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Datanomics: Banana steals mango's crown in India's fruit economy

Datanomics: Banana steals mango's crown in India's fruit economy

The Gross Value of Output (GVO) of bananas, adjusted for inflation, surpassed that of mangoes for the second consecutive year in 2023-24
Shikha Chaturvedi New Delhi
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Mango, the national fruit of India, is celebrated for its sweet taste, rich cultural symbolism, and wide cultivation across Uttar Pradesh, Andhra Pradesh, Karnataka, Bihar, and Maharashtra. Historically, mangoes have dominated the country's fruit economy in value terms, underscoring their importance to farmers and markets alike. With varieties such as Alphonso, Dasheri, Langra, and Kesar, India is the world's largest mango producer. The fruit is not just a commercial crop, but a traditional part of India's culture and cuisine — used in everything from pickles to desserts to juices.
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Why is UAE becoming one of the biggest markets for Indian mangoes?
Why is UAE becoming one of the biggest markets for Indian mangoes?

Time of India

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Why is UAE becoming one of the biggest markets for Indian mangoes?

A vibrant display of Indian mango varieties, including Alphonso and Kesar, at a Dubai supermarket during peak mango season/ Image: File As the heat rises across the UAE, so does the excitement for mango season, a much-anticipated time when supermarkets and markets brim with luscious Indian mangoes. For many residents, this beloved fruit marks the true start of summer and is deeply woven into the country's culinary culture. The UAE's Massive Appetite for Indian Mangoes The UAE is India's largest overseas market for mangoes, importing a remarkable 15,336 metric tonnes in the 2023-24 financial year alone. This demand is fueled by the UAE's sizeable South Asian community, as well as an expanding local taste for premium, high-quality fruit. What began as a cultural preference has grown into a billion-dirham trade connecting the mango farms of Maharashtra and Gujarat with dinner tables across Dubai, Abu Dhabi, and beyond. The Champions of Flavour: Popular Mango Varieties Indian mangoes dominate UAE fruit shelves from April through July, featuring several standout varieties: Alphonso (Hapus): Known as the "King of Mangoes," Alphonso leads the premium segment with its creamy texture and rich sweetness. Despite its higher price, Alphonso mangoes consistently sell out in Dubai's major retail chains, loved for their signature aroma and melt-in-the-mouth quality. Kesar: This saffron-fleshed mango from Gujarat offers a fragrant sweetness with a perfect balance of tartness. Retailers report strong demand among families, noting its popularity with both children and adults for its unique flavour. Tottapuri: Valued for its firm flesh and versatility, Tottapuri mangoes are popular both fresh and in cooking. Their longer shelf life makes them attractive for retailers managing inventory, contributing to steady demand in restaurants and homes alike. Beyond these, other varieties have carved out their own niches: Dasheri: With its elongated shape and sweet flavour, Dasheri appeals to mango connoisseurs. Raja Puri: Known for affordability without sacrificing taste, Raja Puri is a favourite among budget-conscious families, offering smaller but flavourful fruit that sees strong repeat purchases. Badami: Named after a town in Karnataka, Badami mangoes have a buttery texture and rich taste, securing a place in high-end fruit stores in Dubai and Sharjah. Baseri: Offering a traditional Indian sweetness, Baseri mangoes attract those seeking classic flavours. Langra: Despite its green skin, Langra is prized by those who value taste over appearance for its exceptional sweetness. Market Availability and Distribution The Indian mango season in the UAE begins in March, with peak arrivals from April to July, perfectly aligning with India's harvest periods to ensure maximum freshness. More than 20 mango varieties from India, Yemen, Thailand, Peru, and Colombia are available, but Indian varieties maintain the largest market share thanks to strong trade ties and efficient logistics. Dubai's Waterfront Market is a key distribution hub, where wholesale buyers source mangoes for retailers across the Emirates. Its advanced cold storage and ripening facilities help maintain the quality of mangoes during the hot summer months. Specialty stores and online retailers have also adapted to changing consumer preferences by offering pre-orders for premium mango varieties, ensuring customers can secure their favourites during peak demand. Growing Consumer Trends in the UAE Demand in the UAE is evolving beyond traditional favourites. Increasingly, shoppers are seeking organically grown mangoes, with several importers now offering certified organic options from Indian farms. This shift reflects a broader health-conscious trend among UAE consumers who prioritize quality and sustainability. Indian mangoes are not just beloved locally; they enjoy strong international demand in markets such as the US, Europe, and the Middle East. The UAE's strategic location also positions it as a vital re-export hub, forwarding Indian mangoes to regional markets.

Datanomics: Banana steals mango's crown in India's fruit economy
Datanomics: Banana steals mango's crown in India's fruit economy

Business Standard

time4 days ago

  • Business Standard

Datanomics: Banana steals mango's crown in India's fruit economy

The Gross Value of Output (GVO) of bananas, adjusted for inflation, surpassed that of mangoes for the second consecutive year in 2023-24 Shikha Chaturvedi New Delhi Listen to This Article Mango, the national fruit of India, is celebrated for its sweet taste, rich cultural symbolism, and wide cultivation across Uttar Pradesh, Andhra Pradesh, Karnataka, Bihar, and Maharashtra. Historically, mangoes have dominated the country's fruit economy in value terms, underscoring their importance to farmers and markets alike. With varieties such as Alphonso, Dasheri, Langra, and Kesar, India is the world's largest mango producer. The fruit is not just a commercial crop, but a traditional part of India's culture and cuisine — used in everything from pickles to desserts to juices.

5k mango varieties on display as CM opens Aam Mahotsav
5k mango varieties on display as CM opens Aam Mahotsav

Time of India

time6 days ago

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5k mango varieties on display as CM opens Aam Mahotsav

1 2 Patna: From sweet-smelling Gulabkhas to the juicy Langra and royal Alphonso, the state's much-loved mangoes are back in the spotlight at the two-day Aam Mahotsav 2025, inaugurated by CM Nitish Kumar at Gyan Bhawan here on Saturday. The event celebrates the state's rich mango-growing heritage while bringing thousands of varieties and stakeholders together on a single platform. Organised by the directorate of horticulture, the festival connects farmers, traders, scientists, processors and exporters to strengthen Bihar's mango market. Over 5,000 mangoes from across the state, produced by over 800 farmers, are on display at the event. Featured varieties include Malda, Zardaloo, Zarda, Dashahri, Krishnbhoj, Husn-e-Ara, Benazir, Alphonso and Fazli. Deputy CM Vijay Kumar Sinha, who also heads the agriculture department, said, "Mango production has increased by 82% compared to 2007-08. To support this growth, we have launched the Mango Development Scheme, focusing on quality production. Farmers are being trained in modern techniques through Krishi Vigyan Kendras and the Centre of Excellence for Mango in Vaishali." Bihar currently cultivates mangoes over 1.65 lakh hectares, yielding 15.8 lakh metric tonnes. In 2024-25 alone, 2,235 metric tonnes of mangoes and pulp were exported. To boost international presence, APEDA is planning buyer-seller meets in the UAE and Saudi Arabia. Rakesh Kumar, deputy director of horticulture, said, "This year's theme is rejuvenation of old mango orchards. We plan to increase vertical production using top-working and intercropping techniques, allowing a single plant to yield multiple varieties." The event also acts as a platform for knowledge exchange with scientists offering technical advice on orchard rejuvenation. Principal secretary of agriculture, Pankaj Kumar, stressed promoting innovation and entrepreneurship to boost farmers' incomes. A farmer competition rewards the best mangoes and products. "Aam Mahotsav empowers rural women like us to showcase our products to a larger audience," said Sangeeta Gupta from Rohtas, who displayed pickles, jellies and more.

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