Latest news with #BachirGemayel
Al Bawaba
22-07-2025
- Automotive
- Al Bawaba
Al Masaood Automobiles Launches the New Renault Koleos in Abu Dhabi
Al Masaood Automobiles, the authorised distributor of Renault in Abu Dhabi, Al Ain, and the Al Dhafra Region, has announced the arrival of the all-new Renault Koleos, further enriching its diverse SUV lineup for customers. The new model combines elegant design, advanced technology, and exceptional comfort, making it an ideal choice for drivers seeking versatility and sophistication in their everyday on Renault's 'voitures à vivre' (cars for living) philosophy, the Koleos delivers a refined driving experience tailored for the needs of modern families. Its contemporary exterior design, sculpted lines, and bold proportions reflect Renault's new design language, while its spacious and innovative interior offers premium comfort for Koleos, a D-segment large SUV measuring 4.78 metres in length, was designed with spaciousness and comfort in mind. The vehicle's generous wheelbase ensures ample legroom for all passengers, complemented by high-comfort ventilated seats and sophisticated interior materials. The openR panoramic screen system introduces a groundbreaking multimedia experience, with three large touchscreens spanning the dashboard for intuitive control and Gemayel, Director of Sales and Marketing at Al Masaood Automobiles, said, 'At Al Masaood Automobiles, we always aim to bring our customers vehicles that offer the perfect blend of technology, safety, and style. The Renault Koleos embodies this vision perfectly, offering next-generation driver assistance features, a stunning panoramic multimedia experience, and a dynamic design that stands out on the road. We are confident it will appeal to SUV enthusiasts across the emirate.'Renault's Human First Programme is at the heart of the Koleos' design, equipping it with 29 advanced driver assistance systems (ADAS). These include Level 2 autonomous driving functions such as Active Driver Assist, adaptive cruise control, lane centring, and emergency lane-keeping. Powered by a new 2.0L turbocharged petrol engine delivering 235 hp and 350 Nm of torque, the Koleos offers strong, smooth acceleration and dynamic road performance. The intelligent 4WD system further enhances performance and stability, making it equally suited for city drives and off-road new Koleos is available in two trims – Techno and Iconic – each offering a carefully curated blend of features and finishes. Customers can choose from five striking body colours, including two new additions exclusive to this model: Satin Urban Grey and Mineral its combination of innovative features, cutting-edge technology, and refined aesthetics, the Renault Koleos sets a new standard for the SUV segment in Abu can now explore the new Renault Koleos at Al Masaood Automobiles' showrooms. For more information, customers can visit Al Masaood Automobiles' showrooms or visit or call 800 300 500.
Web Release
10-07-2025
- Automotive
- Web Release
Al Masaood Automobiles Offers Exclusive First Look at 2026 Nissan Patrol NISMO Following World Premiere
Al Masaood Automobiles, the authorised distributor for Nissan in Abu Dhabi, Al Ain, and the Al Dhafra Region, hosted an exclusive customer preview last week, becoming the first dealership globally to showcase the 2026 Nissan Patrol NISMO in its showrooms following the model's official world premiere in the UAE. Held across the Abu Dhabi and Al Ain showrooms, the preview offered customers early access to two of Nissan's most anticipated performance icons, the 2026 Patrol NISMO and Z NISMO, sparking exceptional interest across the capital. The response was immediate, with a fivefold increase in footfall and a 150% surge in Patrol NISMO bookings, highlighting the immense popularity of the NISMO brand. Rooted in motorsport heritage, the NISMO brand has long captured the imagination of driving enthusiasts across the region. The new Patrol NISMO, engineered specifically for the Middle East, builds on this legacy. It merges the rugged off-road DNA of the Patrol with refined, track-inspired performance to deliver a unique blend of power and presence, tailored to the expectations of UAE drivers. The Z NISMO represents the pinnacle of the Z lineup. Powered by a 3.0L twin-turbo V6 producing 420 horsepower, it features NISMO-tuned suspension and brakes, aerodynamic upgrades, and a motorsport-inspired cockpit. It blends over 50 years of heritage with modern engineering to offer a focused, performance-driven experience. Bachir Gemayel, Sales and Marketing Director at Al Masaood Automobiles, said: 'Being the first dealership globally to showcase the Patrol NISMO is a proud milestone and a reflection of the deep trust we share with Nissan. More than that, it highlights our commitment to putting customers at the centre of everything we do. The excitement and energy we saw during the event speak volumes about the emotional bond our customers have with Patrol, and the performance spirit that NISMO represents. These moments reinforce our role in delivering the experiences our customers value, timely, relevant, and aligned with their evolving expectations.' First introduced in 2015, the Patrol NISMO was developed exclusively for the Middle East, a region that values performance, presence, and craftsmanship. A decade on, the all-new 2026 edition marks a bold evolution. Informed by regional insights and tested in local conditions, it stands as the most powerful Patrol ever produced. Customers in Abu Dhabi, Al Ain, and Al Dhafra can book the Patrol NISMO and Z NISMO by visiting Al Masaood Automobiles showrooms or through the website
Al Bawaba
10-07-2025
- Automotive
- Al Bawaba
Al Masaood Automobiles Offers Exclusive First Look at 2026 Nissan Patrol NISMO Following World Premiere
Al Masaood Automobiles, the authorised distributor for Nissan in Abu Dhabi, Al Ain, and the Al Dhafra Region, hosted an exclusive customer preview last week, becoming the first dealership globally to showcase the 2026 Nissan Patrol NISMO in its showrooms following the model's official world premiere in the across the Abu Dhabi and Al Ain showrooms, the preview offered customers early access to two of Nissan's most anticipated performance icons, the 2026 Patrol NISMO and Z NISMO, sparking exceptional interest across the capital. The response was immediate, with a fivefold increase in footfall and a 150% surge in Patrol NISMO bookings, highlighting the immense popularity of the NISMO in motorsport heritage, the NISMO brand has long captured the imagination of driving enthusiasts across the region. The new Patrol NISMO, engineered specifically for the Middle East, builds on this legacy. It merges the rugged off-road DNA of the Patrol with refined, track-inspired performance to deliver a unique blend of power and presence, tailored to the expectations of UAE drivers. The Z NISMO represents the pinnacle of the Z lineup. Powered by a 3.0L twin-turbo V6 producing 420 horsepower, it features NISMO-tuned suspension and brakes, aerodynamic upgrades, and a motorsport-inspired cockpit. It blends over 50 years of heritage with modern engineering to offer a focused, performance-driven Gemayel, Sales and Marketing Director at Al Masaood Automobiles, said: 'Being the first dealership globally to showcase the Patrol NISMO is a proud milestone and a reflection of the deep trust we share with Nissan. More than that, it highlights our commitment to putting customers at the centre of everything we do. The excitement and energy we saw during the event speak volumes about the emotional bond our customers have with Patrol, and the performance spirit that NISMO represents. These moments reinforce our role in delivering the experiences our customers value, timely, relevant, and aligned with their evolving expectations.' First introduced in 2015, the Patrol NISMO was developed exclusively for the Middle East, a region that values performance, presence, and craftsmanship. A decade on, the all-new 2026 edition marks a bold evolution. Informed by regional insights and tested in local conditions, it stands as the most powerful Patrol ever produced.
Filipino Times
16-04-2025
- Automotive
- Filipino Times
Al Masaood Automobiles rolls out the All-New Nissan Magnite across its showrooms
Al Masaood Automobiles has officially introduced the all-new Nissan Magnite across its showrooms in Abu Dhabi, Al Ain, and the Western Region, following its recent regional debut. Making its first appearance in the capital, the Magnite expands Al Masaood Automobiles' Nissan SUV segment, reinforcing the brand's commitment to customer-centric innovation and delivering value. The launch represents a new milestone for Al Masaood Automobiles and the local SUV segment. As a completely new entrant in the compact SUV category, the Nissan Magnite opens doors to a segment of drivers in Abu Dhabi who seek a smart and modern, SUV that doesn't compromise on value, technology, or safety. Elevating urban mobility, the Magnite is purpose-built for today's forward-thinking drivers those who prioritise intelligent technology, enhanced safety, compact convenience, and exceptional value. Its dynamic design sports a striking grille, high ground clearance, and diamond-cut alloy wheels that highlight its sporty appeal. The cabin offers a seamless blend of style and functionality, including a fully digital 7-inch instrument cluster and an 8-inch touchscreen infotainment system equipped with wireless Apple CarPlay and Android Auto ensuring a connected, intuitive driving experience at every turn. Under the hood, the all-new Magnite is powered by a turbocharged 1.0-litre engine that delivers 100 PS of power and 152Nm of torque, combining efficiency with exhilarating performance. Safety remains paramount with advanced features such as the Around-View Monitor, ABS & VDC, Auto Headlamps, and comprehensive airbag coverage, ensuring peace of mind on every journey. Bachir Gemayel, Sales and Marketing Director at Al Masaood Automobiles, said: 'At Al Masaood Automobiles, our commitment to exceeding customer expectations continues to guide every decision we make. The arrival of the all-new Nissan Magnite reflects our commitment to bringing our customers mobility solutions that seamlessly blend smart design, the latest technologies and features, and trusted safety, hence adding value to their lives. With the Magnite, Al Masaood Automobiles contributes to the expansion of the Nissan SUV lineup to better reflect the diverse lifestyles and ambitions of our community. As always, we remain dedicated to delivering memorable experiences that go beyond the vehicle itself, and extend throughout the full ownership journey of our customers. These relations are built on trust, understanding, and a deep appreciation for what our customers truly value in their daily drives.' The arrival of this latest model aligns with Nissan's global business transformation strategy, 'The Arc', and presents Japanese engineering excellence to the regional compact SUV segment. As the third vehicle under this blueprint and a key pillar alongside the iconic Patrol and popular X-Trail, this model not only reinforces Nissan's leadership in the SUV segment, with plans to expand the lineup by 2026, but also exemplifies Al Masaood Automobiles' commitment to deliver innovative, quality vehicles that make a bold statement on the road and cater to diverse customer needs. The Magnite is available in a variety of trims and comes in five bold colour options, including stylish dual-tone combinations, giving customers the freedom to choose a version that best fits their personality and lifestyle. To find out more about the latest model, customers can explore showrooms across Abu Dhabi, Al Ain, and the Western Region or visit the website:
Zawya
03-03-2025
- Automotive
- Zawya
Al Masaood Automobiles launches new Renault showroom, elevating customer experience
The showroom is strategically located near Zayed Sports City and the Ministries Complex, offering better accessibility. Abu Dhabi - Al Masaood Automobiles, the authorised distributor of Renault in Abu Dhabi, Al Ain, and the Western Region, has unveiled its new and upgraded Renault showroom on Airport Road in Abu Dhabi. The relocated showroom fully aligns with Renault's global brand identity and promises customers convenience and an enhanced seamless journey. Strategically situated in the heart of Abu Dhabi and located near prominent landmarks such as Zayed Sports City and the Ministries Complex, the new showroom offers prime visibility and ease of access for customers looking to explore Renault's wide range of vehicles. Our commitment to exceeding customer expectations remains at the heart of all we do. The relocation and upgrade of our Renault showroom reflect our core value of customer centricity and our ongoing mission to deliver a delightful experience. In this day and age, a large number of customers begin their journey with us in the digital sphere, and hence we have invested all efforts to make their experience at the showroom as seamless and enriching. Bachir Gemayel, Sales and Marketing Director, Al Masaood Automobiles The redesigned space places a strong emphasis on the customer journey, incorporating modern technology and interactive digital touchpoints to create an immersive experience. With a strong focus on comfort, safety, intuitive technology, and modern design, Renault as a brand is known for making advanced technology accessible to all. With the launch of the new showroom, Al Masaood Automobiles and Renault continue to strengthen their presence in Abu Dhabi, delivering quality products and an elevated customer experience to the community. Renault continues the implementation of its International Game Plan, driving its expansion beyond Europe. We are delighted to join Al Masaood Automobiles in inaugurating the new Renault showroom in Abu Dhabi, reflecting our commitment to strengthening our presence in key international markets. Together, we aim to offer the most innovative, high-quality models and services. This new facility will embody Renault's global standards, providing a modern retail environment with tailored services to meet the needs of our customers in Abu Dhabi. François Mariotte, Managing Director, Renault Africa, Middle East, Pacific To visit the new Al Masaood Automobiles, Renault showroom, customers can visit this link for directions or call at 800 300 500. ABOUT AL MASAOOD AUTOMOBILES Al Masaood Automobiles is authorised distributor of Nissan, INFINITI and Renault in Abu Dhabi, Al Ain, and the Western Region for over 38 years, and brings to its customers a complete range of the most reliable 4x4, luxury, passenger, and commercial vehicles, efficiently catering to a large and diverse number of individual, fleet, and government users. Al Masaood Automobiles' extensive network coverage includes 10 showrooms for new cars, and 3 showrooms for used cars in Abu Dhabi, Al Ain, and the Western Region – including the flagship showroom complex at Musaffah with dedicated new vehicle delivery centre; 5 Service Centres and 6 Spare Parts outlets. In 2019, the company inaugurated its state-of-the-art 'R-Store' as an innovative one stop shop for Renault customers. Recently, Al Masaood Automobiles successfully bagged the Global Nissan Aftersales Award for the 2020 and 2021 fiscal year after outperforming other Nissan dealers internationally within its segment. Al Masaood Automobiles had previously scooped the prestigious Nissan Global Dealer Award in 2013 and 2019 and has been the recipient of the 'Exemplary Performance in Sales and Customer Experience Award' by Nissan in the year 2017. Al Masaood Automobiles was also titled as the winner of the Renault Global Partners Award, 'P.A.R.I.S. Challenge' for the year 2019. The company enhances its success through strong tie-ups with leading banks, offering to its customers easy finance solutions and facilitating the purchase process with insurance, finance and accessories under one roof. For more information about our Renault products, services and commitment to sustainable mobility, please visit our websites and follow us on Social media on: Renault: Instagram and Facebook. ABOUT RENAULT Renault, a historic mobility brand and pioneer of electric vehicles in Europe, has always developed innovative vehicles. With the 'Renaulution' strategic plan, Renault has embarked on an ambitious, value-generating transformation moving towards a more competitive, balanced and electrified range. Its ambition is to embody modernity and innovation in technology, energy and mobility services in the automotive industry and beyond.
