Volvo gears up to launch the rugged EX30 Cross Country electric SUV in SA
Image: Supplied
Volvo Car South Africa is set to expand its electric lineup with the unveiling of the new EX30 Cross Country—a rugged derivative of the acclaimed EX30.
Following the recent launch of the all-electric seven-seater EX90, the EX30 Cross Country is a testament to the brand's commitment to innovation and adventure.
With its roots tracing back to the iconic Cross Country name introduced in 1997 on the V70 model, the EX30 Cross Country brings a refreshing twist to the traditional Volvo design.
This SUV is more than just aesthetically adventurous; it boasts a sturdy appearance with advanced all-wheel drive capabilities, perfect for eco-conscious explorers.
The EX30 Cross Country features an elevated ride height compared to its standard counterpart, enhancing off-road capability. Sporting impressive 19-inch five-spoke alloy wheels in a striking Matte Graphite finish, adorned with Matte Black aero inserts, the SUV emanates strength and reliability.
Following the local release of the range-topping EX90, the brand's all-electric seven-seater, Volvo Car South Africa is pleased to announce the imminent arrival of the new EX30 Cross Country, the rugged derivative of the award-winning EX30.
Image: Supplied
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While retaining the EX30's minimalist elegance, this rugged version has received a series of thoughtful upgrades. The front shield and boot lid are accentuated with a unique dark hue, while the front fascia proudly displays model-specific artwork inspired by the topography of Sweden's Kebnekaise mountain range.
Additional styling enhancements include robust skid plates and wheel arch extensions that contribute to a more chiselled, rugged aesthetic.
In South Africa, the EX30 Cross Country will be exclusively available in the Ultra Twin Performance variant, ensuring that drivers enjoy a comprehensive suite of luxury and convenience features.
Among these premium offerings are a heated steering wheel, a panoramic sunroof, power-adjustable front seats, and an impressive array of over 15 driver assistance features. For those looking to personalise their vehicle, bespoke accessories such as mudflaps, load carriers, and roof baskets will be available to enhance the ownership experience.*
With a formidable range of 427 km, the EX30 Cross Country promises to satisfy the needs of adventurers who relish long distance travel.
While the EX30 Cross Country retains the EX30's minimalist good looks, Volvo has made several refinements to its more rugged counterpart.
Image: Supplied
Fast charging capabilities further complement its practicality, allowing the SUV to switch from 10% to 80% battery capacity in just 26 minutes.
Coupled with standard all-wheel drive, this ensures optimal traction across various terrains—from bustling urban streets to rugged gravel paths.
Felipe Yagi, Head of Marketing and Communications at Volvo Car South Africa, encapsulates the essence of the EX30 Cross Country: 'It builds on everything people love about the EX30, adding rugged capability and distinctive design details. It's a refined, all-electric SUV that feels equally at home on gravel roads or in the city, offering South Africans a practical way to go further with confidence.'
The launch of the EX30 Cross Country further reinforces Volvo's commitment to electrification.
The Swedish automaker is actively pursuing a diverse range of electrified vehicles, encompassing fully electric models, plug-in hybrids, and mild hybrids, aiming for these categories to comprise nearly all global sales by 2030.
Details regarding local pricing and specifications for the EX30 Cross Country will be revealed prior to its much-anticipated launch later this year.
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