Homebuyer reward scheme a success, says developer
PROPERTY developer Matrix Concepts Holdings' 'Electrifying Raya Bonanza' campaign has received overwhelming response with 433 properties sold.
The units with a gross development value of RM288mil are in Resort Villa, Suria Heights and Eka Heights in Bandar Sri Sendayan, Negri Sembilan.
Describing the campaign as a success, Matrix Concepts co-chief executive officer Chai Keng Wai (pic) said it underscored the group's strong market insight and agility in addressing evolving consumer needs.
'By offering a diverse range of properties from affordable homes to premium lifestyle residences, the campaign has captured the interest of various buyer segments, including young families, upgraders and high-net-worth individuals.
'The sales performance is a testament not only to the appeal of the group's developments, but also to the effectiveness of the campaign's integrated approach with value-driven offerings, festive excitement and enticing rewards,' he said.
The campaign concludes on May 31.
Matrix Concepts will host a grand lucky draw event within the next two months, where lucky purchasers will stand a chance to drive away in an electric car (EV).
Other prizes include smart TVs, vacuum cleaners and various home appliances.
'Electrifying Raya Bonanza' also offers next-generation rewards that provide special incentives for buyers' children and a loyalty scheme designed to reward returning and referred purchasers.
A lifestyle combo package, meanwhile, grants buyers exclusive access to leisure activities and games at X Park Sendayan.
Buyers will also receive complimentary membership at d'Tempat Country Club.
For more details, call 1800-88-2688.
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