25-06-2025
Nimulid Strong appoints Rajkummar Rao as its new brand ambassador
Mankind Pharma
, India's pharmaceutical company, has announced actor Rajkummar Rao as the new brand ambassador for its flagship brand,
Nimulid Strong
for
Pain Relief Gel
and Spray.
This strategic partnership aims to firmly establish Nimulid Strong as the trusted "
Neck Pain Specialist
" for targeted pain relief, highlighting its remarkable ability to provide relief in just two minutes, while leveraging Rao's relatable appeal and the product's powerful
2X Diclofenac formulation
.
Rao, celebrated for his versatile roles in critically acclaimed and commercially successful films embodies the spirit of those who refuse to let pain dictate their lives, the company stated in a press release.
His genuine connection with everyday individuals makes him the perfect choice to represent Nimulid Strong, a brand committed to empowering people to overcome challenges and lead
pain-free lives
, it added.
"We're absolutely thrilled to welcome Rajkummar Rao to the Mankind Pharma family, representing Nimulid Strong. Rajkummar's authenticity, relatability, and incredible craft resonate deeply with our audience, making him the ideal choice to represent Nimulid Strong – 'The Neck Pain Specialist,'' said Joy Chatterjee, vice president, sales and marketing head, consumer business unit, Mankind Pharma.
'Our mission is to empower individuals to overcome these challenges and lead pain-free lives, and with Nimulid Strong, they can experience relief in as little as two minutes. With Rajkummar on board, we're confident we'll strengthen Nimulid Strong's position as a trusted and highly effective solution for quick, localised relief,' Chatterjee added.
Rao shared his thoughts on this association, stating, "I'm excited to be a part of the Mankind Pharma family and to endorse a brand like Nimulid Strong that offers such effective and quick relief, helping people get back to their lives without pain holding them back."
This partnership underscores Mankind Pharma's dedication to providing fast and effective solutions for contemporary pain, particularly neck pain caused by digital fatigue, poor posture, and muscle stress, the company stated.
