Latest news with #Laz
Daily Mirror
04-07-2025
- Entertainment
- Daily Mirror
'I tried world's rarest honey and price was as astounding as the taste'
A food reviewer who loves trying expensive and unique items has tasted the 'world's rarest' honey after finding it in Harrods, and issued his verdict on the pricey condiment When it comes to shopping, many of us like to treat ourselves every now and then to something a little more luxurious. For some of us it might be new clothes, others love to buy new games, and many love to indulge in luxury food items. But would you go as far to pay a fortune for pure honey? One man recently spent a fortune on the "world's most expensive" jar of honey - which is sold in Harrods - and has shared his honest thoughts on whether the product is worth it or not. The rare Turkish honey, by Elvish, was harvested in the remote mountains of Artvin. The honey is so valuable and rare because of the extreme conditions in which it is made. The bees that produce the honey belong to an endangered subspecies known as 'Apis mellifer causasica'. Harvesting is a gruelling task; teams have to go on an eight-hour journey through the mountains to extract it from a cave in Scaricayir Valley. The company said: "Elvish honey is harvested using 4,000-year-old techniques passed down through Laz culture. We use traditional Blackhives (Karakovan) made from hollowed linden trees, where beekeepers do not interfere with the natural life cycle of the colony. The queen bee is never replaced artificially. If she dies, the entire hive may perish - making each jar of honey the result of a fully natural and uncontrollable process." According to Elvish's website, the hive produces only 10 to 12kg of honey per year. The product is sold in Harrods, in a fancy black box which comes with a decanter, a beautiful bottle, and a wooden spoon. But many cannot get passed the price, as it is sold for a staggering £1,250. Popular London food reviewer Carmie Sellitto, better known as @touchdaylight on TikTok, loves trying expensive and unique products around the world. So, of course he had to give the honey a go. Sharing his review, Carmie said: "I am going to be so real with you guys, I spent so much money on this... let's take a look." He couldn't believe it when he opened the box and found the honey "in its own brief case." Carmie added: "I genuinely cannot believe this is in my presence right now. It's not just honey, it's the most rare honey in the world. Formed in Turkey, no humans even touch it. It's like the gold of all honey. This is so rare." He said it "smells like gold." Carmie poured the honey onto the wooden spoon and was amazed by how smooth it looked. According to Elvish's website, the product is best to enjoy on an empty stomach. However, Carmie decided not to honour this suggestion, deciding instead to pour the honey over some McDonald's chicken nuggets. He said: "There are absolutely no words to describe how unreal that just tasted. I need 25 more bottles of this. I've never experienced anything like this. This is by far the best thing I've tried on my food journey." Commenting on the video, one person said: "Evlish honey looks amazing." But others weren't so sure. "Why would anyone spend £1250 on honey?" questioned one. "What a stupid waste of money," declared another. One other said: "I buy local honey from where I live, extracted from the hive, fresh every morning. £8.99. That will do for me." Another shared: "I get the most incredible honey for free from my neighbours. Beautiful, light, fragrant honey."
Style Blueprint
21-05-2025
- Style Blueprint
TN's Frozen Head State Park Hosts the World's Hardest Race
Share with your friends! Pinterest LinkedIn Email Flipboard Reddit Most people visit Frozen Head State Park in East Tennessee for the peaceful trails, remote campsites, and sweeping views of the Cumberland Mountains. They have no idea that tucked deep in the misty backcountry is one of the most brutal, elusive, and bizarre ultramarathons on the planet: the Barkley Marathons. And in 2024, something extraordinary happened. The First Woman in History to Complete the Barkley Marathons Jasmin Paris, a 40-year-old mother of two from Great Britain, became the first woman ever to complete the Barkley — all five grueling loops — within the punishing 60-hour time limit. She crossed the finish line in 59:58:21, joining an elite club of 20 finishers in the race's nearly 40-year history, and doing it with just 99 seconds to spare. Pin What Exactly are the Barkley Marathons? The race itself is part myth, part madness. Dreamed up in 1986 by Gary 'Lazarus Lake' Cantrell and his friend Karl 'Raw Dog' Henn, the Barkley began as a darkly comedic response to a failed prison escape. When James Earl Ray — the man who assassinated Dr. Martin Luther King Jr. — fled the nearby Brushy Mountain State Penitentiary in 1977, he only managed about eight-and-a-half miles in nearly 55 hours before being caught. Laz joked he could do at least 100 miles — and so, the Barkley was born. Pin Pin Since then, more than 1,000 people have attempted the race. Most don't make it past the first loop. Why? The Barkley is five loops of unmarked trail over near-impossible terrain with about 60,000 feet of climbing (roughly equivalent to summiting Everest twice). There are no aid stations, no GPS devices allowed, and no cheering crowds. Just a compass, a map, and a touch of madness. To prove they've completed a loop, runners must rip a page from a hidden book at each checkpoint — books planted by Laz in twisted, hard-to-reach places across the forest. Pin Even getting into the race is cryptic. There's no official website or signup form. Hopefuls must figure out the secret application process, pay a $1.60 entry fee, and bring whatever strange item Laz demands that year — from flannel shirts to a pack of Camels. Newcomers must also bring a license plate from their home state or country, which is nailed to the infamous 'Tree of Shame.' Pin Into this strange, punishing world stepped soft-spoken and humble, Jasmin Paris. Who is Jasmin Paris? Paris lives just south of Edinburgh, where she balances a career as a veterinarian while raising two young kids. She grew up between the Peak District in England and the Šumava National Park in Czechia, and didn't take up running seriously until her twenties, when a colleague talked her into a local fell race. Fourteen years later, she's a veteran of some of the most grueling endurance events on earth. In 2019, Paris won the 268-mile Montane Spine Race outright, shattering the course record by over 12 hours. She had given birth just 14 months earlier — and famously stopped during the race to pump milk for her infant daughter. Paris flew under the radar heading into the 2024 Barkley, but that didn't last long. She quietly ticked off each loop, and as the clock wound down on her final lap, a crowd gathered at the yellow gate — the race's iconic finish line — holding their breath. With grit, humility, and just 99 seconds left on the clock, Jasmin Paris didn't just finish the Barkley. She rewrote its story. About Frozen Head State Park Frozen Head State Park spans more than 24,000 acres of pristine, rugged wilderness. It's named for a 3,324-foot peak that's often iced over in the winter, and it's a haven for hikers, campers, and nature lovers. The park offers 50 miles of trails, scenic overlooks, and a sense of raw mountain solitude that feels untouched — the perfect setting for a race that seems designed to break the human spirit. But now, it's also the backdrop of one of the most inspiring feats in ultrarunning history. Pin ********** For a daily dose of Style + Substance, delivered straight to your inbox — subscribe to StyleBlueprint! About the Author Kate Feinberg Kate Feinberg is StyleBlueprint's Associate Editor & Sponsored Content Specialist, based in Nashville. Kate is a plant-based foodie, avid runner, and fantasy reader.
CNBC
08-05-2025
- Business
- CNBC
CNBC Sport: Versant CEO Mark Lazarus outlines his sports strategy
Comcast's spinoff of most of NBCUniversal's cable portfolio has a new name – Versant. This week, I had a chance to speak to the new company's Chief Executive Officer, Mark Lazarus. "Laz," as he's known colloquially, replaced Dick Ebersol as chairman of NBC Sports in 2011. Before that, he was president of Turner Sports. More recently, he's been chairman of NBCUniversal Media Group, overseeing the company's TV and streaming platforms. Now Laz will have a chance at running a publicly traded company that consists of cable networks including USA, CNBC, Golf Channel and MSNBC, among others. The company plans to begin trading separately from Comcast before the end of the year. Versant will have its own sports strategy, including bidding on live sports to add to its current portfolio. Lazarus told me in an exclusive interview he's already held talks with both the National Women's Soccer League and Major League Baseball about potentially acquiring live game rights. The NWSL has a package of games it's currently shopping and could add a fifth media partner to its existing roster of CBS, ESPN, Amazon Prime Video and Scripps Sports (ION). For baseball, it's unlikely Versant has the financial firepower to compete for the Sunday Night package recently vacated for next season by ESPN, but MLB controls the rights to many games through its out-of-market streaming service, and its pay-TV add-on service Extra Innings. MLB hived off some of these games to Roku for $10 million per year last year. MLB also has national deals with Apple TV+, Turner Sports and Fox. Local deals are primarily spread out among regional sports networks, although Amazon owns the exclusive rights to some New York Yankees games. "We're looking for sports deals that drive distribution, diversify ad sales and have a value," said Lazarus. The CNBC Sport newsletter with Alex Sherman brings you the biggest news and exclusive interviews from the worlds of sports business and media, delivered weekly to your inbox. Subscribe here to get access today. Getting a small package of games for USA Network could help boost Versant's future distribution conversations with pay-TV providers. For MLB, carving out a chunk of games for USA Network can help improve the league's reach. Lazarus said he'll examine all sorts of live rights as they come available, provided they can boost distribution revenue as pay-TV carriage renewals arise. "We have a pretty good sports portfolio," Lazarus said. "We're not going to be in the NFL business. We're not going to be in the Big Ten business, because that stuff's all spoken for. But we'll be with the next-level stuff." USA already airs English Premier League games in the U.S. in addition to NASCAR, certain golf events (including two majors – the U.S. Open and the British Open) and WWE's "Smackdown." USA will also get WNBA games as part of NBCUniversal's new deal with the NBA, beginning next season. Lazarus shared with me that the WNBA commitment is actually greater than the initial agreement with the league. USA Network will have Wednesday night doubleheaders beginning next season. The Olympics will continue to air on all of the cable networks that have long been part of NBCUniversal's broader deal – including CNBC (hello curling!). Golf Channel already airs many live tournaments, including The Ryder Cup, and "golf will be an important vertical for us, and we'll continue to invest in the golf industry," Lazarus said. Sixty-five percent of Versant's programming is live, either through news or sports, Lazarus told me. Versant will be cut loose from NBCUniversal and will have to showcase the value of its content on its own, no longer able to link itself to NBC's broadcast network, which owns the rights to the NBA, the NFL's "Sunday Night Football" and many other leagues. But that won't happen overnight: Versant will have about a two-year grace period, as nearly every major TV distribution deal is locked down until 2027, with the bulk coming up for renewal in 2028. With annual revenue of roughly $7 billion, Versant won't be able to compete for the top sports rights against behemoths like Disney, Netflix and Amazon. But the company's sports strategy is very important to the future of the company, given its importance with distributors. Lazarus recently announced three significant sports executive hires: Matt Hong as President of Sports, Jeff Behnke as Executive Producer and Senior Vice President of Sports Production, and Roy Cho as President of Distribution and Partnerships. One sport Lazarus said he won't be bidding on is F1. Those rights are currently in market, but Lazarus told me he doesn't think the racing league will move the needle on distribution deals, noting ratings are about one-third of NASCAR's. One more detail Lazarus shared with me is post spinoff, Versant will have a negotiated promotional deal with NBCUniversal where programming is marketed between the two companies' networks and digital properties. There will be no money exchanged in the deal, but the marketing value will be equal. This goes beyond sports, but given there are far more eyeballs on NBC than on the cable networks, this works to Versant's advantage. With Jason Wright, the managing partner and head of investments at Ariel Project Level ...
Yahoo
01-05-2025
- Entertainment
- Yahoo
Lazarus Lake, the ‘Leonardo da Vinci of pain' behind the world's cruelest race
For over a century, Brushy Mountain State Penitentiary was the end of the line. Built in the shape of a Greek cross, the pale limestone structure had housed the worst of the worst – murderers, madmen, monsters – its bulk hunched beneath a crown of scarred mountains the guards called the fifth wall. Now it sits empty – cracking and molding and dying. But each spring around April Fool's, on a cold, crisp day like today, a retired accountant appears at its gate. He carries a book with an ominous title and plants it against the back wall. Then sometime between midnight and noon the next day, he lights a cigarette, and the world's most grueling footrace begins. Advertisement He came at dawn, in a large U-Haul coughing diesel smoke into the Tennessee frost. After crawling out, he leaned on a cattle prod and lit a cigarette in front of the prison gate. He wore faded flannel, red-and-black checked, and a bright sock hat that said Geezer. The rest of him was almost deceptive: a tangly grey beard, perfectly manicured nails, and eyes like two-way mirrors – they observed everything and revealed nothing. Related: The Barkley Marathons: the hellish 100-mile race with 15 finishers in 36 years To some he is Lazarus Lake. To others 'the Leonardo da Vinci of Pain.' His Social Security comes to Gary Cantrell. Most just call him Laz. A rumor has it he'd been shot in a marathon. Another that he'd pulled his own teeth. Many are convinced he's diabolical, a man who breaks people for the fun of it. Others see a 'bearded saint' who pushes limit-seekers in a way that borders on genius. Advertisement In an already eccentric sport, his ultramarathon creations defy convention: tour buses, ferry rides, conch shells, a chair of honor called a 'thrown,' races with no finish lines, and races where older runners beat the pants off competitors half their age – Lazarus Lake filled a gap few realized needed filling. But it's here, at his Barkley Marathons, that he tests the limits of human endurance – physical, mental, and otherwise. Prospective runners send an application to 'Idiot,' include $1.60, and write an essay on why they should be allowed in. What they endure if accepted is legend. Shredded legs. Separated clavicles. Exposed kneecaps. One runner hopped 20 miles on a broken ankle just to get to a place where he could quit. Over the past five years, no one had even finished the Barkley. In its 36-year history, only 15 ever had. Laz looked on while a grey truck pulled up to the gate and sat gurgling. When I mentioned the polarizing attitudes toward his races, he just shrugged. 'Most people think fair is what's best for them. If you don't fail,' he said on a long sigh of cigarette smoke, 'how will you know how far you can go?' A young man climbed out, gave a nod, and worked the lock with a hoop of keys. They rattled against the metal gate until the whole thing, all two stories of it, screeched and unfolded like a zipper. Advertisement Laz slipped back into his truck without a word and headed toward the prison. I followed. Outside my frosty car window, the mountains loomed up to a series of tall ridges, dull like the color of deer in winter. They were strewn with jeep roads and blown-down timber. You had to think – 40 of the world's toughest trail runners against mountains the Cherokee deemed too inhospitable to mess with. The U-Haul circled a parking lot the size of a football field before lumbering to a halt in a puff of exhaust. Laz leaned against the front fender and began to piss. It steamed and splattered till it formed a dark patch on the concrete. 'I do two things well,' he said. 'I sleep well, and I piss well.' I looked away and thought about how I'd convinced The New York Times to let me profile him, then traveled here on my own dime. Nothing came easy with Laz. For three years, I'd tried to get him on his least favorite subject, himself. Instead, he teased me with small openings, false starts, and strange little trials – one of them, a math problem, nearly broke me: Advertisement ABCDE x A = EEEEEE The equation glared at me from my inbox, haunted a notepad on my desk, and ran on a loop in my head. After a few days of overclocking my brain, I panicked and passed it off to my wife. She solved it in fifteen minutes, and I was saved. Almost … Laz's reply was almost too quick, written in his all-lowercase style. 'did you give it to somebody?' Full of dread, I told him the truth. His response was predictably blunt. 'you always let someone else do your homework?' That could have been the end of it. Yet here I was in 2023, possibly on to the next test – trailing him toward the back of the prison, where he limped past a towering wall of sandstone and stopped at a conjunction of metal pipes. He produced the book, Last Will and Testament, and with little fanfare duct-taped it to the center. Advertisement To prove you'd run his Barkley course, he had you bring back a page from each book, 13 this year. The order of the books formed one loop – five loops total – 60 hours to finish. 'Sixty hours of Hell,' wrote one magazine. He added sections every year, mostly off-trail, yet the official distance somehow remained 100 miles. Those in the know say it's nothing short of 125. Not knowing, Laz maintains, is part of the fun. After lighting another cigarette, he moved to a break in the earth where a swollen stream barreled into a tunnel beneath the prison. Naturally, he sent the runners through it. At night, they reported hearing radios, television sets, even voices calling their names. They swore they were being watched, though no one ever mentioned by whom. 'They'll come up through here,' Laz said with some glee and pointed to a shaft lined with slick, glistening stones. Getting up or down would require a chimney climb, wedging feet and arms against opposing walls. 'Then, they'll head up that,' he said and gestured with his cattle prod to a sheer wall of Tennessee jungle. The slope didn't rise, it lunged at the sky – 60 degrees of winter-stripped trees so densely pushed together they seemed to fight each other for air. There was a flare in Laz's eyes as he studied it. 'We call that The Bad Thing.' Advertisement Once, a deer tumbled off the cliffs and into the prison yard. The inmates kept it and named it 'Geronimo.' It became one of the boys, a guide told me, and claimed he could still hear its footsteps. 'The whole place is haunted,' he said, his voice dropping. He described the six-by-six dungeon, the hooks where they'd hang inmates by their thumbs, and the mines in the mountains where hundreds were buried alive. When they collapsed, the guards would just leave them. 'No, no,' he said, shaking his ball-cap-covered head. 'This is not a good place. And I don't do night tours.' 'Jesus, you'd need a rope,' I whispered, craning my neck up at The Bad Thing. Related: 'I don't smoke on the uphills': Lazarus Lake walks across America (again) A thick, congested laugh burrowed up from Laz's chest. 'Aw hell,' he said. 'That's just the first pitch.' Advertisement Most big trail races have a monster, that one signature, gut-sucking climb. At the Barkley, there are a dozen, each loop, and The Bad Thing isn't even one of the worst. The total elevation gain soars over 68,000ft, roughly two Everests and a Kilimanjaro – from sea level. Many of the climbs are littered with long thatches of briars – the kind country people used to call 'wait-a-minutes' because it wasn't until you got a step past them that you realized you'd been snagged. 'God, one wrong move and you'd come down it alright, like a bowling ball,' I thought but actually said out loud. 'Oh, you'd smack into a tree long before you hit the bottom,' said Laz, without a hitch. 'It'd mess you up a bit. But you'd live.' He laughed till he groaned, then stilled for a moment before fixing his eyes on me. 'Failure has to hurt.' I let that roll over in my head for a moment. 'Doesn't it usually?' Advertisement He didn't respond to that but scanned the hillside with his large, green eyes. 'What makes people quit?' he said, blowing a long column of smoke back toward the prison. 'Everybody is born a quitter. It's the default setting. Hell, even fish quit! You can put 'em in an artificial stream with a fake scene, and they'll swim upstream as long as it looks like they're moving. But make it stationary, and they'll quit and go with the water.' He turned to head back to the parking lot but paused. 'Life can be a damn good metaphor for sports,' he said. 'Adapt or die.' *** The U-Haul was moving again, this time along a tight patch of pavement deep inside Frozen Head State Park. The road curved and rolled into a tunnel of trees toward the trailhead. There, the next phase of the Barkley would begin, checking in those Laz had called at various times penitents, fools, and sickos. Advertisement The farther we went, the more the forest seemed to want its space back – dark patches of moss slowly overtook the road and boulders crowded the edges. Laz liked to talk about the park's mercurial microclimate, how the air compressed through the gaps like a thumb held over a garden hose. Temperatures could swing from 80 to 15 degrees in a single loop. 'First-timers think it's hyperbole,' he said, 'but you only have to get caught by it once.' Soon, the bars on my phone dwindled to an 'x,' and the road began to climb. Finally, a smudge of yellow appeared ahead and became a gate. Set between two stone pillars, this flaking pole was where the ordeal would begin and end. Here, Taps would play on a squeaky bugle for the fallen. Like most things in Frozen Head, one got the sense it was sentient. A cracked sign adorned its middle: 'Do Not Block Gate.' By early afternoon, the ritual check-in was underway. A line of 40 trail runners twisted up to a large, white tarp, a virtual who's who of ultrarunning. The veterans carried items for Laz that he was in need of: cigarettes, socks, shirts. The virgins (first-timers) produced license plates from their home states and countries. Hundreds of these plates hung from yellow ropes strung between the trees – a dangling gallery of far-flung places like Liberia, South Africa, Australia, Antarctica. There were also unfamiliar faces in line, wide-eyed and wrapped in weather-faded gear. They stood quietly, taking it all in. Every so often, one would lean forward for a glimpse of Laz. You got the sense they weren't here for the mountains. Not even the pain. They were here for him – for Laz and his gate and his cigarette, daring them to come undone. Advertisement His gravelly laugh echoed through the trees from behind a picnic table, where he greeted the entrants. 'We look forward to seeing you suffer,' he said to one, before 'You might as well go ahead and hit your head on a rock' to another. The runners and crews got green and blue wristbands. The media got pink. 'Any advice?' a runner asked. 'Go home,' Laz laughed and handed him his complimentary shirt. On it was an illustration of a runner, terror etched across his face as he dashed up a tree. A monstrous black bear charged him from behind, while above, a cougar crouched on a limb, ready to pounce. At the bottom was this year's theme – The worst-case scenario is just the starting point! After the last runner checked in, they studied the master map. Laz made one of the course each year, and once it was set out, the runners and crews did their best to copy it by hand. They were also given a creatively useless set of instructions. Even the veterans got lost. One runner was heard to say, 'I'm not sure where I was, but it was hard as hell to get to.' Advertisement No one knew the start time, only Laz, and at some point in the next 12 hours, he'd blow a conch shell. If you heard it, you had one hour to get to the gate, where he'd start the ordeal by lighting a cigarette. Secrecy in all things; no one outside the camp – save close family members – even knew we were here. A clammy breeze stirred the air and made me glance back toward my SUV. A laminated sign caught my eye –one I could've sworn wasn't there before. It was taped to a pole with words written in black magic marker. MEDICAL, it read, for instances of DEATH, near-dying, and other assorted life-threatening injuries. Below was a phone number. Why do they do it? I thought, as I revved the engine of my rental and held my numbed hands over the vents. Why does he do it? I remembered something ultra-phenom Courtney Dauwalter had told me. One of the greatest ultrarunners of all time, she'd managed only one loop here but insisted Laz didn't want to torture people. 'He makes these crazy-hard events,' she said, 'because he thinks we all have more than we think is possible.' I was just beginning to feel my fingers again, when the weather shifted. The clouds darkened, and a blistering wind came barreling off the mountains. It whipped and tossed the trees. It was like an unseen hand had pulled a lever. The temperature plummeted, then sleet began to thud off the tarps, tents, and scrambling runners. Advertisement I spotted Laz by the license plates, gazing up at the sky and sipping a chilled can of Dr. Pepper, a Tennessee license plate swinging in the wind beside him. Its bolded letters read, SURVIVE.
The Guardian
01-05-2025
- Entertainment
- The Guardian
Lazarus Lake, the ‘Leonardo da Vinci of pain' behind the world's cruelest race
For over a century, Brushy Mountain State Penitentiary was the end of the line. Built in the shape of a Greek cross, the pale limestone structure had housed the worst of the worst – murderers, madmen, monsters – its bulk hunched beneath a crown of scarred mountains the guards called the fifth wall. Now it sits empty – cracking and molding and dying. But each spring around April Fool's, on a cold, crisp day like today, a retired accountant appears at its gate. He carries a book with an ominous title and plants it against the back wall. Then sometime between midnight and noon the next day, he lights a cigarette, and the world's most grueling footrace begins. He came at dawn, in a large U-Haul coughing diesel smoke into the Tennessee frost. After crawling out, he leaned on a cattle prod and lit a cigarette in front of the prison gate. He wore faded flannel, red-and-black checked, and a bright sock hat that said Geezer. The rest of him was almost deceptive: a tangly grey beard, perfectly manicured nails, and eyes like two-way mirrors – they observed everything and revealed nothing. To some he is Lazarus Lake. To others 'the Leonardo da Vinci of Pain.' His Social Security comes to Gary Cantrell. Most just call him Laz. A rumor has it he'd been shot in a marathon. Another that he'd pulled his own teeth. Many are convinced he's diabolical, a man who breaks people for the fun of it. Others see a 'bearded saint' who pushes limit-seekers in a way that borders on genius. In an already eccentric sport, his ultramarathon creations defy convention: tour buses, ferry rides, conch shells, a chair of honor called a 'thrown,' races with no finish lines, and races where older runners beat the pants off competitors half their age – Lazarus Lake filled a gap few realized needed filling. But it's here, at his Barkley Marathons, that he tests the limits of human endurance – physical, mental, and otherwise. Prospective runners send an application to 'Idiot,' include $1.60, and write an essay on why they should be allowed in. What they endure if accepted is legend. Shredded legs. Separated clavicles. Exposed kneecaps. One runner hopped 20 miles on a broken ankle just to get to a place where he could quit. Over the past five years, no one had even finished the Barkley. In its 36-year history, only 15 ever had. Laz looked on while a grey truck pulled up to the gate and sat gurgling. When I mentioned the polarizing attitudes toward his races, he just shrugged. 'Most people think fair is what's best for them. If you don't fail,' he said on a long sigh of cigarette smoke, 'how will you know how far you can go?' A young man climbed out, gave a nod, and worked the lock with a hoop of keys. They rattled against the metal gate until the whole thing, all two stories of it, screeched and unfolded like a zipper. Laz slipped back into his truck without a word and headed toward the prison. I followed. Outside my frosty car window, the mountains loomed up to a series of tall ridges, dull like the color of deer in winter. They were strewn with jeep roads and blown-down timber. You had to think – 40 of the world's toughest trail runners against mountains the Cherokee deemed too inhospitable to mess with. The U-Haul circled a parking lot the size of a football field before lumbering to a halt in a puff of exhaust. Laz leaned against the front fender and began to piss. It steamed and splattered till it formed a dark patch on the concrete. 'I do two things well,' he said. 'I sleep well, and I piss well.' I looked away and thought about how I'd convinced The New York Times to let me profile him, then traveled here on my own dime. Nothing came easy with Laz. For three years, I'd tried to get him on his least favorite subject, himself. Instead, he teased me with small openings, false starts, and strange little trials – one of them, a math problem, nearly broke me: ABCDE x A = EEEEEE The equation glared at me from my inbox, haunted a notepad on my desk, and ran on a loop in my head. After a few days of overclocking my brain, I panicked and passed it off to my wife. She solved it in fifteen minutes, and I was saved. Almost … Laz's reply was almost too quick, written in his all-lowercase style. 'did you give it to somebody?' Full of dread, I told him the truth. His response was predictably blunt. 'you always let someone else do your homework?' That could have been the end of it. Yet here I was in 2023, possibly on to the next test – trailing him toward the back of the prison, where he limped past a towering wall of sandstone and stopped at a conjunction of metal pipes. He produced the book, Last Will and Testament, and with little fanfare duct-taped it to the center. To prove you'd run his Barkley course, he had you bring back a page from each book, 13 this year. The order of the books formed one loop – five loops total – 60 hours to finish. 'Sixty hours of Hell,' wrote one magazine. He added sections every year, mostly off-trail, yet the official distance somehow remained 100 miles. Those in the know say it's nothing short of 125. Not knowing, Laz maintains, is part of the fun. After lighting another cigarette, he moved to a break in the earth where a swollen stream barreled into a tunnel beneath the prison. Naturally, he sent the runners through it. At night, they reported hearing radios, television sets, even voices calling their names. They swore they were being watched, though no one ever mentioned by whom. 'They'll come up through here,' Laz said with some glee and pointed to a shaft lined with slick, glistening stones. Getting up or down would require a chimney climb, wedging feet and arms against opposing walls. 'Then, they'll head up that,' he said and gestured with his cattle prod to a sheer wall of Tennessee jungle. The slope didn't rise, it lunged at the sky – 60 degrees of winter-stripped trees so densely pushed together they seemed to fight each other for air. There was a flare in Laz's eyes as he studied it. 'We call that The Bad Thing.' Once, a deer tumbled off the cliffs and into the prison yard. The inmates kept it and named it 'Geronimo.' It became one of the boys, a guide told me, and claimed he could still hear its footsteps. 'The whole place is haunted,' he said, his voice dropping. He described the six-by-six dungeon, the hooks where they'd hang inmates by their thumbs, and the mines in the mountains where hundreds were buried alive. When they collapsed, the guards would just leave them. 'No, no,' he said, shaking his ball-cap-covered head. 'This is not a good place. And I don't do night tours.' 'Jesus, you'd need a rope,' I whispered, craning my neck up at The Bad Thing. A thick, congested laugh burrowed up from Laz's chest. 'Aw hell,' he said. 'That's just the first pitch.' Most big trail races have a monster, that one signature, gut-sucking climb. At the Barkley, there are a dozen, each loop, and The Bad Thing isn't even one of the worst. The total elevation gain soars over 68,000ft, roughly two Everests and a Kilimanjaro – from sea level. Many of the climbs are littered with long thatches of briars – the kind country people used to call 'wait-a-minutes' because it wasn't until you got a step past them that you realized you'd been snagged. 'God, one wrong move and you'd come down it alright, like a bowling ball,' I thought but actually said out loud. 'Oh, you'd smack into a tree long before you hit the bottom,' said Laz, without a hitch. 'It'd mess you up a bit. But you'd live.' He laughed till he groaned, then stilled for a moment before fixing his eyes on me. 'Failure has to hurt.' I let that roll over in my head for a moment. 'Doesn't it usually?' He didn't respond to that but scanned the hillside with his large, green eyes. 'What makes people quit?' he said, blowing a long column of smoke back toward the prison. 'Everybody is born a quitter. It's the default setting. Hell, even fish quit! You can put 'em in an artificial stream with a fake scene, and they'll swim upstream as long as it looks like they're moving. But make it stationary, and they'll quit and go with the water.' He turned to head back to the parking lot but paused. 'Life can be a damn good metaphor for sports,' he said. 'Adapt or die.' The U-Haul was moving again, this time along a tight patch of pavement deep inside Frozen Head State Park. The road curved and rolled into a tunnel of trees toward the trailhead. There, the next phase of the Barkley would begin, checking in those Laz had called at various times penitents, fools, and sickos. The farther we went, the more the forest seemed to want its space back – dark patches of moss slowly overtook the road and boulders crowded the edges. Laz liked to talk about the park's mercurial microclimate, how the air compressed through the gaps like a thumb held over a garden hose. Temperatures could swing from 80 to 15 degrees in a single loop. 'First-timers think it's hyperbole,' he said, 'but you only have to get caught by it once.' Soon, the bars on my phone dwindled to an 'x,' and the road began to climb. Finally, a smudge of yellow appeared ahead and became a gate. Set between two stone pillars, this flaking pole was where the ordeal would begin and end. Here, Taps would play on a squeaky bugle for the fallen. Like most things in Frozen Head, one got the sense it was sentient. A cracked sign adorned its middle: 'Do Not Block Gate.' By early afternoon, the ritual check-in was underway. A line of 40 trail runners twisted up to a large, white tarp, a virtual who's who of ultrarunning. The veterans carried items for Laz that he was in need of: cigarettes, socks, shirts. The virgins (first-timers) produced license plates from their home states and countries. Hundreds of these plates hung from yellow ropes strung between the trees – a dangling gallery of far-flung places like Liberia, South Africa, Australia, Antarctica. There were also unfamiliar faces in line, wide-eyed and wrapped in weather-faded gear. They stood quietly, taking it all in. Every so often, one would lean forward for a glimpse of Laz. You got the sense they weren't here for the mountains. Not even the pain. They were here for him – for Laz and his gate and his cigarette, daring them to come undone. His gravelly laugh echoed through the trees from behind a picnic table, where he greeted the entrants. 'We look forward to seeing you suffer,' he said to one, before 'You might as well go ahead and hit your head on a rock' to another. The runners and crews got green and blue wristbands. The media got pink. 'Any advice?' a runner asked. 'Go home,' Laz laughed and handed him his complimentary shirt. On it was an illustration of a runner, terror etched across his face as he dashed up a tree. A monstrous black bear charged him from behind, while above, a cougar crouched on a limb, ready to pounce. At the bottom was this year's theme – The worst-case scenario is just the starting point! After the last runner checked in, they studied the master map. Laz made one of the course each year, and once it was set out, the runners and crews did their best to copy it by hand. They were also given a creatively useless set of instructions. Even the veterans got lost. One runner was heard to say, 'I'm not sure where I was, but it was hard as hell to get to.' No one knew the start time, only Laz, and at some point in the next 12 hours, he'd blow a conch shell. If you heard it, you had one hour to get to the gate, where he'd start the ordeal by lighting a cigarette. Secrecy in all things; no one outside the camp – save close family members – even knew we were here. A clammy breeze stirred the air and made me glance back toward my SUV. A laminated sign caught my eye –one I could've sworn wasn't there before. It was taped to a pole with words written in black magic marker. MEDICAL, it read, for instances of DEATH, near-dying, and other assorted life-threatening injuries. Below was a phone number. Why do they do it? I thought, as I revved the engine of my rental and held my numbed hands over the vents. Why does he do it? I remembered something ultra-phenom Courtney Dauwalter had told me. One of the greatest ultrarunners of all time, she'd managed only one loop here but insisted Laz didn't want to torture people. 'He makes these crazy-hard events,' she said, 'because he thinks we all have more than we think is possible.' I was just beginning to feel my fingers again, when the weather shifted. The clouds darkened, and a blistering wind came barreling off the mountains. It whipped and tossed the trees. It was like an unseen hand had pulled a lever. The temperature plummeted, then sleet began to thud off the tarps, tents, and scrambling runners. I spotted Laz by the license plates, gazing up at the sky and sipping a chilled can of Dr. Pepper, a Tennessee license plate swinging in the wind beside him. Its bolded letters read, SURVIVE. The Endurance Artist by Jared Beasley will be out September 16th and is currently available for preorder at Simon & Schuster.
