Latest news with #Baylis&Harding
Daily Mirror
12-05-2025
- Lifestyle
- Daily Mirror
Brits spent £9bn making homes smell nice - with half ditching pongy partners
Half of Brits revealing they'd end a relationship if a partner's home smelt bad - a scent expert has now revealed a good aroma has the power to give us a mood and energy boost Brits splash out at eye-watering £9billion each year keeping their homes smelling nice - with more than half saying they'd dump their partner if their home stunk. Each British household splashes out an average of £25 a month on home fragrances, including hand wash, which equates to a whopping £8.8 billion a year. Citrus proved a hit, with a third (32%) leaning toward zesty scents, while other top household aromas include fresh laundry (35%), lavender (30%) and coffee (23%). At the other end of the scale, pongs topping the least-liked fragrance list include cigarette smoke (48%), body odour (46%) and rotten food (43%). Our hooters plays a part in our romantic lives too, with more than half (52%) of Brits revealing they'd end a relationship if a partner's home stunk. A third (31%) also revealed they would avoid going to someone else's home if it smelt bad, according to the study by luxury brand Baylis & Harding. Cleanliness (56%) is the number one feeling most associated with home scents, followed by comfort (51%) and calmness (49%). Baylis & Harding quizzed the nation on their favourite smells to mark Sweet Mandarin & Grapefruit, a favourite of brand ambassador Amanda Holden, being crowned its inaugural home scent of the year. Of the 2,000 people surveyed, in celebration of the Discover Your Signature Fragrance campaign launch, 79% say they are inspired by other people's nice smelling homes, while 89% feel more confident having guests over when their home smells nice. Three-quarters of people take note of the smell of hand wash they use, with baked bread (19%), freshly cut grass (15%) and fresh coffee (14%) topping the list of quirky aromas Brits would try. Scent expert Suzy Nightingale revealed a good aroma has the power to give us a mood and energy boost. Suzy said: "Our smell is a hidden superpower that we can tap into whenever we need, selecting hand wash aromas to enhance our mood and help us feel better every single day. "Our choice of scent, whether that's as a hand wash or perfume, also indicates something about who we are. Those who choose Sweet Mandarin & Grapefruit as their favourite fragrance are confident people who welcome a lively home - perhaps enjoying entertaining guests regularly." Tania Slater, co-founder of Baylis & Harding, said: "We've always known the power of scent, whether its bursts of citrus or floral fragrances. "We're thrilled to spotlight Sweet Mandarin & Grapefruit as our first ever Home Scent of the Year. It's a smell that perfectly captures the refreshing and uplifting experience people want in their homes. "Part of our Signature collection, Sweet Mandarin & Grapefruit has been a customer favourite since launch, so we're under no illusion how important nice scents are to people."
Wales Online
09-05-2025
- General
- Wales Online
Home Sweet Scented Home! Inaugural home scent of the year crowned
Home Sweet Scented Home! Inaugural home scent of the year crowned Sweet Mandarin & Grapefruit has been crowned Baylis & Harding's inaugural home scent of the year Sweet Mandarin & Grapefruit, has been crowned Baylis & Harding's inaugural home scent of the year (Image: Steve O / B&H / MI ) A good hand wash leaves a lasting impression on guests when they have a poke around your home, so it's something to keep in mind the next time you invite someone over. Three in four people (74 per cent) take note of the smell of the hand wash, and having a beautifully scented home gives us a confidence boost too, as nine out of 10 Brits feel better about inviting people over when their home smells great, according to the new poll. The research of 2,000 UK adults comes as Sweet Mandarin & Grapefruit has been crowned Baylis & Harding's inaugural home scent of the year and in celebration of the Discover Your Signature Fragrance campaign launch. When asked what unusual scent Brits would like to see crafted into a hand wash, baked bread topped the list (19%) followed by freshly cut grass (15%) and thirdly fresh coffee (14%). Elsewhere, the study revealed that fragrance plays an increasingly important role in the way we live and feel at home. Cleanliness (56%) is the number one feeling most associated with home scents, followed by comfort (51%) and calmness (49%). According to the data, eight in 10 Brits (79%) say they are inspired by other people's nice smelling homes, while 89% feel more confident having guests over when their home smells nice. Article continues below And our nose plays apart in our romantic lives too, with more than half of those surveyed (52%) revealed they would end a relationship if a partner's home smelt bad. A third (31%) also revealed they would avoid going to someone else's home if it smelt bad. Therefore, it's no surprise that Brits are keen to make their homes smell nice. The study revealed each household spends around £25 a month on home fragrances, including hand wash, which equates to a huge £8.8 billion across the UK over the course of a 12-month period. Citrus is a hit with Brits, as more than one in three (32%) lean toward these type of scents, While other top household scents include fresh laundry (35%), lavender (30%) and coffee (23%), while cigarette smoke (48%), body odour (46%) and rotten food (43%) topping the least-liked fragrance list. Renowned scent expert Suzy Nightingale revealed that a good scent has the power to give us a boost in energy and mood, and she has revealed what our choice in hand wash and home fragrance might say about us. 'Our sense of smell is a hidden superpower that we can tap into whenever we need, selecting hand wash scents to enhance our mood and help us feel better every single day,' Nightingale shared. 'Our choice of scent, whether that's as a perfume or hand wash, also indicates something about who we are. So those who choose Sweet Mandarin & Grapefruit as their favourite fragrance are confident individuals who welcome a lively home – perhaps enjoying entertaining guests regularly.' Tania Slater, co-founder of Baylis & Harding, said: 'We've always known the power of scent, whether its floral fragrances or bursts of citrus. We're thrilled to spotlight Sweet Mandarin & Grapefruit as our first ever Home Scent of the Year, a smell that perfectly captures the refreshing and uplifting experience people want in their homes. 'Part of our Signature collection, Sweet Mandarin & Grapefruit has been a customer favourite since launch, so we're under no illusion how important nice smells are to people.' The Baylis & Harding Signature hand wash collection features a refreshed range of hand washes in a choice of seven distinct fragrance profiles, from energising citrus scents, warming vanilla undertones and earthy fragrances such as cedarwood and amber. Article continues below
The Guardian
18-04-2025
- Business
- The Guardian
Put down that chardonnay: try an aligoté instead
I find myself using the phrase 'relative value' more and more these days. You know, when you buy something you think is a good deal, because you're comparing it with something that's infinitely more expensive, so it just feels as if you're saving money. Buying Baylis & Harding hand soap because Aesop is £33. Renting a small room in London for more than £1,000 a month because at least you're not paying £2,000 for a place to yourself. A few months ago, people tried to coin this school of thought as 'girl math'', but we are all equally guilty of this specific kind of economic reasoning. The Guardian's journalism is independent. We will earn a commission if you buy something through an affiliate link. Learn more. Relative value is how you get what you want for less (but still spend the money anyway), and what I want is affordable white burgundy. I'm not going to get it, of course, but I can certainly spend what little money I have on something that's close enough. Enter aligoté. It's the second most-planted white grape variety in Burgundy, and a cross between pinot noir and gouais blanc. Historically, aligoté has been less valued than chardonnay, the iconic white burgundy, so it's been less widely planted or rooted out altogether to make way for the latter. It was popular on the Côte d'Or pre-phylloxera, but when new vines were grafted on to American rootstocks afterwards, aligoté became even less of a priority. And low demand meant growers gave it even less attention, resulting in unripe, thin wines that until recently tarnished its good name. Aligoté is also casually accepted as the original second ingredient in a kir, alongside creme de cassis, which were mixed together by the mayor of Dijon, Félix Kir, after the second world war to create a drink that showcased the region's produce. If aligoté has always played second fiddle to something, it's now slowly edging nearer the spotlight (with me behind it, shoving furiously), not least because it comes from a similar climate and similar soil to Burgundian chardonnay but, instead of costing in the £100s, it tends to rest around the £15 mark. Quite often, a producer's aligoté is grown only a stone's throw from their esteemed chardonnay plots, so if you've been priced out of your favourite white burgundy, this might well be the place to look. After all, it's all about relative value. There's even a group, Les Aligoteurs, of some 75 winegrowers, mostly from Burgundy, that is dedicated to proving the ambition and promise of this underdog grape. And, last year, in celebration of its 150th birthday, the Wine Society imagined the future of wine by developing 10 cuvées with its winemakers, and an aligoté made the grade, not least because it's a late-ripening variety, so is expected to thrive in a constantly warming environment. There's more than one good reason this grape may well stick around. Domaine des Côteaux du Val Lamartinien Bourgogne Aligoté 2022 £11.55 Vinatis, 12.5%. Citrussy, simple and floral: a great gateway into aligoté. Chatel-Buis Bourgogne Aligoté 2023 £14 Waitrose, 12.5%. Fresh, acidic and rousing. The supermarket website suggests adding 'a splash of cassis'. Over my dead body. The Wine Society's Generation Series Bourgogne Aligoté 2022 £18 The Wine Society, 12%. Made by iconic vigneron Sylvain Pataille, whose wines go for at least £10 more elsewhere. Domaine Henri Naudin-Ferrand Bourgogne Aligoté Mallon 2022 £20 Emile Wines, 12.5%. A buttery, long-time favourite.
