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WAVES 2025: First-ever White Paper on India's live events economy unveiled

WAVES 2025: First-ever White Paper on India's live events economy unveiled

Hans India03-05-2025
Mumbai: Union Minister of State for Information and Broadcasting, L. Murugan, on Saturday unveiled a first-of-its-kind White Paper that presents a comprehensive analysis of India's rapidly expanding live entertainment industry -- highlighting emerging trends, growth trajectories and strategic recommendations for the sector's continued evolution.
Commissioned by the Ministry of Information and Broadcasting, the White Paper, launched in the presence of Sanjay Jaju, Secretary, I&B Ministry, focuses on India's live events landscape which is undergoing a transformation.
The period from 2024 to 2025 marks a defining inflection point, with international acts such as Coldplay performing in Ahmedabad and Mumbai, signalling India's readiness to host global-scale events.
According to the ministry, key trends in the sector include the rise of event tourism, with nearly half a million attendees traveling specifically for live music events — indicating the emergence of a robust music-tourism economy.
Premium ticketing segments -- such as VIP experiences, curated access, and luxury hospitality -- have witnessed over 100 per cent year-on-year growth, pointing to an increasingly experience-driven audience.
Participation from tier 2 cities has surged, driven by multi-city tours and the growing popularity of regional festivals.
'Live entertainment is not a side note to India's creative economy anymore; it is a strategic lever that stimulates employment and drives skill development. Large-scale events in the current landscape typically generate approximately 2,000 to 5,000 temporary jobs each, underscoring the sector's growing role in supporting livelihoods and fostering a dynamic workforce,' said the I&B Ministry.
The event also saw the launch of key reports, including the 'Statistical Handbook on Media & Entertainment Sector 2024-25' by I&B Ministry, among others.
According to the ministry, India is on track to position itself as one of the top five live entertainment destinations globally by 2030, unlocking new avenues for economic growth, employment generation, tourism, and enhanced global cultural presence.
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Union Ministers, Governors condole Kota Srinivasa Rao's demise
Union Ministers, Governors condole Kota Srinivasa Rao's demise

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  • Hans India

Union Ministers, Governors condole Kota Srinivasa Rao's demise

Hyderabad: Union Ministers, State Governors and Ministers from Andhra Pradesh and Telangana have condoled the death of veteran actor Kota Srinivasa Rao on Sunday. Union Minister Kishan Reddy said, 'I am deeply saddened to learn of the passing of the distinguished actor, former MLA, and senior BJP leader, Kota Srinivasa Rao Garu. He possessed a profound understanding of many issues, and I had a close connection with him. He worked tirelessly to create awareness in society, especially among the youth, on topics such as Sanatana Dharma, social values, and language preservation. Throughout his remarkable four-decade film career, he portrayed diverse roles in over 750 films, leaving a significant mark on the Telugu film industry. In 1999, he was elected as the MLA for Vijayawada East. In recognition of his contributions, the Central Government honored him with the Padma Shri award in 2015. His death is a tremendous loss for both the film industry and Telugu society. I pray for his soul to rest in peace and express my deepest condolences to his family members and fans,' he added. Union Minister Bandi Sanjay Kumar said the death of Kota Srinivasa Rao is a profound tragedy. 'Kota Srinivasa Rao was a distinguished actor who made indelible contributions to the film industry with his unforgettable performances across various roles. He received numerous national and Nandi awards throughout his career. As an MLA in the united Andhra Pradesh, he was instrumental in addressing public issues and provided me with invaluable suggestions during my padayatra. Kota frequently encouraged me during my struggles with public problems, always praising my efforts and motivating me to engage more with the people,' he said. 'He was also proactive in bringing film industry-related issues to the attention of the Assembly. The loss of Kota Srinivasa Rao is significant for both the BJP and the film industry. I extend my deepest condolences to his family members and fans and pray for his soul to find eternal peace,' Bandi Sanjay added. Tripura Governor Nallu Indrasena Reddy has expressed his condolences to the family members of veteran actor Kota Srinivasa Rao. In his statement, he expressed shock and sadness at the loss of the renowned actor, known for his versatile roles that won the hearts of audiences. He noted that Kota's artistic contributions in film and theatre over more than four decades and the memorable characters he portrayed, especially as a villain and character artist, will forever hold a place in the hearts of the Telugu audience. The Governor also highlighted Kota's commitment to public service, having won the MLA seat from Vijayawada in 1999, and expressed his deepest sympathies to Kota's family. Telangana Governor Jishnu Dev Varma has expressed profound sorrow over the demise of veteran Telugu actor and politician, Kota Srinivasa Rao, a Padma Shri Awardee. The Governor said the passing of Kota Srinivasa Rao marks an irreparable loss to the Telugu film industry. 'He was a legendary actor who left an indelible imprint on Indian cinema with his distinctive style and remarkable acting prowess,' the Governor noted. Praising his unparalleled contributions to Telugu cinema, the Governor described Rao's legacy as unforgettable and enduring. Governor Varma extended his heartfelt condolences to the bereaved family and countless admirers of the acclaimed actor. Haryana Governor Bandaru Dattatreya has expressed his deep condolences on the demise of veteran actor and former MLA Kota Srinivasa Rao. Bandaru Dattatreya said that he was deeply shocked to hear the news of the demise of Kota Srinivasa Rao. He recalled his closeness with Kota Srinivasa Rao, who, when he represented the state as a Union Minister, brought many public issues to his attention as a legislator and resolved them, rendered many services in public life, and contributed to many development programs in Vijayawada city and Krishna district. He praised Kota Srinivasa Rao as an embodiment of nationalism, patriotism, and commitment, and as a leader who worked well with the people. 'Kota Srinivasa Rao's death is a huge loss not only for the film industry but also for organizations with national sentiments, said Bandaru Dattatreya, adding that he prayed to God to grant peace to his soul and give courage to his family members to bear this pain in this difficult time.

"Deeply saddened": Home Minister Amit Shah condoles demise of actor Kota Srinivasa Rao
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"Deeply saddened": Home Minister Amit Shah condoles demise of actor Kota Srinivasa Rao

New Delhi [India], July 13 (ANI): Union Home Minister Amit Shah extended his condolences to the family of veteran Telugu actor and former MLA Kota Srinivasa Rao, who passed away on Sunday morning in Hyderabad. He was 83. Home Minister Shah expressed his sorrow at the unfortunate demise of Kota Srinivasa Rao. He remembered the late artist for his 'acting talent' and 'devotion' for the upliftment of the poor people. While paying tribute to Rao, Amit Shah wrote on X, 'Deeply saddened by the demise of illustrious film personality Shri Kota Srinivasa Rao Garu. Admired for his phenomenal acting talent, Shri Kota Srinivasa Rao Garu made his place in people's hearts and won honors for his devotion to uplifting the poor. He was also conferred the Padma Shri award in 2015. The enduring legacy he left behind will continue to inspire generations of actors. My thoughts are with the bereaved family, friends, and admirers. Om Shanti.' Earlier, Prime Minister Narendra Modi remembered the actor for his 'riveting' performances and social service throughout his over four-decade-long career. While paying tribute to the late Telugu actor, PM Modi wrote on X, ' Anguished by the passing of Shri Kota Srinivas Rao Garu. He will be remembered for his cinematic brilliance and versatility. He enthralled audiences across generations with his riveting performances. He was also at the forefront of social service and worked towards empowering the poor and downtrodden. Condolences to his family and countless admirers. Om Shanti.'Andhra Pradesh Chief Minister Chandrababu Naidu also condoled his death, calling it an 'irreparable loss' to the Telugu film industry. In a post on X, CM Chandrababu Naidu said, 'The demise of the renowned actor Kota Srinivasa Rao, who won the affection of cinema audiences with his versatile roles, is deeply saddening. His artistic contributions to the fields of cinema and theatre over nearly four decades, and the roles he portrayed, will remain unforgettable. The numerous memorable roles he played as a villain and character artist will forever stay etched in the hearts of Telugu audiences.'Kota Srinivasa Rao was born on July 10, 1942, in Kankipadu village, a suburb of Vijayawada city in Andhra Pradesh. Making his debut with 'Pranam Khareedu' in 1978, he acted in over 750 films in various languages. He also received the Padma Shri in 2015, India's fourth-highest civilian honour, for his contribution to Indian cinema. (ANI)

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Amit Shah Pays Tribute To Veteran Actor Kota Srinivasa Rao, Hails His Devotion To Uplifting The Poor

New Delhi: Union Home Minister Amit Shah extended his condolences to the family of veteran Telugu actor and former MLA Kota Srinivasa Rao, who passed away on Sunday morning in Hyderabad. He was 83. Home Minister Shah expressed his sorrow at the unfortunate demise of Kota Srinivasa Rao. He remembered the late artist for his "acting talent" and "devotion" for the upliftment of the poor people. While paying tribute to Rao, Amit Shah wrote on X, "Deeply saddened by the demise of illustrious film personality Shri Kota Srinivasa Rao Garu. Admired for his phenomenal acting talent, Shri Kota Srinivasa Rao Garu made his place in people's hearts and won honours for his devotion to uplifting the poor. He was also conferred the Padma Shri award in 2015. The enduring legacy he left behind will continue to inspire generations of actors. My thoughts are with the bereaved family, friends, and admirers. Om Shanti." Deeply saddened by the demise of illustrious film personality Shri Kota Srinivasa Rao Garu. Admired for his phenomenal acting talent, Shri Kota Srinivasa Rao Garu made his place in people's hearts and won honors for his devotion to uplifting the poor. He was also conferred the… — Amit Shah (@AmitShah) July 13, 2025 Earlier, Prime Minister Narendra Modi remembered the actor for his "riveting" performances and social service throughout his over four-decade-long career. While paying tribute to the late Telugu actor, PM Modi wrote on X, " Anguished by the passing of Shri Kota Srinivas Rao Garu. He will be remembered for his cinematic brilliance and versatility. He enthralled audiences across generations with his riveting performances. He was also at the forefront of social service and worked towards empowering the poor and downtrodden. Condolences to his family and countless admirers. Om Shanti." Andhra Pradesh Chief Minister Chandrababu Naidu also condoled his death, calling it an "irreparable loss" to the Telugu film industry. In a post on X, CM Chandrababu Naidu said, "The demise of the renowned actor Kota Srinivasa Rao, who won the affection of cinema audiences with his versatile roles, is deeply saddening. His artistic contributions to the fields of cinema and theatre over nearly four decades, and the roles he portrayed, will remain unforgettable. The numerous memorable roles he played as a villain and character artist will forever stay etched in the hearts of Telugu audiences." Kota Srinivasa Rao was born on July 10, 1942, in Kankipadu village, a suburb of Vijayawada city in Andhra Pradesh. Making his debut with 'Pranam Khareedu' in 1978, he acted in over 750 films in various languages. He also received the Padma Shri in 2015, India's fourth-highest civilian honour, for his contribution to Indian cinema.

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