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Yahoo
23-06-2025
- Sport
- Yahoo
Contracts reveal Missouri women's basketball has added 6 games to nonconference schedule
Six more games have been added to Missouri women's basketball's nonconference schedule, the Tribune has learned after obtaining competition contracts through an open records request. The Tigers, entering their first season under new head coach Kellie Harper, will play the following games: Arkansas State on Nov. 11 at home; Troy on Nov. 20 at home; Saint Louis on the road Dec. 14; North Alabama on Dec. 21 at home. The Tigers also will be part of the Fort Myers Tip Off tournament field, where they will play two games over Nov. 28-29. Advertisement Mizzou previously had at least four games either officially or unofficially scheduled for the upcoming campaign, including their season-opener at home against Central Arkansas on Nov. 3, which the Tribune also learned via an open records request. Now, Harper's first schedule as the Tigers' coach is a step closer to complete. Per the competition contracts, Mizzou will pay Arkansas State and Troy $25,000 each for their respective November visits, and North Alabama will be paid $30,000. The Tigers also will play in the Fort Myers Tip Off, an annual multi-team tournament in Fort Myers, Florida. Mizzou will play two games in the event, per the competition contract, with the first game against either Northwestern or Bradley. The host of the event, Intersport, will confirm the specific matchup at a later date, per the contract. Advertisement Also, according to the contract, Intersport has waived Mizzou's fee to participate in the tournament. On Tuesday, the SEC announced the conference opponents for each of its member institutions, and Harper will be heading back to face her former team. Missouri will travel to face Tennessee, where Harper won three national championships as a player and was the head coach from 2019-24, as part of its 16-game 2026 SEC slate. The Tigers also will travel to face South Carolina, Florida, Kentucky, LSU, Mississippi State and Vanderbilt. Mizzou will host Alabama, Auburn, Georgia, Mississippi, Texas A&M, Texas and Oklahoma. The Tigers will play Arkansas both at Mizzou Arena and on the road. Oklahoma 's Sahara Williams (6) drives to the basket as Missouri's Grace Slaughter (0) defends during the second half of the women's college basketball game between the University of Oklahoma Sooners and the Missouri Tigers at Lloyd Noble Center in Noble, Okla., Thursday, Jan., 16, 2025. Elsewhere on MU's nonconference slate, the Tigers will host California on Thursday, Dec. 4 at Mizzou Arena in the ACC/SEC Challenge. According to contracts obtained by the Tribune via an open records request, Missouri women's basketball will face Tulane on the road in New Orleans on a still-to-be-decided date as part of the return leg of a home-and-home series that started last season. Advertisement Mizzou also is signed to participate in an event called the 28.5 Shootout hosted by the Missouri Valley Youth Services. It's unclear when that event will take place or who else will be participating. With what has already been confirmed, Mizzou has 10 scheduled non-con games. The Tigers can add five more games to round out their schedule. More: Missouri men's basketball unveils full nonconference schedule, SEC opponents. Here's who MU plays More: 'Thiccer Kicker' Harrison Mevis returns to the NFL, joins 2 Missouri football teammates Dates we know on Missouri women's basketball nonconference schedule Central Arkansas: Monday, Nov. 3, Mizzou Arena Arkansas State: Tuesday, Nov. 11, Mizzou Arena Troy: Thursday, Nov. 20, Mizzou Arena Northwestern/Bradley (Fort Myers Tip-Off Game 1): Nov. 28 in Fort Myers, Fla. TBD (Fort Myers Tip-Off Game 2): Nov. 29 in Fort Myers, Fla. California (ACC/SEC Challenge): Dec. 4, Mizzou Arena Saint Louis: Sunday, Dec. 14, St. Louis North Alabama: Sunday, Dec. 21, Mizzou Arena Tulane: TBD, New Orleans TBD (28.5 Shootout): TBD This article originally appeared on Columbia Daily Tribune: Contracts show 6 new games added to Missouri women's basketball schedule
Business Wire
15-05-2025
- Business
- Business Wire
Scripps Partners With Freewheel to Accelerate Advertiser Investment Across Women's Sports and Live Events Including the WNBA and NWSL
CINCINNATI & NEW YORK--(BUSINESS WIRE)-- The E.W. Scripps Company (NASDAQ: SSP) is partnering with FreeWheel, a global technology platform for the television advertising industry, to increase advertising opportunities across women's live sports content on ION, Scripps' national sports and entertainment network that reaches every U.S. TV household over-the-air and on all major pay TV and connected TV services. Bringing audiences the excitement of WNBA and NWSL games alongside original programming like the 'State Farm ® WNBA Friday Night Spotlight on ION,' ION is offering brands a premium way to be part of the energy around women's sports. Last month, Scripps also announced that ION will be the exclusive television home to both the inaugural SI Women's Games and the Elevance Health Women's Fort Myers Tip Off college basketball tournament. Through this partnership, Scripps and Freewheel aim to not only increase investment in women's sports but also bring new advertisers to the arena. 'In addition to surges in viewership across our tentpole women's sports content on ION last year, we saw more than two dozen new brands advertising with Scripps,' says Seth Walters, head of CTV sales at Scripps. 'As the demand for women's sports content accelerates and viewers increasingly seek it on streaming and connected TV platforms, we want to continue to bring more brands into the fold through our expanding roster of live women's sports and our always-on distribution.' FreeWheel's focus on the growth of programmatic advertising across sports and live events in streaming is reflected in an enhanced product suite built to handle the unique challenges of live TV. With expedited programmatic activation via creative pre-approvals, tools to anticipate real time viewership that ensure proper pacing and ad-serving at scale, FreeWheel is ensuring that programmatic advertising can support the continued growth of live sports across streaming. 'CTV monetization through the first eight weeks of this NWSL on ION season has seen a major uptick vs. last season, increasing over 200%,' says Walters. 'We are looking forward to working with FreeWheel to power this explosive streaming growth and unlock new monetization opportunities for the forthcoming season of the WNBA.' The return of the WNBA on ION this Friday, May 16, follows a successful 2024 season where average viewership for the State Farm ® WNBA Friday Night Spotlight increased by 133% over 2023 and attracted more than 23 million unique viewers across games and wrap shows. 'Coordination between publishers, advertisers, and tech partners is critical to ensure the success of these live events,' says Greg Bel, Vice President, Head of Supply at FreeWheel. 'Scripps and ION are meaningful players in the connected TV space, and, through our partnership, we are ensuring that advertisers who rely on programmatic as their primary buying strategy can take advantage of the growing momentum of women's sports to put their brands in front of highly engaged audiences.' The popularity of women's sports is set to continue growing, with 36% of fans who do not currently watch women's sports saying they plan to in the next 12 months, according to Comcast Advertising's 2024 ' Behind the Remote: A Deep Dive into Sports Viewership & Fandom ' report. About Scripps: Scripps Sports serves professional and college sports leagues, conferences and teams with local market depth and national broadcast reach. Scripps Sports currently has partnerships with the Women's National Basketball Association (WNBA), the National Women's Soccer League (NWSL), the National Hockey League's (NHL) 2024 Stanley Cup champion Florida Panthers, the 2023 Stanley Cup champion Vegas Golden Knights, the new Utah Mammoth and the NCAA's Big Sky Conference. Scripps Sports is a division of The E.W. Scripps Company (NASDAQ: SSP), a Fortune 1000 American media company. About FreeWheel FreeWheel empowers all segments of The New TV Ecosystem. We are structured to provide the full breadth of solutions the advertising industry needs to achieve their goals. We provide the technology, data enablement and convergent marketplaces required to ensure buyers and sellers can transact across all screens, across all data types, and all sales channels, in order to ensure the ultimate goal – results for marketers. With offices in New York, Chicago, London, Paris, Beijing, and across the globe, FreeWheel, A Comcast Company, stands to advocate for the entire industry through the FreeWheel Council for Premium Video. For more information, please visit and follow us on X and LinkedIn.
