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'12th Fail' actor Vikrant Massey begins preparation for his International project 'White' based on Sri Sri Ravi Shankar
Mahaveer Jain and Siddharth Anand's Marflix Pictures are coming together to create WHITE, an international thriller that delves deep into the life and teachings of the globally revered spiritual leader Sri Sri Ravi Shankar starring Vikrant Massey in the lead role,
The team has now begun intensive prep for the film, laying the foundation for an authentic and immersive cinematic journey. As part of this preparation, Mahaveer Jain personally guided a meaningful visit to the Art of Living Ashram in Bengaluru. Vikrant Massey, who portrays Sri Sri Ravi Shankar, participated in the 'Happiness Program', a signature breathwork and meditation course founded by Sri Sri Ravi Shankar himself.
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A photograph shared from the ashram beautifully captures this serene moment, with the group dressed in simple white attire, embodying the film's spiritual essence. The caption, 'Hearts Filled with Gratitude 🌸 Grateful for this wisdom Gurudev Sri Sri @gurudev ❤️,' reflects the deep reverence and gratitude at the heart of the project.
Directed by Montoo Bassi and set to commence shooting in Colombia this July, WHITE is an ambitious and visionary endeavor from Mahaveer Jain Films and Marflix Pictures.
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India Today
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