Day-long workshop to promote Koraput's GI-tagged products
Officials said the workshop was centred on enhancing the marketing, branding and authorized user registration of three GI products from the region Koraput - kala jeera rice, Kotpad saree and Koraput coffee.
"The initiative is designed to empower local MSMEs, farmers, weavers and producer groups by equipping them with the tools and knowledge required to expand market reach and improve product value," collector (Koraput) Keerthi Vasan V said.
Officials stated that the programme featured expert-led capacity-building sessions, hand-holding support for GI-authorized user registration and strategic interventions to explore both domestic and international markets.
"This effort will not only strengthen the brand identity of Koraput's indigenous products but also provide livelihood opportunities and entrepreneurial momentum to rural and tribal communities," the collector added.
Pravakar Das, joint director of the Directorate of Export Promotion and Marketing, elaborated on the key objectives of the outreach programme, including strengthening market access, facilitating GI-authorized user registration, empowering producers through training in branding, packaging and marketing and promoting value addition and innovation in tribal and rural clusters.
The initiative, officials said, aligns with the broader goals of sustainable development and heritage-based enterprise and are expected to create lasting impact by integrating traditional knowledge with modern enterprise support systems.
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For more information on Dun & Bradstreet, please visit Dun & Bradstreet Information Services India Private Limited is headquartered in Mumbai and provides clients with data-driven products and technology-driven platforms to help them take faster and more accurate decisions in domains of finance, risk, compliance, information technology and marketing. Working towards Government of India's vision of creating an Atmanirbhar Bharat (Self-Reliant India) by supporting the Make in India initiative, Dun & Bradstreet India has a special focus on helping entrepreneurs enhance their visibility, increase their credibility, expand access to global markets, and identify potential customers & suppliers, while managing risk and opportunity. India is also the home to Dun & Bradstreet Technology & Corporate Services LLP, which is the Global Capabilities Center (GCC) of Dun & Bradstreet supporting global technology delivery using cutting-edge technology. Located at Hyderabad, the GCC has a highly skilled workforce of over 500 employees, and focuses on enhanced productivity, economies of scale, consistent delivery processes and lower operating expenses. Visit for more information. Click here for all Dun & Bradstreet India press releases. About SIDBI: Small Industries Development Bank of India (SIDBI) in its role as the Principal Development Finance Institution for MSME sector has played a significant role in developing the financial services for MSME sector through various interventions including Refinance to Banks, Credit Guarantee programs, Development of the MFI sector, Contribution to Venture capital/AIF funds, MSME ratings, promoting digital lending ecosystem, etc. The Bank has proactively been working toward Energy Efficiency (EE) in MSMEs since 2005-06 as part of Direct Finance business using support of multilaterals like World Bank, ADB, GiZ, FCDO, JICA, AFD, KfW etc. for energy efficient projects. SIDBI has taken steps to promote Energy Efficiency and Cleaner production in the MSME sector and propose to accelerate its efforts for MSME sector for their survival, growth, and competitiveness in long run during prevailing climate related challenges. Looking to importance of ESG aspects and the need for a simplified, Customised ESG risk rating framework, SIDBI has already started integration of ESG framework into its operations. Subsequent to setting up of Green Climate Finance Vertical for prioritised focus, a Board level Committee has been constituted for guidance, oversight, and monitoring on ESG, Green Strategy of the bank, including relevant SDGs etc. To lead with the example, SIDBI has set a target to become Carbon Neutral by 2024 and Net Neutral organization in subsequent years. Through Green Financing products and other developmental activities, SIDBI enables the manufacturers and service providers in MSME sector to adopt green energy efficient technologies helping in lesser waste leading to positive impact on environment and sustainability.
