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Time Business News
14 minutes ago
- Business
- Time Business News
Why Dubai Businesses Are Turning to PPC Advertising for Explosive Growth in 2025
Dubai's business scene is crazy competitive. Every day, new companies pop up while established ones fight to keep their customers. In a city where everything moves fast and money talks, you need marketing that works – not someday, but right now. That's exactly why smart business owners across Dubai have started using pay-per-click advertising. Whether you're running a small startup from your home office or managing a big company in Downtown Dubai, PPC can change how much money you make. Walk down Sheikh Zayed Road and count the billboards. Scroll through Instagram for five minutes. Check your email inbox. See what I mean? We're drowning in ads. Your potential customers get hit with hundreds of marketing messages every single day. The old tricks don't work anymore. TV commercials? People skip them. Newspaper ads? Most folks read news on their phones now. Social media posts? Good luck getting anyone to see them without paying. This puts Dubai business owners in a tough spot. You've got a great product or service, but how do you get people to notice? How do you cut through all that noise? Here's where things get interesting. When you work with a ppc agency in dubai, you're not just throwing money at advertising and hoping something sticks. You're putting your message directly in front of people who are already looking for what you sell. Think about the last time you searched for something on Google. Maybe you typed 'best burgers near me' or 'Dubai car rental.' The first few results you saw? Those were probably PPC ads. Here's the beautiful part – the business owner only paid when you clicked on their ad. If you scrolled past it, they paid nothing. If you clicked and then bought something, they made money. It's advertising that actually makes sense. You can target people by what they search for, where they live, what language they speak, even what time of day they're online. For a place like Dubai with people from everywhere, this kind of targeting is gold. Google handles millions of searches every day from people in Dubai. When someone types 'Dubai wedding photographer' or 'business setup Dubai,' PPC ads show up first. You're catching people at the exact moment they want what you're selling. Dubai has some unique things going for it that make PPC work really well here. Almost everyone has internet – we're talking 99% of people. Everyone has smartphones. People shop online more every year. The city never sleeps, which means your ads can work around the clock. Unlike a radio ad that only plays at certain times, your PPC ads are always ready to catch customers, whether it's lunch time on Monday or 3 AM on Friday. Dubai's international crowd creates interesting opportunities too. You might run Arabic ads for local Emiratis while showing English ads to expats. PPC platforms handle this kind of multi-language targeting without breaking a sweat. The city's rhythm is different from other places. Tourist seasons, Ramadan, summer months when people travel – these all create chances to adjust your advertising and catch customers when they're most likely to buy. You can't just throw up some ads and hope for the best. Good PPC starts with understanding what people in Dubai actually search for. Someone looking for a restaurant might search 'best Lebanese food Dubai Marina' while a tourist might type 'where to eat Dubai mall.' These different search terms need different ads and different approaches. Your ads need to speak to Dubai's mixed crowd. What works for a British expat might not work for someone from India or a local Emirati. Smart advertisers test different messages to see what clicks with different groups. Your website better be ready when people click your ads. If your site takes forever to load or looks terrible on mobile phones, you'll waste every dirham you spend. In Dubai's competitive market, people will just click back and choose your competitor instead. Money matters too. Popular search terms like 'Dubai real estate' cost more than specific ones like '2-bedroom apartment JLT for rent.' Smaller businesses often get better results focusing on these longer, more specific searches. Running good PPC campaigns takes time, knowledge, and constant attention. Most business owners have better things to do than stare at Google Ads all day. That's why many companies hire professionals. Good PPC managers know Dubai's market inside and out. They understand cultural differences, speak the local language (literally and figuratively), and know which competitors to watch out for. The trick is finding the right team. The best ppc management companies in dubai don't just know how to set up ads – they understand your specific market, your customers, and what makes people in Dubai tick. Look for people who've actually worked with Dubai businesses before. They should understand things like Ramadan advertising, how to target different emirates, and why your Arabic campaigns might need completely different messaging than your English ones. Good PPC managers will explain what they're doing and why. They'll show you clear reports about how your money is being spent and what results you're getting. If someone can't explain their strategy in simple terms, find someone else. Clicks are nice, but they don't pay your bills. You need to focus on numbers that connect directly to making money. Cost per customer tells you how much you spend to get one new customer. If you spend AED 50 to get a customer who buys AED 500 worth of stuff, that's good business. If you spend AED 200 to get a customer who buys AED 100 worth, you need to fix something. Return on ad spend shows you how much money you make compared to what you spend on ads. This number needs to stay positive, or you're basically paying people to take your products. Quality Score affects how much you pay and where your ads show up. Higher scores mean Google likes your ads, which means better positions at lower costs. In Dubai's expensive advertising market, this can save you serious money. Different areas of Dubai respond differently to ads. An ad that works great in Business Bay might flop in Deira. Good PPC management tracks these differences and adjusts accordingly. I've seen businesses waste thousands of dirhams on PPC mistakes that could have been avoided easily. Using broad keywords is the biggest money-waster. If you run a Dubai restaurant and target the word 'food,' you'll get clicks from people looking for pet food, food delivery jobs, and food poisoning information. None of these people want to eat at your restaurant. Ignoring mobile users in Dubai is business suicide. Most people here use their phones for everything. If your ads and website don't work perfectly on mobile, you're throwing money away. Cultural mistakes can hurt your reputation and your wallet. Dubai has strict cultural norms, religious considerations, and social expectations. Get these wrong in your ads, and you'll not only waste money but potentially damage your brand. Skipping Arabic campaigns limits your reach. Yes, lots of people in Dubai speak English, but Arabic campaigns often unlock huge opportunities with local Emiratis and other Arabic speakers who prefer browsing in their native language. The 'set it and forget it' approach kills PPC campaigns. Your ads need regular attention, testing, and updates. Markets change, competitors adjust their strategies, and what worked last month might not work this month. Once you've got basic campaigns running smoothly, there are some advanced strategies that can boost your results even more. Remarketing campaigns target people who visited your website but didn't buy anything. These campaigns often work better than regular ads because you're talking to people who already know your brand. Dynamic ads work great for online stores. These automatically show products that people looked at on your website, creating personalized shopping experiences that often lead to more sales. Dubai's unique calendar creates special opportunities. Ramadan campaigns need different timing and messaging compared to summer promotions or tourist season strategies. Using multiple platforms together amplifies your results. Combining Google Ads with Facebook advertising creates visibility across different places where Dubai customers hang out online. Location extensions are especially powerful in Dubai. When your ads show your address, phone number, and directions, local customers are more likely to click and visit your business. Dubai's push to become a global tech hub means new advertising opportunities are coming. Artificial intelligence is making campaign optimization smarter, while new ad formats give fresh ways to grab attention. Voice search is growing as more people use smart speakers and voice assistants. Soon, PPC campaigns will need to work with conversational searches like 'Hey Google, find me a good Dubai dentist.' Video ads are taking over across all platforms. Dubai businesses should start exploring video PPC options on YouTube and social media to capture attention in more engaging ways. New technologies like augmented reality and virtual reality might soon offer advertising possibilities that are particularly relevant to Dubai's tourism, real estate, and retail businesses. For Dubai businesses thinking about PPC, the question isn't whether to start – it's how to start smart. This city rewards businesses that approach PPC strategically, not those who jump in blindly. Start with clear goals and realistic budgets. Whether you want more website visitors, sales leads, or online purchases, having specific targets helps create focused campaigns that deliver real results. Be honest about what you can handle internally. If you don't have PPC experience, working with the best ppc agency in dubai often costs less than learning through expensive mistakes. Begin small and focused rather than trying to target everything at once. Success with one product or service can then expand to your full range of offerings as you gain experience and confidence. PPC advertising gives Dubai businesses something traditional advertising never could – the ability to reach exactly the right customers at exactly the right moment, with complete control over spending and detailed measurement of results. Whether you're a startup trying to get noticed or an established company looking to grow faster, PPC campaigns offer the flexibility and precision needed to succeed in Dubai's intense business environment. The key is approaching PPC strategically, understanding what makes Dubai's market unique, and staying focused on numbers that actually drive business growth. Whether you handle campaigns yourself or hire professionals, success comes from clear goals, smart execution, and constant improvement. Dubai's digital landscape keeps evolving, but businesses that master PPC advertising now set themselves up for long-term success. The city's characteristics – everyone's online, diverse population, round-the-clock economy, and fierce competition – create perfect conditions for PPC campaigns that deliver real business results. The opportunity is sitting right there. The tools work. The only question left is when you'll start using strategic PPC advertising to transform your Dubai business. TIME BUSINESS NEWS
NDTV
a day ago
- Politics
- NDTV
Bangladesh Polls Announcement Likely In August, Yunus Calls For Unity
National elections in Bangladesh are likely to be announced in the first week of August by the country's interim government, according to media reports, with the announcement expected to coincide with the first anniversary of the protests that led to the fall of the Sheikh Hasina-led government. Chief Adviser of the interim government, Professor Muhammad Yunus, is expected to make the announcement through a national address. Elections to install a government with a political mandate are likely to be held in February next year. Several political parties in Bangladesh have been pressing for elections, arguing that the interim government lacks a political mandate. Demands for elections by December, however, appear to have been ignored. Earlier on June 13, Bangladesh Nationalist Party's acting Chairman Tarique Rahman met with Chief Adviser Yunus in London during his official visit to the United Kingdom. In a joint statement following the meeting, Muhammad Yunus had said, "If necessary preparations are completed, the next national election could be held in the week before the beginning of Ramadan in 2026 (early February)." Notably, pressure has been mounting on Yunus to announce elections, as the country has been without an elected government since the ouster of Sheikh Hasina in August 2024. The BNP, which is the main political contender following the ban on the Awami League, remains optimistic about the announcement of an election date and timeline. Bangladesh daily Prothom Alo quoted BNP Secretary General Mirza Fakhrul Islam Alamgir saying on Monday, "If the Chief Adviser announces the election date within a couple of days, we will be happy-because that's exactly what we have been demanding." However, Jamaat-e-Islami Bangladesh, a hardline Islamic outfit that has supported Yunus, is reportedly not in favour of announcing an election date at this stage. Critics argue that Yunus has remained in power with the backing of Jamaat-e-Islami. Following the fall of the Hasina government, the ban on Jamaat was lifted, and its registration with the Election Commission was restored, allowing it to contest future elections. However, Muhammad Yunus has not indicated anything about an election date announcement despite multiple calls to do so. After holding meetings with the political parties on Saturday, he had called for "unity to thwart attempts to disrupt the election." "If all the forces of the uprising cannot come together to conduct a fair election, this great opportunity will slip through our hands," the Chief Adviser said during a discussion with top leaders of various political parties. Expressing hope for the cooperation of all political parties to organise a fair election, Muhammad Yunus said, "Whenever we move forward with election preparations, various conspiracies come to light. But the reality is that no conspiracy can obstruct the democratic journey. Because the unity of all democratic forces on the issue of fascism is clear." Notably, Sheikh Hasina was toppled in a student-led revolution in August 2024 and was charged with crimes against humanity, including incitement, conspiracy, and issuing orders that led to mass killings.
Welcome Qatar
a day ago
- Entertainment
- Welcome Qatar
Park
First MIA Park Bazaar during Ramadan draws huge crowd Editor of WQ - 19 May, 2018 0 Amusement park with over 30 rides opens Editor of WQ - 17 April, 2018 0 DOHA JOB APPLY NOW Site Manager – Theme Park Fenit Bay... Editor of WQ - 10 May, 2017 0
New Indian Express
a day ago
- Politics
- New Indian Express
Off the cuff: Chennai lawyer swaps courtroom drama for haircut harmony
Thalaivaa who? When news broke of Chief Minister MK Stalin's hospitalisation last week, a former minister from the opposition took to X with a poetic post: Rise and come forth, Thalaivaa. If not you, who else do we have to fight with? The tweet, brimming with sentiment, was live barely long enough for screens to screenshot, but enough to sent tongues a-wagging. Was he following in the footsteps of ex-AIADMK MP Anwhar Raajhaa who jumped ship that very day or just having a late-night literary lapse? Either way, the ex-minister may have received a quick reminder from his party and the tweet vanished. T Muruganandham Splitting hairs A 60-year-old Chennai lawyer recently walked into court — not to argue a case, but to file one. His complaint? A judge had been using some 'harsh' language in court, and he was fed up. The lawyer vowed to quit the Bar altogether and become a barber instead. Yes, scissors over summons. The judge promised to look into it, but the lawyer said he wanted a quick cut, not a long hearing. Courtroom observers now wait to see whether this case will be settled with a gavel or a hair clipper. Gautham Selvarajan Freudian slip? While speaking about AIADMK's welfare schemes for Muslims during a speech in Papanasam, Thanjavur, general secretary Edappadi K Palaniswami proudly stated that former CM J Jayalalithaa gave 5,400 tonnes of rice to mosques across the state during Ramadan and even Pakistan hadn't done that. The crowd blinked. The party blinked harder. When his speech later appeared in party mouthpiece Namathu Amma, the Pakistan bit was mysteriously missing. Coincidence? Maybe. Or just one of those slips best left on the stage and out of print. N Ramesh Tiffin trouble Chennai Metro Rail doesn't permit eating on trains or platforms — fair enough. But last week, a woman was stopped for merely carrying food. Her parcel, neatly wrapped in banana leaves and newspaper and tucked inside a black polythene bag, was rejected at the security gate. Reason? If it had been in containers, the parcel would have been allowed. Apparently, it's not about what you eat but how you wrap it. Praveena SA (Compiled by Adarsh TR)
The Star
a day ago
- Business
- The Star
Feature: From desert to delight: Qatar's dates festival highlights local farming gains
DOHA, July 27 (Xinhua) -- As midsummer heat scorches the streets of Doha, an air-conditioned covered square at Souq Waqif -- one of Doha's oldest heritage landmarks -- offers not only respite from the blazing sun but also a glimpse into the transformation of Qatar's agricultural sector. Beneath the tent at the 10th Local Dates Festival, rows of rutab (freshly harvested dates) are stacked high, showcasing the progress of local farming. The annual festival, running from July 24 to Aug. 7 and featuring 116 farms from across the country, reflects the rapid growth of the event since its inaugural edition in 2016, with just 19 participants. "It has truly become a yearly tradition," said Adel Zain Alkaldi Alyafei, assistant director of the Agricultural Affairs Department at the Ministry of Municipality. He highlighted the anticipation among residents and citizens in Qatar who eagerly await the festival. "By June, people are already asking: When is the rutab festival?" he added. The total sales from last year's edition exceeded 240 tonnes, nearly 10 times the output when the event first began, indicating Qatar's broader agricultural transformation, particularly in the production of rutab. The achievement is impressive given Qatar's challenging geography. Located in a tropical desert zone, Qatar contends with extreme heat, limited rainfall, and scarce arable land. According to the Ministry of Municipality, Qatar now meets more than 75 percent of its domestic dates demand through local production, a major milestone in its drive toward food security and self-sufficiency. Key to this turnaround has been sustained government support. The ministry provides agricultural inputs such as fertilizers and pest control permits, along with logistical services. Just as crucial are exclusive marketing channels like the local dates festival, which allow farmers to sell directly to consumers. "This festival is considered a marketing outlet for farm owners to sell their local products without any competition," said Alyafei. "Everything inside this tent is local produce." For many people, particularly in Arab countries, dates are more than a summer fruit due to their nutritional value, being rich in fiber, potassium, and antioxidants, as well as their deep cultural and religious significance for Muslims. Dates are especially favored during Ramadan as they are traditionally eaten to break the fast, often accompanied by water or milk. Visitors to the festival praised the variety and quality on offer. "We have tasted and purchased all the varieties available in the exhibition. We liked them all, and we advise everyone in Qatar to visit," said one Indian family. Another visitor, Ahmed Al-Masri, added, "My family and I wait for this rutab festival every year. We buy for ourselves and send to our families. We prefer the Qatari local dates as they are always fresh and sweet." The festival also aligns with Qatar's National Food Security Strategy 2030, which aims to promote sustainable agriculture, reduce reliance on imports, and strengthen local food systems.
