New AI Strategy A Confidence Boost For Kiwi Business
Auckland Business Chamber Chief Executive Simon Bridges says the strategy gives businesses the clarity and confidence they need to invest in AI.
'This removes unintended barriers and clears up uncertainty. Whether you're a manufacturer in Onehunga or a tech start-up in Takapuna, it's about enabling real productivity gains,' said Bridges.
The strategy outlines a light-touch, principles-based policy approach, along with practical guidance to help businesses — particularly SMEs — adopt AI responsibly and effectively.
'SMEs are the backbone of Auckland's economy, but many are unsure where to start. This strategy cuts through the fog and gives them a path forward,' said Bridges.
AI could add $76 billion to New Zealand's GDP by 2038, but 68% of small and medium-sized businesses aren't yet planning for AI. The Chamber says the strategy directly addresses that gap.
'It's practical, not hype. If we don't get moving, we'll fall behind — but this gives Auckland a real platform to lead,' said Bridges.
The Chamber also welcomed improved access to global talent and international investment through Invest New Zealand, helping position Auckland as a hub for high-value digital innovation.
'We've got the skills, the infrastructure, and now the policy settings businesses have been calling for,' said Bridges.
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