Latest news with #CustomerAdvisoryBoard
Mid East Info
11-07-2025
- Business
- Mid East Info
Unifonic Elevates Customer Voices at its Second Advisory Board - Middle East Business News and Information
Unifonic, the leading conversational AI platform and SaaS (Software as a Service) provider in the Middle East, successfully convened its second Customer Advisory Board (CAB) meeting recently. The meeting discussed the future of customer experience in marketing and customer care, with a strong focus on how AI is transforming these experiences. The high-profile event was attended by several distinguished figures from Unifonic's strategic clients to their leadership teams – the CEO, COO, CRO, CPO, and CTO. It highlighted Unifonic's commitment to customer-centric innovation and strategic collaboration with key industry players to deliver cutting-edge solutions. Unifonic extends its gratitude to the valued clients who participated in this collaborative discussion, offering strategic insights and feedback that will play a key role in shaping the company's product roadmap and better aligning it with real customer needs and requirements. The event exemplifies Unifonic's commitment to continuous learning as well as product enhancement and development based on customers' experience and feedback. Through this event, Unifonic ensures its products evolve in step with the expectations and challenges of its clients. Ahmed Hamdan, CEO and Co-founder of Unifonic, stated: 'As AI continues to transform how people and businesses connect, the future of customer engagement depends on intelligent communication. At Unifonic, we are committed to making that future a reality by embedding conversational AI and automation throughout our platform. Whether through localized customer data platforms, voice-driven engagement, or messaging tools built for regulatory compliance, our goal is to help businesses meet growing demands for personalization, transparency, and trust. The discussions at our Customer Advisory Board made it clear that AI is a powerful tool for delivering outstanding customer experiences across industries.' The meeting explored challenges and opportunities in digital customer engagement across industries such as finance, insurance, retail, and aviation. Key concerns included data privacy, campaign ROI attribution, and the limitations of basic personalization, especially as regulatory requirements become stricter. Participants addressed the growing need for advanced tools like predictive analytics, enriched customer data, and seamless end-to-end journeys within single communication channels to minimize drop-offs and maintain trust. New monetization models, including 'ad-now, pay-later,' and the rising use of Buy Now Pay Later (BNPL) mechanisms were also seen as drivers for more secure, compliant data-sharing strategies. Operational efficiency and AI-powered infrastructure were also major themes, with companies highlighting the importance of localized solutions and developing AI tools built entirely on internal infrastructure that ensure compliance with data residency laws. Success stories included AI tools such as email summarizers and increasing interest in personalized AI-driven support systems. Attendees underscored the need to balance automation with human empathy, especially in emotionally sensitive use cases. Discussions also covered platform differentiation in emerging markets, the importance of segmenting customer needs (digital-first, hybrid, traditional), and tracking sentiment with tools like Net Promoter Score (NPS). Finally, the session reinforced a strong interest in industry-specific, domain-led AI solutions. Voice AI, churn prediction, and fraud detection were identified as high-potential use cases, especially in aviation and banking. Localization, including intuitive Arabic code names, and balancing user experience with security in BNPL authentication journeys were seen as crucial to adoption. The event witnessed strong enthusiasm for industry-specific solutions supported and developed by domain expertise. The event ultimately laid the foundation for a customer-led innovation community, with attendees eager to experiment, provide feedback, and help shape future solutions.
Finextra
01-07-2025
- Business
- Finextra
Aveni sets up AI advisory board
Leading UK Fintech Aveni AI welcomed a group of industry leaders yesterday from the UK's wealth management and financial planning sector to an exclusive forum, to discuss how Artificial Intelligence will transform the future of financial services. 0 Bringing together C-level leaders from Succession Wealth (Aviva), Schroders Personal Wealth, 7IM, and Rathbones the event marked the formation of Aveni's inaugural Customer Advisory Board (CAB). This influential group will collaborate closely with Aveni to guide the development of AI technologies which will enhance advice, regulatory compliance, client engagement, and operational resilience across the sector. 'We're bringing together some of the most respected leaders in wealth management and financial planning to define how AI serves the financial services sector,' said Colin Clark, Chairman of Aveni and the newly formed Customer Advisory Board. 'This Board will play a pivotal role in shaping a collaborative roadmap for innovation—ensuring AI is developed and deployed both responsibly and with real impact across the industry.' The inaugural meeting focused on emerging trends in AI, operational innovation, the regulatory landscape, and the future needs of the financial advice sector. CAB members shared insights around strategies of AI adoption at scale, rate limiting factors to growth and the role of the financial adviser in an increasingly agentic world. Robbie Homer-Plews, CCO of Aveni, commented: "Financial services firms are grappling with how to balance client expectations, regulatory pressures and operational efficiency. AI has the potential to transform this dynamic - but it must be shaped in partnership with the industry. Our Customer Advisory Board will ensure that what we build directly addresses the real-world challenges and opportunities our customers face." The select leadership cohort are responsible in their own organisations for driving strategic technological transformation, and through this forum will share best practice to drive the adoption and advancement of AI for financial services in the UK. The group will collaborate closely with Aveni's leadership to shape the company's product roadmap, inform innovation priorities, and help support a broader industry agenda for AI's responsible deployment. 'AI is transforming financial services faster than ever before,' said Colin Clark. 'Our Customer Advisory Board will keep us closely aligned with the market's evolving needs—while giving our clients a direct voice in shaping the future of AI-driven advice and service delivery.' The Aveni CAB will convene approximately twice a year, with members contributing to innovation initiatives, strategic workshops, and advisory projects aimed at advancing responsible AI adoption across financial services.
National Post
23-06-2025
- Business
- National Post
Samsara Announces 2025 North America Customer Advisory Board to Accelerate AI-Powered Safety and Efficiency Breakthroughs
Article content Members play a pivotal role in shaping Samsara solutions; meeting to be held today at the premier event for physical operations, Samsara Beyond Article content SAN DIEGO — Samsara Inc. ('Samsara') (NYSE: IOT), the pioneer of the Connected Operations ® Platform, today announced its 2025 North America Customer Advisory Board. Its members are at the forefront of the world's most complex operations, managing vast frontline workforces and asset portfolios, and are responsible for significant economic value. Recognizing the transformative impact of Samsara's AI-powered platform, these leaders have joined forces to help shape Samsara's product roadmap and to exchange insights for safer, more efficient, and sustainable operations for all. Article content 'I've seen firsthand the impact Samsara's platform has made on the industry, and I'm excited to play a role in what's to come,' said Jeff Wright, Vice President of Transportation at Quikrete. 'At Quikrete, we manage complex operations that greatly benefit from Samsara's real-time data. With AI's potential only growing in operations, this is an important moment to partner and drive innovation.' Article content The distinguished members of Samsara's 2025 North America Customer Advisory Board include leaders from organizations such as: Article content ArcBest, Don Davis, Vice President, Fleet Services Artera, Adam Lanier, Chief Safety Officer AWP Safety, Jarrod Wachter, Chief Operating Officer BNSF Railway, Matthew Igoe, Executive Vice President, Operations DHL Express, Fred Matthews, Senior Project Manager, Safety Programs DHL Supply Chain, Jennifer Miller, Vice President, Integrated Transportation Estes, Todd Florence, Chief Information Officer Ferrellgas, Tamria Zertuche, President and Chief Executive Officer First Student, Sean McCormack, Chief Information Officer Frontier Communications, Doug Spurlin, Senior Director, Operations Liberty Energy, Michael Tuomi, Director, HSE and Training MacAllister, Bill Dollard, Director, Corporate Fleet Martin Marietta, Greg Lahrman, Vice President, Enterprise Excellence Maxim Crane Works, Dennis Collins, Vice President, Operations Mohawk Industries, Andy Yearout, Senior Vice President, Supply Chain NiSource, Bill Jefferson, Chief Operations Officer Nutrien Ag Solutions, Adam Lorenz, Senior Director, Fleet and Procurement Operations Performance Food Group, Thomas Olitsky, Vice President, Safety Pike, James Banner, Senior Vice President, Administration and Safety Primoris, Eric Amlee, Vice President, Fleet Operations PS Logistics, Mauricio Paredes, Vice President, Technology Quikrete, Jeff Wright, Vice President, Transportation Republic Services, Brett Rogers, Vice President, Operations Technology Saia, Rohit Lal, Executive Vice President and Chief Information Officer Southeastern Freight Lines, Kerry Stritt, Vice President, Fleet Services Southern California Edison, Karan Kumar, Director, Transportation Services Sysco, Kevin Thomas, Vice President, Global EHSS and Asset Protection Tyson Foods, Phil Vanhook, Managing Director, Transportation Operations UNFI, Tehzin Chadwick, Senior Vice President, Safety UniFirst, Matt Croatti, Senior Vice President, Operations Univar Solutions, Rob McRae, Vice President, Transportation USIC, Tom Karnowski, Vice President, EHS XPO, Greg Pawelski, Vice President, Health and Safety Article content Samsara's platform is advanced by the direct input of its Customer Advisory Board, ensuring its products meet the evolving needs of physical operations. Leaders' insights have shaped innovations like Recognition, a feature that uses AI insights and real-time driver data to identify and celebrate outcomes like safe driving streaks and consistent compliance with regulations. In addition, they've influenced the Asset Tag, a small ruggedized tracker that helps customers find lost or stolen assets, reduce downtime, and streamline inventory management. Article content 'Being on Samsara's Customer Advisory Board has been incredibly valuable because we get to collaborate with other industry leaders and quickly see the results of our product feedback,' said James Banner, Senior Vice President of Administration and Safety at Pike. 'It's a unique opportunity to shape products that transform the way we operate. The Asset Tag is a prime example: we advised on use cases and the product has now reduced theft and improved efficiency for Pike and many others.' Article content Samsara's commitment to building market-leading technology and fostering a collaborative community is foundational to its mission. Its Customer Advisory Board is just one example that demonstrates this, others include Samsara User Groups, Samsara Spark, and Samsara Beyond. Samsara's forums create a space where the industry can connect, share their most pressing challenges, exchange ideas, and spark innovation. These moments drive real-world outcomes and operational excellence. Another popular program, Samsara Professional Credentials, celebrates the expertise of individuals who complete tailored learning experiences through the Samsara Academy. Samsara is proud to help the industry solve complex challenges with technology and community. Article content 'With all the changes AI is bringing to physical operations, the partnership between industry leaders and technology innovators has never been more important,' said Kiren Sekar, Chief Product Officer at Samsara. 'Our advisory board isn't just about adapting to change, but actively shaping the future of this industry and making a lasting impact, together.' Article content Samsara (NYSE: IOT) is the pioneer of the Connected Operations ® Platform, which enables organizations that depend on physical operations to harness Internet of Things (IoT) data to develop actionable insights and improve their operations. With tens of thousands of customers across North America and Europe, Samsara is a proud technology partner to the people who keep our global economy running, including the world's leading organizations across construction, transportation and warehousing, field services, manufacturing, retail, logistics, and the public sector. The company's mission is to increase the safety, efficiency, and sustainability of the operations that power the global economy. Article content Article content Article content
Malaysian Reserve
11-06-2025
- Business
- Malaysian Reserve
Sumsub Upgrades Case Management Solution with AI Assistant for FinCrime Teams
LONDON, June 10, 2025 /PRNewswire/ — Sumsub, a global verification leader, has announced a major AI-powered update to its Case Management solution—a ready-to-use, cross-functional hub for financial crime investigations designed to streamline fragmented risk operations. Built with direct input from fincrime teams and Sumsub clients, the new release introduces AI-driven tools and intelligent automation to help investigators act on risk in real time. The new Case Management solution provides a unified workspace for cross-functional teams, centralizing identity information, payment histories, risk scores, and internal audit notes in one intelligent interface. One of the key features of this upgrade is Summy, Sumsub's new AI Assistant, which provides case summaries and action recommendations for risk, compliance, and fraud teams. Summy gives investigators the full context of each case—covering user background, transaction history, behavioral insights, and more—while suggesting smart next steps to accelerate decision-making. Case Management is included as a core feature across Sumsub's identity verification, anti-fraud, and AML solutions—fully integrated and ready to deploy without complex adoption procedures. This launch comes as financial crime teams face increasingly complex threats. The global average fraud rate surged by 30% year-over-year—from 2.0% in 2024 to 2.6% in 2025 – driven by deepfakes, fraud-as-a-service, and rapidly evolving typologies. Teams must act faster, smarter, and more collaboratively than ever before. Apart from Summy, AI assistant key features include: Pre-built, customizable workflow templates ('Case Blueprints') that can be set up and used straight away Unified access to applicant data, documents, AML flags, and payments—removes silos and accelerates investigations Custom case views and role-based access control tailors visibility of data and sensitive information, with ability to easily move responsibilities and access around team members Real-time risk updates ensure every decision reflects the latest user behavior and transaction patterns Fraud Network Detection uses AI to uncover hidden connections between suspicious users and real–behaviors 'Fragmentation is one of the biggest threats in modern risk management,' said Andrew Novoselsky, Chief Product Officer at Sumsub. 'With the rise of deepfakes and complex fraud schemes, teams can't afford to work in silos. That's why we built a platform that's not just unified, but smart—where AI like Summy supports every step of the investigation. This is a leap forward in making compliance faster, clearer, and more effective. Tested extensively by Sumsub's Quality Control Team, and built on extensive research into fincrime teams and insights gathered during our Customer Advisory Board meetings, this solution was built to address the most pressing challenges in case management. It makes investigations faster, more transparent, and easier to manage for fraud and risk professionals.' To explore the new Case Management solution, visit: About Sumsub Sumsub is a full-cycle verification platform that secures the whole user journey. With Sumsub's customizable KYC, KYB, Transaction Monitoring, and Fraud Prevention solutions, you can orchestrate your verification process, welcome more customers worldwide, meet compliance requirements, reduce costs, and protect your business. Sumsub has over 4,000 clients across the fintech, crypto, transportation, trading, e-commerce, education, and gaming industries, including Bitpanda, Wirex, Avis, Bybit, Vodafone, Duolingo, Kaizen Gaming, and TransferGo. Sumsub has citations in research published by global institutions such as the United Nations and Statista, as well as ongoing consultancy and engagements with INTERPOL.
Business Wire
29-05-2025
- Business
- Business Wire
Mixpanel Unites Leading Brands to Shape the Future of Digital Analytics With an Evolved Americas Customer Advisory Board
SAN FRANCISCO--(BUSINESS WIRE)-- Mixpanel, a leader in enterprise digital analytics, today announced the members of its 2025 Customer Advisory Board (CAB) for North America and LATAM, a strategic initiative designed to guide the company's vision and evolution towards accelerating innovation of enterprise digital experiences. The CAB brings together senior leaders from some of the world's most influential companies—including McDonald's, AMC Networks, Ro, Olo, Zola and others — to shape the next generation of innovation in digital experiences. Customer expectations are evolving rapidly in the age of AI, pressuring enterprises to deliver more personalized, data-driven experiences with less friction and faster decision-making. According to Gartner, 63% of enterprises cite improved decision-making as the top reason for investing in analytics 1. Yet an Oracle study found that 85% of business leaders say the growing volume of data is actually making decisions more complicated 2. Meanwhile, McKinsey reports that organizations with aligned leadership on data strategy are twice as likely to achieve analytics success 3. Mixpanel's Customer Advisory Board (CAB) brings together enterprise leaders navigating this complexity to co-create solutions that deliver measurable, business-critical impact. The CAB includes 30 senior leaders globally, with 10 in North America. These 10 North American members hold executive positions across product, marketing, data, and analytics roles at several global organizations. These leaders' direction and insights will aid Mixpanel's strategic shift moving beyond product analytics to a platform that ties metrics to business outcomes. This collaborative forum will shape the future of AI, analytics, governance and composability through building, scaling and customizing various interoperable solutions. 'Enterprises have more data than ever, but turning it into decisions still lags behind. With the rise of LLMs and renewed urgency around self-serve analytics, now is a critical moment to redefine how teams work with data. Mixpanel has long led the way in no-SQL self-serve analytics—and with our global enterprise customers, we're shaping what's next,' said Amir Movafaghi, CEO of Mixpanel. 'Our CAB is central to this effort, helping us co-build a platform that turns fragmented insight into decisions that scale—from the product team to the boardroom.' Mixpanel's executive team – including Amy Hsuan, chief customer and revenue officer; Edward Hsu, chief product officer; and Melike Abacioglu Gunes, vice president of marketing – lead the CAB's collaborative efforts to reinforce decision-making with analytics as a competitive advantage, not just a capability. Kalina Bryant, Principal and Head of Customer Engagement, is architecting and scaling the program globally showing Mixpanel's dedicated efforts in the program. 'Customer needs are changing dramatically with AI, and our purpose is to partner with the world's leading companies to accelerate innovation in digital experiences,' said Hsuan. 'The CAB is an evolution of our brand as a trusted partner—and a co-creation forum to help shape the future of digital analytics together.' 'Having a voice in the direction of key software solutions not only helps a company like Mixpanel create several opportunities to support our business, but also helps to solidify the trust across the enterprise in the insights we gather from the tool,' said Dan Cummings, senior manager of global product engineering analytics, global technology D&A at McDonald's. 'Our role in the Customer Advisory Board is a major component of progressing our relationship beyond a simple software-as-as-solution vendor and creating a symbiotic partnership to drive continued successes together.' 'Enterprise teams are under pressure to tie metrics to business strategy and drive real transformation—turning data into faster, smarter decisions,' said Hsu. 'This is an industry-defining collaboration. Partnering with our CAB members gives us the insight we need to build for that future, and their input is already shaping upcoming product launches that will be industry firsts.' Mixpanel's digital analytics platform empowers businesses to turn user behavior into business impact with capabilities like: Complete journey visibility – Capture every user interaction across web and mobile to understand how customers engage at every step. Self-serve answers, no SQL required – Make it easy for product, data, and marketing teams to explore trends, spot drop-offs, and answer their own questions—fast. Real-time insight into the 'why' – Go beyond the numbers to increase retention and engagement, with features like session replay. Fast time to value – Accelerate adoption with streamlined onboarding, persona-templates, and enterprise-ready support globally. One source of truth across teams – Align product, data, and marketing with shared visibility into performance and impact. Decision-ready data – Rely on trusted insights thanks to built-in governance, access controls, and support for enterprise compliance. Flexible by design – Integrate seamlessly into your modern data stack with a composable platform that adapts as your business grows. About Mixpanel Mixpanel is a global digital analytics company trusted by some of the world's leading brands. It helps teams go beyond tracking metrics to understand what's driving user behavior — and what to do about it. Enterprises use Mixpanel to align around outcomes, move faster, and turn insights into measurable impact. By giving organizations clarity into what's happening and the confidence to act, Mixpanel turns data into growth. Learn more at Sources: 1 Gartner®, Market Guide for Augmented Analytics Tools, 2023 2 Oracle, The Decision Dilemma 3 McKinsey & Company, The Data-Driven Enterprise of 2025, October 2022
