Samsara Announces 2025 North America Customer Advisory Board to Accelerate AI-Powered Safety and Efficiency Breakthroughs
Members play a pivotal role in shaping Samsara solutions; meeting to be held today at the premier event for physical operations, Samsara Beyond
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SAN DIEGO — Samsara Inc. ('Samsara') (NYSE: IOT), the pioneer of the Connected Operations ® Platform, today announced its 2025 North America Customer Advisory Board. Its members are at the forefront of the world's most complex operations, managing vast frontline workforces and asset portfolios, and are responsible for significant economic value. Recognizing the transformative impact of Samsara's AI-powered platform, these leaders have joined forces to help shape Samsara's product roadmap and to exchange insights for safer, more efficient, and sustainable operations for all.
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'I've seen firsthand the impact Samsara's platform has made on the industry, and I'm excited to play a role in what's to come,' said Jeff Wright, Vice President of Transportation at Quikrete. 'At Quikrete, we manage complex operations that greatly benefit from Samsara's real-time data. With AI's potential only growing in operations, this is an important moment to partner and drive innovation.'
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The distinguished members of Samsara's 2025 North America Customer Advisory Board include leaders from organizations such as:
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ArcBest, Don Davis, Vice President, Fleet Services
Artera, Adam Lanier, Chief Safety Officer
AWP Safety, Jarrod Wachter, Chief Operating Officer
BNSF Railway, Matthew Igoe, Executive Vice President, Operations
DHL Express, Fred Matthews, Senior Project Manager, Safety Programs
DHL Supply Chain, Jennifer Miller, Vice President, Integrated Transportation
Estes, Todd Florence, Chief Information Officer
Ferrellgas, Tamria Zertuche, President and Chief Executive Officer
First Student, Sean McCormack, Chief Information Officer
Frontier Communications, Doug Spurlin, Senior Director, Operations
Liberty Energy, Michael Tuomi, Director, HSE and Training
MacAllister, Bill Dollard, Director, Corporate Fleet
Martin Marietta, Greg Lahrman, Vice President, Enterprise Excellence
Maxim Crane Works, Dennis Collins, Vice President, Operations
Mohawk Industries, Andy Yearout, Senior Vice President, Supply Chain
NiSource, Bill Jefferson, Chief Operations Officer
Nutrien Ag Solutions, Adam Lorenz, Senior Director, Fleet and Procurement Operations
Performance Food Group, Thomas Olitsky, Vice President, Safety
Pike, James Banner, Senior Vice President, Administration and Safety
Primoris, Eric Amlee, Vice President, Fleet Operations
PS Logistics, Mauricio Paredes, Vice President, Technology
Quikrete, Jeff Wright, Vice President, Transportation
Republic Services, Brett Rogers, Vice President, Operations Technology
Saia, Rohit Lal, Executive Vice President and Chief Information Officer
Southeastern Freight Lines, Kerry Stritt, Vice President, Fleet Services
Southern California Edison, Karan Kumar, Director, Transportation Services
Sysco, Kevin Thomas, Vice President, Global EHSS and Asset Protection
Tyson Foods, Phil Vanhook, Managing Director, Transportation Operations
UNFI, Tehzin Chadwick, Senior Vice President, Safety
UniFirst, Matt Croatti, Senior Vice President, Operations
Univar Solutions, Rob McRae, Vice President, Transportation
USIC, Tom Karnowski, Vice President, EHS
XPO, Greg Pawelski, Vice President, Health and Safety
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Samsara's platform is advanced by the direct input of its Customer Advisory Board, ensuring its products meet the evolving needs of physical operations. Leaders' insights have shaped innovations like Recognition, a feature that uses AI insights and real-time driver data to identify and celebrate outcomes like safe driving streaks and consistent compliance with regulations. In addition, they've influenced the Asset Tag, a small ruggedized tracker that helps customers find lost or stolen assets, reduce downtime, and streamline inventory management.
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'Being on Samsara's Customer Advisory Board has been incredibly valuable because we get to collaborate with other industry leaders and quickly see the results of our product feedback,' said James Banner, Senior Vice President of Administration and Safety at Pike. 'It's a unique opportunity to shape products that transform the way we operate. The Asset Tag is a prime example: we advised on use cases and the product has now reduced theft and improved efficiency for Pike and many others.'
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Samsara's commitment to building market-leading technology and fostering a collaborative community is foundational to its mission. Its Customer Advisory Board is just one example that demonstrates this, others include Samsara User Groups, Samsara Spark, and Samsara Beyond. Samsara's forums create a space where the industry can connect, share their most pressing challenges, exchange ideas, and spark innovation. These moments drive real-world outcomes and operational excellence. Another popular program, Samsara Professional Credentials, celebrates the expertise of individuals who complete tailored learning experiences through the Samsara Academy. Samsara is proud to help the industry solve complex challenges with technology and community.
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'With all the changes AI is bringing to physical operations, the partnership between industry leaders and technology innovators has never been more important,' said Kiren Sekar, Chief Product Officer at Samsara. 'Our advisory board isn't just about adapting to change, but actively shaping the future of this industry and making a lasting impact, together.'
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Samsara (NYSE: IOT) is the pioneer of the Connected Operations ® Platform, which enables organizations that depend on physical operations to harness Internet of Things (IoT) data to develop actionable insights and improve their operations. With tens of thousands of customers across North America and Europe, Samsara is a proud technology partner to the people who keep our global economy running, including the world's leading organizations across construction, transportation and warehousing, field services, manufacturing, retail, logistics, and the public sector. The company's mission is to increase the safety, efficiency, and sustainability of the operations that power the global economy.
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