SOAR's Altra Collab Is Trail Race-Ready
Two titans of the running space have just collided for a new collection,SOARandAltra. The duo has assembled a complete trail racing system, maximizing performance capabilities thanks to SOAR's penchant for high-performance apparel and Altra's footwear expertise. This range, which was tested by elite athletes, is said to be 'engineered for speed, protection, comfort, and control,' with race day gear that can handle the heat, long distances, and rugged terrain.
The centerpiece of the capsule is the duo's take on theMont Blanc Carbon. This pair of trail shoes is packed with trail race-ready specifications, including a sole unit that combines a full-length carbon plate for propulsion with a dual-density midsole and Vibram outsole. Its colorful 'Prism' look matches the apparel, combining white with a variety of colors while also nodding to the two with co-branding. The remainder of the racing system starts with the Trail Race Top, a featherlight top that offers UPF 50 protection at the shoulders and upper arms. It also features abrasion resistant panels and ultralight mesh at the torso. Working in tandem with this is the matching lightweight cap. Rounding out the range is the duo's Trail Race Shorts, which are constructed with RHEON, a reactive superpolymer developed from NASA technology. It reacts to the impact of running, stiffening for energy absorption and then relaxing for comfort. A waistband-free build is joined by integrated storage, emphasizing comfort.
For those looking to shop SOAR and Altra's new collection, it is available now viaSOAR,Altra, and select specialty shops. The Mont Blanc Carbon trail shoes are priced at $260 USD and the apparel pricing starts at $65 USD for the Printed Run Cap and goes up to $200 USD for the Trail Race Top and $285 USD for the Trail Race Shorts.
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Hamilton Spectator
19 minutes ago
- Hamilton Spectator
Cologix Closes $525 Million USD Asset-Backed Securitization to Support AI Infrastructure, Interconnection and Growth
DENVER, July 21, 2025 (GLOBE NEWSWIRE) — Cologix , a leading network-neutral interconnection and hyperscale edge data center company in North America, today announced that it has closed a $525 million USD asset-backed securitization (ABS) to support the company's continued growth in digital infrastructure. The secured notes are backed by Cologix's COL4 data center in Columbus, Ohio, and structured with a five-year fixed term. This transaction marks Cologix's fourth ABS issuance since 2021 and reflects the company's continued use of the asset-backed securities market to fund growth. Proceeds will support strategic investments across Cologix's Scalelogix℠ and Digital Edge portfolio, enabling the company to address increasing demand for inference AI and cloud workloads. 'This transaction demonstrates the strength of our balance sheet, the continued support of our investor base and the market's confidence in our long-term strategy,' said Scott Schneider, Chief Financial Officer of Cologix. 'As we kick off our next wave of growth, this financing will help us scale critical infrastructure to meet the increasing demands of hyperscale and inference AI applications.' Cologix continues to expand its hyperscale edge footprint across North America, helping customers deploy cloud and AI-ready digital infrastructure at the network edge. This latest ABS financing follows three prior transactions in 2021, 2022 and 2023, further supporting the company's ability to scale critical infrastructure with speed and confidence. 'Our ability to deliver scalable, sustainable and deeply connected data center solutions is a key driver of customer success,' said Laura Ortman, Chief Executive Officer of Cologix. 'This financing ensures we're well-positioned to meet the needs of cloud providers, enterprise and AI customers seeking reliable, high-density interconnection at the edge.' Cologix continues to prioritize operational sustainability in its growth strategy, maintaining average Power Usage Effectiveness (PUE) and Water Usage Effectiveness (WUE) rates that significantly outperform industry benchmarks. These efficiency measures reflect the company's commitment to responsible digital infrastructure development while scaling to meet future needs. Deutsche Bank Securities Inc. served as the lead bank on the transaction and legal counsel was provided by King & Spalding. About Cologix Cologix powers digital infrastructure with 45+ hyperscale edge data centers and interconnection hubs across 12 North American markets, providing high-density, ultra-low latency solutions for cloud providers, carriers and enterprises. With AI-ready, industry-leading facilities, Cologix offers scalable, flexible and sustainable data center options to help its customers accelerate their business at the digital edge. Cologix provides extensive physical and virtual connections, including Access Marketplace, where customers gain fast, reliable and self-service provisioning for on-demand connectivity. For more information, visit Cologix or follow us on LinkedIn and X . Media Contact for Cologix: Shifali Erasmus, Crackle PR cologix@ A photo accompanying this announcement is available at
UPI
an hour ago
- UPI
AAC rebrands as American Conference; first one with live mascot
July 21 (UPI) -- The American Athletic Conference has rebranded as the American Conference and will have a lives mascot, an eagle named "Soar," officials announced Monday. "The American has built a brand that differentiates us in a crowded collegiate landscape by establishing and elevating what makes us distinctive," American Conference commissioner Tim Pernetti said in a news release. "This modernization is rooted in who we are and where we're headed. It prioritizes clarity, momentum, and the competitive advantage driving every part of our conference forward." The 15-member conference made the announcement days before media days Thursday and Friday in Charlotte, N.C. The conference's full all-sports members are Charlotte, East Carolina, Florida Atlantic, Memphis, North Texas, Rice, Temple, Tulane, Tulsa, UAB, USF, UTSA and SMU, with Wichita State a member for all sports except football. Army and Navy are football-only members, but the Army-Navy game is a non-conference matchup. You already know the name. Now see it with the power it deserves.#BuiltToRise The American (@American_Conf) July 21, 2025 Officials said the names American Athletic Conference and AAC will be retired, giving way to the new name -- American Conference on first reference and American in later references. The American said that Soar the Eagle will be the first live and animated mascot for a collegiate conference. "Soar's very identity reflects our DNA of innovation, grit, and service," the American said. "His name, 'Soar,' evokes upward flight and aspiration, aligning perfectly with the rally call, 'Built to Rise.'" The American Conference will unveil a new website Thursday. "A brand is more than a name," Pernetti said. "Over the past year, we stepped back, listened, and involved our community. That's how real, lasting identity is built. "We're not slick, we're strong. This brand defines who we are, service and mission-driven institutions of higher learning with highly competitive athletics and deeply committed leaders. "The student-athletes and their experience will always be our north star."
Yahoo
2 hours ago
- Yahoo
321 Launch: Space news you may have missed over the past week (July 21)
SpaceX rocket to launch Amazon broadband satellites from Cape Canaveral Space Force Station In a partnership between rivals, Elon Musk's SpaceX is slated to launch a payload of Jeff Bezos' Amazon broadband satellites into low-Earth orbit during a late-night liftoff from Cape Canaveral Space Force Station. The SpaceX Falcon 9 rocket will take flight during a 27-minute launch window that opens at 2:18 a.m. Wednesday, July 16 at Launch Complex 40. Read the full story here. Axiom 4 astronauts depart space station on SpaceX Dragon, prepare for California splashdown A group of private astronauts are journeying home through outer space after spending a little more than two weeks at the International Space Station. The four-person crew of a venture known as Axiom Mission 4 reached the orbital laboratory June 26 after launching on a SpaceX vehicle from Florida. Ahead of the spacefarers, under the command of retired NASA astronaut Peggy Whitson, is a daylong cosmic trip ending with a water landing off the coast of California. Read the full story here. How NASA's upcoming Crew-11 astronauts were impacted by Boeing Starliner incident NASA's next crew heading to the International Space Station is set to arrive in Florida in the coming weeks — and this Crew-11 mission is in more ways than one the follow-up mission to last year's ill-fated Starliner flight test. NASA astronauts Zena Cardman and Mike Fincke, Japan Aerospace Exploration Agency's Kimiya Yui, and Russian cosmonaut Oleg Platonov are set to embark on an eight-month mission to the ISS as part of NASA's crew rotation on the orbiting outpost. Read the full story here. SpaceX KF-01 launch recap: Live updates from Amazon mission from Cape Canaveral, Florida Launch recap: Scroll down to review live updates from the Wednesday, July 16, liftoff of a SpaceX Falcon 9 rocket from Cape Canaveral on the Amazon Project Kuiper KF-01 mission. Read the full story here. Elon Musk's SpaceX will help Amazon launch competitor Kuiper satellites: Here's why Amazon's internet-beaming Kuiper satellites could one day be a formative challenge to the Starlink constellation SpaceX has spent years amassing. So, why is SpaceX, the commercial spaceflight company tech mogul Elon Musk founded in 2002, helping Amazon get the satellites into orbit? Read the full story here. SpaceX launch photos: Falcon 9 deploys Amazon satellites on KF-01 mission from Cape Canaveral Read the full story here. Will Florida's Space Coast surpass 100 annual rocket launches for 1st time this year? Will the annual number of orbital rockets launched from Florida's Space Coast reach triple digits for the first time by year's end? Stay tuned. During 2024, a record-shattering 93 launches took flight from Cape Canaveral Space Force Station and NASA's neighboring Kennedy Space Center, easily zooming past the previous record of 72 launches in 2023. Read the full story here. What to know: ULA Vulcan rocket to launch national security mission from Cape Canaveral It's been awhile since Florida has seen a Vulcan rocket launch, but United Launch Alliance is pushing ahead to break that drought. While an official launch date is yet to come, ULA has announced the upcoming USSF-106 mission for the Space Force. The company has also teased photos of the red and white Vulcan rocket in the process of being stacked for launch. Read the full story here. Days after SES, Intelsat merge, SpaceX to launch 2 satellites for company from Cape Canaveral Fresh off completing its $3.1 billion acquisition of competitor Intelsat on Thursday, July 17, European global satellite operator SES is preparing to launch a key pair of satellites atop a SpaceX Falcon 9 rocket from Cape Canaveral Space Force Station. SpaceX is targeting Monday, July 21, to deploy SES' ninth and 10th O3B mPOWER satellites from Launch Complex 40. The launch window extends from 5 p.m. to 8:13 p.m., a Federal Aviation Administration operations plan advisory indicates. Read the full story here. New Space Force STARCOM commander returns to Patrick Space Force Base after 11-year absence When U.S. Air Force Lt. Col. James Smith and his family packed into their Honda Odyssey van in 2014 and drove north on Interstate 95 to the Pentagon, he didn't think he'd ever get stationed on Florida's Space Coast again. Fast-forward 11 years. Smith has returned — as a Space Force major general. And he'll lead STARCOM as the high-tech field command continues transitioning from Colorado to Patrick Space Force Base, eventually creating a headquarters boasting more than 450 personnel in the next several years. Read the full story here. Florida Tech withdraws from Cape Canaveral rocket-noise study, citing its narrow scope Citing insufficient pricing and scope of research, the Florida Institute of Technology has withdrawn from a partnership with the city of Cape Canaveral to monitor potential impacts of rocket launches on buildings and infrastructure. This $10,019 study, which the Cape Canaveral City Council approved in April, called for Florida Tech to install sensors — including sound level meters, accelerometers and air quality monitors — at a handful of buildings across Cape Canaveral and collect data before, during and after rocket launches. Read the full story here. For the latest news from Cape Canaveral Space Force Station and NASA's Kennedy Space Center, visit Another easy way: Click here to sign up for our weekly Space newsletter. Rick Neale is a Space Reporter at FLORIDA TODAY. Contact Neale at Rneale@ Twitter/X: @RickNeale1 Space is important to us and that's why we're working to bring you top coverage of the industry and Florida launches. Journalism like this takes time and resources. Please support it with a subscription here. This article originally appeared on Florida Today: 321 Launch: Space news you may have missed over the past week (July 21) Solve the daily Crossword
