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The 47 Best Prime Day Baby Deals, Including Gear We've Tested Firsthand
The 47 Best Prime Day Baby Deals, Including Gear We've Tested Firsthand

Forbes

time4 days ago

  • Business
  • Forbes

The 47 Best Prime Day Baby Deals, Including Gear We've Tested Firsthand

If you've been waiting to snag a new stroller or car seat, or are on the hunt for toys to keep your little ones busy, you can find plenty of great Amazon Prime Day baby deals. The best Prime Day baby deals so far include 20% off our top travel stroller after extensive testing by multiple parents: the Joolz Aer+. You can also find $66 off the Peg Perego Siesta, our splurge high chair pick, and save 35% on our top smart wearable breast pump pick, the Willow Go, a powerful, higher capacity wearable. Save up to 65% on baby essentials with the best Prime Day baby deals we've found so far. ILLUSTRATION: FORBES / PHOTO: RETAILERS We've focused on products tested and recommended by our parenting team, plus highly-rated items that come from reputable and trusted brands. Below, we've rounded up dozens of the best Amazon Prime Day baby deals, from stroller wagons to rotating car seats. Find more of our top Prime Day picks across all shopping categories in our 2025 Amazon Prime Day guide. This breast pump is a mom favorite for its hospital-grade—yet comfortable—suction, two sizes of container options, long-lasting rechargeable battery. Even better, it's app controlled and wireless so you can get caught up on your endless to-do list while pumping. Why It's A Good Deal: You'll save $70 on a mom-vetted breast pump. This adorable kids' play table converts from a picnic table to a sand table to a water table. So basically, you're getting three pieces but taking up the same amount of real estate in your yard. Also nice: You can choose from six different umbrella colors to protect little ones from sunburns. Why It's A Good Deal: You're saving $30 on a play table that has the potential for countless hours of play time for your kids—and a well-deserved break for you. A great baby mattress promotes great sleep and longevity, and this Lullaby Earth mattress checks both boxes. It has a breathable construction so your baby won't wake up sweaty and grumpy, it's waterproof, and it's allergy-friendly and Greenguard Gold certified. Why It's A Good Deal: While this seems like a less impressive discount, it can be challenging to find price drops on baby mattresses, especially good ones. A good travel stroller is really about convenience, and this lightweight model collapses down easily with one hand. So whether you're traveling through an airport or just wrestling it in and out of the car while running errands with your child, this is an ideal travel companion. It has all-terrain suspension wheels, a roomy basket underneath and it comes in six colors. Why It's A Good Deal: You'll save 20% on a popular stroller. Our editors love Italian brand Peg Perego's high chairs for their smart design and efficient functionality. The Siesta High Chair is height adjustable, and it has five reclining positions, a double tray and caster wheels so you can bring baby from room to room. Note: This markdown comes from the coupon and is only on the Noce colorway. Why It's A Good Deal: While this isn't the lowest price we've seen, it's a significant price drop on a product that offers longevity. This rugged-meets-refined double stroller has all the essentials, and more. It features shock absorbent wheels, reclining seats, lots of storage, an adjustable footrest and an oversized canopy. Why It's A Good Deal: You'll save 20% off on a Jeep stroller, which consumers love for its easy maneuverability and roomy storage. This humidifier offers 60 hours of cool mist, and it has a soothing diffuser and nightlight. Even better, it's quiet, it can be filled easily from the top, and it has a wide opening, which makes it easy to clean. Why It's A Good Deal: This is the lowest price we've ever seen for this product on Amazon. This carseat from UppaBaby is a favorite because it offers well-designed safety technology, it's easy to install, it's well padded—and to top it all off, it's just really good looking. Even better: Both colors are on sale. Why It's A Good Deal: This is the steepest discount we've ever seen on Amazon for this highly-rated car seat. Jeep Destination Side-By-Side Double Stroller: Now $240, Was $300 (20% Off) Joolz Aer+ Travel Stroller: Now $399, Was $499 (20% Off) Peg Perego Ypsi Stroller: Now $560, Was $700 (20% Off) Jeep Sport All-Terrain Stroller Wagon: Now $200, Was $250 (20% Off) Baby Trend Expedition 2-In-1 Stroller Wagon Plus: Now $220, Was $325 (32% Off) EvenFlo Pivot Modular Travel System With LiteMax Car Seat: Now $289, Was $370 (22% Off) Thule Spring Compact Stroller: Now $319, Was $400 (20% Off) Bob Gear Wayfinder Jogging Stroller: Now $544, Was $680 (20% Off) Baby Jogger Summit X3 3-Wheel Jogging Stroller: Now $425, Was $550 (23% Off) Evenflo Pivot Modular Travel System: Now $253, Was $370 (32% Off) Step2 Summer Showers Splash Tower Water Table: Now $65, Was $80 (19% Off) Best Choice Products Kids 3-In-1 Sand And Water Table Picnic Table: Now $110, Was $140 (21% Off) Learning Resources Growing Greenhouse Playset: Now $15, Was $26 (44% Off) Green Toys Stacking Cups: Now $11, Was $12 (13% Off) Manhattan Toy Stomper Velveteen Brontosaurus Dinosaur Stuffed Animal: Now $24, Was $31 (24% Off) Learning Resources Coding Critters: Now $31, Was $46 (32% Off) Mega Bloks First Builders ABC Musical Train: Now $16, Was $24 (33% Off) Melissa & Doug Ice Cream Take-Along Clip-On Infant Toy: Now $12, Was $20 (38% Off) Montessori Toys Wooden Sorter Cube: Now $18, Was $30 (41% Off) SpringFlower 3-In-1 Montessori Toys (13-Piece): Now $19, Was $30 (37% Off) NutriBullet Baby Complete Food-Making System: Now $52, Was $70 (26% Off) Peg Perego Siesta High Chair: Now $264, Was $330 (20% Off With Coupon) Dr. Brown's Folding Baby Bottle Drying Rack: Now $9, Was $18 (50% Off) Nutribullet Baby Turbo Food Steamer: Now $30, Was $40 (25% Off) Momcozy Portable Milk Warmer: Now $64, Was $110 (42% Off) Medela Freestyle Hands-Free Breast Pump: Now $199, Was $350 (43% Off) Medela Quick Clean Micro-Steam Bags: Now $5, Was $14 (65% Off) Willow Go Wearable Breast Pump: Now $130, Was $200 (35% Off) Momcozy S12 Pro Wearable Breast Pump: Now $112, Was $140 (20% Off) NumNum Baby Spoons Set (2-Pack): Now $9, Was $15 (40% Off) Do Baby Items Go On Sale For Prime Day? Yes, several baby items are discounted for Prime Day, including big ticket items like strollers, high chairs and car seats. You'll also find deals on smaller nursery essentials such as burp cloths, night lights and baby toys. Do Diapers Go On Sale For Prime Day? Yes, you can find diapers on sale during Prime Day, with deals from brands like Pampers, Huggies and Amazon's own Mama Bear. However, these discounted prices currently only apply to select diaper sizes. How Long Can I Shop Prime Day Deals? Prime Day 2025 will run from July 8 to July 11, giving shoppers 96 hours to score discounts on home appliances, tech, clothing and more. This is the first time that Prime Day has been extended to four days, so you have extra time to browse this year's best deals.

The Best Prime Day Baby Deals: Save Up To 51% On Gear Parents Love
The Best Prime Day Baby Deals: Save Up To 51% On Gear Parents Love

Forbes

time6 days ago

  • Automotive
  • Forbes

The Best Prime Day Baby Deals: Save Up To 51% On Gear Parents Love

If you've been waiting to snag a new stroller or car seat, or are on the hunt for toys to keep your little ones busy, you can find plenty of great Amazon Prime Day baby deals. The best Prime Day baby deals so far include 20% off our top travel stroller after extensive testing by multiple parents: the Joolz Aer+. You can also find $66 off the Peg Perego Siesta, our splurge high chair pick, and save 30% on our top smart wearable breast pump pick, the Willow Go, a powerful, higher capacity wearable. Save up to 51% on baby essentials with the best Prime Day baby deals we've found so far. Illustration: Forbes / Photo: Retailers We've focused on products tested and recommended by our parenting team, plus highly-rated items that come from reputable and trusted brands. Below, we've rounded up dozens of the best Amazon Prime Day baby deals, from stroller wagons to rotating car seats. Find more of our top Prime Day picks across all shopping categories in our 2025 Amazon Prime Day guide. Jeep Destination Side-By-Side Double Stroller: Now $240, Was $300 (20% Off) Joolz Aer+ Travel Stroller: Now $399, Was $499 (20% Off) Peg Perego Ypsi Stroller: Now $560, Was $700 (20% Off) Jeep Sport All-Terrain Stroller Wagon: Now $160, Was $250 (36% Off) Baby Trend Expedition 2-In-1 Stroller Wagon Plus: Now $220, Was $325 (32% Off) EvenFlo Pivot Modular Travel System With LiteMax Car Seat: Now $278, Was $370 (25% Off) Thule Spring Compact Stroller: Now $319, Was $400 (20% Off) Bob Gear Wayfinder Jogging Stroller: Now $544, Was $680 (20% Off) Baby Jogger Summit X3 3-Wheel Jogging Stroller: Now $425, Was $550 (23% Off) Evenflo Pivot Modular Travel System: Now $253, Was $370 (32% Off) Lovely Care 12-Pack Muslin Burp Cloths: Now $10, Was $13 (23% Off) Frida Baby Ultimate Baby Kit: Now $67, Was $100 (34% Off) Nanit Travel Light Bundle (Pro Camera With Portable Flex Stand): Now $231, Was $330 (30% Off) Newton Baby Bassinet & Bedside Sleeper: Now $240, Was $300 (20% Off) Frida Baby 3-In-1 Humidifier: Now $31, Was $45 (30% Off) Lullaby Earth Gentle Start Breathable Baby Crib Mattress: Now $179, Was $199 (10% Off) G Keni Nursery Night Light: N0w $16, Was $23 (31% Off) Nanit Baby Night Light And Sound Machine: Now $70, Was $100 (30% Off) Luna 2.4GHz WiFi Baby Camera Monitor: Now $49, Was $65 (25% Off) Huggies Little Snugglers Newborn Diapers (84-Pack): Now $22, Was $30 (25% Off) Step2 Summer Showers Splash Tower Water Table: Now $65, Was $80 (19% Off) Best Choice Products Kids 3-In-1 Sand And Water Table Picnic Table: Now $110, Was $140 (21% Off) Learning Resources Growing Greenhouse Playset: Now $15, Was $26 (44% Off) Green Toys Stacking Cups: Now $10.50, Was $12 (13% Off) Manhattan Toy Stomper Velveteen Brontosaurus Dinosaur Stuffed Animal: Now $24, Was $31 (24% Off) Learning Resources Coding Critters: Now $31, Was $46 (32% Off With Coupon) Mega Bloks First Builders ABC Musical Train: Now $12, Was $24 (49% Off With Coupon) Melissa & Doug Ice Cream Take-Along Clip-On Infant Toy: Now $13, Was $20 (35% Off) Montessori Toys Wooden Sorter Cube: Now $18, Was $30 (40% Off) SpringFlower 3-In-1 Montessori Toys (13-Piece): Now $19, Was $30 (37% Off) NutriBullet Baby Complete Food-Making System: Now $52, Was $70 (26% Off) Peg Perego Siesta High Chair: Now $264, Was $330 (20% Off With Coupon) Dr. Brown's Folding Baby Bottle Drying Rack: Now $9, Was $18 (50% Off) Nutribullet Baby Turbo Food Steamer: Now $30, Was $40 (25% Off) Momcozy Portable Milk Warmer: Now $54, Was $110 (51% With Coupon) Medela Freestyle Hands-Free Breast Pump: Now $243, Was $350 (31% Off) Medela Quick Clean Micro-Steam Bags: Now $5, Was $14 (65% Off) Willow Go Wearable Breast Pump: Now $245, Was $350 (30% Off) Momcozy S12 Pro Wearable Breast Pump: Now $119, Was $160 (26% Off) NumNum Baby Spoons Set (2-Pack): Now $9, Was $15 (40% Off) Do Baby Items Go On Sale For Prime Day? Yes, several baby items are discounted for Prime Day, including big ticket items like strollers, high chairs and car seats. You'll also find deals on smaller nursery essentials such as burp cloths, night lights and baby toys. Do Diapers Go On Sale For Prime Day? Yes, you can find diapers on sale during Prime Day, with deals from brands like Pampers, Huggies and Amazon's own Mama Bear. However, these discounted prices currently only apply to select diaper sizes. How Long Can I Shop Prime Day Deals? Prime Day 2025 will run from July 8 to July 11, giving shoppers 96 hours to score discounts on home appliances, tech, clothing and more. This is the first time that Prime Day has been extended to four days, so you have extra time to browse this year's best deals.

Why Bugaboo Is Branding Itself ‘The Land Rover Of Strollers'
Why Bugaboo Is Branding Itself ‘The Land Rover Of Strollers'

Forbes

time01-07-2025

  • Automotive
  • Forbes

Why Bugaboo Is Branding Itself ‘The Land Rover Of Strollers'

The new Bugaboo baby nest is launching September 2025. Bugaboo The very existence of the Baby Dior Bassinet stroller ($7,700) and Aston Martin Silver Cross model ($3,000) prove that strollers have long been status symbols for young families. Once a purely utilitarian piece of parenting gear, the stroller has become the ultimate luxury lifestyle purchase for new parents. But today's parents aren't buying based on looks alone; they're treating strollers like long-term investments in their daily routines. Dutch brand Bugaboo has become a global leader in the premium parenting space known for its performance models that can cost upwards of $1367 to $2439. From travel strollers that fold with one-hand in seconds and fit in overhead bins, to strollers that convert from a single to double, the brand aims to engineer for modern families. 'Luxury today isn't about showing off—it's about function, longevity, and value,' says Jeanelle Teves, chief commercial officer at Bugaboo North America. She adds that the Bugaboo Butterfly model isn't trying to be the Rolls Royce of strollers, but rather the Land Rover of the category, because it's 'performance-driven, and built to last.' But Bugaboo is not alone with close competitors like Nuna and Uppababy vying for the same prime spot on baby registries. Moreover, startups like Colugo, founded in 2017 by a Philadelphia husband-and-wife duo, offer well-reviewed models for just $249, appealing to design-savvy buyers on a budget. Doona, founded in 2014, also focuses in the compact travel category, with strollers that instantly convert to car seats. The DFY. R1 stroller is designed for modern families who want big-stroller features in a compact, stylish package, starting with gender-neutral tones and designs. DFY And newcomers continue to enter the market. DFY, launched just this year, is aiming to disrupt the market with a sleek, modular frame, and gender-neutral colorways. Marc Kelly, managing director at DFY, says the DTC stroller startup emerged from a shared frustration: most baby gear either looked great but lacked functionality, or worked well but was clunky, over-designed, and completely out of step with modern life. DFY launched in 2025 to keep up with real parenting, not just the Instagram version of it, says Kelly. 'We've been through the sleepless nights and the airport meltdowns. At DFY, we know parents don't need more features, they need better ones,' he says. Still, Bugaboo has carved out a high-end niche, particularly among millennial and elder Gen Z parents who value longevity and sustainability. Its Butterfly model is currently the top-selling premium ultra-compact travel stroller globally, says Teves. And with Bugaboo pledging to be the first global stroller brand to reach Net Zero by 2035, values-driven innovation is core to its growth. To better understand this evolution, we sat down with Teves, who is also a mom of two and a content creator, to talk about what's driving the luxury stroller boom—and where the market is headed next. Bugaboo became one of the fastest-growing stroller brands in North America in just five years. What drove that growth? Parents rank safety, quality, and drivability as their top priorities, and while all of our models deliver on the majority of these pillars, our award-winning Butterfly stroller delivers on all four. It was the #1 premium ultra-compact stroller globally in 2023, with a fold so easy it can be done one-handed in seconds, and goes into the overhead bin or other compact spaces with ease. Every model is rigorously tested well beyond industry standards, designed to serve multiple children. We also listen—really listen—to parents. Through social media, reviews, service calls, we gather insights and respond quickly. Our growth is tied to designing gear that solves real problems: long-term use, modularity, and sustainability. Millennial and Gen Z parents want products that evolve with their families. How important is the Butterfly to your overall business? It's massive. The Butterfly now makes up about 30% of our North American revenue. It's our top-selling model, and it's helped drive significant growth since its launch in 2022. It's tested to handle 3,000 miles of use and over 10,000 fold cycles. What's Bugaboo's origin story? We were founded in 1999 by Max Barenbrug in the Netherlands. His vision was to merge beautiful design with smart functionality in parenting gear. Today, we have over 500 employees globally, and our CEO Adriaan Thierry is leading the brand into its next phase of global expansion. Bugaboo Chief Commercial Officer Jeanelle Teves Bugaboo Tell us about your own path to Bugaboo. I joined Bugaboo four years ago as Chief Commercial Officer, after an incredible career at Nike. I loved the sports industry, however coming to Bugaboo was deeply personal for me — my first day at Bugaboo was my first day back from maternity leave, just having had my son in 2020. I realized how vital thoughtfully designed parenting gear is to family life, and helping new parents feel confident. Those first stroller walks were a crucial part of our new family rhythm and remained an integral part of our routine. The shift from a lifestyle and performance brand to a parenting brand felt natural because becoming a mother changes how you view every purchase. You're no longer just buying for yourself — you're investing in your family's future. As a working mom, I understood firsthand how the right gear can simplify life. Every product we design is rooted in the realities of modern parenting. How is Bugaboo preparing for Gen-Z parents? We're doubling down on sustainability, longevity, and circular design. Gen Z expects brands to walk the talk on values. Bugaboo has been focused on circularity long before it was trendy—and we're ready with gear that reflects that shift. How do you view competition in the fast-evolving baby gear market? We don't discount, even in the age of tariffs because we have stay true to our values: quality, design, innovation. This means we have to invest in R&D and test to 7x the industry standard; we don't follow trends—we build for real use and long-term value. That's what sets us apart. There's been a lot of chatter around tariffs. How has Bugaboo responded? The baby gear industry is under real pressure from global tariffs. With 97% of strollers manufactured in China, the ripple effects are significant. Recent policy changes have imposed tariffs as high as 145% on fully assembled strollers imported into the U.S., creating a major cost burden across the category. At Bugaboo, our mission has always been to support parents with thoughtfully designed, exceptionally durable products that deliver on safety, quality, and peace of mind. That mission hasn't changed. We've worked hard behind the scenes to shield families from the full impact of these tariffs by absorbing the majority of added costs and keeping any necessary price adjustments as minimal as possible. Thanks to our diversified global manufacturing footprint and end-to-end control of our supply chain, we've remained agile and responsive. Our priority is ensuring families continue to have access to the essential products they rely on.

Edmunds recommends these under-$40,000 SUVs for new parents
Edmunds recommends these under-$40,000 SUVs for new parents

Washington Post

time28-05-2025

  • Automotive
  • Washington Post

Edmunds recommends these under-$40,000 SUVs for new parents

As if the impending arrival of your first child isn't stressful enough, you're undoubtedly shopping for a seemingly endless list of baby gear. Cribs, strollers, bottle warmers, sound machines and whatever the heck a MamaRoo is. You'll likely get most of that stuff from a baby registry. But the biggest baby gear item requires a more significant cash outlay: a new vehicle for your growing family.

FIT4MOM® Announces Thule as the Official Stroller Partner
FIT4MOM® Announces Thule as the Official Stroller Partner

Associated Press

time12-05-2025

  • Business
  • Associated Press

FIT4MOM® Announces Thule as the Official Stroller Partner

FIT4MOM® partners with Thule as its official stroller, teaming up to support active moms with stylish strollers, workouts, and exclusive giveaways. 'Thule is a perfect match—offering beautifully designed, durable strollers that move with moms through every workout and every milestone.'— Lisa Druxman, Founder and CEO of FIT4MOM SAN DIEGO, CA, UNITED STATES, May 12, 2025 / / -- FIT4MOM®, the nation's leading prenatal and postnatal fitness company, is proud to announce its newest partnership with Thule, naming it the official stroller of FIT4MOM. This exciting collaboration brings together two powerhouse brands committed to supporting active families on the move. Moms can expect to see Thule's sleek, high-performance strollers featured in FIT4MOM marketing, classes across the country, and exclusive giveaways. Whether strolling through a Stroller Strides workout or taking on the day's adventures, FIT4MOM and Thule are teaming up to make fitness more accessible—and stylish—for modern moms. 'We've always been proud to align with brands that share our mission of supporting moms in every stage of motherhood,' said Lisa Druxman, Founder and CEO of FIT4MOM. 'Thule is a perfect match—offering beautifully designed, durable strollers that move with moms through every workout and every milestone.' The partnership will bring exciting opportunities for FIT4MOM members and communities, including: Exclusive giveaways and promotions for moms in our village Spotlight features on FIT4MOM's social channels and email campaigns Increased visibility of Thule gear in live workouts, digital content, and events Thule's commitment to quality, safety, and modern design aligns perfectly with FIT4MOM's values. Together, they're not just making movement possible—they're making it safe and easy. To learn more about FIT4MOM and find a class near you, visit For more about Thule's award-winning strollers, visit ------------------------------------------------------------------------------------------------------------------------ About FIT4MOM® FIT4MOM is the nation's leading company for pre and postnatal fitness, wellness, and community. With programs designed for every stage of motherhood, FIT4MOM helps moms find strength in motherhood through fitness classes, wellness resources, and a supportive community. About Thule The Thule brand was established in Sweden, in 1942. Under the motto Bring your life, Thule globally offers a wide range of premium products for active people that allow them to bring what they care most for – safely, easily and in style. The products are sold in more than 138 countries. Thule is the largest brand in Thule Group. Lisa Druxman FIT4MOM [email protected] Visit us on social media: LinkedIn Instagram Facebook Legal Disclaimer: EIN Presswire provides this news content 'as is' without warranty of any kind. We do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the author above.

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