Latest news with #TREASURE


Time of India
4 days ago
- Entertainment
- Time of India
K-Pop Sensation TREASURE Drops Major Bombshell -- New USA Corporate Comedy Series Will Have You Rolling on the Floor
The 10-member K-pop powerhouse TREASURE has just dropped the most unexpected content that's about to break the internet! YG Entertainment announced on July 15th that their much-anticipated self-produced series 'Treasure Agency: USA Business Trip' will premiere every Wednesday at 6 PM starting July 16th. Tired of too many ads? go ad free now This isn't just another variety show - it's a full-blown corporate comedy that will have Gen Z crying with laughter! Building on their successful 'Treasure Planning' series, this new project takes the boys across the Pacific to the West Coast, creating an expanded universe that's bigger and bolder than anything they've done before. The teaser video showing TREASURE embarking on their first "business trip" overseas for a top-secret YG project has already sent fans into a frenzy. From Idols to Interns: The Office Hierarchy That's Going Viral What makes this series absolutely genius is how each member has been assigned hilarious corporate positions - from 'Section Chief' to 'Department Head' to 'Intern in Chief'. Imagine your favorite K-pop idols navigating office politics, dealing with deadlines, and probably failing spectacularly at basic office tasks. The realistic workplace concept promises to showcase sides of the members that fans have never seen before, complete with teamwork dynamics that will have you questioning if they're actually running a business or just causing chaos. The official poster featuring the bustling streets of New York's Times Square - where TREASURE's first North American concert footage was being broadcast - adds an extra layer of excitement to this already ambitious project.


Time of India
04-07-2025
- Entertainment
- Time of India
This K-pop boy band just set the stage on fire in Japan: You would not believe how TREASURE owned the 2025 FNS Summer Festival
When TREASURE Turned Up the Heat in Tokyo If you thought only Bollywood stars could make a crowd lose its mind, think again. TREASURE, the K-pop boy band that's got fans swooning from Seoul to Surat, just took over the stage at Japan's mega music event-the 2025 FNS Summer Festival. And trust us, it wasn't just another performance. These boys didn't just show up. They owned the night by covering none other than their YG Entertainment seniors, BigBang, with the iconic "FANTASTIC BABY." Imagine Ranveer Singh remixing a Shah Rukh Khan classic at an award show-that's how wild the energy was. The crowd went bonkers, and honestly, so did we. BigBang's Legacy, TREASURE's Swagger Covering a BigBang hit is like trying to outdo your elder cousin at a family wedding dance-off-risky, but if you pull it off, you're instantly a legend. TREASURE did just that. Their version of "FANTASTIC BABY" wasn't just a tribute; it was a full-blown party. The choreography, the stage presence, the attitude-everything screamed, "We're here, and we're not playing safe." It's kind of like when a new Bollywood boy band tries to pull off a Shah Rukh Khan pose-except TREASURE actually nailed it. The Japanese audience, usually pretty chill, couldn't stop cheering. For any Indian K-pop fan who's ever tried to teach their friends a TREASURE dance move at a college fest, this was pure validation. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Uncover The Latest 2025 SUV Prices List In The Philippines SUV Deals | Search Ads Search Now Undo 'SARURU' and the Mini Album Magic But wait, there's more. TREASURE didn't just stop at covers. They dropped their own track "SARURU" from their special mini album [PLEASURE], and it was a total vibe. The performance felt less like a TV show and more like a full-on concert. You know that feeling when your favorite band drops a surprise track at Sunburn Festival? Yeah, it was that level of hype. The stage effects, the vocals, the crowd's energy-it all came together for a performance that fans will be talking about for ages. And for those keeping track, the production value was easily worth a few crore rupees. K-pop knows how to do drama, and TREASURE is leading the charge. Why This Matters for Every K-pop Fan Let's be real-seeing a group like TREASURE slay it in Japan is a big deal for fans everywhere, especially in places where K-pop is still fighting for mainstream attention. It's like when a desi artist finally headlines a global festival-suddenly, everyone's paying attention. Watching TREASURE blend old-school K-pop legends with their own new-gen flavor is a reminder that music really does cross borders. Whether you're streaming from Mumbai or munching on ramen in Tokyo, the hype is universal. And hey, if you ever doubted that K-pop could bring people together, just check out the reaction to this performance. It's proof that sometimes, all you need is a killer stage, a legendary song, and a group of boys who know how to make the world dance. K-pop and Bollywood both know how to throw a party, and when TREASURE took on BigBang at the FNS Summer Festival, it felt like the best of both worlds. Here's hoping we see more crossovers, more covers, and a lot more desi K-pop fans in the front row next time.


Hype Malaysia
07-06-2025
- Entertainment
- Hype Malaysia
Stitch x Pavilion KL, Brice x TREASURE, Tealive x KJ & More: Dope Events We Hit Up This Week!
Another week, another whirlwind of totally EXTRA events! We were here, there and everywhere! We were on the scene and vibing like a boss! Just check out our social diary for this past week (don't be jelly!): Disney's Stitch Crash Lands At Pavilion KL Fill your days this school holiday season with tropical vibes with Pavilion Kuala Lumpur and 'Disney's Lilo and Stitch'! From 30th May to 15th June, the iconic KL mall transforms into a seaside paradise for their 'Aloha Summer' campaign. Embark on an enchanting journey with the mischievous blue alien Stitch through adorable installations, exciting activities, special merchandise and unforgettable photo opportunities! Watch what went down at the launch, which we attended: Watch Hype's Exclusive Reel: Brice Truffle Launch Event With TREASURE K-pop boy band TREASURE touched down in Kuala Lumpur to make their special appearance at ecoBrown's Brice Truffle launch event at Sunway Pyramid – and we were front and centre! Fans were screaming with joy the second the members stepped onto the stage. Apart from the official launch, some very lucky winners, who participated in the brand's contest, got to take a group photo with TREASURE! Watch Hype's Exclusive Reel: Tealive x KJ Launch Convenient 3-In-1 Sachets Tealive's new 3-in-1 sachets bring milk tea, coffee, and chocolate drinks straight to your home. Launching 15th June at AEON, Tealive outlets, and online for RM12.90 per box (5–6 sachets), flavours include Signature Milk Tea, Caramel Macchiato, and Dark Chocolate – just add hot water! The launch took place at IOI City Mall with Khairy Jamaluddin praising the brand for showcasing Malaysian lifestyle globally. CEO Bryan Loo emphasised meeting the needs of busy, on-the-go customers. They also unveiled a refreshed menu featuring lighter milk teas, upgraded Bang Bang drinks, and premium options like Da Hong Pao to suit all tastes. Watch Hype's Exclusive Reel: Skechers Foamies® Get A Fresh Tropical Makeover Skechers just dropped nine new colourful Foamies® clogs, perfect for Malaysia's sunny and rainy days. With comfy Max Cushioning® and lightweight EVA material, these shoes are made for all-day wear – whether you're strolling Bukit Bintang or chilling at the beach. The range includes cool features like breathable uppers and convertible heel straps, plus they're 100% vegan! At the launch, guests got creative with cake decorating and mirror painting workshops, all while checking out the latest styles. The event ended with a relaxed outdoor movie screening, showing Foamies® are as much about comfort and style as they are about good vibes. Watch Hype's Exclusive Reel: Gong cha's 14th Birthday Bash At The Exchange TRX We had a fabulous time at the Gong cha outlet at The Exchange TRX recently, to celebrate the brand's 14th birthday! They're currently offering RM7 drinks on 6th June, 13th June, 20th June, and 27th June. Walk in and enjoy your favourite regular-sized beverage (excluding seasonal drinks and smoothies) and upsize it to large for just RM1. Perfect for your end-of-week treat! While you're at it, how about joining in the 14-second challenge? Buy 1 drink for 1 chance to hit the big red button at exactly 14 seconds to win a cash prize! Challenge dates and locations include KLCC, Pavilion KL, TRX, 1 Utama and more – see Gong cha's social channels for the full list. Also, be sure to be on the lookout for their limited plusies coming later this month! Watch Hype's Exclusive Reel: What's your Reaction? +1 0 +1 0 +1 0 +1 0 +1 0 +1 0


Hype Malaysia
06-06-2025
- Entertainment
- Hype Malaysia
I-DLE's MINNIE To Make Special Appearance In KL This July
Although she has admitted she's not the best at replying to messages, I-DLE (아이들) member MINNIE (민니/มินนี่) still made sure to answer fans' calls for her to visit. The 'Queen Card' singer has now been confirmed to make a special appearance in Kuala Lumpur next month! Following the success of the recent BRICE Truffle launch event featuring 4 members of TREASURE, ecoBrown teased fans with the promise of another K-pop idol visiting Malaysia for an upcoming event. From the silhouette photo posted online, many were quick to correctly guess that the mystery idol was none other than MINNIE of I-DLE. Yesterday (Thursday, 5th June), ecoBrown officially announced that MINNIE will be making a special appearance in Kuala Lumpur soon. Although further details have yet to be revealed, it's reasonable to assume that the 'BRICE with MINNIE' event will follow a similar format to the previous one with TREASURE, where fans had the opportunity to meet and take photos with the artists. 'Something very special is in the works for our fans and customers 💫. We will be rewarding fans with unforgettable moments with the idol, up close and personal 💕,' the brand captioned the post on Instagram. Unlike the previous event, the upcoming appearance by the I-DLE member will take place over the weekend, on Saturday, 12th July 2025. The time and venue are expected to be announced at a later date. That's not all—MINNIE is also set to make an additional appearance for another brand, Nuuna Malaysia. This event is expected to be a more intimate fan meet, similar in style to TREASURE's recent one in KL. According to the promotional poster, the session will also take place on the same day at 5pm, with the venue yet to be revealed. Are you excited to see the idol live in person? While we wait for more information, how about enjoying her single 'Blind Eyes Red'? Sources: Instagram (1)(2) What's your Reaction? +1 0 +1 0 +1 0 +1 0 +1 0 +1 0


Hype Malaysia
05-06-2025
- Entertainment
- Hype Malaysia
TREASURE Fans Upset Over Alleged Mistreatment By Group's Recent KL Event Organiser
Last Friday (30th May), fans were over the moon as TREASURE members Park Jeongwoo (박정우), Doyoung (도영), Choi Hyunsuk (최현석), and Haruto (하루토/ハルト) made a special appearance at Sunway Pyramid for ecoBrown's BRICE with TREASURE event. Some lucky fans even managed to greet the idols at KLIA upon their arrival, on the same day EXO's Suho landed in Malaysia. Although the event itself appeared to be a success, things seemingly didn't go as smoothly when it came to managing the brand's contest winners, who were meant to meet the idols on stage. Here's what happened: On Wednesday (4th June), a fan took to Twitter to share their experience as one of the winners of ecoBrown's contest to meet TREASURE during the brand's recent BRICE Malaysia with TREASURE event. The user detailed the agreement they were required to sign and expressed frustration over several rules that, in their view, did not make sense. According to the screenshots of the guidelines shared, the organisers requested that fans refrain from taking photos or videos throughout the event, despite it being held in a public space. The user claimed that the brand had initially posted the same guidelines on social media, but later changed the caption to specify that the rule applied only to contest winners. This led to confusion, as the winners were positioned closer to the boy group and understandably had more opportunities to capture content. As if that weren't enough, the winners were reportedly not provided with chairs while waiting for the group photo session with the idols onstage. This detail can be verified, as members of the media, including Hype Malaysia, were seen standing beside the winners in the designated waiting zone. Another fan also shared their conversation with ecoBrown on Instagram, in which the brand explained that they had removed criticisms and complaints from their social media to avoid the risk of being blacklisted by K-artists for future events. The company further clarified that they were required to strictly enforce the rules and agreements set by TREASURE's management in order to ensure the artists' safety. The same day that the IG conversation circulated, BRICE Malaysia issued a statement to reiterate the explanation they had given to the user on the social media platform. However, the brand has yet to address the complaints about the day of the event itself and the alleged mistreatment towards the winners. Let's hope the next event featuring a K-pop idol will be a lot better. Here's the full statement from BRICE Malaysia prior to the event: Source: Twitter What's your Reaction? +1 0 +1 0 +1 0 +1 0 +1 0 +1 0