Nikki Bella vs Liv Morgan, who is RICHER? Both earn more than several male WWE stars

India.com

19-06-2025

Nikki Bella and Liv Morgan recently clashed on WWE RAW, but beyond the ring, their earnings have sparked just as much buzz, with both women raking in more than many top male superstars.
Liv Morgan already has established a decent reputation in WWE, with an estimated net worth of approximately $3 million. Her salary mainly has been through her WWE employment contract, product royalty money, and events appearances and other entertainment projects. It is quite impressive, but it is in comparison quite modest considering the veterans of WWE.
Nikki Bella has a net worth of about $10 million which makes her at a very big advantage compared to Liv Morgan. Her financial success does not end in the ring as she is a part of many business endeavors including appearances on media being another source of wealth.
Nikki Bella is vastly diversified as opposed to Liv Morgan. Other than her WWE income, she owns a wine company with her husband, Bonita Bonita Wine, has her own clothing brand Birdiebee, does podcasts with her sister Brie Bella and appears in various reality shows such as Total Bellas and Dancing with the Stars.
Although Morgan is on the rise, the lion share of her earnings is distributed by the WWE itself. She has not done enough business or entry into mainstream entertainment which does not bring her in as much money as it would to a figure like Nikki Bella.
The long career and fanbase such a person as Nikki Bella have brought about long-term endorsements and licensing deals. Her brand or image across and outside WWE has become a source of passive income to her even when she is not performing in the ring at a regular interval.
The money difference between Liv Morgan and Nikki Bella does not only cover the wins when the bells of victory with bells on; it is a way of pointing out the disparity in branding, visibility, and an off-ring business acumen. Successful businesswoman and media networker Nikki Bella is one of the wealthiest female superstars of the WWE.