Latest news with #popup
Yahoo
7 hours ago
- Entertainment
- Yahoo
Matcha Fest in Ybor City Saturday to feature tasty talents of playful pop-up Ritual Grounds
Matcha Fest in Ybor City Saturday to feature tasty talents of playful pop-up Ritual Grounds. Daytime event at the Cuban Club will feature food, drink, artisans and more.
Forbes
11 hours ago
- Business
- Forbes
Say Hello To Revolving Spaces, The Airbnb Of Pop-Up Retail
Lone Design Club's core team (from left): Lucas Sohl, CCO; Charlotte Fletcher, operations and ... More property director; and Rebecca Morter, CEO and founder. A more harmonious—and efficient—relationship between retail landlords and their short-term/pop-up tenants is in sight thanks to the latest property technology platform developed by London-based Lone Design Club (LDC), a startup that's been innovating in the retail property market for six years. The company, led by CEO and founder Rebecca Morter, has quickly morphed from providing pop-ups for busy placemakers, usually retail landlords, to the department-store style concept called for newcomer labels. That was last year. Some sleepless nights later and LDC is about to debut 'Revolving Spaces', a digital platform that's an evolution of which the company believes can revolutionize and revitalize commercial retail in malls, retail plazas and parks, and perhaps even local High Streets. Morter told me in an exclusive interview that she wanted the new service to become the Airbnb of pop-ups. 'When it first came out I was really skeptical about renting a stranger's house, but now we book and don't even think about it. That's how we see ourselves with pop-up spaces.' The essence of the offer to the landlord is that the scalable proptech SaaS platform can unlock the value of underutilized assets across retail, mixed-use, and commercial portfolios, and let the labels do much of the legwork. From the brand side—mostly startup, direct-to-consumer (DTC) players looking for their first physical retail spaces—the platform gives them a searchable database of locations, where they can input their needs (location, retail type, size, etc.,) and the app will pull up a list of suitable options including pricing, which can be negotiated. Just like Airbnb. Digitizing the pop-up process Morter said: 'A lot of focus has been on how to bring more DTC labels into physical retail. We have worked with over 4,000 brands, and the biggest challenge was always securing the space. One issue was that the manual process for arranging a £20 million lease was almost the same as for a two-week pop-up. No one seemed to get the model right.' This was an opportunity, and Revolving Spaces was born by digitizing that leasing operation, among other things. The test site for the platform was at St David's, a shopping center in Cardiff, Wales, where it was piloted by Landsec, as previously reported, under the banner and in a white label joint venture with LDC. are set to appear in more locations across the U.K. LDC applied its tech so that Landsec could, for the first time, digitize its pop-up process. The result was an 'up to 30%' revenue uplift in the first year, a 50% faster vacancy turnaround, and 45% less admin. An LDC spokesperson told me: 'St Davids Cardiff has now closed and the second instalment of is coming to Cabot Circus in Bristol in the west of England later this month. We're hoping for even better results with a higher footfall due to the location and size of the unit. This second instalment shows landlords are taking notice and actively adopting the model, underpinned by the Revolving Spaces platform.' Cabot Circus is among the 20 biggest shopping malls in the U.K. (by area) and has over 120 High Street and designer brands, including Harvey Nichols, Stradivarius, Zara, &Other Stories, H&M, and Apple. Bringing retail landlords onside Lone Design Club has become the U.K.'s leading operator of short-term retail activations, working with 18 tier-one landlords. One of its secret sauces is having a valuable list of 10,000+ artistan-led and/or original ready-to-go brands—tenants that shopping mall owners love to have to give their spaces the creative credibility they often lack and no real skill-set to discover. Revolving Spaces will utilize that list when potentially filling retail spaces for large commercial property developers like British Land or Landsec, the latter with a retail portfolio valuation of about $3.5 billion, as well as smaller locations, including those operated by local municipalities. 'The goal is to help landlords monetize their spaces so brands can book anything, and flexibly,' said Morter, who believes this latest platform iteration could take LDC to the global market on a big scale. There are existing listing marketplaces for retail brands like Appear Here covering London and Paris, but Revolving Spaces is differentiating itself by being a 'landlord-first commercialization engine,' and also a lead generation tool. As well as being a directory, it is a fully branded, customizable platform that LDC says 'gives landlords full control over their portfolio, including real-time data and demand visibility.' In turn, brands get streamlined access to varied commercial spaces. Rebecca Morter: 'We're not just simplifying the process, we're changing the model. This is about ... More future-proofing portfolios, filling space faster, and reshaping how retail and real estate work together.' Nicholas Porter, ex-Landsec and newly appointed advisor to LDC, commented: 'Revolving Spaces enhances landlords' operational efficiency, enabling them to attract a diverse mix of brands, creating a 'revolving door' of relevant, rent-paying tenants that often exceed estimated rental value (ERV).' Perhaps even more enticing is that the platform supplies landlords with valuable R&D insights that pinpoint the next high-growth brands. 'This unlocks further opportunities for store openings, pop-ups, brand activations, and media spend,' noted Porter. All that is potentially possible without the need to increase staffing. Bridging the divide between landlords and brands is not easy. The latter often complain that deals offered to them are onerous, with not enough lead times to activate well, rentals that are too long, and high costs. Thus, connecting property owners directly with high-growth consumer brands in an automated, non-time-consuming way was a solid solution. Making pop-ups pay off For six years, Lone Design Club manually operated pop-ups across the UK, connecting more than 10,000 DTC brands with landlords through a laborious and fragmented process. Every activation involved emails, spreadsheets, inconsistent workflows, and resource-heavy comms, often leading to missed opportunities, idle space, and stretched internal teams. The failures of short-term leasing were evident: the process was defined by reactivity, last-minute negotiations, and a lack of dedicated infrastructure or funding. Landlords often felt the operational effort wasn't worth the payoff, while brands struggled to secure the right spaces or useful lead times. This was the cue for Lone Design Club to build Revolving Spaces, which automates lead generation, leasing, onboarding, payments, and brand engagement all via a central, landlord-branded portal. The platform integrates directly into existing landlord websites but can operate standalone if needed. The built-in analytics help drive smarter leasing decisions, according to LDC. Morter said: 'We're not just simplifying the process, we're changing the model. This is about future-proofing portfolios, filling space faster, and reshaping how retail and real estate work together.' She added that, as well as outperforming dated systems, Revolving Spaces can take advantage of overlooked assets from rooftops and foyers to car parks, and turn them into 'on-demand revenue opportunities.' The current mid-July launch of Revolving Spaces to the wider market comes on the back of an oversubscribed funding round, surpassing the company's initial $670,000 target. LDC has also made two heavyweight senior appointments: Barnaby Oswald, founder of Local Data Company (sold to Green Street at the end of 2023), who becomes board chairman, and Sean Salloux, a multiple-exit entrepreneur who joins as strategic tech advisor. Revolving Spaces is now rolling out across major landlord portfolios, including Ingka Centres (IKEA's real estate arm), Hammerson, and Value Retail, with multiple launches scheduled throughout the coming summer. A Local Hero for emerging brands A few weeks ago, LDC also launched a concept called Local Hero in Brighton on the south coast of England. Located in the Churchill Square shopping mall, Local Hero is designed for emerging DTC brands that want to test out physical retail without any accompanying headaches. The Local Hero concept has just arrived in the Churchill Square shopping mall, Brighton, England. In partnership with Ingka Centres, Lone Design Club said that Local Hero 'aimed to break the cycle of inaccessible High Street spaces and give emerging brands visibility.' To do that, the space is fully equipped for short-term activations, product launches, and experiential events in a high-footfall location. Importantly, the space includes a suite of essentials, from POS systems and tills to digital screens for messaging and product storytelling, making it easy for brands to move in and start selling immediately. The pop-ups have flexible fit-outs with adaptable shelving, displays, plinths, and rails to create something bespoke. Local Hero is currently open for brand applications, and over the next 12 months, the space will rotate both emerging and established fashion, beauty, lifestyle, and sustainable labels. 'We look forward to seeing this space evolve as a hub for creativity, discovery, and engagement,' said Mark Buchanan-Smith, Churchill Square's meeting place manager. LDC believes that the next wave of brand leaders will emerge from pop-up spaces like this, underpinned by digital platforms like Revolving Spaces that, in tandem, can deliver visibility without large overheads and can identify the most exciting young labels of tomorrow at speed.
Yahoo
3 days ago
- Entertainment
- Yahoo
Blackpink Teams Up with Fanatics and Complex for L.A. Pop-Up
Fanatics and Complex teamed up with K-pop supergroup Blackpink for a Los Angeles pop-up ahead of the group's SoFi Stadium dates. The Fanatics and Complex pop-up – which features merchandise from the recently launched Fanatics and Complex league collection, made in collaboration with the group – opened Friday in L.A.'s Fairfax neighborhood, drawing a line on the street before its 11 a.m. opening. More from The Hollywood Reporter ATEEZ Partners Up With Amazon Music for In Your Fantasy Tour Merchandise 'KPop Demon Hunters' Cannot Be Stopped on the Charts Enhypen Is Preparing to Head to the U.S. for Their Walk the Line Tour - Here's How to Get Tickets The league collection includes NBA and MLB sports teams from L.A. (Dodgers and Lakers), Chicago (Bulls, Cubs and White Sox) and New York (Mets and Knicks), offering Mitchell & Ness Jerseys, hoodies, t-shires and hats repping the teams and Blackpink. The L.A. pop-up is the first of two that Fanatics and Complex will be holding throughout the group's Deadline tour. Another is set to be held in New York July 25 through July 27. Fans can also buy the merchandise on the Fanatic's website and Complex's website, along with the MLB Shop and NBA Store. Another Blackpink-focused pop-up is being held in L.A. over the weekend. A pop-up store opened Friday at the Hollywood Palladium with 'immersive photo moments, interactive fan experiences and the first chance to shop an exclusive new merch collection,' Live Nation announced earlier in the week. The group is holding pop-ups in other cities along the tour, with shops set to open in Chicago, Toronto and New York, timed to the hit girl group's tour dates. Blackpink kicked off their latest tour earlier this month in Goyang, South Korea, where they debuted their latest single, 'Jump,' which was officially released Friday (July 11). The 31-show run, concluding in early 2026, marks the K-pop girl group's first all-stadium tour. The four-member-group begins a two-night run at Inglewood's SoFi Stadium Saturday night. Best of The Hollywood Reporter Seeing Double? 25 Pairs of Celebrities Who Look Nearly Identical From 'Lady in the Lake' to 'It Ends With Us': 29 New and Upcoming Book Adaptations in 2024 Meet the Superstars Who Glam Up Hollywood's A-List
Yahoo
6 days ago
- Entertainment
- Yahoo
Meet Us in Ibiza: EDITION and El Silencio Present the Summer EDITION, an Exclusive Poolside Pop-Up this August
EDITION steps out of the hotel and takes its signature style poolside for a two-week residency. IBIZA, Spain, July 10, 2025 /PRNewswire/ -- This August 15 to 31, luxury lifestyle hotel brand EDITION will host an exclusive pop-up at El Silencio, the relaxed yet sophisticated beachside outpost from iconic Parisian brand Silencio, nestled within a secluded cove on Ibiza's western coast. From August 15 - August 31, The Summer EDITION, a two-week residency at El Silencio's pool deck will showcase the unique synergy between EDITION's global luxury hospitality expertise and Silencio's cultural programming. Guests and locals alike are invited to experience a curated taste of EDITION's expansive portfolio through its signature blend of design, globally inspired food & beverage menu, specially selected music fusing EDITION & El Silencio sound, and cultural programming inspired by EDITION hotels worldwide, combining Ibiza's creative spirit with EDITION's network of tastemakers. The poolside at El Silencio will be transformed to reflect EDITION's distinctive sensibility - elevated yet effortlessly understated. Guests can expect lush greenery evocative of EDITION's signature aesthetic, Le Labo amenities, and a thoughtfully crafted playlist from morning to sunset, blending EDITION's signature sound with El Silencio's musical DNA, capturing the energy of both brands. The co-branded pool area will also feature custom, luxurious towels, pillows, and pool floats, alongside a cart serving a refined selection of refreshments and delights inspired by EDITION hotels and resorts around the world. "This summer, EDITION transports its distinctive point of view to Ibiza with a first-of-its-kind pop-up – reimagining the hotel experience within the unique setting of a beach club," says George Fleck, Senior Vice President and Global Brand Leader, EDITION. "With this partnership at the iconic El Silencio, this bold move merges EDITION's signature design, expertly curated menus, and cultural programming with El Silencio's creative influence. This residency is an expression of our brand's commitment to pushing the boundaries in hospitality, art, and culture. The Summer EDITION at El Silencio is more than a collaboration – it marks the beginning of a new global series of pop-up events to serve as meeting points for like-minded communities to connect, with Ibiza as the first destination." The poolside pop-up will feature a tailored program of events, drawing elements and inspiration from the vibrant cultural fabric that defines EDITION hotels worldwide and El Silencio. From immersive sensory and wellness experiences to unique culinary moments, the two-week residency will offer a refined mix of activities that reflect EDITION's global perspective and creative sensibility. Highlights include artist collaborations, sunset sails on an eco-catamaran, EDITION Sunset Series poolside gatherings where creatives converge, captivating performances, and live music sessions. The experiences will also include a wellness-forward layer, with guided meditation, breathwork sessions, and yoga led by a local Ibizan practitioner. A well-being layer will also be reflected in the food and beverage offerings, with curated elixirs, tonics, cold-pressed juices, and seasonally sourced fare designed to complement the programming and support restoration and vitality. Served exclusively poolside, the artisanal menu will be a co-created expression of EDITION's global culinary perspective - blending fresh, local ingredients with signature dishes inspired by the brand's hotels across the world. Drawing inspiration from standout beach and poolside menus in destinations spanning Miami Beach, Kanai, Bodrum, Abu Dhabi, Barcelona, Rome, Madrid, and the brand's newest opening in Lake Como, the offering will reimagine guest favorites through an Ibizan lens. Signature elements from EDITION's celebrated food and beverage programs will be featured throughout, including cocktails from the award-winning cocktail bar Punch Room and poolside favorites and destination-inspired small plates. Menu highlights include Ceviche la Docena from The Riviera Maya EDITION at Kanai, the Greek Salad from The Miami Beach EDITION and more. "Our history with EDITION began a decade ago in Miami, when we were a part of their opening celebration. This Ibiza collaboration brings this long-standing relationship full circle - now EDITION is showing up at El Silencio. We're thrilled to welcome EDITION to our island sanctuary and create a pop-up that captures both their contemporary approach to luxury and our spirit of artistic discovery." Arnaud Frisch, Owner and Founder, El Silencio The Summer EDITION at El Silencio will be a celebration of EDITION's spirit, before continuing the brand's partnership with Silencio at Art Basel Miami in 2025 and Frieze Los Angeles in 2026. Notes to EditorsBookings via reservations@ Phone number +34 676 003 059Address: Av de Cala Moli, 30, 07830 Sant Josep de Sa Talia, Illes Balears For press enquiries please contact: editionxsilencio@ ABOUT EDITION HOTELSEDITION Hotels is an unexpected and refreshing collection of individualized, customized, one-of-a-kind hotels that redefines the codes of traditional luxury. Displaying the best of dining and entertainment, services, and amenities "all under one roof," each EDITION property is unique, reflecting the best cultural and social milieu of its location and time. Each hotel, with its individuality, authenticity, originality, and unique ethos, reflects the current spirit and zeitgeist of its location. Although all the hotels look completely different, the brand's unifying aesthetic is in its approach and attitude to the modern lifestyle rather than its appearance. EDITION is about a mindset and how it makes you feel rather than the way it looks. Sophisticated public spaces, finishes, design, and details serve the experience rather than drive it. For an underserved market of affluent, culturally savvy, and service-savvy guests, the EDITION experience and lifestyle explores the unprecedented intersection and the perfect balance between taste-making design and innovation and consistent, excellent service globally. EDITION currently operates 20 hotels in New York and Times Square, Miami Beach, West Hollywood, Tampa, Barcelona, Bodrum, London, Reykjavik, Madrid, Rome, Abu Dhabi, Dubai, Sanya China, Shanghai, Tokyo Toranomon, Singapore, Riviera Maya at Kanai, Mexico, a second in Tokyo Ginza, and Jeddah, Saudi Arabia. ABOUT SILENCIOSilencio opened in Paris in 2011 and quickly garnered a cult following, fast becoming one of the most sought-after venues for creatives from across the globe, designed by American filmmaker David Lynch. Silencio is constantly updating and enriching its programming to ensure it maintains a contemporary vision that reflects the current cultural scene in France and around the world, especially through collaborations with artists, institutions and fairs. In June 2021 Silencio launched El Silencio, a beach house on the Ibizan beach of Cala Moli. Silencio is part of Assembly Group which also runs Wanderlust and FVTVR in the City of Fashion and Design. MEDIA CONTACTBryce DalzinSenior Director, Global Luxury Brand PRMarriott View original content to download multimedia: SOURCE Marriott International, Inc.
Forbes
17-06-2025
- Business
- Forbes
ASOS Opens First US Pop-Up In NYC And Shares Future Retail Plans
ASOS' NYC pop up is running from June 13th to June 22nd. ASOS, the British online fashion giant known for its vast selection of trend-driven apparel, accessories, and beauty products, has debuted in physical retail in the United States with a pop-up store in New York City's fashionable SoHo neighborhood. The store, located at 120 Wooster Street, welcomes customers from June 13th to June 22nd, marking a significant milestone for ASOS as it transitions from exclusively online shopping to offering a tangible, immersive brand experience. Since its founding in 2000, ASOS has carved out a prominent spot in the competitive fashion landscape by leveraging a unique online business model emphasizing trend cycles and diverse global brands. With 20 million active customers in over 200 markets worldwide, ASOS has gained substantial traction in the U.S. "The U.S. is a hugely important market for us, and our growth here is driven by two key strengths: our unique product assortment and our ability to engage a passionate community of fashion lovers," said Sean Trend, ASOS' Managing Director. "ASOS offers a mix that's hard to find elsewhere, from standout European brands with limited distribution in the U.S. to cult favorites like Oh Polly and sought-after pieces from global brands like Adidas." Customers can shop a curated edit of spring/summer 2025 styles, including exclusive drops, seasonal ... More staples, and pieces from ASOS-owned and partner brands. The decision to establish a physical presence in the U.S. is based on recognizing a key difference in size inclusivity across various categories, including Plus, Tall, and Petite. ASOS' robust online sales in the U.S. have underscored the need to offer customers an experiential interaction with the brand, reinforcing its identity beyond digital screens. The "Summer, Styled by ASOS" pop-up offers a carefully curated selection from the spring/summer 2025 collection, including exclusive drops, seasonal staples, and a blend of ASOS-owned brands like Arrange alongside select partner brands. Arrange, launched in March 2025, is ASOS' new premium line that combines directional design with a distinctively feminine aesthetic, perfect for standout summer moments. "The ASOS NYC pop-up is our first in-person brand experience in the U.S. designed to bring our trend-led fashion to life. Customers can shop a curated edit of spring/summer 2025 styles, including exclusive drops, seasonal staples, and pieces from ASOS-owned and partner brands," Trend explained. Visitors will encounter an environment that echoes the online shopping experience but brings it vividly to life through distinct occasion edits, including Euro Summer, Party Vibes, Occasionwear, and Capsule Wardrobe. Each section offers customers an easy way to build complete looks across clothing, shoes, and accessories, organized by the vibe, moment, or mood they seek. ASOS offers a mix that's hard to find elsewhere, from standout European brands with limited ... More distribution in the U.S. to cult favorites like Oh Polly and Arrange. "The space reflects the ASOS brand: bold, inclusive, and built for discovery," Trend added. "It's a seamless, in-person reflection of how our customer shops online." Moreover, to bridge the digital-physical gap, the store features a digital shopping experience that allows customers to browse and order from ASOS' complete online inventory directly in-store, enhancing convenience and encouraging deeper engagement with the brand. This NYC pop-up is the first in a planned series of physical activations in the U.S., reflecting ASOS' interest in leveraging real-world retail to complement its strong digital presence. Though the company has experimented successfully with pop-ups in the U.K., boosting brand visibility and customer engagement, permanent physical stores are not yet on the immediate horizon. "Right now, this is a test-and-learn moment," Trend said. "We're focused on making this first activation a success and exploring how we might bring similar experiences to other U.S. cities. While permanent retail isn't the immediate plan, if the response is strong, we would love to take the concept to other cities, and we may even invite our customers to help decide where we go next." The store also features menswear and distinct occasion edits like Euro Summer, Party Vibes, ... More Occasionwear, and Capsule Wardrobe, Next up, ASOS plans a mini pop-up at the popular Surf Lodge in the Hamptons over the July 4th weekend. Depending on customer reception and the impact of these initial events, ASOS may expand its physical retail strategy with additional U.S. activations. Trend emphasized the long-term vision: "With any pop-up, our aim goes beyond short-term awareness. We're focused on building long-term consideration and loyalty. We want customers to walk away from the experience with a clear understanding of who ASOS is and why they'll want to come back." ASOS' foray into the U.S. physical retail space mirrors a broader trend among British e-commerce brands seeking to deepen their stateside presence. Gymshark, known for its activewear and fitness community, recently established its first permanent U.S. flagship in New York. The fashion-forward label Never Fully Dressed also expanded into the U.S. with brick-and-mortar locations. These moves underscore the strategic importance British brands place on combining digital prowess with tangible retail experiences, reflecting shifting consumer expectations and the growing value of experiential shopping. For ASOS, entering the physical retail landscape represents an exciting and calculated expansion strategy. One that will deepen relationships with U.S. customers and continue to solidify the brand's position as a versatile and accessible fashion retailer.
