Latest news with #Heineken0.0
The Citizen
2 days ago
- Entertainment
- The Citizen
WIN: 1 of 5 Heineken® 0.0 F1 Movie hampers up for grabs! Valued at R5 000!
Win 1 of 5 Heineken 0.0 hampers including DOUBLE tickets for the F1 Movie at any IMAX cinema PLUS snacks for two, valued at R1 000 each! Heineken® 0.0 takes pole position at the F1® movie premiere South Africa, 27 June 2025: The South African premiere of F1® THE MOVIE was more than just an opulent 'green' carpet meets racetrack moment. With Heineken® 0.0 at the heart of it all, the night brought together friends, fans, and familiar faces to show that you don't need alcohol to enjoy the moment — just good company, great storytelling, and a drink that keeps you in the driver's seat. From track to theatre, Heineken® 0.0 took centre stage at the IMAX Mall of Africa, blending seamlessly into the thrill of Formula 1® and the sophistication of film — all while reinforcing a modern, inclusive message: there are zero reasons needed to choose moderation. Hosted by celebrity F1 fan and radio host, Anele Mdoda, the theatre was packed with South African movers and shakers, including the likes of Girlie Lukhele, Khuli Chana, Bonko and Lesego khoza, Zakes Bantwini, Karabo Didi and so many more. 'As a brand, we've always believed culture has the power to shape behaviour. Tonight's premiere is proof of that,' said Warrick Wyngaard, Marketing Communication Manager for Heineken® South Africa. 'This filmbrings together emotion, adrenaline, and culture. The same ingredients make Heineken® 0.0 such a natural fit. We're leading the conversation around moderation in a way that feels aspirational, modern, and completely in step with how people are choosing to live and socialise today.' Heineken® 0.0 was announced as an official global partner of Apple Original Films' F1® THE MOVIE, a collaboration brought to life with a new campaign directed by the movie's director/producer himself, Joseph Kosinski, and which features the film's stars, Brad Pitt and Damson Idris. Heineken® 0.0 features directly in the film, reinforcing its natural place in the world of Formula 1® – a world the brand has been in partnership with since 2016. With F1® THE MOVIE set to hit cinemas nationwide on 27th June, Wyngaard says that Heineken® 0.0 is leading the conversation about shifting drinking norms, featuring in cultural spaces where audiences are already reconsidering how they socialise. 'Lifestyles are changing and drinking habits are too. More people are choosing low and no-alcohol options for a night, for a lifestyle shift, or just because. We're adapting to give people the freedom to choose what suits them best,' continues Wyngaard. For Wyngaard the premiere wasn't just a first look at F1® THE MOVIE, it was a bold expression of where culture is headed. 'It was a proud moment to be there as Heineken® 0.0, and to have the backing from the global brand team as well as many local celebs and media personalities. This really showcased the incredible transformation in societal views we are witnessing.' From racing fans to film lovers, guests left not only excited for the nationwide release but inspired to embrace moderation and celebrate life's moments with confidence, intention, and a cold Heineken® 0.0 in hand. Get into the driver's seat and catch F1® THE MOVIE in theatres today. Join the movement and share your story with #NowYouCan #EnjoyHeinekenResponsibly. Most recent information is available on HEINEKEN's website: and follow us on Twitter via @HEINEKENCorp. Heineken® supports responsible drinking. Alcohol Not for Persons under the age of 18 years. The competition closes Sunday, 27 JULY 2025 at midnight. The competition will run online only. Delivery included Prizes are not transferable or exchangeable for cash Ts&Cs apply. This competition is only open to individuals who are 18 years of age or older. By entering the competition, you accept The Citizen's standard terms and conditions. CLICK TO ENTER
The South African
3 days ago
- Entertainment
- The South African
'F1 The Movie' premiere blends speed with cinema
Heineken 0.0 took centre stage at the South African premiere of F1 THE MOVIE, held at the IMAX Mall of Africa on 27 June. The event was a vibrant celebration, blending the excitement of Formula 1 with the glamour of film. The premiere attracted a lively crowd of South African celebrities and influencers. These included Girlie Lukhele, Khuli Chana, Bonko, Lesego Khoza, Zakes Bantwini, and Karabo Didi. Radio host and celebrity F1 fan Anele Mdoda hosted the event, keeping the energy high throughout the evening, according to Top Gear South Africa. Warrick Wyngaard, Marketing Communication Manager for Heineken South Africa, said, 'Culture shapes behaviour, and tonight's premiere proves that. This film combines emotion, adrenaline, and culture—the same ingredients that make Heineken 0.0 a perfect fit. We're leading the conversation on moderation in a way that feels modern and aspirational.' Heineken 0.0 has been an official global partner of Apple Original Films' F1 THE MOVIE since its announcement. The campaign, directed by the film's director, Joseph Kosinski and featured stars Brad Pitt and Damson Idris. Wyngaard emphasised the shift in drinking habits in South Africa and beyond. 'More people are choosing low and no-alcohol options, whether for a night out or a lifestyle change. We want to give people the freedom to choose what suits them best.' The premiere was a statement about cultural change. 'It was a proud moment to represent Heineken 0.0 here with support from the global brand team and many local celebrities. This event showcased the incredible transformation in societal views we are seeing,' Wyngaard added. Guests left inspired to embrace moderation and enjoy life's moments with confidence and a cold Heineken 0.0 in hand. F1 THE MOVIE is now showing in cinemas nationwide. Let us know by leaving a comment below, or send a WhatsApp to 060 011 021 1. Subscribe to The South African website's newsletters and follow us on WhatsApp, Facebook, X and Bluesky for the latest news.
Globe and Mail
04-06-2025
- Business
- Globe and Mail
Heineken® 0.0 Hits the Big Screen with F1® The Movie, Driving a New Narrative Around Moderation
Damson Idris, a Heineken 0.0 and the set of F1 ® THE MOVIE. Who's driving? Brad Pitt, of course. AMSTERDAM, June 04, 2025 (GLOBE NEWSWIRE) -- Heineken ® 0.0 has been announced as an official partner of Apple Original Films' F1 ® THE MOVIE, a collaboration bought to life with a new campaign directed by the movie's director/producer himself, Joseph Kosinski, and which features the film's stars, Brad Pitt and Damson Idris. The campaign will launch ahead of the film's much-anticipated global release on 25 June, from Warner Bros. Pictures. With Heineken ® 0.0 also featuring directly in the film, the partnership marks the brand's natural place in the world of FORMULA 1 ®, having been a sponsor since 2016. As F1 ® experiences a cultural rise like no other, F1 ® THE MOVIE is set to be the film event of the summer, and Heineken ® 0.0 is right at the heart of the action, both on and off the track. The campaign from Heineken ® 0.0 will see the release of a spot featuring Brad Pitt and Damson Idris, created to challenge outdated assumptions around alcohol and socialising. The content reflects how modern audiences are rethinking what 'choices' looks like today. In one standout scene, we see Damson's character, Joshua Pearce, enjoying a Heineken ® 0.0, assuming he's about to drive, when expectations are reversed and in fact it is Brad's character, Sonny Hayes, getting behind the wheel. Designed to echo the brand's 'When Driving, Or Not' message and delivered within the construct of the film's characters, it supports Heineken ® 0.0's wider approach to normalising moderation, showing that enjoying a great 0.0 beer doesn't need a reason. The collaboration continues Heineken ® 's commitment to showing up where culture is happening, in ways that are authentic, entertaining, and socially relevant. In the lead-up to the film's release, fans can expect exclusive content and behind-the-scenes access via Heineken ® channels, bringing them closer not just to F1 ® THE MOVIE, but to the wider cultural conversation about moderation, inclusion, and changing social norms. 'At Heineken ®, we believe culture has the power to shape behaviour,' said Nabil Nasser, Global Head of Heineken ® Brand. 'By becoming part of F1 ® THE MOVIE, we're taking the conversation around moderation into a space that's global, influential, and emotionally engaging. This partnership isn't just about visibility – it's about making alcohol-free choices feel natural, accepted and relevant in the moments that matter, especially in social settings. As leaders in the 0.0 category, we're committed to redefine what it means to choose moderation today.' Damson Idris said: 'F1 ® is intense, it's fast, it's high-stakes, and it's full of pressure. But that's what makes it exciting. This short film flips the script — not just on racing, but on how we celebrate and connect. Choosing a 0.0 isn't about holding back, it's about deciding what works for you and owning it, whatever the moment.' Joseph Kosinski said: 'This film isn't just about the speed and spectacle of Formula 1, it's about the emotion and culture around it. Every detail mattered, including our partnerships. We wanted collaborators who understood the world we were building and the shift in how people connect with sport today. Their presence in the film feels authentic, and that was essential to me as a storyteller.' The F1 ® THE MOVIE partnership builds on Heineken ® 's longstanding global sponsorships including Formula 1™, the UEFA Champions League, and the US Open - all platforms to champion moderation and support more inclusive drinking choices among fans worldwide. Further campaign and film details will be announced over the coming weeks. Editorial information Please find the high-resolution campaign image HERE Please find the TVC links HERE Please reach out to the team, on address below, if you are interested in chatting further with our quoted stakeholders above and we can discuss opportunities. For more information, please contact: HNKNBrand@ About HEINEKEN: HEINEKEN is the world's most international brewer. It is the leading developer and marketer of premium beer and cider brands. Led by the Heineken ® brand, the Group has a portfolio of more than 300 international, regional, local and specialty beers and ciders. We are committed to innovation, long-term brand investment, disciplined sales execution and focused cost management. Through 'Brewing a Better World', sustainability is embedded in the business. HEINEKEN has a well-balanced geographic footprint with leadership positions in both developed and developing markets. We employ over 85,000 employees and operate breweries, malteries, cider plants and other production facilities in more than 70 countries. Heineken N.V. and Heineken Holding N.V. shares trade on the Euronext in Amsterdam. Prices for the ordinary shares may be accessed on Bloomberg under the symbols HEIA NA and HEIO NA and on Reuters under and HEINEKEN has two sponsored level 1 American Depositary Receipt (ADR) programmes: Heineken N.V. (OTCQX: HEINY) and Heineken Holding N.V. (OTCQX: HKHHY). Most recent information is available on HEINEKEN's website: and follow us on Twitter via @HEINEKENCorp. About F1 ® THE MOVIE: Apple Original Films and Warner Bros. Pictures Present A Monolith Pictures / Jerry Bruckheimer / Plan B Entertainment / Dawn Apollo Films Production, A Joseph Kosinski Film, F1 ® The Movie, distributed worldwide by Warner Bros. Pictures, in theaters and IMAX ® nationwide on June 27, 2025 and internationally beginning 25 June 2025. A photo accompanying this announcement is available at:
Hamilton Spectator
04-06-2025
- Business
- Hamilton Spectator
Heineken® 0.0 Hits the Big Screen with F1® The Movie, Driving a New Narrative Around Moderation
Damson Idris, a Heineken 0.0 and the set of F1® THE MOVIE. Who's driving? Brad Pitt, of course. A Media Snippet accompanying this announcement is available in this link. AMSTERDAM, June 04, 2025 (GLOBE NEWSWIRE) — Heineken® 0.0 has been announced as an official partner of Apple Original Films' F1® THE MOVIE, a collaboration bought to life with a new campaign directed by the movie's director/producer himself, Joseph Kosinski, and which features the film's stars, Brad Pitt and Damson Idris. The campaign will launch ahead of the film's much-anticipated global release on 25 June, from Warner Bros. Pictures. With Heineken® 0.0 also featuring directly in the film, the partnership marks the brand's natural place in the world of FORMULA 1®, having been a sponsor since 2016. As F1® experiences a cultural rise like no other, F1® THE MOVIE is set to be the film event of the summer, and Heineken® 0.0 is right at the heart of the action, both on and off the track. The campaign from Heineken® 0.0 will see the release of a spot featuring Brad Pitt and Damson Idris, created to challenge outdated assumptions around alcohol and socialising. The content reflects how modern audiences are rethinking what 'choices' looks like today. In one standout scene, we see Damson's character, Joshua Pearce, enjoying a Heineken® 0.0, assuming he's about to drive, when expectations are reversed and in fact it is Brad's character, Sonny Hayes, getting behind the wheel. Designed to echo the brand's 'When Driving, Or Not' message and delivered within the construct of the film's characters, it supports Heineken® 0.0's wider approach to normalising moderation, showing that enjoying a great 0.0 beer doesn't need a reason. The collaboration continues Heineken®'s commitment to showing up where culture is happening, in ways that are authentic, entertaining, and socially relevant. In the lead-up to the film's release, fans can expect exclusive content and behind-the-scenes access via Heineken® channels, bringing them closer not just to F1® THE MOVIE, but to the wider cultural conversation about moderation, inclusion, and changing social norms. 'At Heineken®, we believe culture has the power to shape behaviour,' said Nabil Nasser, Global Head of Heineken® Brand. 'By becoming part of F1® THE MOVIE, we're taking the conversation around moderation into a space that's global, influential, and emotionally engaging. This partnership isn't just about visibility – it's about making alcohol-free choices feel natural, accepted and relevant in the moments that matter, especially in social settings. As leaders in the 0.0 category, we're committed to redefine what it means to choose moderation today.' Damson Idris said: 'F1® is intense, it's fast, it's high-stakes, and it's full of pressure. But that's what makes it exciting. This short film flips the script — not just on racing, but on how we celebrate and connect. Choosing a 0.0 isn't about holding back, it's about deciding what works for you and owning it, whatever the moment.' Joseph Kosinski said: 'This film isn't just about the speed and spectacle of Formula 1, it's about the emotion and culture around it. Every detail mattered, including our partnerships. We wanted collaborators who understood the world we were building and the shift in how people connect with sport today. Their presence in the film feels authentic, and that was essential to me as a storyteller.' The F1® THE MOVIE partnership builds on Heineken®'s longstanding global sponsorships including Formula 1™, the UEFA Champions League, and the US Open - all platforms to champion moderation and support more inclusive drinking choices among fans worldwide. Further campaign and film details will be announced over the coming weeks. Editorial information Please find the high-resolution campaign image HERE Please find the TVC links HERE Please reach out to the team, on address below, if you are interested in chatting further with our quoted stakeholders above and we can discuss opportunities. For more information, please contact: HNKNBrand@ About HEINEKEN: HEINEKEN is the world's most international brewer. It is the leading developer and marketer of premium beer and cider brands. Led by the Heineken® brand, the Group has a portfolio of more than 300 international, regional, local and specialty beers and ciders. We are committed to innovation, long-term brand investment, disciplined sales execution and focused cost management. Through 'Brewing a Better World', sustainability is embedded in the business. HEINEKEN has a well-balanced geographic footprint with leadership positions in both developed and developing markets. We employ over 85,000 employees and operate breweries, malteries, cider plants and other production facilities in more than 70 countries. Heineken N.V. and Heineken Holding N.V. shares trade on the Euronext in Amsterdam. Prices for the ordinary shares may be accessed on Bloomberg under the symbols HEIA NA and HEIO NA and on Reuters under and HEINEKEN has two sponsored level 1 American Depositary Receipt (ADR) programmes: Heineken N.V. (OTCQX: HEINY) and Heineken Holding N.V. (OTCQX: HKHHY). Most recent information is available on HEINEKEN's website: and follow us on Twitter via @HEINEKENCorp. About F1® THE MOVIE: Apple Original Films and Warner Bros. Pictures Present A Monolith Pictures / Jerry Bruckheimer / Plan B Entertainment / Dawn Apollo Films Production, A Joseph Kosinski Film, F1 ® The Movie , distributed worldwide by Warner Bros. Pictures, in theaters and IMAX® nationwide on June 27, 2025 and internationally beginning 25 June 2025. A photo accompanying this announcement is available at:
Glasgow Times
17-05-2025
- Business
- Glasgow Times
Clydeside Containers teams with Heineken for summer launch
Clydeside Containers, which is set to open on the banks of the River Clyde in summer, is partnering up with Heineken UK. Heineken will provide a carefully curated draught portfolio for the venue's main bar, including Heineken, Heineken 0.0, Birra Moretti, Red Stripe, Inch's Cider, Beavertown's Neck Oil IPA, and Guinness. Dario Bernardi, director of Clydeside Containers, said: "This partnership was about more than just products—it's about shared ambition. READ MORE: Major retailer suddenly closes down Glasgow city centre store "We were looking for a brewer who could offer reliability, sustainability, and a lineup that resonates with the modern drinker. "Heineken brought all of that to the table, plus a willingness to collaborate as we build something truly unique on the Clyde. "Their support is helping shape not just the drinks menu, but the experience." Clydeside Containers will feature a line-up of independent food vendors, rooftop views, live music, and a bar in repurposed shipping containers. READ MORE: More than 50 Orange parades in one day, the biggest of the year Alexandra Taylor, customer development director, on trade Scotland at Heineken UK, said: "We're thrilled to be pouring at Clydeside Containers. "This is a standout venue—creative, independent, and built for the next generation of Glasgow hospitality. "We're proud to bring a draught range that offers both quality and choice, from our flagship lagers and cider to lower-alcohol and craft options. "We look forward to working closely with the team as this exciting new chapter unfolds."
