'Pocket Rocketman' Azizulhasni Becomes Volkswagen Malaysia's First Brand Ambassador

Barnama

4 days ago

BUSINESS
PUCHONG, July 22 (Bernama) -- National track cyclist Datuk Azizulhasni Awang has been appointed the first brand ambassador for Volkswagen Passenger Cars Malaysia (VPCM).
The partnership was announced during a press conference at Volkswagen Puchong (PHS Autohaus Sdn Bhd) here today.
VPCM managing director Renate Noessler said Azizulhasni's sporting achievements and personal values reflect the company's emphasis on performance and consistency.
'Azizul's story is one of ambition, agility and drive. Much like our cars, he represents performance that is purposeful and enduring,' she said.
Noessler said the decision to appoint the Olympic medallist was based on shared values, such as discipline, resilience, and a strong work ethic.
'This partnership goes beyond a traditional endorsement. It is about building a relationship that connects with Malaysians who value integrity, confidence and long-term reliability,' she added.
Azizulhasni, also known as the "Pocket Rocketman", said the appointment was both an honour and a responsibility he accepted with humility.
'This is more than just a collaboration between an athlete and a brand. It is a meeting of shared values, performance, precision and living up to one's true potential,' he said.
The 37-year-old said he saw parallels between his approach to cycling and Volkswagen's design philosophy, citing models like the Touareg, which he described as 'powerful yet refined, bold yet intelligent'.