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Dubai Airshow Opens Registration for Most Ambitious Edition Yet
Dubai Airshow Opens Registration for Most Ambitious Edition Yet

Hi Dubai

time02-07-2025

  • Business
  • Hi Dubai

Dubai Airshow Opens Registration for Most Ambitious Edition Yet

Registration is now open for the 19th edition of the Dubai Airshow, set to take place from November 17 to 21 at Dubai World Central, promising a future-focused platform for global aviation and defence leaders. The 2025 edition aims to drive innovation, strengthen cross-sector collaboration, and spotlight the UAE's growing role in the global aerospace arena. Organisers say this year's show will be the most comprehensive to date, aligning with the nation's vision to remain at the forefront of aviation advancement. The airshow comes as the UAE's aviation sector continues rapid growth, contributing $92 billion to GDP, according to the International Air Transport Association. The Middle East's commercial aircraft fleet is also projected to expand at 5.1% annually over the next decade. New additions to the show include a first-of-its-kind runway networking event at SkyDive Dubai and night-time programming with drone displays, music, and extended access to static aircraft exhibitions. Sustainability, future technologies, and talent development will remain key pillars of the programme. Flagship initiatives such as VISTA, the NextGen Leaders programme, and the new Academy will support start-ups and emerging professionals in aviation and space. Meanwhile, an AI-powered matchmaking tool will help streamline networking among delegates and decision-makers. With over 15,000 visitors expected at the public Skyview platform and a full agenda of curated forums, the 2025 Dubai Airshow is set to reaffirm its status as one of the world's most influential aviation events. News Source: Emirates News Agency

Dubai Airshow unveils main agenda with night events, runway networking
Dubai Airshow unveils main agenda with night events, runway networking

Dubai Eye

time02-07-2025

  • Business
  • Dubai Eye

Dubai Airshow unveils main agenda with night events, runway networking

Dubai Airshow has officially opened registration for its 19th edition, taking place from November 17-21 at Dubai World Central. The event promises to be a game-changer for the aviation sector, spotlighting innovation, connectivity and future technologies. This year's show will feature new experiences, including the first-ever night-time programming and a unique runway networking event at SkyDive Dubai, blending industry engagement with entertainment such as drone shows, skydiving performances and live music. Major General Dr. Mubarak Saeed bin Ghafan Al Jabri, Executive Director of the Military Committee organising the event, said the Airshow will showcase the UAE's growing leadership in aviation and defence, while supporting the next generation of talent and innovation. The 2025 edition will also highlight sustainability, with a focus on environmentally friendly solutions and cross-sector collaboration. Key features returning include VISTA, the hub for aviation and space start-ups, the NextGen Leaders programme, and the newly launched Academy for emerging talent. According to the International Air Transport Association (IATA), aviation contributes $92 billion to the UAE's GDP - 18.2 per cent of the total - with the Middle East's commercial aircraft fleet expected to grow by 5.1 per cent annually over the next decade. Dubai Airshow will host senior executives through the Aerospace Executive Club and offer curated networking via an AI-powered matchmaking system. The public will also have access to Skyview, featuring live flying displays and interactive experiences, expected to attract over 15,000 visitors.

Dubai opens registration for 19th Dubai Airshow 2025: What to expect from this year's edition
Dubai opens registration for 19th Dubai Airshow 2025: What to expect from this year's edition

Time of India

time01-07-2025

  • Business
  • Time of India

Dubai opens registration for 19th Dubai Airshow 2025: What to expect from this year's edition

This year, attendees can experience spectacular live flying displays, night drone shows, exclusive runway networking with skydiving and DJs, and AI-powered B2B matchmaking and other unique event features/ Image:(X) The 19th edition of the Dubai Airshow is officially open for registration and is set to take place from 17th to 21st November 2025 at Dubai World Central. Promising to be the most ambitious edition yet, the show will focus on connectivity, innovation, and cross-sector collaboration, in line with the UAE's evolving vision for the aviation and defence sectors. Attendees can look forward to an exciting five-day event packed with spectacular aerial displays, hands-on exhibits, and a vibrant celebration of the aviation industry. With over 1,500 exhibitors and more than 148,000 professionals and innovators from 98 countries, the event offers a valuable platform for meaningful business connections, exploring new technologies, and fostering industry partnerships. It remains a key meeting place where major players come together to shape the future of aviation. A Sector on the Rise: $92 Billion Contribution to UAE GDP According to the International Air Transport Association (IATA), the aviation sector currently contributes US$92 billion to the UAE's GDP , equivalent to 18.2% of the nation's total. The Middle East's commercial aircraft fleet is also projected to grow at an annual rate of 5.1% over the next decade, underlining the importance of platforms like the Dubai Airshow in shaping the region's aerospace future. The Dubai Airshow continues to maintain its position as one of the largest and most influential global aviation events, attracting leading decision-makers, government delegations, industry innovators, and technology pioneers. The event offers a strategic platform for stakeholders to engage in dialogue, network, and secure a front-row seat to the industry's next era of transformation. Exclusive Military & Networking Features: SkyDive Dubai Event and Night Programming Major General Dr. Mubarak Saeed bin Ghafan Al Jabri, Executive Director of the Military Committee organising Dubai Airshow, highlighted the UAE's rising prominence in both aviation and defence, according to remarks reported by the UAE's official news agency, WAM. 'With the industry evolving rapidly, the Ministry of Defence remains committed to advancing innovation and building the capabilities that will define the future of the military sector. Supporting and empowering the next generation of talent is central to this vision, ensuring the UAE remains at the forefront of global progress,' he said. For the first time ever, this edition will introduce a runway networking event at SkyDive Dubai, gathering elite figures from across the aviation world. This one-of-a-kind setting will blend informal networking with high-end entertainment including: Drone shows Skydiving performances Renowned DJs Premium hospitality services This exclusive gathering is expected to be a highlight of Dubai Airshow week, offering a fresh take on business networking. Another new addition to the show will be night-time programming on the second day of the event, extending activities until 21:00. Attendees will have extra time to experience: The static aircraft display Evening receptions Drone light shows under the stars These features reflect the Airshow's commitment to continuously evolve and provide more immersive experiences for its global audience. Sustainability, Innovation & Talent Development Take Center Stage As the aviation industry increasingly pivots toward greener technologies, sustainability will be a major theme throughout Dubai Airshow 2025. Organisers are focusing on solutions that support a more efficient and environmentally conscious aviation ecosystem. Returning to the event are signature initiatives and new learning platforms: VISTA: A hub for start-ups in aviation and space innovation NextGen Leaders Programme : Supporting the growth of emerging industry talent The Academy: A newly launched platform to equip young professionals with future-ready skills and mentorship These initiatives underscore the event's expanding efforts to support education, innovation, and the development of future aviation leaders. 'Dubai Airshow has always been centred on driving the aviation and defence sectors forward,' said Timothy Hawes, Managing Director of Informa Markets, the event's organiser. 'The 2025 edition will be the most comprehensive and future-focused to date, bringing global industry players together through purposeful and unprecedented events that create more room for networking, showcasing pioneering technologies, and supporting the region's ambitious growth strategies.' He also stressed the importance of engaging youth, noting that the show continues to introduce new initiatives aimed at inspiring the next generation through access, education, and real-world opportunities. Enhanced Executive & Public Engagement To deepen sectoral collaboration and strategic insight, the Aerospace Executive Club will return to host senior industry leaders in high-level discussions on trends, partnerships, and market opportunities. The show will also feature one of the most comprehensive delegation programmes in the industry, co-hosted by the UAE Ministry of Defence, Dubai Civil Aviation Authority, and the Government of Dubai. To streamline networking and engagement, an AI-powered B2B matchmaking system will be integrated into the official Dubai Airshow app, allowing attendees to connect more efficiently. For the general public, Skyview, the only platform of its kind in the UAE , will open access to the event, with over 15,000 visitors expected across five days. Visitors can look forward to: Live flying displays Interactive experiences Family-friendly entertainment

Dubai Airshow 2025 Set to Be the Biggest Yet
Dubai Airshow 2025 Set to Be the Biggest Yet

Daily Tribune

time01-07-2025

  • Business
  • Daily Tribune

Dubai Airshow 2025 Set to Be the Biggest Yet

SK Dubai Airshow is coming back from 17 to 21 November 2025 at Dubai World Central (DWC), and it promises to be the biggest and most exciting edition so far. Registration is now open for this major global event in aerospace and defence. This year's show will focus on innovation, networking, and future technologies, with new features and experiences for professionals and the public. The event reflects the UAE's growing role in global aviation, with the sector contributing $92 billion to the country's GDP and strong growth expected in the region's aircraft fleet over the next decade. Key Highlights of Dubai Airshow 2025: Bigger and more immersive than ever before, with new zones and interactive displays. A platform for global industry leaders to connect, showcase tech, and shape the future. Skyview, the public area, will welcome over 15,000 visitors with airshows, workshops, and entertainment. Educational activities will inspire students and young people, including talks with pilots and astronauts. Tim Hawes, Managing Director at Informa Markets, said this year's show will be more future-focused and engaging, helping businesses connect and young talent grow. The event will support government strategies and spotlight areas like sustainability, innovation, and youth empowerment. Special New Experiences: Party on the Runway at SkyDive Dubai – a unique evening with drone shows, skydiving, music, and networking. Airshow After Dark – the show stays open late on day two for extra time to explore and enjoy evening events. The return of VISTA, the startup hub for aerospace innovation, and the NextGen Leaders programme to train and mentor new talent.

Enchanteur reveals strategy behind bold Valentine's move that won the internet
Enchanteur reveals strategy behind bold Valentine's move that won the internet

Campaign ME

time25-04-2025

  • Entertainment
  • Campaign ME

Enchanteur reveals strategy behind bold Valentine's move that won the internet

For Valentine's Day in 2025, romance took centre stage in Dubai as fragrance brand Enchanteur, in partnership with brand partnerships and media solutions agency Hikaya, rolled out a public activation that turned a proposal into a nationwide moment of magic. The activation featured a grand proposal orchestrated at SkyDive Dubai, curated with all the sensory beauty Enchanteur is known for — flowers, music and a touch of theatrical flair. The visual spectacle was captured and shared through a masterfully edited short-format video, spreading organically through platforms like TikTok, YouTube Shorts, Meta, and top-tier influencer handles. The campaign generated more than 9 million views — 1.5 million organic and more than 7.5 million through paid media — amplified further by coverage in more than 20 media platforms such as Gulf News, Lovin Dubai, Khaleej Times, Arabian Business Week and Filmfare Middle East. The virality drove organic pick-up across influencer and audience networks. City-based influencers voluntarily joined the wave, resharing the content and offering their commentary, underscoring the authenticity and relatability of the moment. Hikaya, the agency behind the campaign, took charge from concept to execution, handling every aspect end-to-end from the strategy and creative concept to the production and digital media rollout. All touchpoints including ideation, filming, editing and media buying were handled by them. In conversation with Campaign Middle East, Huzefa Siamwala, Founder, Hikaya, said, 'We knew emotional storytelling would be key. So rather than a typical ad, we designed a live public moment — a grand proposal — that embodied love in its purest form. Our strategy was rooted in three pillars: virality, emotional engagement, and the chery on the top was the couple who performed the stunt was a real couple originally from the UK & Mexico at SkyDive Dubai with an experience of more than 20,000 jumps under their belt.' The initiative went beyond tugging at heartstrings to light up social media feeds, trending across major news outlets and online channels and solidifying Enchanteur's status as a brand synonymous with love. Siamwala added, 'We believe in storytelling that not only sells but also stirs. This activation was a beautiful confluence of brand vision and cultural relevance. Enchanteur gave us the freedom to create an emotional spectacle, and we're incredibly proud of how it resonated with audiences across the region.' The campaign went live on Valentine's Day and continued through to the end of February, with extended coverage and audience interaction organically sustaining the campaign even post the core activation period. Influencer management and PR were managed by the brand. Nazneen Shabir, Marketing Controller, Wipro Yardley, said, 'At Enchanteur, we wanted to go beyond conventional product campaigns. Valentine's Day is about emotion — and we know the strongest stories are the ones rooted in real people. This campaign allowed us to connect with our audience at a deeply emotional level while reaffirming Enchanteur's place as the fragrance of love.' The success metrics were benchmarked on performance: reach and impressions across digital platforms, earned media value through PR pickups, and qualitative sentiment from audience comments and influencer engagement. Most importantly, it sparked conversations, reshared moments and emotional responses. Priyadarshee Panigrahi, Senior General Manager of Wipro Yardley, concluded, 'For Enchanteur, we believe romance should be nothing short of magical — just like this breathtaking proposal high above Dubai.' CREDITS: Client: Enchanteur, Wipro Yardley Agencies: Hikaya

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