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Harry Styles' Pleasing Brand Just Launched A Very Chic Sex Toy

Harry Styles' Pleasing Brand Just Launched A Very Chic Sex Toy

Grazia USA25-07-2025
LOS ANGELES, CALIFORNIA – MARCH 14: Harry Styles poses for The 2021 GRAMMY Awards on March 14, 2021, in Los Angeles, California. (Photo by Anthony Pham via Getty Images)
Harry Styles has never been one to shy away from a bit of skin or an impassioned pelvic thrust on stage, but the singer's new venture has fans blushing. Hard launching into the sexual wellness arena, the singer's brand, Pleasing, announced its latest innovation: a sleek double-sided vibrator and a silicone-based lube to boot.
Co-created with sex educator Zoë Ligon (aka the 'Dildo Duchess'), the project is steeped in the same charm, cheek, and aestheticism that have long defined the Pleasing brand—which, until now, has offered genderless nail polishes, lip tints, fragrances and a collaboration with Jonathan Anderson.
Setting you back $111 ($169AUD approx.), the Pleasing Double-Sided Vibrator is an elegant, dual-ended tool for solo or shared exploration. According to the brand's website, 'the handle doubles as an insertable vibrator while also functioning comfortably for external play,' and the nobbed end is designed for external stimulation 'anywhere craving extra attention.' The Pleasing Double-Sided Vibrator / Image credit: Pleasing
Meanwhile, the lubricant 'offers long-lasting moisture and a silky glide with zero glycerin,' per the description.
'The idea of Pleasing Yourself is at the heart of the Pleasing brand and a part of our ethos from the very beginning,' says Harry Lambert, creative director of Pleasing and Styles' long-term collaborator. 'This next step felt like such a natural progression, especially as something our community has been asking for from the get-go. It's something we're proud to embrace and speak about openly.'
As ever, Styles is front and centre (kind of) to drum up the campaign hype. A sensuous teaser video posted to Instagram features him whispering the product's tagline, 'Please yourself like you mean it,' while phones buzz with anticipation.
More significantly, the brand has teamed with Planned Parenthood Federation of America, offering co-created educational content, custom condoms, and funding to further accessible sex education.
And while Aussies may be left a little unsatisfied for now—currently, the vibrator ships only to the US and UK—Pleasing assures global fans they're working fast to broaden availability.
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