FOUR-MIDABLE YEARS OF STREAMING
(From left) sooka over-the-top app head Dinesh Immanuel, communications and sustainability director Foo Su Lynn, director Chu Young Lee, chief technology officer Mauro Di Pietro Paulo and chief sales and marketing officer Tai Kam Leong at the announcement of sooka's fourth anniversary upgrades and new offers.
SOOKA, a prominent streaming service in Malaysia, marks its fourth anniversary with a series of exciting announcements, including technology upgrades, customer rewards and limited-time offers.
This milestone highlights sooka's position as one of the country's fastest-growing entertainment platforms, built on four years of innovation, user-centric development and a deep connection with Malaysians through relevant, engaging content that reflects local passion and culture.
Over the years, sooka has evolved to deliver streaming experiences that are tailored specifically to Malaysian audiences.
Key upgrades since the beginning of the year include a refreshed app with double the overall performance improvement, an enhanced sooka TV Stick – now featuring 4K UHD sports content – and personalised content and navigation, all designed to provide a faster, smoother and more intuitive user experience.
An artificial intelligence (AI)-assisted chatbot now offers quick customer support, while an integrated electronic programme guide (EPG) and dynamic tabs, which are set to be rolled out on all platforms in the coming weeks, will make it easier to navigate live channels and video on demand (VOD) content.
sooka has recorded 100% year-on-year growth in paying subscribers and currently ranks as the number one sports app and among the top five highest-grossing apps on the Google Play Store in Malaysia.
The platform continues to receive high user ratings: 4.6 stars on Google Play Store and 4.2 on the Apple App Store, underscoring its consistent performance and users' satisfaction.
This strong momentum places sooka as the fastest-growing over-the-top (OTT) app in Malaysia, outperforming both regional and global peers, according to data.ai, a Sensor Tower company, based on year-on-year growth of active users.
'Our journey over the past four years has been humbling.
'We've built a platform that champions Asian content and live sports while embracing the latest in streaming technology.
'Our commitment is to connect Malaysians through sports and Asian entertainment by making it accessible to all,' sooka director Chu Young Lee said.
'We're deeply grateful to our fans for making sooka their entertainment app of choice. As we look ahead, we remain focused on delivering a streaming service that Malaysians can be proud of.'
All users stand a chance to win an LG 86' 4K UHD Smart TV or a sooka TV Stick daily for 30 days. Plus, the sooka TV Stick (RRP: RM349) is now free with the purchase of a six-month sooka Premium plan at RM249.
A limited-time Buy 1 Free 1 annual pass offer is also available on sooka's website starting June 25, giving subscribers 24 months of access from just RM149.
As it enters its fifth year, sooka continues to expand its footprint by improving its content offerings and leveraging technology to deliver a world-class entertainment experience for all Malaysians.
In the coming months, sooka will be announcing collaborations and bundles with major telcos and financial institutions to bring added value to their joint customers.
These partnerships form part of sooka's broader mission in making the platform more accessible to audiences and to strengthen its position in Malaysia's digital entertainment landscape.
Download the app from the Apple App Store or Google Play Store (for mobile app) and on all major Smart TV platforms.
To thank subscribers for their support, sooka is offering special birthday perks until July 31.
New subscribers can enjoy 10 days of complimentary access to the Sports & Entertainment plan with the promo code HBDSOOKA.
Visit sooka.my or follow their social media for more updates. For more information on the sooka TV stick, check https://sooka.my/m/tv-stick.
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
The Star
14 minutes ago
- The Star
Wiser Iskandar plans to give back in his new role with BAM
File pix of Ireland men's singles shuttler Nhat Nguyen (right) listening to his coach, Malaysian Iskandar Zulkarnain Zainuddin in the second round of the Malaysian Masters. — IZZRAFIQ ALIAS/The Star PETALING JAYA: Former shuttler Iskandar Zulkarnain Zainuddin is returning to his roots - wiser and ready to give back. Iskandar will leave his current position as Ireland's coach and join Badminton Association of Malaysia (BAM) as the women's singles head coach on Oct 1. The 34-year-old will fill the vacancy left behind by Indonesian Jeffer Rosobin, who resigned at the end of February. Iskandar is keen to use his experience gained in Ireland to improve the fortunes of the women's singles. "It feels great to return to BAM – not as a player this time, but as a coach ready to give back," said Iskandar, who played for Malaysia from 2007-2021 before venturing into coaching. "My journey in Ireland taught me so much, and I'm grateful for the opportunity to apply those lessons here. "I see potential in the women's singles players and my focus will be on building their confidence, sharpening their tactical and physical awareness, and supporting them to break through at the international level. "I would like to thank BAM for the trust and opportunity – it means a lot to contribute to the sport I love, in the place where it all began for me." Iskandar impressed singles coaching director Kenneth Jonassen after making a name for himself in Europe. Iskandar was instrumental in the rise of men's singles player Nhat Nguyen, who is now ranked 31 in the world, and has helped elevate the profile of Irish badminton. Under his guidance, Ireland qualified two players for the Paris Olympics last August, namely Nguyen and women's singles shuttler Rachael Darragh, marking a major milestone for the country. Jonassen is confident that Iskandar can help to elevate the levels of the women's singles players. "We are pleased to welcome Iskandar back to BAM in this important role. His international coaching stint, combined with his background as a national player, brings a valuable blend of experience and perspective," said Jonassen. "Our women's singles squad is in a crucial phase of transition, and we believe Iskandar is the right person to guide the players, helping them build belief and resilience while pushing for consistent performances on the world stage." Malaysia have long struggled to produce world class women's singles players since the good old days of Woon Sze Mei, Ng Mee Fen, the Wong sisters - Mew Choo and Miew Kheng, Cheah sisters - Soniia and Lydia, Tee Jing Yi, and Ho Yen Mei to mention a few. Currently, the top two players in BAM are K. Letshanaa (No. 45) and Wong Ling Ching (No. 87).
The Star
29 minutes ago
- The Star
Malaysian 90s top band Exists breathe new life into their hit song "Alasan Mu"; group also all set for their concert in October
AFTER more than three decades in the Malaysian music industry, legendary rock band Exists returns with a soul-stirring remake of one of their most emotionally charged songs, 'Alasanmu.' Released under Sony Music Malaysia, this new version is more than just a musical refresh — it is a heartfelt retelling of a story rooted in truth, pain, and perseverance. A Band That Grew, Fell and Rose Again Formed in 1991, Exists comprises original members Along (lead guitar), Shah (second guitar), Musrad (bass), Ujang (drums), Ajai (keyboardist), Mamat (vocalist), and current frontman Ezad Lazim, who joined the band during their mature years. Throughout their career, Exists has produced over seven studio albums, leaving a strong mark with hits from albums like "Anugerah, Jesnita, Julia, Rahsia Pohon Cemara, and Untukmu Ibu". According to Ezad, he found a new musical purpose in Exists. 'I didn't come in to replace anyone. I came because of my love for music and the connection we share as a band. Alasanmu reflects real emotions we've experienced — betrayal, disappointment, and the strength to move forward,' shares Ezad. Exists' Achievement – Surpasses 2.2 Billion Digital Streams! The band has achieved an extraordinary milestone, with their music catalog amassing over 2.2 billion combined digital streams across all platforms to date. This achievement encompasses Exists' entire collection of audio and video releases, previously published under the Sony BMG label and now managed by Sony Music Malaysia. Timeless hits such as Alasanmu, Mengintai Dari Tirai Kamar, Masih Terserlah Ayumu, and many more continue to resonate with fans across generations, consistently maintaining high streaming numbers on digital platforms. The Real Meaning Behind 'Alasanmu' Originally released over three decades ago as one of the tracks in "Diammu Gunung Berapi" album, the 2025 version of "Alasanmu" features new musical arrangements and more powerful vocals. But more importantly, it now tells a real story — a chapter in the band's life that was never publicly spoken about until now. 'Back then, people listened to it as a love song. However, the truth is that Alasanmu was written from a place of betrayal — not romantic, but professional. It came from a personal event that shook us as musicians,' says Along. 'We've been through some dark moments. At one point, we thought we might never return to the stage. But this song gave us a way to heal. It's not about revenge – it's about closure,' adds Ujang. Reimagined With Purpose The production of the new version took several months, with significant changes in song structure, instrumentation, and vocal delivery to reflect the emotional weight of the story. The cinematic rock arrangement underscores the raw vulnerability in the lyrics, voiced powerfully by Ezad. 'This isn't just being nostalgic. We've never had the chance to fully tell our side of the story. This new version is our truth — finally put into words and sound,' says Along. The band's honesty resonates not just with longtime fans, but also with anyone who has faced betrayal in their personal or professional life. It is no surprise that "Alasanmu" was once used 'informally' by a prominent political figure during the GE14 in 2018, due to its 'hidden meaning' about betrayal and false promises. 'People interpret songs in their own way — and that's the beauty of music. But for us, this song comes from a place of truth, and that's what matters most,' reflects Ezad. Exists & Slam Concert: A Historic Concert Collaboration In celebration of their journey and enduring brotherhood, Exists is gearing up for a joint concert with fellow legendary band Slam later this year – 'Konsert Slam X Exists Our Journey' in Kuala Lumpur, and 'Konsert Exists X Slam Live In Singapore'. Both concerts will be a monumental collaboration, bringing together generations of fans and two giants of Malaysian rock on one stage. 'We may not be in our 20s anymore, but our passion is stronger than ever. This concert is our way of saying thank you to the fans who stood by us all these years,' says Mustard. On top of that, the band is also taking a step further with their showcase "EXISTS PREMIUM LIVE @ PJ" at JioSpace, Petaling Jaya on Oct 4. Now Available On All Digital Platforms The single 'Alasanmu' is now available on all major digital streaming platforms such as Spotify, Apple Music, YouTube Music, and many more. The showcase "EXISTS PREMIUM LIVE @ PJ" on Oct 4 at JioSpace, Petaling Jaya "EXISTS PREMIUM LIVE @ PJ" which is scheduled to take place at JioSpace, Petaling Jaya, Selangor, on Oct 4, will provide a premium experience for the fans, a promise which has been taken by the band and organisers. According to Sean Ng from JioBuddy, as the organisers, they are aware that Exists can be seen 'everywhere' because the demand for the group founded in Johor Bahru is quite high. However, as the organizers, they see Exists as a group that has its own strength to attract fans to fill the JioSpace space come October 4. Specially for their ardent fans "We cannot deny that Exists has played in many performances and concerts and has been watched by many fans in recent years. Their concerts are 'back to back'. But this time, I can guarantee that "EXISTS PREMIUM LIVE @ PJ" will be as premium or luxurious as the title chosen. Premium in terms of music playing, premium in terms of audio and premium for the fans who attend because this concert is more intimate," said Sean Ng from JioBuddy. Group members of Exists said the showcase will be different for all their fans "This is a promise and a surety for our fans and our followers alone. It is called premium because it will be special. None of our fans will be disappointed. The other concerts we are in now are collaborations. This is one is for us and the fans alone," said Along. Tickets for the show are priced at: Premium (RM588), VIP (RM488) and Diamond (RM368). Tickets can be purchased via or hotline +6011 1660 1122 (specifically for fans with disabilities - OKU)
The Sun
34 minutes ago
- The Sun
PM Anwar begins official visits to Italy, France, and Brazil
SEPANG: Prime Minister Datuk Seri Anwar Ibrahim today commenced a series of official visits to Italy, France, and Brazil, marking a significant step in Malaysia's efforts to enhance global economic and diplomatic cooperation. The Malaysian delegation departed from Kuala Lumpur International Airport at 2.15 pm aboard a Malaysia Airlines chartered flight. The three-country tour begins with a three-day visit to Italy, followed by engagements in France and Brazil. Italy, France, and Brazil collectively contributed RM50.91 billion (USD11.14 billion) in bilateral trade with Malaysia last year. The visits aim to reinforce economic partnerships and explore new opportunities in trade, technology, and investment. Anwar is accompanied by a high-profile business delegation, including representatives from Petronas, Khazanah Nasional Bhd, Tenaga Nasional Berhad (TNB), Maybank, FGV, YTL Power, and Sunway. Five Cabinet ministers are also part of the entourage, covering key portfolios such as foreign affairs, transport, agriculture, defence, and trade. In Rome, the Prime Minister will meet Italian Prime Minister Giorgia Meloni to discuss strengthening bilateral ties across multiple sectors. Malaysia's Ambassador to Italy, Datuk Zahid Rastam, highlighted the visit's potential to deepen collaboration. The Paris leg includes a meeting with French President Emmanuel Macron, focusing on trade, technology, and education. Anwar will also engage with French business leaders, address the Malaysian diaspora, and deliver a public lecture at Sorbonne University on July 4. The final stop in Rio de Janeiro will see Anwar attending the 17th BRICS Summit as a partner country. Malaysia's participation underscores its commitment to multilateralism, climate action, and global governance, aligning with its role as ASEAN Chair for 2025.
