IndiCue Launches Comprehensive CTV Engagement Platform, Partners with Cineverse to Transform Connected TV Control
DENVER--(BUSINESS WIRE)--IndiCue today announced the launch of its comprehensive CTV Engagement Platform, designed to give publishers complete control over their connected television stack. The platform combines cutting-edge server-side ad insertion (SSAI) technology with advanced monetization solutions and independent ad serving capabilities.
"Working with IndiCue has been transformative for our CTV strategy as they share our vision for developing a tightly integrated tech stack with a robust ad platform that enables next-generation features" -Tony Huidor, President of Cineverse Technology
Share
The company also announced a strategic partnership with Cineverse to power their innovative C360 audience platform, demonstrating how IndiCue's technology enables next-generation streaming experiences.
Transforming Publisher Control
IndiCue's platform addresses the critical challenge facing today's streaming media landscape: balancing exceptional viewer experiences with optimal monetization. The company's Smart CTV SSAI technology uses advanced manifest manipulation to tailor ad experiences to individual viewing patterns, generating more revenue for media owners while delivering better user experiences for viewers and more effective targeting for advertisers.
"Publishers deserve to take control of their entire stack," said Nick Frazee, CEO at IndiCue. "Our platform provides the transparency, control, and advanced technology publishers need to thrive in today's competitive streaming environment across three key product areas."
Three-Pillar Technology Solution
Custom Monetization Solutions: IndiCue powers in-house monetization with full transparency, purpose-built for CTV/AVOD/streaming. Features include in-house SSP, header bidding, in-house DSP, and no throttling policies.
Smart CTV SSAI Technology: The platform's core offering detects SCTE-35 markers, delivers personalized ads, enables customized UID events, and provides easy implementation with advanced manifest manipulation capabilities.
CTV Ad Server: IndiCue's best-in-class, independent ad serving platform is purpose-built for dynamic ad formats, featuring first-party segments from LiveRamp, live log-level data, traffic routers, real-time ad pod building, and IVT protection from Human and Protected Media.
Strategic Partnership with Cineverse's C360
IndiCue's technology advancement addresses the growing demand for sophisticated, publisher-controlled CTV solutions. This capability has enabled strategic partnerships like the one announced today with Cineverse.
Cineverse and the C360 Revolution
Cineverse, creators of the C360 audience platform, has partnered with IndiCue to focus on the next major trend in FAST and ad-supported streaming: content-first audience platforms that drive better, more direct relationships with advertisers.
C360 is a next-generation premium programmatic advertising network reaching the world's most dedicated fandoms and beyond. It leverages Cineverse's content assets and their Matchpoint end-to-end streaming solution to enable unparalleled contextual alignment between viewers and buyers.
With C360, buyer budgets are only spent on the right viewers for their brand. The platform delivers ads exclusively to users within the demographic and psychographic target markets as defined by high-integrity first-party data signals. The environment also provides robust protection against Invalid Traffic for maximum media spend effectiveness.
"Working with IndiCue has been transformative for our CTV strategy as they share our vision for developing a tightly integrated tech stack with a robust ad platform that enables next-generation features," said Tony Huidor, President of Cineverse Technology Group. "They've helped us bridge critical gaps in our ad tech stack with solutions that actually understand the unique demands of connected television. We believe their approach to personalized ads, dynamic ad pods, and robust ad serving capabilities are elevating our entire ecosystem and will propel the industry forward."
About IndiCue
IndiCue enables user viewing patterns to drive advertiser outcomes, building the CTV engagement ecosystem through innovative SSAI, monetization, and ad serving solutions. The company's mission is to provide publishers with the tools and transparency needed to take control of their CTV revenue streams while delivering exceptional experiences for viewers and advertisers.
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Business Wire
5 hours ago
- Business Wire
Aurinia Pharmaceuticals to Host Conference Call to Discuss AUR200 Phase 1 Study Results on June 30, 2025
ROCKVILLE, Md. & EDMONTON, Alberta--(BUSINESS WIRE)--Aurinia Pharmaceuticals Inc. (NASDAQ: AUPH) today announced that it will host a webcast and conference call on June 30, 2025, at 8:30 a.m. ET to discuss AUR200 Phase 1 study results. The link to the webcast is available here. To join the conference call, please dial 877-407-9170/+1 201-493-6756. Click here for participant International Toll-Free access numbers. A replay of the webcast will be available on Aurinia's website. About Aurinia Aurinia is a biopharmaceutical company focused on delivering therapies to people living with autoimmune diseases with high unmet medical needs. In January 2021, the Company introduced LUPKYNIS ® (voclosporin), the first FDA-approved oral therapy for the treatment of adult patients with active lupus nephritis. Aurinia is also developing AUR200, a dual inhibitor of B cell-activating factor (BAFF) and a proliferation-inducing ligand (APRIL) for the potential treatment of autoimmune diseases.
Yahoo
13 hours ago
- Yahoo
Cineverse Full Year 2025 Earnings: Beats Expectations
Revenue: US$78.2m (up 59% from FY 2024). Net income: US$3.60m (up from US$21.8m loss in FY 2024). Profit margin: 4.6% (up from net loss in FY 2024). The move to profitability was driven by higher revenue. EPS: US$0.23 (up from US$1.78 loss in FY 2024). Trump has pledged to "unleash" American oil and gas and these 15 US stocks have developments that are poised to benefit. All figures shown in the chart above are for the trailing 12 month (TTM) period Revenue exceeded analyst estimates by 1.7%. Earnings per share (EPS) also surpassed analyst estimates by 60%. The company's shares are up 23% from a week ago. You should learn about the 2 warning signs we've spotted with Cineverse. Have feedback on this article? Concerned about the content? Get in touch with us directly. Alternatively, email editorial-team (at) article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.
Business Wire
2 days ago
- Business Wire
Rocket Lab Completes Record Launch Turnaround From Launch Complex 1, Successfully Deploys 68 th Electron Mission
MAHIA, New Zealand--(BUSINESS WIRE)--Rocket Lab Corporation (Nasdaq: RKLB) ('Rocket Lab' or 'the Company'), a global leader in launch services and space systems, today successfully launched its 68th Electron rocket to deploy a single satellite to space for a confidential commercial customer. The mission was the second of two launches from the same launch site in less than 48 hours, a new launch record for the Company as it continues to deliver dedicated, repeatable and reliable access to space for satellite operators. The 'Symphony In The Stars' mission lifted-off from Rocket Lab Launch Complex 1 in Mahia, New Zealand on June 28 th (7:08 p.m./07:08 UTC) to deploy a single spacecraft to a 650km circular Earth orbit. The mission was the first of two dedicated launches for the new customer on Electron booked less than four months ago, with a second mission scheduled before the end of 2025. Rocket Lab has now completed four launches in June for commercial satellite constellation operators, underscoring Electron's consistent performance and rapid deployment capabilities as the world's leading small launcher: the 'Full Stream Ahead' mission on June 3 rd; 'The Mountain God Guards' mission on June 11 th; 'Get The Hawk Outta Here' launched on June 26 th UTC, and today's 'Symphony In The Stars' mission. Rocket Lab Founder and CEO, Sir Peter Beck, says: 'Electron has demonstrated once again that it is the gold standard for responsive and reliable space access for small satellites. The future of space is built on proven performance, and Electron continues to deliver against a stacked launch manifest this year. Congratulations to the team on achieving its fastest launch turnaround yet between two missions from Launch Complex 1. This launch was also a quick-turn mission to meet our customer's mission requirements, and we're looking forward to doing it again later this year.' 'Symphony In The Stars' was Rocket Lab's tenth Electron mission of 2025 and its 68th launch overall. With 100% mission success so far this year, Electron continues to deliver reliable deployment amid an increasing launch cadence and rapid contract-to-launch timelines. Launch images: About Rocket Lab Founded in 2006, Rocket Lab is an end-to-end space company with an established track record of mission success. We deliver reliable launch services, satellite manufacture, spacecraft components, and on-orbit management solutions that make it faster, easier, and more affordable to access space. Headquartered in Long Beach, California, Rocket Lab designs and manufactures the Electron small orbital launch vehicle, a family of spacecraft platforms, and the Company is developing the large Neutron launch vehicle for constellation deployment. Since its first orbital launch in January 2018, Rocket Lab's Electron launch vehicle has become the second most frequently launched U.S. rocket annually and has delivered over 200 satellites to orbit for private and public sector organizations, enabling operations in national security, scientific research, space debris mitigation, Earth observation, climate monitoring, and communications. Rocket Lab's spacecraft platforms have been selected to support NASA missions to the Moon and Mars, as well as the first private commercial mission to Venus. Rocket Lab has three launch pads at two launch sites, including two launch pads at a private orbital launch site located in New Zealand and a third launch pad in Virginia. Forward Looking Statements This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. We intend such forward-looking statements to be covered by the safe harbor provisions for forward looking statements contained in Section 27A of the Securities Act of 1933, as amended (the 'Securities Act') and Section 21E of the Securities Exchange Act of 1934, as amended (the 'Exchange Act'). All statements contained in this press release other than statements of historical fact, including, without limitation, statements regarding our launch and space systems operations, launch schedule and window, safe and repeatable access to space, Neutron development, operational expansion and business strategy are forward-looking statements. The words 'believe,' 'may,' 'will,' 'estimate,' 'potential,' 'continue,' 'anticipate,' 'intend,' 'expect,' 'strategy,' 'future,' 'could,' 'would,' 'project,' 'plan,' 'target,' and similar expressions are intended to identify forward-looking statements, though not all forward-looking statements use these words or expressions. These statements are neither promises nor guarantees, but involve known and unknown risks, uncertainties and other important factors that may cause our actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by the forward-looking statements, including but not limited to the factors, risks and uncertainties included in our Annual Report on Form 10-K for the fiscal year ended December 31, 2024, as such factors may be updated from time to time in our other filings with the Securities and Exchange Commission (the 'SEC'), accessible on the SEC's website at and the Investor Relations section of our website at which could cause our actual results to differ materially from those indicated by the forward-looking statements made in this press release. Any such forward-looking statements represent management's estimates as of the date of this press release. While we may elect to update such forward-looking statements at some point in the future, we disclaim any obligation to do so, even if subsequent events cause our views to change.
