Latest news with #SummerFields
Fashion United
2 days ago
- Business
- Fashion United
Kidswear brand Newbie to open tenth UK store in Bracknell
Swedish lifestyle brand Newbie, part of the Kappahl Group, will open its tenth UK store at The Lexicon in Bracknell on Thursday 10 July at 12pm. The first 100 customers will receive goody bags and cinnamon buns to celebrate the launch. Credits: Newbie Known for its sustainable and nostalgic designs, Newbie offers clothing for babies, children (0–8 years), and women, using organic cotton and RWS-certified wool. The Bracknell store will feature the brand's full children's range, including the new Summer Fields collection, with matching family outfits and hand-drawn prints. The Bracknell opening follows recent store launches in Bromley and Windsor, the latter breaking Newbie's UK opening weekend sales record. An eleventh store is planned for Ealing later this year. Newbie's UK Country Manager, Gemma Keenor, said: 'There's growing demand for childrenswear, and we're thrilled to bring Newbie to Bracknell.' Credits: Newbie
Fashion Network
6 days ago
- Business
- Fashion Network
Newbie set to open 10th UK store at the Lexicon, Bracknell
Sustainable kidswear/lifestyle brand Newbie is having another growth spurt with its latest UK store opening at The Lexicon, Bracknell, Berkshire, on 10 July. The Swedish Kappahl Group-owned brand promotes 'timeless design and a nostalgic style' in its clothing for babies, children, and women. This includes its latest Summer Fields collection features strawberry prints and gingham checks in soft pink, yellow, and green, alongside ruffles, accessories, and matching outfits. The Bracknell opening becomes the brand's 10th UK store following recent openings in Bromley in South London, and Windsor in Berkshire, while a store is also set to open in Ealing in West London during November. Gemma Keenor, Newbie UK country manager, said that "on our opening weekend, Windsor broke sales records for a UK store opening, and we very much hope for the same reception in our Bracknell store.' Kappahl Group said it has a clear long-term growth strategy for Newbie 'where the focus is on a three-pillar strategy of establishing a presence in key markets'. This includes 'meeting increased demand and creating inspiring in-store experiences [with] success built on creating an inspiring shopping environment and on its firm focus on sustainability, characterised by quality, timeless design and a nostalgic style'. Thomas Kusoffsky, VP at Newbie, added: 'The British market is exciting and full of potential, and we are eagerly looking forward to continuing our growth journey here. Our British customers have given Newbie a very warm reception and they clearly appreciate our focus on timeless design, our nostalgic style and our PreLoved concept. The UK is an important market in our global expansion strategy, as we aim to also establish the Newbie brand in more markets across Europe.'
Fashion Network
6 days ago
- Business
- Fashion Network
Newbie set to open 10th UK store at the Lexicon, Bracknell
Sustainable kidswear/lifestyle brand Newbie is having another growth spurt with its latest UK store opening at The Lexicon, Bracknell, Berkshire, on 10 July. The Swedish Kappahl Group-owned brand promotes 'timeless design and a nostalgic style' in its clothing for babies, children, and women. This includes its latest Summer Fields collection features strawberry prints and gingham checks in soft pink, yellow, and green, alongside ruffles, accessories, and matching outfits. The Bracknell opening becomes the brand's 10th UK store following recent openings in Bromley in South London, and Windsor in Berkshire, while a store is also set to open in Ealing in West London during November. Gemma Keenor, Newbie UK country manager, said that "on our opening weekend, Windsor broke sales records for a UK store opening, and we very much hope for the same reception in our Bracknell store.' Kappahl Group said it has a clear long-term growth strategy for Newbie 'where the focus is on a three-pillar strategy of establishing a presence in key markets'. This includes 'meeting increased demand and creating inspiring in-store experiences [with] success built on creating an inspiring shopping environment and on its firm focus on sustainability, characterised by quality, timeless design and a nostalgic style'. Thomas Kusoffsky, VP at Newbie, added: 'The British market is exciting and full of potential, and we are eagerly looking forward to continuing our growth journey here. Our British customers have given Newbie a very warm reception and they clearly appreciate our focus on timeless design, our nostalgic style and our PreLoved concept. The UK is an important market in our global expansion strategy, as we aim to also establish the Newbie brand in more markets across Europe.'
Fashion Network
6 days ago
- Business
- Fashion Network
Newbie set to open 10th UK store at the Lexicon, Bracknell
Sustainable kidswear/lifestyle brand Newbie is having another growth spurt with its latest UK store opening at The Lexicon, Bracknell, Berkshire, on 10 July. The Swedish Kappahl Group-owned brand promotes 'timeless design and a nostalgic style' in its clothing for babies, children, and women. This includes its latest Summer Fields collection features strawberry prints and gingham checks in soft pink, yellow, and green, alongside ruffles, accessories, and matching outfits. The Bracknell opening becomes the brand's 10th UK store following recent openings in Bromley in South London, and Windsor in Berkshire, while a store is also set to open in Ealing in West London during November. Gemma Keenor, Newbie UK country manager, said that "on our opening weekend, Windsor broke sales records for a UK store opening, and we very much hope for the same reception in our Bracknell store.' Kappahl Group said it has a clear long-term growth strategy for Newbie 'where the focus is on a three-pillar strategy of establishing a presence in key markets'. This includes 'meeting increased demand and creating inspiring in-store experiences [with] success built on creating an inspiring shopping environment and on its firm focus on sustainability, characterised by quality, timeless design and a nostalgic style'. Thomas Kusoffsky, VP at Newbie, added: 'The British market is exciting and full of potential, and we are eagerly looking forward to continuing our growth journey here. Our British customers have given Newbie a very warm reception and they clearly appreciate our focus on timeless design, our nostalgic style and our PreLoved concept. The UK is an important market in our global expansion strategy, as we aim to also establish the Newbie brand in more markets across Europe.'
Fashion Network
29-05-2025
- Business
- Fashion Network
Newbie set to open in Windsor shortly, expansion plan aims for 13 UK stores this year
True to its word, sustainable baby/children's/women's lifestyle brand Newbie has continued the rollout of its UK store programme with Windsor, Berkshire, coming into play on 5 June. As announced earlier this month, it will be the Swedish Kappahl Group-owned brand's' ninth store store (including Bromley, south London, earlier this month) with another four launching in strategic locations across London and the UK for a total tally of 13 by year-end. Specifically, it opens in Windsor Yards, Windsor Royal Shopping Centre, with the 131 sq m space offering a complete wardrobe for children aged from newborn to eight years, featuring hand-drawn patterns and a soft colour palette 'inspired by nature with a clear focus on sustainability'. Its latest collection, Summer Fields, features strawberry prints and gingham checks in soft pink, yellow, and green, complete with ruffles, accessories, and matching outfits. It noted that all its collections are made of organic cotton and RWS-certified wool. Meanwhile, the additional Newbie Woman collection provides matching outfits for mothers and children, 'enhancing the brand's appeal to families', and the Newbie Room Collection further diversifies the product range, featuring storage solutions and decorative items. It said this ongoing expansion is part of the company's long-term growth strategy, where the focus is on a three-pillar approach of 'establishing a presence in key markets, meeting increased demand and creating inspiring in-store experiences'. Thomas Kusoffsky, VP at Newbie, said: 'The British market is exciting and full of potential, and we are eagerly looking forward to continuing our growth journey here. Our British customers have given Newbie a very warm reception. The UK is an important market in our global expansion strategy, as we aim to also establish the Newbie brand in more markets across Europe.'
