Meta to launch Oakley-branded smart glasses this week
Meta will launch a new pair of smart AI glasses under the Oakley brand later this week, as the company rushes to expand the reach of high-tech, lightweight eyewear to even more users.
The $1.75 trillion social media giant already sells successful Ray-Ban smart glasses in partnership with the European eyewear group EssilorLuxottica, the world's largest eyewear manufacturer and retailer. The Italian company owns brands like Ray-Ban and Oakley and holds licensing rights for fashion brands such as Prada and Chanel for their eyewear.
The Californian label Oakley is known for sports-specific tech products and eyewear with retro-futuristic designs. The first pair of Oakley smart glasses that Meta plans to introduce on June 20 is likely aimed at athletes, a market the brand is known for. Traditionally, Oakley eyewear feature molded frames and are designed for outdoor use.
Oakley was founded by motocross enthusiast Jim Jannard in 1975 and was sold to Luxottica for $2.1 billion in 2007. Meta found a hit with the second-generation Ray-Ban smart glasses it launched in 2023. That version comes with Meta AI assistant and This lets the view from the glasses' camera feed into what the AI assistant tells you during interactions. EssilorLuxottica CEO Francesco Milleri said in February the companies have sold 2 million pairs of the Meta Ray-Ban glasses since 2023
Meta CEO Mark Zuckerberg has a long term vision to make smart glasses replacing smartphones as the main computing device. In September last year, Meta unveiled its augmented reality smart glasses prototype Orion. The glasses feature compact design, lightweight frame and built-in displays, which overlays 3D content onto the real world.
The Oakley-branded smart glasses may cost $360, CNBC reported on Tuesday. Bloomberg reported in January that the Oakley glasses are set to launch later this year and that the camera will be positioned at the center of the frames, as opposed to the sides, as seen on the Ray-Ban glasses. CNBC also reports that Meta will be launching Prada-branded smart glasses aimed at high-fashion consumers; however, the launch date is still unknown.
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Time of India
28 minutes ago
- Time of India
The ‘Big' reason why you must carefully read Facebook and Instagram's terms and conditions
After years of training its generative AI models on billions of public images from Facebook and Instagram , Meta is reportedly seeking access to billions of photos users haven't publicly uploaded, sparking fresh privacy debates. While the social media giant explicitly states it is not currently training its AI models on these private photos, the company has declined to clarify whether it might do so in the future or what rights it will hold over these images, a report has said. The new initiative, first reported by TechCrunch on Friday (June 27) sees Facebook users encountering pop-up messages when attempting to post to Stories. These prompts ask users to opt into "cloud processing," which would allow Facebook to "select media from your camera roll and upload it to our cloud on a regular basis." The stated purpose is to generate "ideas like collages, recaps, AI restyling or themes like birthdays or graduations." The report notes that by agreeing to this feature, users also consent to Meta's AI terms, which permit the analysis of "media and facial features" from these unpublished photos, alongside metadata like creation dates and the presence of other people or objects. Users also grant Meta the right to "retain and use" this personal information. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Free P2,000 GCash eGift UnionBank Credit Card Apply Now Undo Meta used public, not private, data train its generative AI models According to The Verge, Meta recently acknowledged that it used data from all public content published on Facebook and Instagram since 2007 to train its generative AI models. Although the company stated it only used public posts from adult users over 18, it has remained vague about the precise definition of 'public' and what constituted an 'adult user' in 2007. Meta public affairs manager , Ryan Daniels, has reiterated to the publication that this new 'cloud processing' feature is not currently used for training its AI models, a, told The Verge, "[The story by the publication] implies we are currently training our AI models with these photos, which we aren't. This test doesn't use people's photos to improve or train our AI models," Maria Cubeta, a Meta comms manager, was quoted as saying. Cubeta also described the feature as 'very early,' innocuous, and entirely opt-in, stating, "Camera roll media may be used to improve these suggestions, but are not used to improve AI models in this test." Furthermore, while Meta also said that opting in grants permission to retrieve only 30 days' worth of camera roll data at a time, Meta's own terms suggest some data retention may be longer. 'Camera roll suggestions based on themes, such as pets, weddings and graduations, may include media that is older than 30 days,' Meta's says. Google Pixel 9 Pro Fold After 1 Year: Is It STILL My Daily Driver? (Long-Term Review) AI Masterclass for Students. Upskill Young Ones Today!– Join Now
India Today
2 hours ago
- India Today
Meta snags more OpenAI talent after Sam Altman says his best people are not leaving
Meta is doubling down on its artificial intelligence ambitions, intensifying its hiring spree by luring a growing number of researchers from rival OpenAI. Over the past few weeks, Meta has quietly poached several high-profile AI scientists from OpenAI, including Lucas Beyer, Alexander Kolesnikov, and Xiaohua Zhai, all based at OpenAI's Zurich office. Trapit Bansal, a key figure in OpenAI's research team, also recently joined Meta. But this is not it. The Information revealed that four additional researchers, Shengjia Zhao, Jiahui Yu, Shuchao Bi, and Hongyu Ren, have also made the switch to Meta, adding further fuel to speculation about aggressive recruitment flurry of departures from OpenAI has drawn attention from across the tech industry, not least because of a viral claim made by OpenAI CEO Sam Altman that Meta was dangling signing bonuses worth up to $100 million to attract top talent. While Altman suggested that none of OpenAI's "best people" had accepted the offer, employees are moving to Meta in just a blink. At an all-hands meeting held shortly after Altman's remarks went public, Meta's Chief Technology Officer Andrew Bosworth addressed employee questions head-on. According to The Verge, Bosworth pushed back strongly, accusing Altman of dishonesty and exaggeration. 'He's known to stretch the truth,' Bosworth said, adding that while Meta might offer substantial packages for certain roles, the idea of a blanket $100 million sign-on was 'wildly misleading.' Bosworth clarified that only a 'very, very small number' of extremely senior individuals might receive compensation packages in that ballpark—and even then, it wouldn't take the form of a straightforward signing bonus. 'It's far more complex than a one-off cheque,' he credibility to Bosworth's rebuttal, the researchers at the centre of the controversy—Beyer, Kolesnikov, and Zhai—took to X (formerly Twitter) to confirm they had joined Meta, but dismissed the $100 million figure as 'fake news.' Their collective denial further underscores the murky nature of compensation disclosures in Silicon Valley's high-stakes AI timing of these hires is particularly notable. Meta recently unveiled its Llama 4 family of AI models, which received a lukewarm reception compared to expectations reportedly set by CEO Mark Zuckerberg. The company's AI strategy has faced criticism, especially concerning benchmark transparency and performance metrics. In this context, the addition of elite researchers from OpenAI may be a strategic move to bolster Meta's AI credibility and future himself appears to be taking a hands-on approach. Reports suggest he has personally reached out to AI professionals with lucrative offers and is spearheading efforts to bring in talent from across the sector. During the internal meeting, Bosworth hinted that more high-level recruits from OpenAI were on the way, though he declined to reveal further a separate push to expand its AI footprint, The Wall Street Journal reported that Meta has invested $14 billion in Scale AI, a startup founded by Alexandr Wang. - Ends
NDTV
3 hours ago
- NDTV
2025 Aprilia RS 125 GP Replica Debuts Abroad; Coming to India Soon?
Aprilia has finally taken the wraps off the 2025 RS 125 GP Replica. The launch of the entry-level sports bike is currently restricted to select European markets, and the brand has been tight-lipped about its launch in India. The 2025 Aprilia RS 125 GP Replica gets more of the "racing-inspired" graphics that can not be seen on the standard trim. Also, the RS 125 GP Replica has been inspired by the Aprilia RS-GP25, used in the MotoGP races. 2025 Aprilia RS 125 GP Replica: Engine And Powertrain The 2025 Aprilia RS 125 GP Replica utilizes a 125cc, liquid-cooled, DOHC motor that is capable of churning out 15 hp at 10,500rpm and 11.5 Nm of torque at 8,500rpm. Aprilia has also tuned the engine to comply with the Euro5+ emission norms. Aprilia has also equipped the 2025 Aprilia RS 125 GP Replica with a quick-shift electronic gearbox. 2025 Aprilia RS 125 GP Replica: Design The 2025 Aprilia RS 125 GP carries most of the graphic highlights from the RS-GP25 and gets black and red shades all across the body. Also, the matte-black swingarm and frame, together with the passenger seat cover, give it a premium appeal. 2025 Aprilia RS 125 GP Replica Design 2025 Aprilia RS 125 GP Replica: Features The 2025 Aprilia RS 125 GP Replica has a practical LCD instrument panel that provides key info such as fuel level, fuel consumption, and remaining range. Users also get to upgrade the instrument panel with the Aprilia MIA (accessory), which makes it easier to handle calls, messages, and alerts. Also, Aprilia has collaborated with Bosc for the development of a dual-channel ABS, traction control, and rollover prevention system, which is equipped as a standard.
