a powerful marketing tool for Jisoo, placing her image prominently in one of Seoul's most frequented tourist districts. In recent years, Blackpink members have been pushing their individual brand visibility in Seoul, using high-profile ad campaigns and pop-ups to maintain presence at home while spending much of their time performing overseas. 'After Jennie became an ambassador for major domestic and global brands like Chanel, Adidas, Gentle Monster and Tamburins, there was almost nowhere in Seoul where you didn't see her face,' an entertainment industry official said Thursday. 'Even during times when she wasn't active in Korea, the marketing exposure was constant.' 'From what I heard, Lisa also wanted the same visibility — especially given her immense international popularity — but she's barely appeared in local advertisements,' the official added. 'I'm sure Jisoo also wants to maintain her presence in her homeland.'


Korea Herald
4 days ago
- Korea Herald
P&G Korea strengthens Gen Z ties with internships, marketing
P&G Korea, the Korean subsidiary of US-based consumer goods giant Procter & Gamble, is accelerating efforts to connect with Generation Z, both as a talent pool and a consumer base. From internship-driven recruitment to youth-oriented marketing, the company is reinforcing a dynamic, youthful brand identity in an evolving job market. According to the Korea Chamber of Commerce and Industry, 82 percent of job postings in the first half of 2025 targeted experienced hires, while only 2.6 percent were open to new graduates. As entry-level opportunities shrink, younger job seekers are placing greater emphasis on personal growth and corporate culture when considering employers. A Job Korea survey found that 33.9 percent of workers in their 20s to 40s would avoid companies with high salaries if organizational values and management styles did not align with their own. This sentiment highlights the growing demand among Gen Z for workplaces that prioritize mentorship, development and purpose. In response, P&G Korea is doubling down on structured, job-linked internship programs designed to create long-term careers. The company positions internships as the foundation of its hiring strategy, offering high-potential candidates hands-on experience and an opportunity for full-time jobs. As part of its 2025 internship cohort, 15 interns recently traveled to P&G's Asia-Pacific headquarters in Singapore. During the four-day visit, participants joined mentorship sessions with global executives, career development workshops, and tours of flagship R&D facilities, including the expansive Singapore Innovation Center. 'Meeting P&G's global talent and learning about its philosophy was incredibly motivating,' said one intern. 'I now have a clear goal of growing into a leader at P&G.' Oh Seo-young, executive director of HR at P&G Korea, emphasized the company's long-term vision, stating, 'We use internships as a pipeline for future leaders, offering meaningful growth opportunities and preparing them for global competitiveness.' P&G Korea also supports employee development from the outset, offering initiatives like the 'early responsibility' program, the Leadership Academy, and cross-functional job rotations. The company also operates a 'Build from Within' promotion system, enabling individuals to rise from intern to executive level. Beyond recruitment, the company is also engaging Gen Z through targeted marketing. Downy, one of P&G's top-selling brands, recently named IVE's Jang Won-young as its brand ambassador, along with its launch of an upgraded version of its fabric softener. Additionally, a consumer participation campaign titled '#FindDowny' runs through Aug. 15. Pampers has appointed influencer Ralral, who is known for her candid parenting content, as its new model, aiming to connect with young parents through authentic storytelling.


Korea Herald
4 days ago
- Korea Herald
Trump gets tariffs; Americans get price hikes
US President Donald Trump is getting his tariffs. Companies are making it clear how they intend to deal with it — passing them on to American consumers. Throughout the spring, big retailers and consumer product makers warned that levies on imported goods would squeeze their operations, forcing them to choose between lower earnings and passing on higher costs to customers. In the case of Procter & Gamble and others, it is both of those things. On Tuesday, the packaging giant, which makes household basics spanning from Bounty paper towel to Tide detergent, issued a sour outlook for 2025 and sent a message to big retailers like Walmart that it would have to raise prices on some US goods from next week. This challenge facing companies in coming quarters will likely feed through to everyday consumers. P&G said it would raise prices on about a quarter of its products in the US to help offset the cost of new tariffs. Price hikes are in the mid-single digits across categories, a spokesperson for the company said. While US stock indexes have soared to record highs this year, built on massive investment in technology shares, many consumer bellwethers have struggled. Since Trump's April 2 "Liberation Day" tariff announcements, P&G shares have declined 19 percent; Nestle is down 20 percent; Kimberly-Clark has lost 11 percent, and PepsiCo is off nearly 7 percent, while the benchmark S&P 500 stock index has gained more than 13 percent. Consumer goods, food and drink companies have struggled with lackluster sales since the pandemic, as shoppers have balked at increasingly expensive name-brand packaged food. Nestle said last week that consumers in North America remained wary of paying more at the cash register. More price hikes will deepen investor worries about how big brands are navigating the combined challenge of thrifty consumers and hefty costs created by Trump's trade war. "You're going to see companies like Walmart, Amazon, and Best Buy forced to pass price increases to consumers," said Bill George, former chairman and CEO of Medtronic and executive education fellow at Harvard Business School. "Main Street has yet to see the fallout from increased tariffs - and they're going to go higher." Between July 16 and 25, companies in the Reuters global tariff tracker said they expected to lose a combined $7.1 billion to $8.3 billion for the full year. GM, Ford and other carmakers have absorbed the cost of tariffs — totaling billions of dollars — so far. Many companies shipped more goods and raw materials into the US before tariffs hit. Economists and analysts reckon that hoarding has helped some delay hiking prices until later in the year and explains why tariffs have not yet shown up in US inflation data. Andrew Wilson, International Chamber of Commerce deputy secretary general, estimates inflation will be felt once companies have run down inventory, but that might not be until the fourth quarter or first quarter of next year. Others like Ray Ban-maker EssilorLuxottica have already hiked prices. Swiss watch and jewelry maker Swatch increased prices by about 5 percent after Trump announced tariffs in April with "zero impact" on sales, CEO Nick Hayek told Reuters recently. High-end brands like Tissot watches are less price sensitive to increases. Customers wanting to splash out on an expensive watch might also buy abroad when travelling where taxes are lower, he said.