I tried the £2 viral M&S Crumbl Cookie dupes and one tastes just like an iconic chocolate treat
SNACK ATTACK I tried the £2 viral M&S Crumbl Cookie dupes and one tastes just like an iconic chocolate treat
POSH supermarket M&S is becoming famous for its viral bakery treats - but are the latest Crumbl Cookie dupes any good?
The posh supermarket has launched three new Chunked N' Loaded cookies with both a topping and filling, and they've been compared to Ben's or Crumbl Cookies.
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Senior Consumer Reporter Adele Cooke tried the new M&S viral cookies
They cost £2 each and come in Raspberry Cheesecake, Pistachio and Chocolate & Hazelnut flavour.
The Sun's Adele Cooke put them to the test to see how they compare to others on the market and if they are really worth the hype.
Raspberry Cheesecake Cookie
I'd never say no to a slice of raspberry cheesecake so I was excited to give this cookie a try.
The biscuit is full of a raspberry cheesecake-style centre and is topped with raspberry chunks and a drizzle of white chocolate.
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I was surprised by the Raspberry Cheesecake Cookie, which smelt amazing
Credit: Newfoods UK
The cookie looked tasty and smelt amazing when I took it out of the bag.
When I bit into it the outside was crunchy while the centre managed to stay soft and gooey.
There was quite a lot of raspberry filling, which helped to keep the cookie moist.
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But I wouldn't say the biscuit had a strong cheesecake flavour and I could only really taste raspberry.
Score: 4/5
Pistachio Cookie
I'm a big fan of pistachio and enjoyed trying the viral Dubai chocolate and M&S Big Daddy Pistachio bar, so I was excited to tuck into this cookie.
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The pistachio cookie was disappointing and dry in the centre
Credit: Newfoods UK
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M&S describe it as a mixture of nutty and zesty, with white chocolate chips, nibbed pistachios and a hint of Sicilian lemon oil, with a pistachio and cream cheese-style centre.
It's topped with a white chocolate drizzle and crushed pistachios.
I had high hopes for the biscuit but was thoroughly disappointed.
The cookie was dry and crumbly, almost like a shortbread biscuit.
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There was no gooey pistachio paste, as you find inside Dubai chocolate.
It didn't really taste of pistachio and the chunks of nuts did little to add to the flavour.
The hint of lemon was the only thing I could taste and overpowered the pistachio.
This biscuit was nothing like the Crumbl cookies I've tried in the US and left me feeling disappointed.
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Score: 1/5
Chocolate & Hazelnut Cookie
Last but not least was the Chocolate and Hazelnut cookie, which I'm sure is set to be the most popular with shoppers.
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The Chocolate & Hazelnut Cookie was my favourite and tasted like Nutella
Credit: Newfoods UK
The biscuit combines dark chocolate chips with crunchy nibbed hazelnuts.
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Inside it has a rich, oozy chocolate and hazelnut centre and it is topped with a swirl of milk chocolate and a handful of roasted hazelnuts.
The chocolate cookie was far the most eye-catching and made my mouth water just looking at it.
When I bit into it the cookie was so soft it fell apart in my mouth.
The chocolate filling was very similar to Nutella and was rich without being overpoweringly nutty.
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I couldn't help myself and ate the whole thing.
Of all the cookies I tried, it reminded me the most of Crumbl biscuits I had tried in the US.
The texture and filling were similar to the Buckeye Brownie Cookie as both are crunchy while still being soft in the centre.
Score: 5/5
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Verdict
I was pleasantly surprised by the M&S cookies and can see them being popular with those who have a sweet tooth.
At just £2 each they expensive for just one cookie, when you can get a bag of four from M&S' bakery for around £3.
In comparisons, they are cheaper than Crumbl, which is only available in the US and costs around $28 for a box of six.
Whereas you can get a box of seven cookies for £14 from Ben's Cookies, which these ones have also been compared to.
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They don't have as much filling as the Crumbl version but I preferred them as they were less sickening.
I can see them being popular with those who want a sweet treat on the go or an afternoon pick-me-up.
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