Skincare treatments that are gaining popularity
Arab News
April 23, 2025 10:15
Gen Z continues to redefine beauty standards and self-care norms, a growing number of young adults are prioritising preventative skincare treatments over corrective procedures. Here, Dr. Zubda Nasir, GP Aesthetics doctor at Salus Clinic in Dubai, outlines some of the most popular treatments ahead of the summer holidays. A favourite among frequent flyers and festival-goers, this advanced facial deeply cleanses, exfoliates, and hydrates in one session - making it ideal for post-travel skin or pre-event prep. Unlike basic facials, Hydrafacial Syndeo™ targets congested pores, dryness, and texture.
'There's a lot of noise around IV drips, but their effectiveness comes down to proper consultation and personalised care', said Dr Nasir. 'When prescribed by an experienced doctor, IV therapy delivers essential vitamins, minerals and antioxidants directly into the bloodstream – bypassing the gut and allowing for rapid, targeted absorption. This supports everything from immune function and energy to skin health and cellular recovery. It's a medically backed wellness treatment with real benefits when done right,' Nasir said.
Newly available in Dubai, Rejuran is a skin rejuvenation treatment that has gained immense popularity in Korean beauty circles for its anti-aging and healing properties. Derived from polynucleotides (PN) extracted from salmon DNA, Rejuran is touted for its ability to repair damaged skin, improve elasticity, reduce fine lines, and enhance overall skin texture. The biocompatibility of salmon DNA with human skin makes it especially effective in stimulating collagen production and cellular regeneration.
Rather than waiting for fine lines to become deep wrinkles, many young adults are turning to preventive use of neuromodulators, according to Nasir.
Subtle lip augmentation is on the rise, according to Nasir. Today's approach favours hydration and balance over dramatic volume.
Unlike topical products, injectable skin boosters work below the surface to restore moisture, elasticity, and luminosity. Particularly suited for those experiencing dryness or dullness due to heat and travel, these treatments support skin function and resilience throughout the season.
- Dr. Zubda Nasir is a GP Aesthetics doctor at Salus Clinic in Dubai.
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