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The Spin: When mistakes make it to the front page
The Spin: When mistakes make it to the front page

Campaign ME

timea day ago

  • Politics
  • Campaign ME

The Spin: When mistakes make it to the front page

Those with a keen eye on news and advertisements – or, should we say, errors and mistakes within media and marketing – sent in a couple of interesting submissions to The Spin this month. Several of these submissions, unfortunately, appear on the front page of local news titles, so we've reserved the top spot for them on the last page of this edition. Kicking things off in big, bold font is an inescapable typo on the front page of the Norwich Evening News. Looks like the headline either made the front page in a hurry or the sub-editor might have called in sick on 10 June. Funnier still, we have a typo on the front page of the Irish Examiner that might have escaped notice if it were anything but the name of a certain UK Member of Parliament – who remains quite unpopular in Ireland. Let us know if it tickles you when you read it aloud. Meanwhile, in what seems to be quite the coincidence, Indian newspaper Mid-Day ran a Daddy's Day Out ad by KidZania on its front page, which was prepared well in advance, to advertise an aviation experience for kids. The coincidence: The ad, which shows a portion of an Air India plane popping out of a building, was featured on 12 June – the same day an Air India plane crashed into a building in India. Note to creatives: Maybe, next time avoid any associations between planes and buildings? Speaking of aeroplane-related mishaps in the media, Sky News and The Guardian went live with a howler during their coverage of the Heathrow airport closure. They reported that the British Army's Special Air Service (SAS) cancelled 12 flights to and from Heathrow. However, it was Scandinavian Airlines System (SAS) that actually cancelled its flights. On a a Facebook post, the latter SAS had a field day, saying: 'We get it, Sky News and The Guardian – [we both have the] same initials, both wear uniforms, operate internationally and move fast.' What better way to advertise ways to 'Make You Fluent' than to destroy the language with an ad that reads: 'Say Goodbye to Fear of Speaking New Language.' Looks like this one was custom made for The Spin. We are looking for 10 volunteers who need to start speaking new language this month. No matter what.' If you think about it, what's the point of great copy, if the target audience doesn't understand it anyway? We wind up this edition of the The Spin with an AI-generated Sciatica ad that seems more like a wind up. Is there a better way to get rid of the pain than chopping off the parts of the body responsible for it?

India's head coach clashes with Oval staff before fifth Test as tempers flare
India's head coach clashes with Oval staff before fifth Test as tempers flare

The Guardian

time2 days ago

  • Sport
  • The Guardian

India's head coach clashes with Oval staff before fifth Test as tempers flare

The spicy spats that have increasingly been a feature in the England‑India Tests this summer spilled over to training on Tuesday when the tourists' head coach, Gautam Gambhir, had a row with Lee Fortis, Surrey's head groundkeeper, as his team prepared for the final Test of the series starting on Thursday at the Oval. England were enjoying a break but, with the series still to be decided and India 2-1 down after their fightback at Old Trafford, the visitors' work in the nets was far from straightforward as tensions surfaced in angry exchanges. Reports suggest that Fortis was unhappy with India using parts of the main square and was told 'you can't tell us what to do'. Sitanshu Kotak, the India batting coach, apparently accused the head groundkeeper of being 'a bit arrogant' and shouting at members of India's staff. Gambhir, who played 58 Tests for India, was seen on camera wagging his finger at Fortis saying: 'You can't tell us what to do … you're just the groundsman, nothing beyond.' After walking away in conversation with Kotak, who appeared to take on the role of mediator, Fortis told Gambhir that he may be forced to lodge a complaint against him, drawing a response of: 'You can go and report to whoever you want.' Afterwards, Fortis said: 'It is quite a big game coming up. It is not my job to be happy with [Gautam Gambhir] or not. I have never met him before today. You saw what he was like this morning. It's OK, I am fine. We have nothing to hide.' Kotak said Fortis's objections to a cool box being wheeled on to the square kicked off the arguments. 'He was sitting on the roller, he shouted and told the support staff not to take it there,' he said. 'It is good to be a little possessive and it is also good to be protective, but not that much. Gautam just said do not talk to the support staff like this. 'Most of the team knows that the curator is not the easiest person to get on with. So, that gives a lot of answers. When you're working with very intelligent and highly skilled people, if you sound a bit arrogant or if you come across like … you can be protective. At the end of the day it is a cricket pitch. It is not an antique where you can't touch.' Whether India's frustrations included concerns over the Test pitch as well as their training provisions is not known, but the Oval deck is expected to carry some live grass at the start of the game and provide greater pace and bounce than in the previous three matches. Sign up to The Spin Subscribe to our cricket newsletter for our writers' thoughts on the biggest stories and a review of the week's action after newsletter promotion The England attack has struggled for cut-through at times, not least in the last innings of the fourth Test at Old Trafford, where they took four wickets in 143 overs. India's rearguard action ended in rancour, with Ben Stokes annoyed that Washington Sundar and Ravindra Jadeja declined his offer of an early handshake as they pursued centuries. Both batters reached three figures, but did so with some persistent sledging from England fielders. Relations between the teams had been relatively serene until a time‑wasting row at the third Test at Lord's, where Zak Crawley and Ben Duckett were treated to some choice words from the India captain, Shubman Gill. England responded by accusing Gill of running down the clock during his own innings and Mohammed Siraj was fined for his send-off of Duckett the next morning, though a brief shoulder-to-shoulder contact between the two players was accepted as accidental.

‘Phenomenal': Zak Crawley hails Ben Stokes' resurgence after five-wicket haul
‘Phenomenal': Zak Crawley hails Ben Stokes' resurgence after five-wicket haul

The Guardian

time24-07-2025

  • Sport
  • The Guardian

‘Phenomenal': Zak Crawley hails Ben Stokes' resurgence after five-wicket haul

Zak Crawley hailed Ben Stokes's 'phenomenal' resurgence with the ball as the England captain took his first Test five-wicket haul in eight years, driving the hosts into control of the fourth Test in Manchester. Stokes finished with figures of five for 72 before Crawley struck 84 as England closed the second day on 225 for two, trailing India's first-innings total by 133 runs. The former has recovered from a hamstring tear, sustained against New Zealand late last year, to become his side's leading bowler this summer. He sits at the top of the series' wicket-taking charts with 16 at an average of 24.75. Asked if he saw similarities with Stokes now and the bowler from a few years ago, when South Africa were ripped apart at Newlands in 2020 with three late match-winning wickets, Crawley replied: 'There are so many similarities to that pace-wise.'. 'He was bowling quickly back then and he's got that pace back now. And the way he gets that away movement from the right-handers, that zip, which is as much as anyone in the world. He gets that bounce and he's a proper wicket-taker, and he can make things happen. That was certainly the case when I first came into the side back then, and he seems to have got that back now, which is a phenomenal effort considering the injuries he's had. And, well, he's a little bit older now, so a phenomenal effort.' Crawley's opening stand of 166 with Ben Duckett on Thursday came after the pair had been involved in a tetchy exchange with the Indian fielders on the third evening at Lord's, taking their time as Crawley faced one over before the close. India's captain, Shubman Gill, questioned whether England's behaviour had been 'in the spirit of the game'. 'I sit in my spot until the umpires go out, and I saw the umpires go out and I walked out. I wasn't aware that we were 90 seconds late, but fair enough,' said Crawley. Sign up to The Spin Subscribe to our cricket newsletter for our writers' thoughts on the biggest stories and a review of the week's action after newsletter promotion 'I've always enjoyed that part of cricket, to be honest, especially when you're batting, and it's two of you against 11 and they're desperate to get you out and they're chirping you. Most of the time I'd probably let it slide and then other times I feel like it's a good chance to put it back on them. And Lord's was, you know – I loved that little eight-minute passage. No one stepped over the line. I thought everyone was in good spirits. It was just competitive cricket.'

Maura Higgins to make comedy debut in movie that is coming to Irish cinemas
Maura Higgins to make comedy debut in movie that is coming to Irish cinemas

Irish Daily Mirror

time19-07-2025

  • Entertainment
  • Irish Daily Mirror

Maura Higgins to make comedy debut in movie that is coming to Irish cinemas

Maura Higgins is set to make her comedy debut later this year. The Love Island star is among the cast of the Irish comedy The Spin, a film directed by Michael Head, which debuted at The Belfast Film Festival 2024 but is now coming to cinemas. In the clip, the Longford native is seen laying in bed while another showed her taking a deep breath. On Thursday, The Spin's writer Colin Broderick delivered an update on the movie's cinema release and shared on Instagram that it'll be in Irish cinemas this October. Colin added that opening night will be in Omagh on October 24. The Spin synopsis reads as: "Two down on their luck record store owners, Elvis and Dermott, take a cross country road trip to Cork to acquire a priceless record that could save their failing business and save them from eviction from their evil landlord, Sadie." Maura features alongside a very talented cast that includes The Pussycat Dolls' Kimberly Wyatt, Game of Thrones' Brenock O'Connor and Derry Girls' Tara Lynne O'Neill and Leah O'Rourke. The film's director Michael Head previously shared the premise of the film, saying: "A year back I directed a delightful fun little tale about two loveable idiots in Ireland." He explained it will be "very different to my normal projects but full of heart and charm", adding he is "delighted" that the film has sold out at the Belfast Film Festival. Maura Higgins attends The BRIT Awards 2025. (Image: Getty Images) Speaking to DigitalSpy, Maura spoke about her experience on set: "Being on set was an incredible experience, and I enjoyed every moment! I play the character of Rose, the girlfriend of Dermot, a down-on-his-luck record store owner." "The Irish are known for our storytelling, so it felt fitting that my acting debut would be in an Irish film. "Although I am comfortable in front of the camera, it did still feel nerve-wracking at first, but chatting with the brilliant cast and crew helped me relax." Maura can be seen briefly in the trailer as her character Rose, Brenock O'Connor's on-screen girlfriend. In one scene, Maura's seen lying in a bed looking rather grim and in another she looks concerned as she takes a deep breath with her phone in her hand. Subscribe to our newsletter for the latest news from the Irish Mirror direct to your inbox: Sign up here.

The Spin: #GivesYouTypos
The Spin: #GivesYouTypos

Campaign ME

time10-07-2025

  • Automotive
  • Campaign ME

The Spin: #GivesYouTypos

During the month of June, The Spin welcomed submissions from across the globe, including several unfortunate typos. Passengers flying American Airlines (AA) took to social media, drawing attention to a typo on the safety signage within the aircraft. The mistake appears in the airline's Airbus A320 aircraft. While the error in the word 'cushion' has reportedly been neglected for years, here's hoping that the actual seat-bottom cushion is being given the attention it is due. Red Bull was also pulled up for a typo on a promoted social media post tagged #GivesYouWings. Responses to the post included comments such as #GivesYouTypos. If you don't spot the typo on the first look, read it again. We also have a 'sooth'-ing typo after repairs on US Highway 31. Responding to the typo, the Vestavia Hills City staff shared a post on Facebook saying, 'Woke up to a striping error this morning. City staff has been in contact with JeffCo to coordinate repair by the striping vendor. This will be repaired as soon as possible. Look for this photo on the next 'You Had One Job' reel.' Speaking of fixed typos, Disney has finally fixed the typo spotted by visitors at the Walt Disney World Resort Magic Kingdom theme park in Florida. Those with a keen eye for such things noticed that the description for Team Green's Integrated Systems Engineer MOTO in the TRON Lightcycle Run's post-show room inadvertently had more than a single 'and'. Although it's easy to miss, clearly this tiny detail irked enough people that Disney decided to step in and save the day. On a more serious note, New York Magazine posted an absolute howler on X (formerly Twitter) – made worse by the fact that it was on a rather sensitive topic. The magazine posted that celebrity podcaster Alexandra Cooper, host of the famous show Call Her Daddy, has accused 'Nancy Mace' of harassment. Trouble is, they actually meant Nancy Feldman, the former Boston University women's football coach who Cooper has raised allegations against. Nancy Mace, on the other hand, happens to be a US Congresswoman, who has been representing the 1st Congressional District of the US state of South Carolina since 2021. Clearly, Mace was not happy and blasted the magazine on social media for the 'lazy, dangerous typo'. The final entry in The Spin was more of a 'visual typo' for an advertisement promoting Prestige Nail School. Makes you wonder what sort of 'nail tech school' teaches you to paint your own nails while holding someone else's hand. The only tech used here seems to be generative AI, and it clearly has not nailed the ad.

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