Lidl to launch Oasis-inspired jacket to celebrate iconic band's reunion
We're in a bit of an Oasis fever at the moment. With the beloved Britpop band's highly anticipated reunion tour kicking off tomorrow, Friday, July 2, it's time to get the merch sorted.
To celebrate the return of the Gallagher brothers, Lidl has jumped on the bandwagon by announcing that it will be dropping its "Lidl by Lidl" Oasis-inspired jacket - and we know how fans can get their hands on it.
For devoted fans who want to make sure they don't miss out, the limited-edition jacket, which will be priced at £30, will be available on the supermarket's website from 10am on Thursday, July 10.
Unveiled on a mural painted outside of Manchester's Etihad Stadium, it boasts the 90s parka-style we have come to associate with the band, alongside two built-in drink-cooling pockets and a bottle opener.
Eagle-eyed fans might realise that its design pays homage to a jacket worn by frontman Liam Gallagher in a Berghaus campaign that featured eerily similar colours to Lidl's bold red, blue and yellow - but at a much pricier £300.
Launched to celebrate 30 years of Lidl GB as well as the release of Oasis' debut studio album "Definitely, Maybe", all proceeds of the Lidl by Lidl jacket will go towards the supermarket's charity partner NSPCC.
With Oasis' return being highly anticipated, it's not a surprise to say that it has already garnered the attention of super-fans on Instagram after Lidl shared its exciting news in a post recently.
One excited shopper said: "Actually obsessed."
Another Oasis follower wrote: "My goodness I need one to add to my collection!!!"
Someone else enthused: "Shut up and take my money."
Of course, for those who sadly miss out, it's not all doom and gloom, as Lidl has also confirmed it will be offering Britpop accessories such as the classic bucket hats and aviator sunglasses on its website - completely free of charge.
Joanna Gomer, Marketing Director at Lidl GB says of the campaign 'In celebration of one of the biggest reunion tours for music & culture, we wanted to give consumers 'everything they ever dreamed of' and create something iconic.
"With Oasis's 'Definitely Maybe' album and Lidl GB both marking 30 years, this jacket taps into the love the nation has not only for Lidl fashion, but also our brand and the band.
"Whether heading to a gig, or for those that want to look 'supersonic' at the supermarket, we have created something fun, functional, and full of character, just like the music that inspired it.
"The 'Lidl by Lidl' jacket is more than just merch – it's a tribute to our fans, the moments, and the memories that have defined the last three decades."
supermarket's website for £30 at 10am on Thursday, July 10.
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The Independent
12 minutes ago
- The Independent
Excitement mounts as the Oasis reunion tour prepares to kick off in Cardiff
Oasis is due to take to the stage in Cardiff, Wales on Friday, kicking off a hotly, and somewhat anxiously, anticipated reunion tour. The return of the Britpop-era rockers after a 16-year hiatus is a major moment for fans. Will it be a storming success? Definitely maybe. Predictions are tricky when it comes to Noel and Liam Gallagher, the sparring siblings who give Oasis its charisma, and its volatile chemistry. 'That's one of the attractions about Oasis — they bring this element of risk,' said author and music journalist John Aizlewood. He said the 'alternative aura that they have cultivated with the age-old pop story of fractious brothers' is part of the band's appeal. Unless the brothers' combustible relationship derails proceedings, two nights at Cardiff's 70,000-capacity Principality Stadium on Friday and Saturday raise the curtain on a 19-date Live '25 tour in the U.K. and Ireland. Then come stops in North America, South America, Asia and Australia, ending in Sao Paulo, Brazil on Nov. 23. Founded in the working-class streets of Manchester in 1991, Oasis released its debut album, 'Definitely Maybe,' in 1994 and became one of the dominant British acts of the 1990s, releasing eight U.K. No. 1 albums and producing hits including 'Wonderwall,' 'Champagne Supernova,' 'Roll With It' and 'Don't Look Back in Anger.' The band's sound was fueled by singalong rock choruses and the combustible chemistry between guitarist-songwriter Noel Gallagher — a Beatles and glam rock-loving musician with a knack for memorable tunes — and younger brother Liam, a frontman of compelling swagger and style. Then and since, the brothers have often traded barbs — onstage, in the studio and in interviews. Liam once called Noel 'tofu boy,' while Noel branded his brother 'the angriest man you'll ever meet. He's like a man with a fork in a world of soup.' Oasis finally split in 2009, with Noel Gallagher quitting the band after a backstage dustup with Liam at a festival near Paris. The Gallagher brothers, now aged 58 and 52, haven't performed together since, though both regularly play Oasis songs at their solo gigs. They long resisted pressure to reunite, even with the promise of a multimillion-dollar payday — though Liam sounded more open to the idea. The singer told the Associated Press in 2019 that Noel 'thinks I'm desperate to get the band back together for money. But I didn't join the band to make money. I joined the band to have fun and to see the world.' Now they have agreed on a tour that will see them joined — if reports are right — by former Oasis members Paul 'Bonehead' Arthurs and Gem Archer on guitars, bassist Andy Bell and drummer Joey Waronker. The announcement of the U.K. tour in August sparked a ticket-buying frenzy, complete with error messages, hours-long online queues, dashed hopes and anger at prices that surged at the last minute. Some fans who waited online for hours at the Ticketmaster site complained that they ended up paying 355 pounds ($485) for regular standing tickets instead of the expected 148 pounds ($202). The ticketing troubles sparked questions in Britain's Parliament, where Arts Minister Chris Bryant criticized 'practices that see fans of live events blindsided by price hikes.' Britain's competition regulator has since threatened Ticketmaster — which sold some 900,000 Oasis tickets — with legal action. Tickets for the U.K. shows sold out in hours, with some soon offered on resale websites for as much as 6,000 pounds ($7,800). That suggests major pent-up demand, both from the original fans — a male-dominated cohort now well into middle age — and from a younger generation. No plans have been announced for Oasis to record any new music, and the tour is being presented as a one-off. Aizlewood said it's an opportunity for Oasis to 'tend the legacy' of the band, and remind people of the power of the Oasis brand. 'There should be a sense of huge joy and life affirmation about these shows. And I think if they can just play it right, then that can be a massive burnishing of their legacy,' he said. '(There is) this enduring love for Oasis — and love means money.'
Leader Live
37 minutes ago
- Leader Live
Oasis to play first gig in almost 16 years in Cardiff
Brothers Liam and Noel Gallagher will perform together for the first time since their dramatic split in 2009, when they appear at the Welsh capital's Principality Stadium. The brothers announced the Oasis Live '25 tour last August, starting with two dates in Cardiff on Friday and Saturday, before heading across the UK and Ireland. Doors are expected to open at 5pm, with Cast and the Verve frontman Richard Ashcroft in support. Former members of the group are expected to make a return, with Andy Bell on bass, and Gem Archer and Paul 'Bonehead' Arthurs on guitars. Noel was spotted getting off the train in Cardiff on Tuesday, while a drone display spelling out the band's name could be seen over the stadium on Wednesday. Fans across the city have also heard what they believe to be rehearsals in the Principality throughout the week. The reunion announcement came 15 years after Noel quit the Britpop band, saying he 'simply could not go on working with Liam a day longer,' following a backstage brawl at the Rock en Seine festival in Paris. While fans have been pleading for the group to reunite since they disbanded, website issues and controversial dynamic pricing brought outrage, with many failing to secure a spot. After tickets for the UK and Ireland shows went on sale last year, some standard tickets appeared to have jumped from £148 to £355. The controversy prompted the Government and the UK's competition watchdog to pledge to look at the use of dynamic pricing. Following Cardiff, Oasis will visit Manchester's Heaton Park, London's Wembley Stadium, Edinburgh's Murrayfield Stadium and Dublin's Croke Park throughout July, August and September. The group will then head to Japan, South Korea, South America, Australia and North America. A movie, produced by Peaky Blinders creator Steven Knight, is being made in conjunction with the reunion tour. Formed in Manchester in 1991, the rock band was led by lead guitarist Noel and his brother, lead vocalist Liam, during their 18 years together. Oasis signed to independent record label Creation Records in 1993, rising to fame with the release of their debut chart-topping album Definitely Maybe on August 29 1994. They had hits with songs including Don't Look Back in Anger, Champagne Supernova, Wonderwall and Live Forever. Dig Out Your Soul, the band's last studio album, was released in 2008, just months before the Paris row.
The Guardian
37 minutes ago
- The Guardian
‘Their songs are rousing, trippy, witty, moronic. I've sung along to them all': Simon Armitage hails the return of Oasis
In retrospect it all seems so obvious. Form a band, plunder the Beatles' back catalogue for riffs, guitar tabs, chord changes and song structures, then bang it out in a key that a stadium crowd could put their lungs into but which suited the subway busker, too. The resulting success now looks so inevitable. In 1994, dance music flooded the UK charts but not everyone thought a rave DJ wearing oversized headphones and playing records counted as a gig. Some people – a vast number, it turned out – still yearned for meat-and-two-veg pop-rock with guitars and drums, and for songs played by groups. Throw in some Manc bluster, the death throes of a Tory government that had occupied Downing Street since for ever, and the first glimmers of a cooler Britannia, and hey presto: Oasis. Even if the dates don't quite stack up, that's how cultural theorists tend to describe the preconditions for one of the world's biggest ever acts, staring at them through the rear view mirror of musical history after their 2009 implosion. But luck must have played its part, as it always does, along with something more elemental to do with brotherhood and chemistry: the sparks that flew between the Gallaghers were the same sparks that lit their creative drive. Oasis made seven studio albums, all hugely successful. The third, 1997's Be Here Now, was released with so much fanfare and expectation that a commercial triumph was guaranteed. But it felt bloated and indulgent, and even if it wasn't quite a parody of the group's status and smugness, it had enough calculated familiarity to make them sound like their own tribute band. Upstart effrontery and spiky provocation are evidently hard to maintain when the millions are rolling in. Undeterred, Oasis pressed on, the music going through its motions with only the odd gem to be discovered here and there. The first two records, though, remain magnificent. I can't really remember (and don't care) which is which – they were two halves of the same whole, both full of pounding, adrenalised songs that sounded great on a transistor radio and unbelievable on a proper stereo system. When most bands enter the studio, start dickering with all the toys and turn it up to 11, sonic elements usually get distorted or drowned out. The audio clarity on Definitely Maybe and (What's the Story) Morning Glory is astonishing – it feels as if you're in the room with them. The lyrics are … interesting: rhyme-driven breeze block couplets for the most part, ranging from the rousing, to the mysterious, to the trippy, to the witty, to the laughable, to the moronic. And I've sung along with them all, at the top of my voice, especially in the car, where Oasis are the perfect in-vehicle karaoke. Maybe Noel and his studio engineers had figured this out; he always maintained that to be mega successful you need to appeal to the dudes and the squares, and a lot of the squares are motorists with cash to splurge. In 1995, Oasis and Blur slagged each other off and slugged it out in the singles chart for the Battle of Britpop, Blur coming out on top among accusations of retail skulduggery on both sides. It made the news headlines, because this wasn't just a popularity contest, it was a media-framed fight between rock'n'roll cats and dogs. Blur were the feline, slippery, ironic, unbiddable, enigmatic art school smart Alecs, and Oasis the muscular, barely-house-trained mutts with a bark and a bite (Suede's Brett Anderson called Oasis 'the singing plumbers'). Characterised by some as a battle for music's very soul, Blur v Oasis was also seen as a conflict between north and south, and I probably wanted Oasis to triumph for regional rather than aesthetic reasons. The Oasis back line came and went in the years that followed, with no noticeable effect. Most of its members turned out to be interchangeable and disposable, with fans not really caring who was beating the skins or twanging the bass. In essence, Oasis are the brothers Gallagher, like the twin stars of Sirius, pulsing in the firmament, forever revolving around each other in captured orbit but never able to embrace. Liam was the couldn't-give-a-toss gobshite, with not so much a potty mouth as the oral equivalent of a sewage works for a large metropolitan area, and that was OK because he had the cockiness and looks to back it up. He also had a fantastic voice: all tonsil, adenoid, teeth and tongue, loud enough to crowd-surf to the back of a stadium, sharp and sneery enough to enunciate. Noel took the role of scheming mastermind and ace guitarist. It was his idea to conquer the planet and his compositions that would do it. When he stepped into the rehearsal room of his kid brother's wannabe outfit, he found a shambles, and he gave them material, discipline and direction. That's the received wisdom, at least – he couldn't have done it without a frontman like Liam. The brothers' obscenity-ridden slander was a joint enterprise, tearing into other artists and bands with merciless and sometimes hilarious savagery, calling out banality, mediocrity and inability with a refreshing lack of caution. But for all of Liam's bladed comments and boorish behaviour there was something funny and even innocent about him. Noel, by comparison, seemed wily and defensive; the role of lovable arsehole never came as naturally to him as it did to his younger sibling. Across two decades the weird psychodrama of their fraternal dynamic has been hard to keep up with. Noel stormed off more than once, sometimes returning to the lineup when only the diehard aficionados knew he'd quit. And the barneys weren't just artistic flouncing or creative hissy fits, they were proper brawls with weaponised tambourines, guitars and cricket bats. It felt tiresome on occasions, especially as Oasis's significance waned and cultural sensibilities shifted, but undoubtedly it's one of the elements that make the planned reunion so compelling. Because the enmity can't simply have melted away, can it? There was genuine bad blood between Noel and Liam, which found expression through genuine violence. It's not impossible to imagine the upcoming tour abandoned on day one, with the brothers in separate luxury hotels, one soothing a bruised fist with a packet of frozen peas, the other with a cartoon rib-eye steak on his face taking the sting out of a shiner. But when Oasis do finally appear together after a 16-year absence, fans will be back on each other's shoulders or arm in arm, singing gnomic phrases and occasional nonsense, united by some irresistible bond. If they play Acquiesce – the verses sung by Liam, the choruses by Noel – it's interesting to wonder what silent thoughts might pass between the warring siblings when they get to the bit about needing and believing in each other. The roar of the crowd, hymning back the lyrics, will be telling them it's true.
