'Bro… it's different,' but is it? Jordan Peele's horror Him trailer out now, starring Marlon Wayans
The film, directed by Justin Tipping, will hit theaters on September 19, 2025. It features Wayans as a seasoned quarterback who takes an up-and-coming football star under his wing. However, the training goes far beyond physical drills, as Wayans' character, Isaiah White, pushes Withers' character, Cameron Cade, into disturbing territory.
The film follows Cade, a rising star quarterback, who suffers a potentially career-ending injury just before football's scouting combine. In his moment of despair, he is offered a lifeline by his idol, Isaiah White, an eight-time championship-winning quarterback. White invites Cade to train at his isolated compound, alongside his influencer wife, Elsie White (played by Julia Fox). But what begins as a mentor-mentee relationship quickly turns dark, as White's methods become increasingly unsettling, forcing Cade to question the true cost of success.
The first trailer teases the film's chilling elements, featuring scenes of ritualistic violence and cryptic dialogue, including White's instruction to Cade: 'Talent is how hard you're willing to work... you're going to have to ask yourself, 'What am I willing to sacrifice?'' Wayans posted the trailer on Instagram, cryptically captioning it, 'Bro… it's different,' further piquing audience curiosity.
The film was initially titled GOAT but was rebranded to Him, emphasizing its shift into darker horror territory. Wayans, who also co-wrote the screenplay, teased the film's unsettling nature during its debut at CinemaCon, likening it to a 1990s sports drama before Withers quickly corrected him, calling it something 'that burrows under the skin.'
Produced by Peele under his Monkeypaw Productions banner, Him marks another foray into unique horror storytelling, following Peele's success with films like Get Out and Us.
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