Latest news with #MaximumEffort
Yahoo
a day ago
- Entertainment
- Yahoo
Shania Twain does her own stunts in new Clearly Canadian ad: 'Still the one!'
Shania Twain just partnered with a nostalgic Canadian brand — and fans are "obsessed." On Wednesday, the Ontario-born and raised singer posted a new ad for Clearly Canadian, the sparkling water brand that many people might remember from the 1990s. "Clearly Canadian is back. Let's go, girls," the 59-year-old songstress captioned the Instagram post. The brand has tapped the "Man! I Feel Like A Woman" hitmaker to ring in its renaissance with its first ad in more than 30 years. The ad, which was created by fellow Canadian Ryan Reynolds's Maximum Effort production company, sees Twain as a treasure-hunting action hero who's trying to nab the beverage. Twain snatches a cooler of Clearly Canadian out from under the noses of an unsuspecting couple enjoying a bottle in the forest. "Was that a bear?" one of them asks, to which the other answers, "No, I think that's Shania Twain." View this post on Instagram A post shared by Shania Twain (@shaniatwain) Twain can then be seen crossing rivers, running down hills, sliding under fallen trees and flipping over the walls of crumbling ruins in a series of adventure movie-esque stunts. It's all set to a catchy jingle that's sure to get stuck in your head: "No, that's not a bear / Shania Twain was there / she's actually kinda freakishly fast (like a moose!)." As she sips a bottle of the sparkling water, she indicated that Clearly Canadian is "still the one." In a press release, Twain said shooting the ad was "pretty great." "I have very clear memories of Clearly Canadian growing up here," said Twain. "Getting to shoot this in the Canadian outdoors, fighting to do my own stunts (I think I can still tumble!), and sampling all the new flavours hardly felt like work." Canadians quickly took to social media to weigh in. "This fills my Vancouver heart to the brim," actor Ryan Reynolds commented on an Instagram post of the ad. "Shania living her Lara Croft fantasy, here for this," wrote another commenter. "This was not what I was expecting to see this morning but I'm obsessed with it," added another. "Can't wait to see these flips displayed on stage this summer," another person said. "This is amazing! [Shania Twain], you will forever be the best," wrote another fan. Many were also excited over Clearly Canadian being back with a new commercial. View this post on Instagram A post shared by Clearly Canadian (@clearlycanadian) "Been obsessed with Summer Strawberry since high school," wrote one commenter. "Definitely still the one." "Waiter! Bring me Clearly Canadian water!" wrote another. "I loved this water as a kid," another person said. "OK, your advertising team needs a raise. This is amazing. Definitely buying some of these for the weekend," another person commented. Though Clearly Canadian thrived in the '90s, even appearing on TV shows like Seinfeld, Friends and Sex and The City, the company lost its mass distribution in 2009 due to redesign challenges and increased competition. But thanks to a crowdfunding effort that pre-sold more than 40,000 cases of the sparkling water, Clearly Canadian made an official comeback in 2017, later expanding to grocery and other retailers in 2021.


Daily Mail
a day ago
- Entertainment
- Daily Mail
Ryan Reynolds' thinly veiled dig at Justin Baldoni amid Blake Lively legal battle
made a thinly-veiled dig at Justin Baldoni and called that the substantial backlash that he and his canceled second wife Blake Lively have suffered amid their legal war against the 41-year-old It Ends With Us director as 'meaningless.' 'I can read something that says, "He should be drawn and quartered." I could read something that says I should win a Nobel Prize. Both are meaningless,' the Canadian 48-year-old scoffed in his TIME100 cover story Thursday. 'None of us are comprised of our best moments. None of us are defined by our worst moments. We are something in the middle.' Ryan's production company and marketing firm Maximum Effort was honored by the magazine for being one of 'the 100 most influential companies,' but he doesn't feel like his business has been badly impacted by the lawsuits. 'Accessibility and accountability are a big part of how I do things,' Reynolds noted. 'The people that I work with know me, so there's never a question of anything like that. If you operate with some degree of core values and integrity, they're going to help you up. If you're an a**hole, they're not. And that's pretty simple.' The self-described 'people pleaser' stressed that his self-worth 'comes from having four kids and a good marriage' and nothing else 'that isn't under the roof of my home.' Ryan had called Justin a 'sexual predator' because his 37-year-old wife alleged she was sexually harassed by him on the set of It Ends with Us in the complaint she filed with the California Civil Rights Department complaint on December 20. But New York Times reporter Megan Twohey - who wrote Blake's exposé last December - told NPR 's Ari Shapiro last December that Baldoni's alleged sexual harassment against her wasn't that severe. '[Blake] told me, like, "Listen. This was actually not the worst that I have experienced in Hollywood. I've actually experienced far worse misconduct. You know, I spoke up because I wanted to address it, and I thought that I had, and I never had any intentions of discussing this or going public with my accusations,"' Twohey said. On June 9, federal Judge Lewis J. Liman dismissed Justin and his Wayfarer Studios parties' $400M countersuit against Reynolds, Lively, and her publicist Leslie Sloane alleging civil extortion, defamation, and invasion of privacy. Liman also dismissed Baldoni's $250M defamation lawsuit against the NY Times for its biased coverage of of the Another Simple Favor star's CRD complaint and text messages taken from Baldoni's publicist Jennifer Abel. Abel's text messages were obtained legally, while underhandedly, by Stephanie Jones via a subpoena from Vanzan Inc. - a shell company believed to be owned by Ryan and Blake (named after their hometowns of Vancouver and Tarzana). All of the details behind the elusive subpoena will no doubt be explored at Lively's defamation trial scheduled for March 2026 against Justin and his PR team for his 'plan' to undermine her reputation in retaliation with an online smear campaign. Baldoni's attorney Bryan Freedman missed Monday's deadline to amend four of their seven original claims against the Gossip Girl alum, who has already declared victory. 'The Court's decision on the motion to dismiss has no effect whatsoever on the truth that there was no harassment nor any smear campaign, and it does not in any way affect our vigorous defense against Ms. Lively's claims,' Freedman said in a statement Tuesday. 'Discovery is proceeding and we are confident that we will prevail against these factually baseless accusations. Instead of revising the existing claims, our clients will be pursuing additional legal options that are available to us.' Behind the scenes, none of the major talk show hosts - Stephen Colbert, Jimmy Fallon, Jimmy Kimmel, Seth Meyers, and John Oliver - have cracked a joke about the Lively-Baldoni case after Reynolds' company Mint Mobile was one of two sponsors for their 2023 podcast, Strike Force Five. The Kwantlen Polytechnic University drop-out - who sold Mint Mobile to T-Mobile for $1.35B in 2023 - co-owns or has sold companies valued at over $14B, and Forbes ranked him the second highest earning actor of 2024 with $85M. Baldoni's attorney Bryan Freedman (pictured May 9) missed Monday's deadline to amend four of their seven original claims against the Gossip Girl alum, who has already declared victory The Kwantlen Polytechnic University drop-out - who sold Mint Mobile to T-Mobile for $1.35B in 2023 - co-owns or has sold companies valued at over $14B, and Forbes ranked him the second highest earning actor of 2024 with $85M (pictured May 6) Ryan produced I Like Me, Colin Hanks' fully-authorized documentary on the late Canadian comedian John Candy, which premieres September 4 at the Toronto Film Festival before streaming this fall on Amazon Prime Video. Reynolds produced and stars in Jonathan Goldstein and John Francis Daley's US Navy film Mayday -premiering September 19 on Apple TV+ - alongside Kenneth Branagh and Maria Bakalova. The Deadpool & Wolverine producer-star has a mystery role in Peter Atencio's live action/animated comedy Animal Friends, which hits UK theaters October 10 and US theaters May 1, 2026. Ryan is also currently 'writing a little something right now that is an ensemble' film for his wisecracking mercenary character.


Daily Mail
a day ago
- Entertainment
- Daily Mail
Awkward moment Blake Lively interrupts Ryan Reynolds' TIME interview with 'cringeworthy' anecdote
Blake Lively has raised eyebrows for interrupting her husband Ryan Reynolds' TIME interview. During his in-depth conversation with the publication, which focused on launching his highly successful production company and marketing firm Maximum Effort, the 48-year-old Deadpool star's wife couldn't help but barge in. Journalist Eliana Dockterman, who is a correspondent at TIME, documented the bizarre moment in her article as she wrote that the Gossip Girl actress 'popped into the room' during their chat while rocking leggings and an oversized shirt. 'She wants to check in with Reynolds about coordinating their schedules for 10 minutes of catch-up time,' Dockterman noted. While comparing her and Reynolds' calendars, the writer revealed Lively stopped to offer 'her favorite snack, sour dried blueberries that she says taste like Warheads.' In a show of generosity, Dockterman said Lively began rummaging through her drawers 'trying to locate them.' As she searches, Reynolds 'leaps up to help her.' This prompts Lively to tease: 'You're chewing into your time.' The actor was spotlighted in a feature titled: 'How Ryan Reynolds Rewrote the Script for Celebrity Entrepreneurs.' During the interview, Reynolds made revelations about building successful businesses using his own fame and via 'fastversing' (getting companies he owns to promote each other). His remarks were quickly ridiculed by fans who wildly claimed he had 'paid' to get on the cover. Reynolds was also dragged for the 'weird' cover, which showed only the back of his head - which he credited to not wanting to take the spotlight off his team. 'I insisted they take this photo for soooo many reasons but the chief one is @MaximumEffort is not me' he wrote. 'It's a tiny little pirate ship helmed by the most talented, tireless, and creative team of people on planet earth.' Fans took to social media to lambast the star with one writing: 'How Ryan Reynolds paid us to put him on the cover of this magazine!" Lol.' A second typed: 'How Ryan Reynolds rewrote the script with maximum effort' very ironic of them to say this given everything he's been exposed for. Others penned: 'These two keep on buying themselves good publicity, it's so exhausting and sickening. 'How to boycott everything Maximum Effort does??? God I loathe this man. 'That cash envelope from Reynolds must have been HUUGE. 'Very barf. $$$. Others praised the star's achievements - the companies he co-owns or has sold are valued at over $14 billion, according to Forbes , with a follower writing: 'You are one hell of a businessman. Everything you touch seems to take off. 'Love to see this!!! Maximum Effort really is the best of the best! The wide-ranging interview also saw Reynolds open up about his family life with Lively and their four young children - with the actor saying his brood help him focus on the only important things in life. He said his value 'comes from having four kids and a good marriage. My self-worth isn't farmed out to any one thing that isn't under the roof of my home.' Lively also made an impromptu appearance during the chat, popping in in 'leggings and an oversized shirt' to hunt for her favorite snack of 'sour dried blueberries that taste like warheads.' Although Reynolds and Lively wouldn't be drawn on the latest stage of their legal battle - Reynolds said he finds it easy to detach from 'meaningless' online chatter. He said: 'I can read something that says, 'He should be drawn and quartered. I could read something that says I should win a Nobel Prize. Both are meaningless. 'None of us are comprised of our best moments. None of us are defined by our worst moments. We are something in the middle.' He added: 'Accessibility and accountability are a big part of how I do things. The people that I work with know me, so there's never a question of anything like that. If you operate with some degree of core values and integrity, they're going to help you up. If you're an asshole, they're not. And that's pretty simple.' The legal saga began in December 2024 when Blake Lively accused Justin Baldoni of sexually harassing her on set — claims he denied — prompting Baldoni and Wayfarer Studios to sue Lively, her publicist Leslie Sloane, and Ryan Reynolds for defamation. Baldoni later escalated the fight with a $250 million lawsuit against The New York Times over its explosive New Year's Eve exposé detailing Lively's allegations. Earlier this month, a judge dismissed Baldoni's defamation case in a major blow to the actor, though his legal team will still gain access to Lively's private text messages with Taylor Swift — whom Blake infamously referred to as 'my dragon' in an exchange allegedly meant to intimidate Baldoni — after withdrawing a subpoena aimed at the singer directly.


Buzz Feed
2 days ago
- Entertainment
- Buzz Feed
Ryan Reynolds Talks Online Critics After Baldoni Lawsuit
Ryan Reynolds addressed his public image after months of nonsense stemming from the Blake Lively and Justin Baldoni lawsuits. Last December, Blake accused her It Ends With Us co-star and director of sexual harassment and a subsequent retaliation campaign. Justin then sued Blake and Ryan, alleging that they were trying to destroy his reputation, but that lawsuit was recently tossed out by the judge. Justin's team had the option to amend some of their complaints, but they did not. Despite most of Justin's claims obviously being, in my opinion, bullshit, take a look at a post that even mentions Ryan and you'll be met with comments like these: (This is on a post about an Australian sailing team Ryan recently bought with Hugh Jackman, and doesn't even have his face). In a new interview with Time about his numerous business ventures (specifically, Maximum Effort), Ryan declined to comment directly on the legal issues. However, he was asked about whether "tabloids and online discourse" have affected his business ventures. To that, the 48-year-old replied, "I can read something that says, 'He should be drawn and quartered.' I could read something that says I should win a Nobel Prize. Both are meaningless." 'None of us are comprised of our best moments. None of us are defined by our worst moments. We are something in the middle," he added. When later pressed on whether headlines affect his brand and business relationships, Ryan said, "Accessibility and accountability are a big part of how I do people that I work with know me, so there's never a question of anything like that. If you operate with some degree of core values and integrity, they're going to help you up. If you're an asshole, they're not. And that's pretty simple.' Ryan attributes his ability to remain calm to the aftermath of a "brawl" with one of his friends when he was younger. "I skipped rehab in my 20s and decided to go to conflict-resolution workshops in Santa Fe,' he recalled. 'Conflict resolution changed my life in a way that I can't quantify. You don't have to agree with the person. You can empathize, you can validate. You can do all those things and get closer to them without having to just blindly agree or win or lose.' After all, Ryan says that his value "comes from having four kids and a good self-worth isn't farmed out to any one thing that isn't under the roof of my home.' And I'm sure that noooooooone is going to reveal they've joined a borderline conspiracy group in the comments...
Yahoo
2 days ago
- Entertainment
- Yahoo
Shania Twain does her own stunts in new Clearly Canadian ad: 'Still the one!'
Shania Twain just partnered with a nostalgic Canadian brand — and fans are "obsessed." On Wednesday, the Ontario-born and raised singer posted a new ad for Clearly Canadian, the sparkling water brand that many people might remember from the 1990s. "Clearly Canadian is back. Let's go, girls," the 59-year-old songstress captioned the Instagram post. The brand has tapped the "Man! I Feel Like A Woman" hitmaker to ring in its renaissance with its first ad in more than 30 years. The ad, which was created by fellow Canadian Ryan Reynolds's Maximum Effort production company, sees Twain as a treasure-hunting action hero who's trying to nab the beverage. Twain snatches a cooler of Clearly Canadian out from under the noses of an unsuspecting couple enjoying a bottle in the forest. "Was that a bear?" one of them asks, to which the other answers, "No, I think that's Shania Twain." View this post on Instagram A post shared by Shania Twain (@shaniatwain) Twain can then be seen crossing rivers, running down hills, sliding under fallen trees and flipping over the walls of crumbling ruins in a series of adventure movie-esque stunts. It's all set to a catchy jingle that's sure to get stuck in your head: "No, that's not a bear / Shania Twain was there / she's actually kinda freakishly fast (like a moose!)." As she sips a bottle of the sparkling water, she indicated that Clearly Canadian is "still the one." In a press release, Twain said shooting the ad was "pretty great." "I have very clear memories of Clearly Canadian growing up here," said Twain. "Getting to shoot this in the Canadian outdoors, fighting to do my own stunts (I think I can still tumble!), and sampling all the new flavours hardly felt like work." Canadians quickly took to social media to weigh in. "This fills my Vancouver heart to the brim," actor Ryan Reynolds commented on an Instagram post of the ad. "Shania living her Lara Croft fantasy, here for this," wrote another commenter. "This was not what I was expecting to see this morning but I'm obsessed with it," added another. "Can't wait to see these flips displayed on stage this summer," another person said. "This is amazing! [Shania Twain], you will forever be the best," wrote another fan. Many were also excited over Clearly Canadian being back with a new commercial. View this post on Instagram A post shared by Clearly Canadian (@clearlycanadian) "Been obsessed with Summer Strawberry since high school," wrote one commenter. "Definitely still the one." "Waiter! Bring me Clearly Canadian water!" wrote another. "I loved this water as a kid," another person said. "OK, your advertising team needs a raise. This is amazing. Definitely buying some of these for the weekend," another person commented. Though Clearly Canadian thrived in the '90s, even appearing on TV shows like Seinfeld, Friends and Sex and The City, the company lost its mass distribution in 2009 due to redesign challenges and increased competition. But thanks to a crowdfunding effort that pre-sold more than 40,000 cases of the sparkling water, Clearly Canadian made an official comeback in 2017, later expanding to grocery and other retailers in 2021.