Harry Potter Stores Are Serving Butterbeer Sundaes for National Ice Cream Day
Looking to beat the summer heat with a little magic? The Harry Potter Shops in New York and Chicago have you covered.
In honor of National Ice Cream Day on Sunday, July 20, both flagship Harry Potter locations are transforming their stores into sweet havens with a week-long Butterbeer Sundae celebration, running from July 20–26.
Here's the scoop: fans who purchase a Butterbeer ice cream can head to in-store Butterbeer-branded sundae trolleys and load up on up to five free toppings, inspired by the wizarding world.
Options include Mini Chocolate Frogs, Jellybeans, House-Colored Sprinkles, and store-exclusive toppings like Butterbeer Cookie Crumble in New York and Butterbeer Popcorn Crumble in Chicago.
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Act fast! The first 100 customers at each location will score a free Butterbeer ice cream complete with all the magical toppings. Throughout the week, you will still be able to receive free toppings with any ice cream purchase, while supplies last.
Each shop is also offering city-specific sundaes:
New York Sundae: Butterbeer ice cream with Butterbeer Syrup and Butterbeer Cookie Crumble
Chicago Sundae: Butterbeer ice cream with Butterbeer Syrup and Butterbeer Popcorn Crumble
In New York, fans can visit a wizarding photo area inside the store, and on July 20, brand ambassadors will be roaming Madison Square Park and Union Square Park with Harry Potter trivia and special rewards for those who answer correctly.
Talk about a magical treat!
Harry Potter Stores Are Serving Butterbeer Sundaes for National Ice Cream Day first appeared on Parade on Jul 15, 2025
This story was originally reported by Parade on Jul 15, 2025, where it first appeared.
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