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Buzz Feed
a day ago
- Health
- Buzz Feed
31 Korean Beauty Products You'll Wonder How You've Gone Your Whole Life Without
Medicube's "Zero Pore" Pads that do their job so well, they turned this skeptical reviewer into a believer. They contain lactic acid, salicylic acid, and a dual-textured surface to help control excess sebum while exfoliating dead skin and refining pores, all while keeping you looking like a true ~glow-getter~. If your skin is more on the sensitive side, a jar of Anua daily toner pads — the superhero ingredient is heartleaf extract, which helps to soothe and hydrate skin while leaving you with a glowy complexion. The formula's PHA gently exfoliates and removes dead skin cells while also helping to reduce blackheads, whiteheads, and breakouts. Just take this reviewer's word — they say they've tested hundreds of skincare products and this is the *only* time they've ever been able to achieve clear skin without medicine. A moisturizing Mise En Scene hair serum here to breathe some life back into your locks and rescue them from eternal dryness. This delightful blend is derived from seven incredible oils: argan, olive, coconut, apricot, marula, jojoba, and camellia. This reviewer says it gives you gloss without the grease, and that the scent alone makes them want to keep using it! A satin-finish TirTir cushion foundation that's got the whole TikTok beauty community in a chokehold. This all-star gem lets you enjoy 72-hour flawless coverage and offers effortless blending to hide redness, blemishes, and under-eye bags. Plus, it comes in 40 shades and is *packed* with hibiscus and red propolis extracts for a boost in skin elasticity. Perfect for beauty enthusiasts who love effortless applications anytime, anywhere. An Anua pore-clearing cleansing oil, which works like a charm to soothe and hydrate your skin, all while balancing out your pH level thanks to its high concentration of heartleaf extract. (77%, to be exact!) It also enhances the absorption of serums and moisturizers and works *perfectly* for prepping your skin before makeup for a glowy glass skin look. And Anua's deep cleansing foam that enlists the magic of heartleaf extract yet again. The cleanser calms your skin, reduces inflammation, and keeps you feeling soothed while it dives deep into your pores, gently whisking away gunk and removing dead skin cells. A SeoulCeuticals toner mist — a powerful potion that not only hydrates and plumps your skin but is also a *miracle* worker on blemishes, helping keep those pesky breakouts at bay. It's made with 98% naturally derived ingredients like refreshing cucumber, antioxidant-rich green tea, tamarind, soothing aloe, and rejuvenating marine minerals for a perfect dose of dewy radiance. A buildable Missha tinted BB cream because it's a primer, foundation, concealer, AND sunscreen (with SPF 42 PA+++) all rolled up into one! As a lazy skincare lover, I'm like "Be still, my beating heart." It also offers some ridiculously hydrating skincare benefits courtesy of the hyaluronic acid and ceramides. Or a hydrating Beauty of Joseon SPF 40 tinted sunscreen that I'd bet money will become a staple for you. This fluid mineral sunscreen blends seamlessly so your skin still looks like skin — but better. Its formula is designed to control excess oil without drying your skin out, which allows your base to last longer and stay fresh throughout the day. Plus, reviewers claim it gives you *zero* white cast! Mixsoon Bean Essence because hot days are already be annoying enough without having to wear foundation — this'll help you not even need it! This essence is infused with fermented bean, barley, and pomegranate to help get rid of dead skin cells, all while hydrating your skin and evening out its tone. The best part? No sticky residue!! A lightweight Cosrx mild gel cleanser if you want to be able to wash your face without having it feel bone dry afterward. Its relatively low pH helps balance and protect your skin from acne-causing irritants without stripping it. It's also enriched with tea tree oil and BHA to help keep your skin nice and smooth. A vitamin E-rich Elizavecca Hair Essence Oil — yes, made by the same geniuses behind the *iconic* Elizavecca Hair Treatment. This magical leave-in formula is made with argan kernel oil, evening primrose oil, macadamia seed oil, and sunflower oil to infuse some enviable softness and gloss into your hair. This oil is *also* rich in oleic acid and palmitoleic acid (unsaturated fatty acids that are very similar to human sebum), so it's good for root and scalp care! An Elizabeth Mott Thank Me Later face primer, a.k.a. the little potion you'll be thanking at the end of a long day when you're makeup *still* looks bombbb. This pore-minimizing miracle worker (with SPF 30!) helps blur your pores, gives you a ~velvety complexion~, and locks your look in place so that it doesn't move or shift around. Reviewers say it absorbs well, foundation glided over it, and that it made their full face stand up to sweaty heat! Plus, it comes in four problem-solving formulas. The Saem hydrating eye stick with a cooling formula infused with niacinamide and Icelandic mineral water, moss, and seaweed extract that works like a charm to help de-puff the area around your eyes and reduce the appearance of dark circles. You no longer have to show up to the office looking like a Tim Burton character. Amazing. The all-in-one Kahi Wrinkle Bounce Hydrating Multi-Balm — one of the new beauty products TikTok is particularly obsessing over — and for good reason. This multi-talented magic stick works on your face, eyes, lips, *and* neck. It uses collagen and salmon complex to help minimize fine lines, enhance your natural glow, and give a major hydration boost to quench your thirsty skin. I think you just found a new beauty staple to have in your bag at all times. An Elizavecca carbonated clay mask that is wayyyy more fun to use than a normal mask. And not only do the bubbles make it more interesting, but the carbonation helps clean your pores. Be sure to have your camera ready — you're gonna want to provide the group chat with some selfies. Etude's 80% Mineral Translucent Powder, which you might just fall in love with if you're someone who gets oily *real* fast. This magical powder is made with ingredients like fermented soybean, willow tree, and fluffy cotton extract to help avoid excess oil by strengthening the skin barrier. The best part? It's not just for your face! You can use this on the roots of your hair to target greasy locks and as a setting powder for your makeup. A Laneige water sleeping mask — this reviewer says it made their face feel like a greenhouse, because you can literally feel the mask pulling in the moisture. It's infused with squalane and a probiotic-derived complex. English translation: It delivers intense moisture without that greasy, heavy feeling. Plus, it helps to strengthen your skin's moisture barrier while making your complexion look brighter and more radiant. The wonderfully potent SeoulCeuticals Day Glow Serum infused with hyaluronic and ferulic acid, vitamin E, citrus stem cells, and centella asiatica to help (*takes a deep breath*) reduce the appearance of wrinkles and fine lines, help fade dark spots, shrink pores, prevent breakouts, and brighten your overall complexion. We love a multi-talented product. A Goodal vitamin C serum — your dark spots and hyperpigmentation have met👏their👏match. 👏 This brightening lil' brew is packed with a whopping 70% green tangerine extract, and reviewers can't stop raving about how it seemingly transformed their skin, even fading years of sun damage. A moisturizing Etude House SPF 50 sun milk, which is formulated with 20 powerful berry and plant ingredients (including açaí palm fruit extract, Barbados cherry extract, and sunflower seed oil) that are gentle on your skin and leave you with a lightweight, airy finish. It's intended to be used as the last step in your skincare routine and works like a charm as a makeup primer! And a pack of water- and sweat-resistant peptide patches — these stickers may not look as fun as the ones you loved as a kid, but they do wayyy more. They block 98% of UV rays from reaching your delicate under-eyes thanks to their UPF 50+ rating, *plus* they're packed with hydrating and brightening peptides to breathe some extra life into your skin. They're so thin and clear, they practically disappear! An Etude Dear Darling Oil Tint that gives you allll the pinky-toned gloss with none of the stickiness. This K-beauty staple effectively moisturizes lips, making it perfect to layer with the brand's reviewer-beloved water tint. The best part? It comes in various vibrant shades (plum berry is a fan fave)! Or a Peripera glowy lip tint because heartbreak is one thing, but a cracked, dry feeling on your lips is another. This looks and feels like a juicy gloss, *but* the pigment actually sticks around for hours. What makes this tint different? It's infused with lily and witch hazel extracts so your skin stays soft, hydrated, and adorably pouty. Torriden hyaluronic acid serum with a lightweight, watery texture that helps your skin maintain some much-needed hydration and keeps it plump and smooth without any (*shudders*) icky residue. Thanks to its complex HA formula, it absorbs super quickly and dives deep into your pores, delivering that big ole' dose of moisture. A bottle of Glow Recipe Watermelon Glow Niacinamide Dew Drops that'll brighten both your skin and your day. It's infused with vitamin C, vitamin E, and moringa oil to help even out your skin tone and give you a dewy finish. It also has a lightweight texture that absorbs quickly, making it ideal for all skin types. A Nature Republic lipstick made with moisturizing manuka honey, which reviewers have been comparing to Tarte Juicy Maracuja and YSL Candy Glaze! Ummm, this lipstick melts down into a gloss once applied — and that's what I call lip magic, baby. It has just the right amount of sheer tint and leaves that perfect glassy look. A TikTok-viral overnight collagen mask that has taken over my entire FYP for weeks — and now I see why! Give your skin a big ole' drink of water with this probiotic-packed mask, which starts as a milky-colored hydrogel mask, and as the hours go by, it gradually turns clear, signaling that it's working its magic on your skin. It'll not only strengthen your skin's barrier and improve elasticity, but it'll also refine the appearance of large pores and help smooth out fine lines. Many reviewers also say it's surprisingly comfortable to sleep in! Cosrx Blackhead Power Liquid made with willow bark water to mattify and exfoliate your skin, making enlarged pores look smaller and helping to prevent breakouts. Radiant skin, here I come. Mediheal tea tree sheet masks infused with three types of tea tree extract to calm and balance your skin, helping to clear blemishes while keeping excess oil in check. It's 15 minutes of pure pampering and relaxation for your face. IDK, if I were you, I'd def keep these on deck (especially while traveling)! An ethereal liquid eyeshadow glitter to make your eyelids look like Tinker Bell flew by and kissed them with her pixie dust. It dries super fast, so no fear of smudging! You can rock it on its own for some subtle shimmer or layer it over your other eye makeup when you're feeling a lil' extra.


Buzz Feed
2 days ago
- Health
- Buzz Feed
16 Game-Changing Korean Skincare Tips You're Totally Missing Out On
To break down makeup, sunscreen, and excess oil, try the double cleansing method. Start with an oil cleanser: Pump a few drops into your dry hands, then gently massage it all over your dry face. Don't forget those tricky areas like around your nose and hairline! After a minute of massaging, add some lukewarm water to emulsify the oil, which will help get all the dirt and gunk out of your pores. Anua is a big hit in Korea, all thanks to their star ingredient: heartleaf extract. This magical plant is packed into many of their products and famous for soothing irritated skin and calming review: "BEST OIL CLEANSER I SWEAR. I've gone through 3–4 bottles now and it continues to cleanse my skin AMAZING. It melts makeup and clears pores. Honestly, it's heaven-sent. The first time I used it, it cleared a lot of my sebum, and even now, when I use it, it clears any dead skin and dirt I have, even when I don't wear makeup. BUY IT, it's amazing. You can see all the dirt that came out of my face recently in the photo [above, right]." —rexichorGet the Anua heartleaf cleansing oil from Amazon for $17.69. The next step in the double-cleansing method: Follow up with a water-based cleanser after using your oil cleanser to ensure any remaining impurities are removed. A gentle, hydrating foaming cleanser or gel will work nicely here! Splash some water on your face, apply the cleanser, lather it up, and rinse it off. Your skin should feel *clean* but not stripped! The Anua foaming cleanser is one of my go-to picks in my skincare lineup. I love using it at night because it really gets rid of all the dirt, oil, and makeup I've picked up throughout the day. If you're worried about foaming cleansers being too drying, especially if you have dry skin like me, don't worry! This one leaves your skin feeling clean but not tight or uncomfortable. I even got my boyfriend to try it out, and now it's the only face wash he'll them from Amazon: the Anua foaming cleanser for $13 and the Cosrx gel cleanser for $14. Toners help to balance your skin's pH and prep it for the next steps. You can use an exfoliating toner to help control excess sebum while exfoliating dead skin and refining pores. And follow that up with a more hydrating or soothing option to bring moisture back to your skin. Get them from Amazon: the Medicube "zero pore" pads for $17.90, the TirTir milk toner for $19.99 (available in two styles and three sizes), and the Anua Heartleaf toner for $19.69 (available in two sizes). The skin around your eyes is delicate and benefits from special care! Use an eye cream that targets any specific concerns, like puffiness or dark circles. Dab a tiny amount under your eyes and on your eyelids, then blend it using your ring finger — it's the gentlest and will help you avoid tugging at that delicate skin! Promising review: "Works better than any eye cream!! This eye cream makes my eyes so soft; it has this luxurious feel that is better than any high-end product I have tried, and for the cost? This stuff is unbelievable. I tried Ogee and all sorts of products that people swear by, but this one keeps my eyes hydrated and soft all night and lasts until the next day. It also isn't greasy, which I love. Since it has retinol, I only put it on at night. I love this product! You can feel and see a difference after one use." —AJGet the Beauty of Joseon Revive Eye Serum in a pack of two from Amazon for $26.58. Serums are packed with potent ingredients tailored to tackle distinct skin needs, whether that's hydrating, brightening, or repairing the skin's barrier. Depending on the formula, just a few drops can work wonders. Look for key ingredients like hyaluronic acid for moisture, vitamin C for radiance, or ceramides for barrier support. Get them from Amazon: The Torriden Dive In serum for $22.52, the Goodal vitamin C serum for $21, and the Anua rice ceramide serum for $17. While we're talking serums: To maximize the benefits, avoid layering too many at once. Focus on one or two targeting your main concerns, and allow each product to *fully* absorb before applying the next to prevent pilling! It's also a good idea to separate your serums into an a.m. routine (like vitamin C for protection) and a p.m. routine (such as retinol for overnight rejuvenation). When it comes to layering your skincare, start with the lightest, most fluid products — like serums and ampoules — because this will allow them to penetrate the skin and deliver their active ingredients right where they're needed. Once those have absorbed, you can move on to thicker products like lotions and creams, which help lock in all that goodness. Snail mucin is a superstar ingredient that's been stealing the spotlight in Korean skincare. It's known for its incredible hydrating properties, making it a secret weapon for plumped and dewy skin. It also helps enhance the absorption of your other products, making them more effective. You can use it all over your face *or* you can concentrate it on drier areas. This Cosrx snail mucin essence went viral on TikTok, and it has tens of thousands of 5-star ratings backing it up! Apply your snail mucin essence after cleansing and toning (but before your serums and moisturizer) to provide an extra layer of moisture and nutrients to your skin!BuzzFeed Shopping writer Emma Lord is obsessed with it: "I use this on my skin and definitely have noticed results! While it didn't help completely kick my stubborn pre-period hormonal acne, it has done *wonders* with reducing redness on my face, particularly around my nose, and in dealing with my pores. Since I started using it, my primer and foundation goes on a whole lot smoother, and I'm struggling a whole lot less to cover my pores. After using it a few weeks, I read the advice of one reviewer to put this on when your face is slightly moist from washing, rub it in, let it dry, and then put your moisturizer on top of it — I've found that it's what got me the best results!" Get the Cosrx snail mucin power essence from Amazon for $25. Indulging in a face mask 1–2 times a week is like giving your skin a little self-care treat, delivering that much-needed nourishment and targeted treatment. Masks are super fun to apply and come in so many versions, but the most common ones are sheets, clay, and gel. Just choose one that aligns with your skin goals — be it brightening, hydrating, or calming redness — and follow the instructions. It's not just about the glow; it's about the moment of zen you gift yourself in the process! My favorite face mask I've been using recently is the Medicube Overnight Wrapping mask. Once you've done your whole skincare routine and apply this on, it dries into this cool thin layer that keeps your $$$ skincare products from smudging off on your pillow while you sleep. Come morning, you just peel it off (so satisfying, trust me!) and ta-da — your skin is left feeling all juicy and them from Amazon: the VT Cosmetics cica soothing mask for $17.79, the Elizavecca carbonated clay mask for $9.80, the Skin1004 Zombie treatment mask for $18.50, and the Medicube overnight wrapping mask for $18.90. Use a moisturizer to lock in all the goodness from the previous steps. Go for something lightweight if you're oily, or a richer cream if your skin's on the drier side. Use a dollop and massage it into your skin in upward motions. Feel that moisture soaking in! I've spent a lot of time curating my skincare routine, and this vitamin C gel/cream has rightfully earned its spot. I use it in the morning, and it gives me that glass skin glow all day long. A little goes a VERY long way; I would say I only apply one, *maaaybe* two boba beads for my whole face. I also like to use my Medicube Booster Pro in the Derma Shot mode to help the product fully absorb and get that extra snatched them from Amazon: the Round Lab Birch Juice moisturizer for $29 and the Medicube Deep Vita C Capsule Cream (pictured above!) for $17. Applying sunscreen in the morning is super important for protecting your skin from UV rays and preventing damage. Look for SPF 30 or higher, and make sure it's suitable for your skin type. After your moisturizer, apply a generous amount all over your face. Don't forget your neck and any exposed areas! Sunscreen is crucial for everyone, but within the realm of Korean skincare, it truly stands out as a shining star! Culturally, sun protection is regarded as a vital component of beauty routines, and Korean sunscreens are making waves globally due to their lightweight, non-greasy formulas along with added skincare benefits such as hydration and soothing American Academy of Dermatology recommends wearing a daily sunscreen with broad-spectrum protection (aka it protects against UVA and UVB rays) and at least SPF 30. This Innisfree daily sunscreen fits the bill with broad spectrum SPF 36 *and* it doesn't leave a white cast! 🙌🏽 For a waterproof option, try this AP Sun Cream. Promising review: "I LOVE this product, I swear by it and I'm pretty sure this is my third or fourth time purchasing it! As a woman of color, finding a sunscreen that didn't give me a white cast / ashy finish was very hard, so I am so glad I've come across this product ! It goes on the skin so smoothly. I apply moisturizer first, then the sunscreen and have no trouble spreading a little over my entire face! I seriously don't leave the house without this; I keep it on me at all times! It gives you a glow and makes skin feel so much softer. I also feel like some of my dark spots have faded due to this product! Also I have VERY sensitive skin, so everything breaks me out, but this has not!" —Sierra KeyesGet the Innisfree Daily UV Sunscreen from Amazon for $18+ (available in two sizes). You can also use these special peptide patches on top of your sunscreen for extra protection. They block 98% of UV rays from reaching your delicate under-eyes thanks to their UPF 50+ rating, *plus* they're packed with hydrating and brightening peptides to give your skin that extra oomph. They're so thin and clear, they practically disappear on your skin, and they're water- and sweat resistant. The UPF 50+ rating is the same one that's used for sun protection clothing. You can read more about UPF, why it matters, and how it's different from SPF on the Skin Cancer Foundation review: "I purchased this product for sun protection while golfing, and I love it. The patches are invisible on your skin and feel super lightweight. They also lasts all day, even when you're out in the sun and sweating. If you're looking for extra sun protection, I highly recommend you get these patches!" —Amazon CustomerGet five pairs of Franz UV patches from Amazon for $19.95. One of my favorite tricks for keeping my skin feeling fresh and hydrated all day long is to spritz on a facial mist. It's such an easy way to give yourself a little pick-me-up whenever you need it! Plus, it doubles as a setting spray, so you can use it over your makeup to keep everything in place while adding a dewy glow. Promising review: "I love this product as a first step in my skincare routine before applying other serums. It has a nice light smell and provides a little touch of moisture. It is a good value for the money, and the bottle lasts a long time after daily use. Also love it for a little refresh throughout the day when you're feeling dry. Have continued to repurchase!" —Michelle the D'alba truffle spray serum from Amazon for $20+ (available in two sizes). If you want to feel like you just left a Korean skin clinic without having to hop on a flight, the Medicube Age-R Booster Pro is worth the splurge. This device features four different treatments, all powered by LED light therapy, that can exfoliate, tighten, boost the efficacy of your other products, and rejuvenate your skin. One cool feature is that it announces the minutes as you're using it to ensure you don't overuse it in one spot. It also doesn't take long to see noticeable results, unlike some other facial devices or those time-consuming in-person clinic visits. It's recommended to use the Air Shot mode 2–3 times a week. The other modes — Booster, MC (microcurrent), and Derma Shot — can be used 1–3 times daily.I own the Medicube Age-R Booster Pro and it is definitely worth the splurge! When I first started using this device I had a dark mark from a pimple on my cheek, but with consistent use of this device, it faded in under a week (wish I had taken those before and after pics!). Overall, it didn't take long to notice that my face was visibly brighter and lifted. Although I've slacked a bit lately (oops, guilty of being lazy 😅), I've definitely seen the difference when I'm diligent with review: "This is a magic wand! I just received it yesterday and only used it three times for a very short time but I'm telling you my skin is tighter. I can FEEL it's tighter. The deep lines between my brows are vanishing before my eyes. I'm using my regular serum bakuchiol oil & typology L42 moisturizer plus I got the collagen jelly they make. I've only used the jelly twice with it. My smile lines are less pronounced and my skin is def glass…. MAGIC I say." —Beverly KleinGet the Medicube Age-R Booster Pro from Amazon for $187.68. Exfoliate your body 2–4 times a month using a Korean scrub mitt to transform your skin into something truly velvety soft. Perfect for pre- and post-shaving, this magical mitt helps reduce ingrown hairs and trapped follicles. Plus, it's a game changer for removing spray tan. Just remember, this little wonder is for your body, not your face! Reviewers also say it can help with managing keratosis pilaris (KP).Promising review: "Hands down the best shower mitt on the market! It has really helped with my dry skin, reduced ingrown hairs after shaving, and leaves skin baby soft." —Amazon CustomerGet a single exfoliating mitt from Amazon for $10.99 or a pair for $14.99. Remember, consistency is key. Try to stick to your daily routine and be patient; great skin takes time! Pay attention to your skin and introduce new products slowly — if something irritates you, stop using it right away. Stay hydrated and drink plenty of water because glowing skin also starts within! 💦✨ And (most importantly) have fun, and enjoy the process. Skincare should feel like a treat, not a chore!


Time of India
4 days ago
- Entertainment
- Time of India
Refresh, restock, radiate: Amazon's The Beauty Sale is live from July 18th - 22nd and it is your one-stop-shop for all things glow and glam
With monsoon in full swing and the festive season just around the corner, July becomes a critical month in every beauty lover's calendar. It's time to pivot your skincare routine to fight humidity, rethink makeup textures, and prep your hair to survive seasonal frizz. And if your vanity's been waiting for a makeover, here's the ultimate reason to indulge: Amazon's The Beauty Sale presented by L'Oréal Paris, in association with Pond's is back from July 18th to 22nd and it is set to be the biggest one yet. The beauty shopping event brings together 75+ global beauty brands, new viral launches from TirTir, RoundLab, Tree Hut, Milani, Redken, Elie Saab, Lamel and Real Techniques among others. Discover up to 60% off on science-first skincare, cult-loved K-beauty staples, Gen Z's most-wanted makeup picks, and mood-matching fragrances — all curated to fit the way you wear beauty now. With a wide selection of trusted brands, fast and reliable delivery, and curated deals across categories — Amazon's The Beauty Sale has everything you need, all in one place. 'The Beauty Sale's sixth edition showcases the biggest beauty trends of the season – from the latest in Korean Beauty to dermatologist-recommended skin and hair care essentials,' said Siddharth Bhagat, Director, Amazon Fashion & Beauty. 'We are making it easier than ever for beauty enthusiasts to discover trusted international brands and build their perfect beauty regimen. Whether you are exploring seasonal fragrances, seeking Gen Z's most-loved brands, or starting your skincare journey, our thoughtfully curated selection comes with Amazon's fast delivery and reliable service, ensuring a seamless shopping experience for everyone." Beauty as a movement What's shaping beauty right now? Not just one trend — but a whole shift in how we choose, layer, and love our products. Think K-beauty's glow-boosting hydration, haircare that focuses on scalp-first wellness, derma-led essentials that simplify routines without compromising results, and colour that's expressive, mood-led, and deeply personal. From skincare minimalists to makeup maximalists, 2025 is all about building a beauty ritual that actually fits your life. We take a look at how The Beauty Sale stands out by bringing the best of viral beauty essentials to your doorstep. K-Beauty must-haves for the monsoon glow Korean beauty has earned cult status by offering results-driven, gentle formulations that hydrate, repair, and protect– perfect for the monsoon's moody weather. The Beauty Sale puts a strong spotlight on K-beauty essentials with brands like TirTir, RoundLab, and Laneige leading the charge. TirTir's viral cushion foundations and soothing creams are known for their luminous finish, while RoundLab has become a hydration hero. Add to that Skin1004's Centella-rich products and Tree Hut's globally adored body scrubs, and you've got a Korean skincare regimen that caters to both face and body. Expert-led skincare that puts science first If you're the kind of shopper who scans ingredient lists before prices, this is your section. Derma-led brands have rewritten the rules of skincare, making science the true superstar and The Beauty Sale gives you access to some of the best names in the game. Explore clinically-proven, dermatologist-recommended offerings from CeraVe, The Derma Co, Cetaphil, and L'Oréal Paris, all formulated to tackle real skin concerns like acne, pigmentation, and barrier damage. Chemist at Play introduces skin-friendly actives like ceramides and hyaluronic acid into everyday routines, while Nivea, Bella Vita and WishCare provide gentle yet effective options for all skin types. These products are personalised skincare tools for anyone looking to future-proof their skin - and if you time it right, Rush Hour Deals bring minimum 30% off, making it that much easier to upgrade your routine. Fragrances for every season, and every version of you Perfume isn't just about scent– it's about presence, memory, and mood. And with the shift in seasons, it's a great time to rethink your fragrance wardrobe. From the crisp, aquatic charm of Davidoff and sophisticated florals of Ellie Saab to the bold, masculine edge of Jaguar and the mellow scent of Skinn by Titan, there's a bottle for every personality. Whether you're layering for a rainy day brunch or picking a new festive signature, there's no better time to explore a scent that lingers in all the right ways — with up to 60% off across fragrances making the discovery even sweeter. Regimen building, from head to toe With scalp-first care, barrier-repair formulas, and multitasking treatments leading the way, beauty routines in 2025 are all about targeted results with less guesswork. The Beauty Sale makes it easier to navigate those trends with professional-grade haircare from Kerastase, Redken, and L'Oréal Professionnel — bringing salon-level nourishment to your everyday shower ritual. Whether it's scalp resets, repair masks, or shine-boosting oils, these brands deliver with precision and purpose — especially when you can get luxury picks at up to 50% off, along with 10% cashback on prepaid orders. For skincare, dive into layered routines that begin with a cleanser and end with barrier-protecting moisturisers. Discover glow-boosting masks from O3+, multi-use body care from Tree Hut, and lightweight hydrators from WishCare. Gen Z favourites and value beauty picks TikTok trends, multi-use sticks, statement liners– Gen Z's approach to beauty is bold, experimental, and unapologetically fun. And they know that value doesn't mean compromise. This year, The Beauty Sale is stacked with high-performance, trend-forward picks from e.l.f, Sugar Cosmetics, Renee, and Lovechild by Masaba– brands that understand both form and function. From e.l.f's power-packed primers to Sugar's matte lipsticks and Lovechild's playfully inclusive shades, these products are designed for the content-creating, statement-making generation — perfect for those looking to experiment without overcommitting. And with 20% Amazon Pay cashback on your first beauty order and up to 20% off when you buy more, it's the best time to play, mix, and repeat. New launches you'll want to 'add to cart,' stat! Every edition of The Beauty Sale comes with its share of show-stealing debuts—but this time, the lineup is especially exciting. Global names making their way into Indian beauty carts include TirTir, RoundLab, Tree Hut, Milani, Redken, Real Techniques, Ellie Saab, and Lamel. From Milani's complexion-perfecting formulas to Real Techniques' pro-approved tools, these new launches bring freshness and innovation to the sale. Whether you're on the hunt for Instagram-famous beauty products or adding under-the-radar gems to your rotation, The Beauty Sale is a great place to start. The best beauty deals– all in one place Amazon's The Beauty Sale is a celebration of beauty in all its forms, bringing together innovation, luxury, affordability, and trust under one digital roof. From experimenting with trends to restocking everyday heroes, there's never been a better time to refresh your beauty shelf. Ready to glow? Explore the full lineup and get your hands on the trendiest beauty picks of the season with Amazon's The Beauty Sale .


Indian Express
5 days ago
- Business
- Indian Express
Say Hello to Glass Skin With the 6th Edition of Amazon's The Beauty Sale Live from 18th-22nd July
This July, Amazon presents its biggest beauty bash yet 6th edition of The Beauty Sale, presented by L'Oréal Paris in association with Pond's. Running from July 18th to 22nd, this trend-driven celebration is all about Beauty's global glow-up and its growing cult in India. Think of skin-first routines, glassy finishes, minimal makeup, and ingredient-rich formulas that nourish from within. Explore trending picks from over 75 global beauty brands, with new launches from Tir Tir, RoundLab, Tree Hut, Milani, Redken, Elie Saab and Real Techniques among others. If you are looking to upgrade your beauty kits, this is your moment. And yes, expect up to 60% off across categories, with limited time drops and exclusive combos. What truly sets Amazon's The Beauty Sale apart is the ease and trust of shopping. With fast delivery, authentic products, and an effortless return policy, you are free to experiment, indulge, and explore—without worry. It's your one-stop destination for everything from daily staples to aspirational luxury. 'The Beauty Sale's sixth edition showcases the biggest beauty trends of the season – from the latest in Korean Beauty to dermatologist-recommended skin and hair care essentials,' said Siddharth Bhagat, Director, Amazon Fashion & Beauty. 'We are making it easier than ever for beauty enthusiasts to discover trusted international brands and build their perfect beauty regimen. Whether you are exploring seasonal fragrances, seeking Gen Z's most-loved brands, or starting your skincare journey, our thoughtfully curated selection comes with Amazon's fast delivery and reliable service, ensuring a seamless shopping experience for everyone.' What has got the beauty lovers hooked? From barrier-boosting skincare and scalp-first hair rituals to skinimalism, empowering makeup, and ingredient-led routines — 2025 is all about beauty that's thoughtful, effective, and personal. The 6th edition of Amazon's The Beauty Sale brings together this year's trendiest beauty essentials across K-beauty, derma-backed skincare, pro haircare, and more. Here's a download of the season's most loved beauty stars. KBeauty Icons to bag K-Beauty's rise isn't just a trend, it's a movement. This Beauty Sale spotlights new launches from trending KBeauty brands like RoundLab, Axis-Y, Skin1004, Mizon and more – names that have beauty insiders buzzing. From glass skin to barrier repair, these brands deliver results with a gentle touch. Also get your hands on newly launched brands like TFIT, Tir Tir and more. Laneige's bestselling Lip Sleeping Mask rounds out the experience, making it easy to craft a multi-step routine that feels indulgent but not intimidating. Love layering serums? We are currently obsessing over ingredients like centella asiatica, rice water, niacinamide, and hyaluronic acid – and if you're building your routine, there are a few extra rewards along the way, like a 20% Amazon Pay cashback on your first order and added savings of up to 20% when you buy more. Expert Approved Skincare Beauty now comes with a growing focus on skin-repairing formulas for targeted solutions. The Beauty Sale features top derma-backed brands to complement your wellness routine. Shop The Derma Co, L'Oréal Paris, CeraVe, Chemist at Play, and Cetaphil for targeted actives, barrier-repairing formulas, and minimalist regimens that work beautifully on every skin and hair type. Add in O3+ professional facials and salon-grade home treatments for a skin reset — especially with Rush Hour Deals offering a minimum 30% off. Tame all manes with pro-haircare This monsoon, haircare is shifting focus — it's no longer just about taming frizz, but about building strength from the root up. Think scalp-balancing treatments, moisture-sealing masks, and colour-safe formulas that hold up in the humidity. With globally loved haircare regimen from Redken, Kerastase, Schwarzkopf Professional, Wella and L'Oréal Professionnel, restore balance and protect your hair against the damage — while keeping things sleek, soft, and styled. Makeup That Moves With You 2025 makeup trends are all about multi-use formats, skin-first finishes, and bold, mood-driven colour. Think buildable tints, blur sticks, and lip oils — which is exactly what brands like e.l.f., Sugar Cosmetics, Renee, Etude, and Lovechild by Masaba are bringing to the table. With up to 60% off on trending make-up, it's the perfect time to upgrade your kits. Wearing your mood in a fragrance Fragrance is becoming more personal than ever. It is no longer just a spritz-and-go, but a form of self-expression layered to suit your mood. With brands like Skinn by Titan, Bella Vita, Elie Saab, and Jaguar offering a wide spectrum of profiles, customizing your signature scent has never been easier — especially with up to 60% off across fragrances this season. Your Beauty, Your Way Whether you're restocking old favourites, discovering something new, or simply treating yourself, The Beauty Sale is your chance to do it all. The glam, the glow, the deals—it's all waiting for you from July 18th to 22nd, only on Amazon Disclaimer: This content is sponsored and does not reflect the views or opinions of IE Online Media Services Pvt Ltd. No journalist is involved in creating sponsored material and it does not imply any endorsement whatsoever by the editorial team. IE Online Media Services takes no responsibility for the content that appears in sponsored articles and the consequences thereof, directly, indirectly or in any manner. Viewer discretion is advised.


India Today
6 days ago
- Business
- India Today
Amazon's The Beauty Sale returns for its 6th edition from 18th-22nd July with new launches and great offers, and a major glam upgrade
Beauty is having a moment — one shaped by experimentation, intention, and a mix of what's new and what's true to you. From barrier-boosting skincare to bold lip colours and haircare that actually delivers, every shelf tells its own story. Kicking off on July 18, the 6th edition of Amazon's The Beauty Sale brings together buzzworthy new launches and trending picks across skincare, haircare, makeup, and fragrance, at up to 60% off, that are winning a space on all vanities, whether you are heading a dance club, a corp-core event or just simply Talk: What's New, What's Next, What WorksBeauty routines are becoming more personal, purposeful, and ingredient-aware, shaped in part by a generation that knows exactly what it wants. From skincare that supports barrier health to makeup that's expressive yet effortless, today's beauty favourites reflect a balance of trend and intention. This edition of The Beauty Sale by Amazon brings it all together — curated edits, Gen Z-loved picks, K-Beauty favourites, and the latest drops from brands like Tir Tir, Round Lab, Tree Hut, Milani, Redken, Elie Saab, and Real Techniques. And with Amazon's wide selection, great value, fast delivery, and the convenience of finding everything in one place, your beauty restock just got easier. Minimalism: Gone are the days of applying heavy layers of foundation or lipsticks and blush. This on-the-go generation is switching towards balms, glow enhancers, skin tints and lip and cheek tints from brands like Maybelline, Etude, Renee, e.l.f amongst others, for that naturally flushed minimalistic look- Less is more. Whether you are into minimalism or all about maximalism, you can get up to 20% Amazon Pay cashback on your first beauty order and an additional up to 20% off when you buy more.K-Beauty:K-Beauty aims to promote a healthy skin barrier and give a dewy and plump look, thus emphasising more on skincare. Brands like Tirtir, RoundLab, Laneige, and Skin1004 have become staples in Gen-Z's routines, offering innovative product textures and result-driven ingredients. But, wait, there's more - don't miss the Rush Hour Deals with a minimum of 30% off price drops, if you are looking for a beauty fix on a and Professional Care: Haircare has evolved beyond just taming strands- it's now about scalp health, damage repair, and expressing individuality. L'Oral Professionnel, Kerastase, and O3+ give salon-level results at home, thus nourishing the hair. Not satisfied? Get a sweet 50% off on luxe essentials, so your at-home spa day is never Products: Brands like CeraVe and The Derma Co deliver science-backed solutions and cater to every skin type. The research-backed ingredients enhance the trust and credibility of the brand and the products, which are highly accepted by young, aware Fragrances: Brands like Skinn by Titan, Bella Vita, Ellie Saab, Jaguar, offer fragrances in a plethora of notes. The trend of layering fragrances has arised due to their longevity and to be able to mix and match and customize the fragrance which defines you. Well, smelling divine just got easier with up to 60% off on fragrances. This edition of The Beauty Sale goes beyond just trendspotting - it's a thoughtfully curated experience that celebrates how beauty fits into everyday rituals and personal expression. Whether you're chasing that glass-skin glow, layering fragrances to match your mood, or reaching for Gen Z-approved statement makeup, the event offers something for every kind of beauty lover. With themed edits and a curated storefront, discovering what's new, what works, and what feels like you is just a scroll Beauty Sale's sixth edition showcases the biggest beauty trends of the season – from the latest in Korean Beauty to dermatologist-recommended skin and hair care essentials,' said Siddharth Bhagat, Director, Amazon Fashion & Beauty. "We are making it easier than ever for beauty enthusiasts to discover trusted international brands and build their perfect beauty regimen. Whether you are exploring seasonal fragrances, seeking Gen Z's most-loved brands, or starting your skincare journey, our thoughtfully curated selection comes with Amazon's fast delivery and reliable service, ensuring a seamless shopping experience for everyone."In the ever-transforming world, Amazon has managed to capture the spirit of beauty lovers - adventurous, informed, and always ahead of the curve. Don't miss the chance of giving your vanity that much-needed upgrade, with the best of beauty, haircare, makeup, and fragrances, all at great offers. Let Amazon's The Beauty Sale serve you; you just serve looks!Disclaimer: The material, content, and/or information contained within this impact feature are published strictly for advertorial purposes. T.V. Today Network Limited hereby disclaims any and all responsibility, representation, or endorsement with respect to the accuracy, reliability, or quality of the products and/or services featured or promoted herein. Viewers or consumers are strongly advised to conduct their own due diligence and make independent inquiries before relying on or making any decisions based on the information or claims presented in the impact feature. Any reliance placed on such content is strictly at the individual's own discretion and risk.- Ends advertisement