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This Is How Apple Replaces The MacBook
This Is How Apple Replaces The MacBook

Forbes

time8 hours ago

  • Forbes

This Is How Apple Replaces The MacBook

Apple CEO Tim Cook stands in front of an MacBook on display after an Apple special event at the ... More Yerba Buena Center for the Arts in San Francisco, California. (Photo by) Once upon a time, there were the MacBook Pro, the MacBook Air, and the MacBook. The Pro helped everyone needing an overpowered workhorse, the Air helped the fashionistas enjoy a design class and the MacBook was the small and portable laptop for living. Then the MacBook disappeared. Nearly ten years later, will Tim Cook bring back the smaller and more affordable macOS laptop? The latest leaks suggest it is coming, but with a twist. Why would Apple want to introduce a MacBook running the same A-Series chipsets currently powering the iPhone and the lower-spec iPads rather than the M-Series available throughout the Mac range? A MacBook Powered By An iPhone An A-Series MacBook is the intriguing possibility highlighted by MacRumors. The team has identified a new unique identifier in some of the Apple Intelligence code that refers to a Mac17,1, and has confirmed that this corresponds to a MacBook running the A18 Pro chipset. The M-Series has been present in every Mac released since Apple transitioned to ARM-based Apple Silicon in 2020 and has also made its way into the higher-spec iPad Pro tablets. The A-Series chipsets have not made the jump in the opposite direction. At least, not yet. The MacBook Advantage There are several advantages for Tim Cook and his team to introduce the A-Series to the MacBook. First up would be an opportunity to create a new MacBook line. The current duopoly of the MacBook Air and MacBook Pro has been in place since the launch of the last 12-inch MacBook in 2017. That model offered a smaller display and a reduced price, but was seen as underpowered due to its Intel Core chipset. That wouldn't be the case with Apple Silicon. There's more than enough power in the iPhone Pro and Pro Max models to allow macOS to run smoothly on the hardware. Then you have the product mix. With the launch of the M-Series chipsets, Apple faced a challenge in differentiating the MacBook Air and the MacBook Pro in terms of performance. Sure, there was a lot of power in the Pro models, but for the average pro-sumer, the MacBook Air was more than sufficient for both day-to-day use, development tools, and multimedia work. How can you differentiate your Pro model from your consumer model with clear water? If the MacBook Pro comes with the M-Series chipset, and a MacBook comes with the A-Series chipset, then you have your clear water... A laptop with enough power for daily use, but one that preserves the domain of the MacBook Pro. Finally, that leaves the interesting question about price. Putting aside the $100 educational discounts and the reduced prices offered in its refurbished store, Apple has been traditionally reluctant to drop below the $999 mark for its laptops, but there is a quiet exception... Walmart continues to sell 2020's M1-powered MacBook Air for $649. Apple may not sell it directly, but it is authorised and approved by Apple. It also means that Apple has extensive data on the retail potential and customer feedback for a "low-end" laptop. Replacing The Old MacBook The M1 Air is five years old and can't stay on sale forever. And here we have Apple working on a MacBook with a chipset that is relatively low spec for a macOS laptop, but still outperforms the M1; a successful retail pilot on a low spec lower priced MacBook, and looking to expand the portfolio of the MacBook to create more space and bring in more users; and demand for a macOS laptop that can take on the competitive mid-range Windows laptops and Chromebooks. That's how you replace the MacBook and bring the faithful with you. You take the M-Series, you make it an A-Series, and you sell it for under $999. Now read the latest MacBook, iPhone and iPad headlines in Forbes' weekly Apple news digest…

Apple's work-from-home powerhouse is 24% off… and about to go extinct
Apple's work-from-home powerhouse is 24% off… and about to go extinct

Digital Trends

timea day ago

  • Business
  • Digital Trends

Apple's work-from-home powerhouse is 24% off… and about to go extinct

Hard-hitting MacBook deals are rare. People love their products and will happily buy them at full price, so sales aren't as incentivized as with other products. So, when we see a $400 savings on the most powerful version (the 24GB of RAM one) of the MacBook Air M3, dropping its price from $1,699 to $1,299, we love it. And that's exactly what's happening as part of this early Prime Day deal and one of the most exciting laptop deals in recent dates. Tap the button below to see it for yourself, or keep reading to get all of the details about the MacBook Air M3, what we discovered when we used it ourself, and why this deal may be the last of its kind. Why you should buy the 24GB RAM MacBook Air M3 From a zoomed-out perspective, the 15-inch MacBook Air products, with either the M2 or M3 chip inside, have long been considered some of the best work from home laptops. The reasoning is simple — they're affordable MacBooks with decent speakers and a great battery life in case you want to hustle at the coffeeshop. If you're an Apple fan, have one of the best iPhones and keep up with AirPods deals, these laptops are made for you. But, it gets better. When looking through those work from home laptops, we were happy to recommend the 16GB RAM and M3 chip version. The laptop we see on sale today is the 24GB RAM and M3 chip version, a significant upgrade. To put it into perspective, our 2024 RAM guide considers 16GB to be for 'top-tier machines.' This MacBook Air with 24GB has professional grade mechanics and will absolutely withstand your Chrome-tab-hoarding tendencies. But, it's going extinct. As we recently reported, the M3 and M2 MacBook Air laptops are disappearing for good now that the 10/10 MacBook Air M4 is out and about. That means that this chance to get a 15-inch MacBook Air M3 with 24GB of RAM isn't just a chance to get it for $400 off (making it $1,299, not $1,699). It makes it one of your last chances to get it. Period. So, if you want this deal (or a MacBook Air M3) be sure to tap the button below while you can.

I'm a Diehard Apple Fan, but This July 4th Offer on the Lenovo Tab Plus Has Me Seriously Reconsidering My iPad Obsession
I'm a Diehard Apple Fan, but This July 4th Offer on the Lenovo Tab Plus Has Me Seriously Reconsidering My iPad Obsession

CNET

timea day ago

  • CNET

I'm a Diehard Apple Fan, but This July 4th Offer on the Lenovo Tab Plus Has Me Seriously Reconsidering My iPad Obsession

I've been part of the Apple ecosystem for close to 20 years -- since first buying the then-new MacBook in 2006 and getting a free iPod (remember those?) with my purchase. While these days I do most of my work on a much-newer version of a MacBook, I've used an older iPad for travel for a number of years. My teenage son is after a new tablet for himself, and though my instinct is to go Apple, this Fourth of July offer on the Lenovo Tab Plus has me seriously considering snapping one up. Available directly through Lenovo, the Lenovo Tab Plus is down to $220, a $130 discount on the usual price. For that you'll get 8GB of memory and 256GB of storage, great picture quality and excellent sound thanks to built-in JBL speakers. Hey, did you know? CNET Deals texts are free, easy and save you money. It turns out I'm not the only Apple devotee with a penchant for Android tablets. Cesar Cadenas, a writer over at CNET's sibling site ZDNet, wrote a favorable review of the Lenovo Tab Plus. Among the many praises, he loved the JBL eight-speaker system, which packs a surprising punch. As someone who usually feels the need for an external speaker or headphones with my iPad, I love the idea of decent sound quality built in. The Lenovo Tab Plus features an 11.5-inch display, and weighs in at 1.4 pounds. That's pretty lightweight, making it ideal for travel. The other tempting feature, beyond that speaker setup, is the integrated kickstand for easy viewing. Ultimately, this device is made for streaming movies and gaming and maybe a bit of e-reading and light internet surfing. As a secondary device to a laptop, it makes a lot of sense. Especially for that teen who keeps borrowing mine. You'll also get a MediaTek Helio G99 processor and an Android 14 operating system, which can be upgraded to Android 16. It's capable of a 1TB of expandable storage capacity if you choose. Not convinced? Check out CNET's roundup of the best Fourth of July Apple deals right now. And be sure to browse through some of our other roundups for round the clock bargain updates, including items under $25, top deals from Amazon competitors like Best Buy, Walmart and Home Depot, and more. Best July 4th Sales 2025 You can save time and cash by letting our shopping experts locate all of the best July 4th deals on everything from kitchen appliances and outdoor furniture to laptops and AirPods. See Now Why this deal matters The Lenovo Pad Plus offers an elevated tablet experience with a decent-sized screen at an already competitive price of $350. With that price dropping down by more than $100, it places this Android tablet firmly in the running, especially if you're on the hunt for a device for a student.

Kyiv suffers sleepless night as Russia hits capital with record drone attack
Kyiv suffers sleepless night as Russia hits capital with record drone attack

LeMonde

timea day ago

  • Politics
  • LeMonde

Kyiv suffers sleepless night as Russia hits capital with record drone attack

The first alert sounded before nightfall, on Thursday, July 3, around 8 pm, just as Kyiv residents were returning from work. They encountered other city dwellers rushing into the metro's 52 stations, hoping to claim a place to lay out their mattresses for the night before the corridors and platforms filled up. Outside, the relentless mechanical buzzing of Iranian Shahed drones quickly saturated both the air and the ears. Just one day after US President Donald Trump announced that the US would suspend deliveries of Patriot anti-missile systems, the Ukrainian capital endured yet another massive assault of drones and missiles launched from Russia on Thursday night. At the Polytechnic Institute station, on the red line, there was no space left on the ground by 12:30 am. Women settled even on the steps of the stalled escalator, unpacking their bags. Water bottles, hamster cages, cat carriers, earbuds, headphones for music: Everyone in Kyiv has now gotten into the habit of preparing their belongings in anticipation of difficult nights. 'Air filled with toxic fumes' "I was playing tennis when I heard the first drone, around 8 pm," said Valentina, 27, lying on a yoga mat next to her roommate and her Jack Russell terrier. "Everything was ready." In her special metro kit – she was spending her 10 th night there since early June – she packed her ID, her carefully charged MacBook (she works freelance in IT) and, of course, her phone, an indispensable tool to follow the progress of the attacks in real time on Telegram channels like Aeris Rimor or Real Kyiv, and to read the reactions of Ukrainians, who are never slow to post a caustic comment on social media.

Apple's entire Mac lineup until 2026 revealed in leak — here's every MacBook, Mac Pro and more to expect
Apple's entire Mac lineup until 2026 revealed in leak — here's every MacBook, Mac Pro and more to expect

Tom's Guide

timea day ago

  • Tom's Guide

Apple's entire Mac lineup until 2026 revealed in leak — here's every MacBook, Mac Pro and more to expect

We've already caught word that a new cheap MacBook with an A18 Pro chip could be in the works, but we now have an idea of Apple's entire Mac rollout through to 2026 thanks to a new leak. A report from AppleInsiders reveals product identifiers for upcoming M5 and M6 Macs, with 15 Mac models allegedly in development. This includes new MacBook Pros with M5 Pro and M5 Max coming later this year, MacBook Airs with M5 that could arrive in early 2026, along with Mac minis, Mac Pros, Mac Studios and iMacs. The leaked releases aren't too surprising, as Apple traditionally launches its updated Macs at the same time each year. However, the report notes two unreleased Mac models, which could indicate the rumored cheap MacBook and an upcoming low-end MacBook Pro or Mac Pro. Rumors of a redesigned OLED MacBook Pro coming in 2026 have also been making the rounds, and it looks like we may see these in the M6 Pro and M6 Max MacBook Pro models listed in the report. Here's a look at all the Macs to expect until 2026 The identifiers show the expected Mac models set to arrive, and while it isn't certain when they will be released, Apple's usual timing of launches teases when they will arrive. First up, the M5 chip is tipped to be introduced in new 14-inch and 16-inch MacBook Pro models, Mac mini, iMac and Mac Pro. This would be similar to last year's MacBook Pro M4, but this time with M5, M5 Pro and M5 Max configurations. So, possibly around November. Get instant access to breaking news, the hottest reviews, great deals and helpful tips. The MacBook Air M5 is expected to be released in early 2026, just like this year's MacBook Air M4, along with the Mac Studio with M5 Max power. All of these aren't tipped to bring any design changes, just the upgraded chip. Later in 2026, Apple is said to launch M6 MacBook Pro variants. Interestingly, while a redesign is rumored, these models are still reportedly 14-inch and 16-inch models. However, word on the street is the Pro models will be thinner, along with boasting an OLED display. This lines up with Apple's cadence of product releases, but two identifiers, known as J700 and J804, aren't known. We'll have to wait and see what these turn out to be (as mentioned, the cheap MacBook with an iPhone's A18 Pro chip is likely). In the meantime, here's a list of the 15 Macs potentially coming down the line. Of course, as Apple has yet to officially announce its future Mac lineup, we'll have to wait and see if these are the products we can expect over the next couple of years. Either way, it's a good sign of what's to come. One thing we do know — with macOS 26 Tahoe here, keep in mind that Apple will be ending support for Intel-based Macs in 2026.

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