Latest news with #GeneralDirectorateofCulture


Observer
2 days ago
- Entertainment
- Observer
Soft skills training programme help job seekers
Suhar, June 30 In an era where creativity, communication and innovation define the workforce, the Clubs Cultural Creativity Competition 2024–2025 in Al Batinah North has emerged as more than just a cultural initiative but rather launched to develop future-ready youth. Organised by the General Directorate of Culture, Sports and Youth in Al Batinah North, under the Ministry of Culture, Sports and Youth, the competition continues to equip young Omanis with essential soft and technical skills aligned with today's job market demands. As the second phase of the competition unfolds, young participants are not only showcasing artistic talent, but also building critical competencies such as public speaking, entrepreneurship, media literacy and creative expression, skills that employers increasingly value. This week's events featured intense contests in Nabati poetry, classical Arabic poetry, vocal performance and music. These disciplines sharpen communication, emotional intelligence, linguistic precision and cultural literacy, key ingredients for success in media, education and creative industries. Winners included Badr al Sinani from Al Khabourah Club in poetry and Salem al Marzouqi from Saham Club in vocal performance, reflecting the diverse range of youth excellence in the governorate. Khalifa al Balushi, Head of the Competition Committee in Al Batinah North, highlighted the developmental impact of the initiative. 'These competitions are vital for preparing youth to meet the challenges of modern career landscapes and also to preserve our heritage and culture. Whether it's debating, presenting ideas, performing artistically, or launching innovative solutions, the experiences here build real-world confidence and transferable skills that open doors professionally.' Earlier rounds included competitions in debate, sports commentary and innovation and entrepreneurship, areas directly connected to job market trends. Arwa al Balushi from Al Suwaiq Club won the debate category, while Majees Club topped the innovation and entrepreneurship section, emphasising the link between creative thinking and economic opportunity. The ministry's vision behind this competition is clear: to create inclusive spaces that empower young Omanis, enhance their employability and position them as active contributors to national development. These competitions act as incubators for potential, enabling youth to transform raw talent into tangible outcomes. As Oman moves towards global success, initiatives like the Clubs Cultural Creativity Competition ensure that cultural engagement isn't just about preserving heritage but about building the future workforce, one idea at a time, to be successful in all fields with self-confident youth able to transfer knowledge into products worldwide.


Observer
10-02-2025
- Business
- Observer
'Personal Signature' training concludes in Salalah
SALALAH, FEB 10 The training programme for the 'Personal Signature' initiative wrapped up on Sunday at the Sultan Qaboos Complex for Culture, Sports and Entertainment in Salalah. Organised by the General Directorate of Culture, Sports and Youth in Dhofar. The initiative ran from February 6 to 9, focusing on skill development and professional branding for young Omanis. The event opened with an overview of the initiative's objectives, emphasising its role in equipping young people with the tools needed to market themselves professionally. Noor bint Mohammed al Awaidiyah, a key speaker, highlighted that the programme aims to provide participants with personal branding skills to enhance their presence in the job market. It also seeks to create a competitive learning environment that fosters professional growth. The first day featured a session on earning from the internet, led by Saudi e-commerce specialist Mahmoud al Fajal, who discussed strategies for self-marketing in the digital economy. Abdulaziz al Hadhrami followed with insights into entrepreneurial success, drawing from his personal career journey. A hands-on mobile photography workshop by Noor al Huda Hussein trained participants in professional smartphone photography techniques. The second day saw Noor al Awaidi delivering a session on content creation for Instagram, exploring effective content strategies, scheduling and digital marketing tools. Meanwhile, Badriya Shajnaa conducted a workshop on artificial intelligence applications, under the Tamkeen programme by the General Directorate of Social Development in Dhofar. The initiative was officially launched last week with a panel discussion on youth-led projects in e-marketing, entrepreneurship and content creation. An accompanying exhibition, inaugurated by the Director-General of Labour, showcased ten participating entities, including government bodies, private firms, and local entrepreneurs specialising in professional development and training. The event concluded with a ceremony honouring participants and contributors for their engagement in the initiative.