The 'Gen Z boss and a mini' TikTok trend
The 'Gen Z boss and a mini' TikTok trend went viral on social media, and Rachael Wilde even wanted a remix of it made into a song.

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Tatler Asia
8 hours ago
- Tatler Asia
Protein chic: When a toned body becomes the new aesthetic icon
Where fashion and fitness once occupied opposite realms, one artistic, the other physical, they now intersect. Each cut, sheer overlay, crop top, and figure-hugging garment becomes a celebration of the body. Above Where fashion and fitness once occupied opposite realms, one artistic, the other physical, they now intersect Above Each cut, sheer overlay, crop top, and figure-hugging garment becomes a celebration of the body Above From Denzilpatrick's translucent tops and Doublet's crop tops showcasing chiselled abs, to Dior Menswear's dresses for men, these designs affirm Protein Chic's ethos: there are no limits to how a toned body may be expressed (photo: idntimes, tag-walk, WWD) This shift isn't confined to the catwalk. It's spreading fast, thanks to the power of social media. On TikTok and Instagram, the #GymTok trend has spawned millions of clips capturing the everyday rituals of fitness: training, sculpting, calorie counting, meal prep. The body becomes 'content'—a visual shorthand for a lifestyle defined by discipline, self-care, and autonomy. Above Harry Styles and Jacob Elordi brought gymwear to the streets in distinct styles. Harry paired athletic shorts with a retro denim jacket, while Jacob opted for fitted workout gear that showcased his physique. Both embodied the spirit of street-meets-sport: confident, health-conscious, and effortlessly modern Above Harry Styles and Jacob Elordi brought gymwear to the streets in distinct styles. Harry paired athletic shorts with a retro denim jacket, while Jacob opted for fitted workout gear that showcased his physique. Both embodied the spirit of street-meets-sport: confident, health-conscious, and effortlessly modern As the celebration of the body moves beyond the gym, gymwear naturally follows. Crop tops, fitted trousers, and tank tops are no longer confined to fitness studios; they have become statements of individuality and perseverance. Worn on the streets, these pieces speak of effort, identity, and self-expression. From workout spaces to street style, from social platforms to the catwalk, physical strength has evolved into an aesthetic: seductive yet thoughtful, fashionable yet full of vitality. The transformation of masculine beauty Throughout the 1990s and early 2000s, muscularity was synonymous with traditional masculinity. Figures like Terminator 's Arnold Schwarzenegger, Rocky 's Sylvester Stallone, and Fight Club 's Brad Pitt defined the 'alpha male': stoic, intimidating, and emotionally unreadable. Their physiques didn't require commentary; their presence alone conveyed dominance. Photo 1 of 3 Sylvester Stallone, Arnold Schwarzenegger, and Brad Pitt once defined the ideal male physique where muscle mass symbolised authority, masculinity, and untouchable power Photo 2 of 3 Sylvester Stallone, Arnold Schwarzenegger, and Brad Pitt once defined the ideal male physique where muscle mass symbolised authority, masculinity, and untouchable power Photo 3 of 3 Sylvester Stallone, Arnold Schwarzenegger, and Brad Pitt once defined the ideal male physique—where muscle mass symbolised authority, masculinity, and untouchable power Protein Chic marks a departure from that rigid ideal. It champions a different kind of strength, sensual, expressive, and approachable. This aesthetic aligns with the broader evolution of masculinity seen in recent years: David Beckham embracing skincare, Timothée Chalamet donning crop tops, male models walking in dresses at Dior Men. In this era, gender is no longer a limitation in fashion, and beauty is no longer bound by biological norms. But the appeal of Protein Chic also carries weight. As the toned body becomes a cultural symbol of positivity, those who don't meet the aesthetic may feel scrutinised not just for their appearance, but for perceived lifestyle choices. Even the most dedicated gym-goers can find themselves trapped in cycles of comparison. Protein Chic, then, is not an end goal. It's an evolving practice that invites discipline, understanding, and compassion to coexist. NOW READ Loewe Craft Prize 2025: A new definition of couture rises from the artisan's bench 7 traditional self-care practices that stand the test of time Tatler's Picks: discover the beauty & skincare products worth investing in this summer


Tatler Asia
25-06-2025
- Tatler Asia
Labubu, sneakers and vintage Dior: where Gen Z are putting their money now
2. Sneakers, the original alt asset Long before NFTs, sneakers were the first major 'hype' asset class for digitally savvy young investors. Limited-edition pairs, especially those tied to basketball icons or high-fashion collaborators, can appreciate significantly post-release. A pair of Travis Scott x Nike Jordans, for instance, can triple in value within weeks if kept box-fresh. Gen Z investors not only wear the shoes but treat them as appreciating assets, storing them in climate-controlled boxes, tracking their value through selling apps and flipping them strategically. The rise of sneaker auctions at major houses like Sotheby's and Christie's further legitimises the category—no longer subcultural, it's big business. 3. K-pop photocards and idol merch Photocards, those glossy, wallet-sized portraits included in K-pop albums, have evolved into a bona fide investment category. A rare Jungkook photocard from a 2019 BTS fan meeting can fetch over US$1,000, especially if it's an out-of-print or Japan-only release. Fans track card values through detailed spreadsheets, monitor scarcity in real time and negotiate trades in Discord servers and Twitter threads. Official merch collaborations (like the Starbucks x Blackpink collection) also sell out within hours and appear immediately on resale platforms. For some, it's about emotional connection; for others, it's high-speed arbitrage with a fandom twist. Now read: Chasing K-pop dreams: must-visit spots in Seoul for superfans 4. Digital collectables and NFTs While the 2021 NFT boom has cooled, Gen Z isn't entirely out of the digital collectables game. What's changed is the criteria: aesthetic-driven 'PFP' projects are out, and utility-driven tokens are in. NFTs tied to exclusive event access, gaming perks or digital identity verification are gaining traction. Platforms like Zora, and even Nike's .SWOOSH are launching Web3 projects that combine collectability with tangible value. Still, risks remain high—rug pulls and overpromises are common, and liquidity can disappear overnight. Gen Z investors navigating this space are savvier now: they're asking about roadmap execution and community governance, not just hype. 5. Designer resale and vintage luxe Luxury fashion has become another investment frontier for Gen Z. Instead of buying new, many scour platforms like The RealReal, Grailed and Vestiaire Collective for vintage or archival pieces with appreciating value. A 2000s-era Dior Saddle bag or a rare Rick Owens jacket can generate significant profit if resold at the right time. TikTok trends can trigger sudden spikes in demand, so investors monitor what's gaining traction and act fast. Increasingly, they're blending fashion knowledge with financial literacy, seeing fashion not just as personal expression but portfolio diversification. Items are tracked, appraised and even insured—just like any other asset. In case you missed it: Is your designer bag verified? The Digital Product Passport is the smart tech redefining authentic luxury For Gen Z, investing isn't just about compound interest or retirement planning—it's about identity, community and access. And for now, a Labubu on a shelf isn't just decoration, but part of the strategy. NOW READ 9 mental health non-fiction books that will transform your understanding of yourself 8 beauty products that double as bag charms 11 animal design objects: From Bottega Veneta to vintage collectibles

Sydney Morning Herald
13-06-2025
- Sydney Morning Herald
The 'Gen Z boss and a mini' TikTok trend
Lifestyle The 'Gen Z boss and a mini' TikTok trend went viral on social media, and Rachael Wilde even wanted a remix of it made into a song.