Latest news with #PortugalFashion
Fashion Network
09-07-2025
- Entertainment
- Fashion Network
Spanish heritage brand Tous partners with Portugal's Ahcor for surreal debut at Portugal Fashion
Bringing together legacy and experimentation, Spanish jewelry house Tous—founded in 1920—and Portuguese fashion label Ahcor—established in 2019 by designer Sílvia Rocha—joined forces for a striking debut at Portugal Fashion. Their Spring-Summer 2026 showcase, titled 'Ahcor with Tous,' blended oversized jewelry, sculptural handbags, and futuristic silhouettes in a collection where the classic met the uncanny, and tradition gave way to surreal transformation. For the runway, Rocha handpicked pieces from Tous's jewelry collections to accentuate Ahcor's latest looks, resulting in a cohesive visual story. The designer described the theme as 'a fusion between the classic and the almost alien'—a concept that came to life through sculptural contrasts and surreal detail during the exclusive Ahcor with Tous presentation. The full collection will soon be available on Ahcor's official website. As part of the Portugal Fashion Experience, Tous—a jewelry, accessories and fashion brand founded in 1920 in Catalonia by Salvador Tous Blavi and Teresa Ponsa Mas—launched its Infinity bracelet in the activation area from July 3 to 5. The initiative also featured support from former Tous school students trained at Cindor. In a backstage conversation with designer Sílvia Rocha shared more about the creative partnership. How did the collaboration with Tous begin? Sílvia Rocha: It started when Tous was introduced to the Ahcor brand, and from there, everything came together almost naturally. We quickly aligned the key details between both teams. I chose the jewelry pieces, and within a week, I had them all ready in a Tous store in Porto. FN: Which jewelry and handbag collections were used? SR: The selections were drawn from various collections, but the standout pieces came from the Daisy and Bold Bear lines. FN: Why those specific collections? What made them fit? SR: In my opinion, they were the best match for this collection. They reflect Tous's iconic identity while connecting deeply with the theme. These oversized pieces remind me of familiar objects—like grandma's old quilts—but with an unexpected twist. FN: What was the concept behind this season's Ahcor collection? SR: This collection is a tribute to what feels familiar yet strange. It's about that uncanny sensation when even everyday things start to feel unfamiliar. The idea is to blend the classic with something almost extraterrestrial. I worked with timeless silhouettes set against pure white, creating a canvas for bold color layers and clashing textures to heighten visual tension. Beauty here lies in asymmetry, in the odd and almost human. It's a ritual—a collision of the urban and the ethereal. Dressing becomes an act of inhabiting another planet. FN: Where can customers find your pieces? SR: In Portugal, exclusively through our official website, Internationally, we're stocked at The Citizen Room in Toronto, located at 982 Queen Street West. FN: Where do you see the most international sales? SR: Portugal is a strong market, with clients from diverse backgrounds. But if I had to name the top countries for sales, they would be the United States, Portugal, Canada, and France. SR: Not just yet. I've wanted to explore that for some time, but I feel like the brand still needs to stabilize internally before making that leap.
Fashion Network
09-07-2025
- Entertainment
- Fashion Network
Spanish heritage brand Tous partners with Portugal's Ahcor for surreal debut at Portugal Fashion
Bringing together legacy and experimentation, Spanish jewelry house Tous—founded in 1920—and Portuguese fashion label Ahcor—established in 2019 by designer Sílvia Rocha—joined forces for a striking debut at Portugal Fashion. Their Spring-Summer 2026 showcase, titled 'Ahcor with Tous,' blended oversized jewelry, sculptural handbags, and futuristic silhouettes in a collection where the classic met the uncanny, and tradition gave way to surreal transformation. For the runway, Rocha handpicked pieces from Tous's jewelry collections to accentuate Ahcor's latest looks, resulting in a cohesive visual story. The designer described the theme as 'a fusion between the classic and the almost alien'—a concept that came to life through sculptural contrasts and surreal detail during the exclusive Ahcor with Tous presentation. The full collection will soon be available on Ahcor's official website. As part of the Portugal Fashion Experience, Tous—a jewelry, accessories and fashion brand founded in 1920 in Catalonia by Salvador Tous Blavi and Teresa Ponsa Mas—launched its Infinity bracelet in the activation area from July 3 to 5. The initiative also featured support from former Tous school students trained at Cindor. In a backstage conversation with designer Sílvia Rocha shared more about the creative partnership. How did the collaboration with Tous begin? Sílvia Rocha: It started when Tous was introduced to the Ahcor brand, and from there, everything came together almost naturally. We quickly aligned the key details between both teams. I chose the jewelry pieces, and within a week, I had them all ready in a Tous store in Porto. FN: Which jewelry and handbag collections were used? SR: The selections were drawn from various collections, but the standout pieces came from the Daisy and Bold Bear lines. FN: Why those specific collections? What made them fit? SR: In my opinion, they were the best match for this collection. They reflect Tous's iconic identity while connecting deeply with the theme. These oversized pieces remind me of familiar objects—like grandma's old quilts—but with an unexpected twist. FN: What was the concept behind this season's Ahcor collection? SR: This collection is a tribute to what feels familiar yet strange. It's about that uncanny sensation when even everyday things start to feel unfamiliar. The idea is to blend the classic with something almost extraterrestrial. I worked with timeless silhouettes set against pure white, creating a canvas for bold color layers and clashing textures to heighten visual tension. Beauty here lies in asymmetry, in the odd and almost human. It's a ritual—a collision of the urban and the ethereal. Dressing becomes an act of inhabiting another planet. FN: Where can customers find your pieces? SR: In Portugal, exclusively through our official website, Internationally, we're stocked at The Citizen Room in Toronto, located at 982 Queen Street West. FN: Where do you see the most international sales? SR: Portugal is a strong market, with clients from diverse backgrounds. But if I had to name the top countries for sales, they would be the United States, Portugal, Canada, and France. SR: Not just yet. I've wanted to explore that for some time, but I feel like the brand still needs to stabilize internally before making that leap.
Fashion Network
09-07-2025
- Entertainment
- Fashion Network
Ernest W. Baker prepares for first official Paris Fashion Week runway
Could Ernest W. Baker be heading for the Paris runway spotlight? The Portuguese-American label, known for its refined gender-fluid aesthetic, is poised to join the official Paris Fashion Week schedule in January 2026. While co-founder Inês Amorim didn't confirm the news outright, she didn't deny it either. Speaking from the brand's Porto atelier near Estádio do Dragão, Amorim suggested that confirmation is only a matter of time. One thing is certain: the duo is preparing a bold entrance for the upcoming season. 'Our focus is always Paris,' said Inês Amorim during the unveiling of the brand's latest collection at Portugal Fashion Experience, held on the evening of July 3 inside the Porto atelier she shares with co-designer Reid Baker. The Portuguese-American duo helms Ernest W. Baker, a label known for its tailored silhouettes and nostalgic edge. 'Milan isn't currently in our plans. We've shown in Paris every season. We've rented a showroom and, in principle, we'll return in January—possibly with a runway show as part of the official Paris Fashion Week schedule,' Amorim told offering no further details. Backed by Portugal Fashion, the brand recently returned from Paris after presenting its latest collection at a showroom on Rue Béranger, near Place de la République. Now back in Porto, they've left several key looks behind in the French capital—perhaps a quiet sign of what's to come, as Amorim hinted. Though Ernest W. Baker is already listed on the official digital calendar at Paris Fashion Week—with the spring-summer 2026 collection showcased both online and in person—their real ambition is to step onto the physical runway. That goal remains firm, despite the duo's earlier move away from traditional catwalk formats. 'This season, we wanted to explore visual contrasts—mixing rose with cheetah print,' said Amorim. 'The cheetah print is a new addition.' True to form, the brand continues to embrace its signature androgynous aesthetic, with every piece made entirely in Portugal. Amorim also pointed to other material pairings across the collection—canvas with suede, fabric with leather, and a dialogue between dense wool and fluid satin. 'We enjoy working with opposing textures and ideas,' she said. In terms of color, black and white remain a consistent foundation, while each season introduces a new accent tone. 'This time it was green,' Amorim explained. 'But we always return to red—it's romantic, it cuts through neutrals, and we never forget it.'
Fashion Network
09-07-2025
- Entertainment
- Fashion Network
Spanish heritage brand Tous partners with Portugal's Ahcor for surreal debut at Portugal Fashion
Bringing together legacy and experimentation, Spanish jewelry house Tous—founded in 1920—and Portuguese fashion label Ahcor—established in 2019 by designer Sílvia Rocha—joined forces for a striking debut at Portugal Fashion. Their Spring-Summer 2026 showcase, titled 'Ahcor with Tous,' blended oversized jewelry, sculptural handbags, and futuristic silhouettes in a collection where the classic met the uncanny, and tradition gave way to surreal transformation. For the runway, Rocha handpicked pieces from Tous's jewelry collections to accentuate Ahcor's latest looks, resulting in a cohesive visual story. The designer described the theme as 'a fusion between the classic and the almost alien'—a concept that came to life through sculptural contrasts and surreal detail during the exclusive Ahcor with Tous presentation. The full collection will soon be available on Ahcor's official website. As part of the Portugal Fashion Experience, Tous—a jewelry, accessories and fashion brand founded in 1920 in Catalonia by Salvador Tous Blavi and Teresa Ponsa Mas—launched its Infinity bracelet in the activation area from July 3 to 5. The initiative also featured support from former Tous school students trained at Cindor. In a backstage conversation with designer Sílvia Rocha shared more about the creative partnership. How did the collaboration with Tous begin? Sílvia Rocha: It started when Tous was introduced to the Ahcor brand, and from there, everything came together almost naturally. We quickly aligned the key details between both teams. I chose the jewelry pieces, and within a week, I had them all ready in a Tous store in Porto. FN: Which jewelry and handbag collections were used? SR: The selections were drawn from various collections, but the standout pieces came from the Daisy and Bold Bear lines. FN: Why those specific collections? What made them fit? SR: In my opinion, they were the best match for this collection. They reflect Tous's iconic identity while connecting deeply with the theme. These oversized pieces remind me of familiar objects—like grandma's old quilts—but with an unexpected twist. FN: What was the concept behind this season's Ahcor collection? SR: This collection is a tribute to what feels familiar yet strange. It's about that uncanny sensation when even everyday things start to feel unfamiliar. The idea is to blend the classic with something almost extraterrestrial. I worked with timeless silhouettes set against pure white, creating a canvas for bold color layers and clashing textures to heighten visual tension. Beauty here lies in asymmetry, in the odd and almost human. It's a ritual—a collision of the urban and the ethereal. Dressing becomes an act of inhabiting another planet. FN: Where can customers find your pieces? SR: In Portugal, exclusively through our official website, Internationally, we're stocked at The Citizen Room in Toronto, located at 982 Queen Street West. FN: Where do you see the most international sales? SR: Portugal is a strong market, with clients from diverse backgrounds. But if I had to name the top countries for sales, they would be the United States, Portugal, Canada, and France. SR: Not just yet. I've wanted to explore that for some time, but I feel like the brand still needs to stabilize internally before making that leap.
Fashion Network
09-07-2025
- Entertainment
- Fashion Network
Spanish heritage brand Tous partners with Portugal's Ahcor for surreal debut at Portugal Fashion
Bringing together legacy and experimentation, Spanish jewelry house Tous—founded in 1920—and Portuguese fashion label Ahcor—established in 2019 by designer Sílvia Rocha—joined forces for a striking debut at Portugal Fashion. Their Spring-Summer 2026 showcase, titled 'Ahcor with Tous,' blended oversized jewelry, sculptural handbags, and futuristic silhouettes in a collection where the classic met the uncanny, and tradition gave way to surreal transformation. For the runway, Rocha handpicked pieces from Tous's jewelry collections to accentuate Ahcor's latest looks, resulting in a cohesive visual story. The designer described the theme as 'a fusion between the classic and the almost alien'—a concept that came to life through sculptural contrasts and surreal detail during the exclusive Ahcor with Tous presentation. The full collection will soon be available on Ahcor's official website. As part of the Portugal Fashion Experience, Tous—a jewelry, accessories and fashion brand founded in 1920 in Catalonia by Salvador Tous Blavi and Teresa Ponsa Mas—launched its Infinity bracelet in the activation area from July 3 to 5. The initiative also featured support from former Tous school students trained at Cindor. In a backstage conversation with designer Sílvia Rocha shared more about the creative partnership. How did the collaboration with Tous begin? Sílvia Rocha: It started when Tous was introduced to the Ahcor brand, and from there, everything came together almost naturally. We quickly aligned the key details between both teams. I chose the jewelry pieces, and within a week, I had them all ready in a Tous store in Porto. FN: Which jewelry and handbag collections were used? SR: The selections were drawn from various collections, but the standout pieces came from the Daisy and Bold Bear lines. FN: Why those specific collections? What made them fit? SR: In my opinion, they were the best match for this collection. They reflect Tous's iconic identity while connecting deeply with the theme. These oversized pieces remind me of familiar objects—like grandma's old quilts—but with an unexpected twist. FN: What was the concept behind this season's Ahcor collection? SR: This collection is a tribute to what feels familiar yet strange. It's about that uncanny sensation when even everyday things start to feel unfamiliar. The idea is to blend the classic with something almost extraterrestrial. I worked with timeless silhouettes set against pure white, creating a canvas for bold color layers and clashing textures to heighten visual tension. Beauty here lies in asymmetry, in the odd and almost human. It's a ritual—a collision of the urban and the ethereal. Dressing becomes an act of inhabiting another planet. FN: Where can customers find your pieces? SR: In Portugal, exclusively through our official website, Internationally, we're stocked at The Citizen Room in Toronto, located at 982 Queen Street West. FN: Where do you see the most international sales? SR: Portugal is a strong market, with clients from diverse backgrounds. But if I had to name the top countries for sales, they would be the United States, Portugal, Canada, and France. SR: Not just yet. I've wanted to explore that for some time, but I feel like the brand still needs to stabilize internally before making that leap.
