Latest news with #HONORMalaysia


Borneo Post
16-07-2025
- Business
- Borneo Post
HONOR, Tourism Malaysia partner to boost Visit Malaysia 2026
(standing, from left) to right) Li, Minister Counsellor of the Embassy of the People's Republic of China in Malaysia Chen Youliang and Lee witnessing the MoC signing between HONOR Malaysia marketing director Victor Yu (seated, left) and Tourism Malaysia International Promotion Division (Asia/ Africa) senior director Nuwal Fadhilah Ku Azmi. KUALA LUMPUR (July 16): HONOR, a global AI device ecosystem leader, and Tourism Malaysia have signed a Memorandum of Collaboration (MoC) to jointly promote Malaysia as a top travel destination ahead of Visit Malaysia 2026. The MoC signing ceremony was held at Four Seasons Hotel, here, yesterday, marking a strategic partnership to highlight Malaysia's rich cultural diversity and natural heritage through mobile photography initiatives leveraging HONOR's advanced smartphone technologies. The collaboration will roll out a series of activities including photography competitions, workshops, art exhibitions, and cultural events nationwide. Among these is the HONOR Magic Moments Awards, an annual global mobile photography competition now open to Malaysians, providing a platform for participants to capture and showcase the essence of Malaysia using HONOR's innovative devices. HONOR South Pacific president Justin Li said the collaboration empowers users, especially youth, to share Malaysia's unique beauty with the world through the lens of HONOR smartphones. 'We are proud to support the Visit Malaysia 2026 campaign by leveraging technology and innovation. We want to create new opportunities to promote Malaysia as a top travel destination, empower the nation's youth, and foster cultural exchange. 'Not only tourists but Malaysians themselves will also be able to enjoy and appreciate the country's beautiful moments and wonders captured through HONOR's smartphones,' he said. Tourism Malaysia deputy director general Lee Thai Hung described the collaboration as timely in enhancing Malaysia's global visibility. 'We are excited to collaborate with a forward-thinking partner like HONOR Malaysia. This partnership supports our efforts to diversify promotional strategies and embrace innovation in tourism marketing. 'As we gear up for Visit Malaysia 2026, we are determined to build strong public-private collaborations that can elevate Malaysia's brand visibility on the global stage,' he said. As part of the collaboration, HONOR will produce content featuring its latest foldable flagship, the HONOR Magic V5, to enhance tourists' travel experiences across Malaysia. The content will offer travel tips and creative photography ideas powered by the device's advanced AI capabilities. Features such as Gemini Live Screen Sharing will allow tourists to receive real-time suggestions for attractions and navigate cities with ease, while the new Three Split Screen function enables travellers to compare hotel, transportation, and shopping options efficiently. The device's AI Translate function will facilitate smoother communication between tourists and locals, while its powerful camera system, including a 64MP periscope telephoto lens with 100x zoom, will help capture stunning images showcasing Malaysia's attractions. The partnership underscores HONOR's commitment to supporting Visit Malaysia 2026 by combining technology, innovation, and cultural storytelling to promote Malaysia globally.


New Straits Times
03-07-2025
- Business
- New Straits Times
Honor continues Malaysia expansion, unveils 100th outlet in KLCC
KUALA LUMPUR: HONOR Malaysia has reached a milestone with the opening of its 100th retail store in Suria KLCC. The opening marks four years of rapid expansion since the brand's debut in the Malaysian market. HONOR South Pacific president Justin Li said: "Opening our 100th store at such a prestigious location is a proud moment for all of us at HONOR. "It represents our commitment to the Malaysian market and the strong support we've received from local consumers. "We're excited to continue growing and delivering cutting-edge technology that truly meets users' needs," he added. According to the latest third-party survey data, HONOR has secured market leadership in the mid-premium smartphone segment, with one in every four devices sold in the RM1,500 to RM3,000 range now bearing the HONOR brand. HONOR plans to invest RM10 million annually into expanding its retail presence and enhancing in-store experiences across Malaysia. The funds will be used to upgrade customer engagement zones, integrate smart technologies and create more immersive product trial areas. EXPANDING INDUSTRY Since opening its first service centre in 2022, HONOR Malaysia has launched 18 official centres across the country. It aims to increase this number to 22 to 25 by the end of the year, giving it the largest official tech service network in Malaysia. Despite HONOR products being known for low repair rates, the company said it remains focused on continuous improvement in customer care and post-purchase service. EXCLUSIVE OFFERS To mark the KLCC launch on Saturday, June 28, the first 100 walk-in customers received limited-edition gifts and exclusive discounts. The event also featured product experience zones where visitors explored HONOR's latest innovations, including the Magic7 Pro and its new range of foldable devices. These hands-on showcases highlighted HONOR's cutting-edge design, seamless functionality, and user-first philosophy.