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'Dark Patterns' in Online Advertising: What They Are and How To Avoid Them
'Dark Patterns' in Online Advertising: What They Are and How To Avoid Them

Associated Press

time10 hours ago

  • Business
  • Associated Press

'Dark Patterns' in Online Advertising: What They Are and How To Avoid Them

'Though these practices may seem temporarily effective, they will typically result in angry customers, legal trouble, and tarnish a business's reputation. It is essential to avoid these practices.'— Ken LaMance, LegalMatch's General Counsel. RENO, NV, UNITED STATES, July 30, 2025 / / -- Online marketing for a business can be stressful and complex, and business owners can be tempted to cut corners. However, there are widespread marketing tactics that may seem normal because they are common, but are unethical and fraudulent. The Federal Trade Commission (FTC) is labeling these marketing tactics as 'dark patterns.' Dark patterns are misleading and manipulative design practices in marketing that are used to trick a consumer into agreeing to or purchasing a company's product or service. Deceptive and 'dark' online patterns that businesses should avoid include, but are not limited to, the following: - Drip Pricing: Only revealing part of the price of a product or service, with additional hidden fees tacked on throughout the transaction. - Disguising Ads: Making an ad appear like it is independent content or search results. - Confirmation Shaming: This is when there is an automated guilt or shaming comment in response to a user declining a service or product, such as 'Enjoy your higher prices,' or 'No, I don't want to save money!' - Roach Motel: 'Roach Motel' is a term for when a company makes it very easy to sign up for a product or service, but extremely difficult to cancel it. - Forced Continuity: Automatically renewing subscriptions without a re-subscription or prior authorization from the customer in some fashion. Business owners who are interested in avoiding dark patterns and want to promote their business ethically and honestly are urged to acquire legal counsel to assess the business and make appropriate and compliant recommendations. the nation's most trusted attorney-client matching platform, can pair entrepreneurs for free with a qualified business attorney who can provide expert guidance. The platform also has a large Online Law Library with articles on many different legal topics, including sales & marketing violations, false advertisement, and more. Business owners and future entrepreneurs can confide in LegalMatch as a trusted source of legal direction and support. About LegalMatch is the nation's oldest and largest online legal lead-generation service. Headquartered in Reno, Nevada, LegalMatch helps people find the right lawyer and helps attorneys find new clients. LegalMatch's service is free to individuals and small businesses looking for legal help. For more information about LegalMatch, please visit our website or contact us directly. Ken LaMance LegalMatch +1 415-946-0856 email us here Visit us on social media: LinkedIn Facebook YouTube X Legal Disclaimer: EIN Presswire provides this news content 'as is' without warranty of any kind. We do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the author above.

Amazon Expands Same-Day Delivery to Rural Areas
Amazon Expands Same-Day Delivery to Rural Areas

Associated Press

time03-07-2025

  • Business
  • Associated Press

Amazon Expands Same-Day Delivery to Rural Areas

'There can be many hidden risks when rearranging a business model or expanding a service, and advice from legal counsel is essential to mitigate potential issues. '— Ken LaMance, LegalMatch's General Counsel. RENO, NV, UNITED STATES, July 3, 2025 / / -- On Tuesday, June 24th, Amazon announced they will be expanding their same-day delivery services to more rural areas that typically don't have that shipping option. Amazon aims to ensure that all of its shoppers can experience same-day delivery, as some consumers and businesses need products on the very same day, and Amazon would like to meet that need. This expansion will leverage Amazon's extensive logistics network and delivery technologies so it can overcome the unique challenges of including rural areas in its same-day shipment accuracy. However, when a company wishes to make a significant business shift or expansion, legal complexities and risks may follow, such as: - Contractual Agreements - Regulatory Compliance - Liability & Risk Management - Intellectual Property Disputes - Many more If a business owner is interested in making a big change or expanding the business model and structure, it is imperative to review all of the intricacies and get advice from a legal representative. Platforms like America's first-ever attorney-client matching platform, can prove to be extremely useful and can match individuals or businesses for free with an experienced business attorney. LegalMatch also comes equipped with an online Law Library with a plethora of educational articles on many legal topics. Users can review what kind of legal scenario they may be in, find out what steps they need to take to proceed, and which attorney could represent them and give them the best legal advice moving forward. About LegalMatch is the nation's oldest and largest online legal lead-generation service. Headquartered in Reno, Nevada, LegalMatch helps people find the right lawyer and helps attorneys find new clients. LegalMatch's service is free to individuals and small businesses looking for legal help. For more information about LegalMatch, please visit our website or contact us directly. Ken LaMance LegalMatch +1 415-946-0856 email us here Visit us on social media: LinkedIn Facebook YouTube X Legal Disclaimer: EIN Presswire provides this news content 'as is' without warranty of any kind. We do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the author above.

Small Business Owners Urged to Seek Legal Counsel Before Considering Bankruptcy
Small Business Owners Urged to Seek Legal Counsel Before Considering Bankruptcy

Associated Press

time27-06-2025

  • Business
  • Associated Press

Small Business Owners Urged to Seek Legal Counsel Before Considering Bankruptcy

'Bankruptcy is a scary process, and individuals need legal counsel to help navigate it safely and effectively and to avoid any further turmoil.'— Ken LaMance, LegalMatch's General Counsel. RENO, NV, UNITED STATES, June 27, 2025 / / -- It's no secret that the economy is challenging, especially right now. Lately, small businesses, in particular, are really struggling to make ends meet and avoid bankruptcy. There are two different kinds of bankruptcy, chapter 7 and chapter 11. Chapter 7 bankruptcy is the option that allows for a complete liquidation of assets to repay creditors, while Chapter 11 bankruptcy focuses on reorganization, enabling the business to develop a repayment plan and potentially retain ownership of said business. Key factors to consider before filing bankruptcy include, but are not limited to, the following: - Exploring Alternatives: A bankruptcy attorney can also help someone explore other options apart from bankruptcy in the hopes of avoiding it and its -repercussions. - Negotiating with creditors: Bankruptcy attorneys can negotiate with creditors to potentially reach favorable agreements. - Ensuring compliance with legal requirements: The process of bankruptcy has complex laws and regulations that an attorney should review with an individual or small business prior to making any decisions or moving forward. - Assessing assets and liabilities: An attorney can help you assess your business's assets and liabilities to ensure everything is accurate and complete for filing. - Protecting personal assets: Some small business structures may put personal assets at risk in a business bankruptcy, and an attorney can strategize with an individual on how to protect them. Individuals and small businesses who are facing bankruptcy and need to know what options are available to them can find hope with online legal resources like the nation's most esteemed attorney-client matching platform. Individuals can get matched for free with a bankruptcy attorney and receive expert guidance throughout the process. The platform also boasts an extensive online Law Library with informative articles about various legal matters. Users can research the type of legal trouble they are in, what steps should be taken to move forward, and the attorney recommended for said legal situations. About LegalMatch is the nation's oldest and largest online legal lead-generation service. Headquartered in Reno, Nevada, LegalMatch helps people find the right lawyer and helps attorneys find new clients. LegalMatch's service is free to individuals and small businesses looking for legal help. For more information about LegalMatch, please visit our website or contact us directly. Ken LaMance LegalMatch +1 415-946-0856 email us here Visit us on social media: LinkedIn Facebook YouTube X Legal Disclaimer: EIN Presswire provides this news content 'as is' without warranty of any kind. We do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the author above.

With California's AB5 Bill, Gig Economy Workers and Employers May Need Legal Help
With California's AB5 Bill, Gig Economy Workers and Employers May Need Legal Help

Associated Press

time27-01-2025

  • Business
  • Associated Press

With California's AB5 Bill, Gig Economy Workers and Employers May Need Legal Help

'California employees and employers must understand the implications of this law to guarantee their compliance and provide/receive fair treatment. ' — Ken LaMance, LegalMatch's General Counsel. RENO, NV, UNITED STATES, January 27, 2025 / / -- In the ever-evolving landscape of employment law, California's Assembly Bill 5 (AB5), which was introduced in 2020, has brought significant changes to how workers are classified in the gig economy. The classification of workers as employees or independent contractors plays a crucial role in determining their rights, benefits, and legal obligations. Under the ABC test mandated by AB5, workers are presumed to be employees unless they meet specific criteria including freedom from employer control, working outside the employer's business scope, and engaging in an independent trade. This shift has far-reaching implications on minimum wage, overtime pay, benefits, and legal protections for workers. The gig economy, characterized by freelance and temporary work arrangements, has thrived on flexibility but has also raised concerns about worker rights and protections. Individuals working in this sector, known as gig workers, face unique challenges in navigating their employment status and entitlements. the leading online attorney matching service, offers a platform to help connect individuals with experienced attorneys who are well-versed in California employment law, including the nuances of AB5 and worker classification. Additionally, LegalMatch provides valuable resources through its online Law library to educate California employees on their rights and obligations in the gig economy. For those seeking legal guidance on AB5 compliance or worker classification issues, can help facilitate access to knowledgeable attorneys who can provide tailored advice and support. About LegalMatch California is a California State Bar certified Lawyer Referral Service #0140 dedicated to improving the quality and affordability of legal services in all California counties. LegalMatch California is an innovative forum for lawyers and legal clients to meet. California attorneys interested in joining LegalMatch California must meet membership qualifications and carry malpractice insurance. LegalMatch California, like its parent organization remains free to consumers. Ken LaMance LegalMatch +1 415-946-0856 X LinkedIn YouTube Legal Disclaimer:

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